查看购物车
  • Traditional Chinese
  • English
封面
市场调查报告书
商品编码
1699385

机械錶市场机会、成长动力、产业趋势分析及 2025-2034 年预测

Mechanical Watch Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025-2034
出版日期: | 出版商: Global Market Insights Inc. | 英文 144 Pages | 商品交期: 2-3个工作天内

价格
简介目录

2024 年全球机械錶市场价值为 619 亿美元，预计 2025 年至 2034 年的复合年增长率为 4.6%。需求激增的原因是已开发经济体和新兴经济体的可支配收入不断增加，刺激了奢侈品支出的增加。人们对机械钟錶的精湛工艺、独特性和传统文化的日益欣赏进一步增强了市场的成长。爱好者和收藏家都被复杂的製錶技术、精密的工程以及拥有奢侈品牌所带来的声望所吸引。

机械錶市场 - IMG1

此外，限量版的发表会产生一种独特感，从而激发消费者的兴趣。随着亚太、中东等地区富裕阶层的扩大，高端机械錶的需求也稳定成长。消费者偏好从大规模生产的石英錶转向传统机械錶，凸显了手工工艺和机械精度的永恆吸引力。这种不断发展的格局为领导品牌提供了推出创新设计和客製化产品的丰厚机会，进一步推动市场扩张。

市场范围
起始年份 2024
预测年份 2025-2034
起始值 619亿美元
预测值 970亿美元
复合年增长率 4.6%

市场主要分为两种机芯类型：自动和手动。 2024 年，自动手錶引领市场，创造 423 亿美元的收入。这些自动上炼钟錶利用佩戴者手腕的自然运动来为其机械装置提供动力，从而无需使用电池。它们的吸引力在于传统工艺与现代功能的完美融合，使其成为钟錶爱好者的首选。随着消费者越来越追求永续性和持久的奢华，自动手錶继续受到关注，反映出对高精度、自给自足钟錶的需求日益增长。

市场中另一个关键的细分因素是錶带材质，选项包括皮革、不銹钢、尼龙和其他材质。不銹钢占据了最大的市场份额，2024 年占 56.3%。不銹钢因其耐用性、时尚美观以及抗刮痕和腐蚀的特性而受到认可，仍然是製造商和消费者的首选材料。其坚固的特性确保手錶保持其原始的外观和功能，从而增加其投资价值。不銹钢在豪华手錶中的广泛采用进一步巩固了其在市场上的主导地位。

美国机械錶市场继续以每年 4.6% 的稳定速度成长，反映出人们对高品质、高檔钟錶的需求日益增长。可支配收入的激增，加上透过电子商务管道购买奢侈手錶的便利性不断提高，扩大了消费者的覆盖范围。越来越多的年轻买家被机械錶的历史意义和精湛的工艺所吸引，进入市场。网路零售的兴起使得爱好者能够轻鬆地探索和购买高端品牌，从而推动了奢侈品领域的销售。由于对独特性和手工卓越性的需求依然强劲，美国市场有望持续成长，再次证明了机械钟錶的持久魅力。

目录

第一章：方法论与范围

  • 市场范围和定义
  • 基础估算与计算
  • 预测参数
  • 资料来源
    • 基本的
  • 次要
      • 付费来源
      • 公共资源

第二章：执行摘要

第三章：行业洞察

  • 产业生态系统分析
    • 影响价值链的因素
    • 利润率分析
    • 中断
    • 未来展望
    • 製造商
    • 经销商
    • 零售商
  • 衝击力
    • 成长动力
      • 可支配所得增加
      • 奢侈品消费支出
    • 产业陷阱与挑战
      • 智慧手錶的竞争日益激烈
      • 仿冒品的可用性
  • 消费者购买行为分析
    • 人口趋势
    • 影响购买决策的因素
    • 消费者产品采用
    • 首选配销通路
    • 首选价格范围
  • 成长潜力分析
  • 监管格局
  • 定价分析
  • 波特的分析
  • PESTEL分析

第四章：竞争格局

  • 介绍
  • 公司市占率分析
  • 竞争定位矩阵
  • 战略展望矩阵

第五章：市场估计与预测：依运动类型，2021 年至 2034 年

  • 主要趋势
  • 自动的
  • 手动的

第六章：市场估计与预测：依錶带资料，2021 年至 2034 年

  • 主要趋势
  • 皮革
  • 不銹钢
  • 尼龙
  • 其他（橡胶等）

第七章：市场估计与预测：依案例规模，2021 年至 2034 年

  • 主要趋势
  • 最大 35 毫米
  • 35毫米 - 40毫米
  • 40毫米 - 45毫米
  • 45毫米以上

第八章：市场估计与预测：依形状，2021 年至 2034 年

  • 主要趋势
  • 矩形的
  • 圆形的
  • 方块

第九章：市场估计与预测：依消费者群体划分，2021 年至 2034 年

  • 主要趋势
  • 男士
  • 女性
  • 男女通用的

第 10 章：市场估计与预测：按应用，2021 年至 2034 年

  • 主要趋势
  • 低的
  • 中等的
  • 高级/优质

第 11 章：市场估计与预测：按配销通路，2021 年至 2034 年

  • 主要趋势
  • 在线的
    • 电子商务网站
    • 公司自有网站
  • 离线
    • 大型零售商店
    • 专卖店
    • 其他（独立商店等）

第 12 章：市场估计与预测：按地区，2021 年至 2034 年

  • 主要趋势
  • 北美洲
    • 我们
    • 加拿大
  • 欧洲
    • 英国
    • 德国
    • 法国
    • 义大利
    • 西班牙
  • 亚太地区
    • 中国
    • 日本
    • 印度
    • 韩国
    • 澳洲
  • 拉丁美洲
    • 巴西
    • 墨西哥
  • MEA
    • 南非
    • 沙乌地阿拉伯
    • 阿联酋

第十三章：公司简介

  • Casio
  • Fossil Group
  • GIRARD-PERREGAUX
  • Hermes
  • IWC Schaffhausen
  • Patek Philippe SA
  • Rado Watch Co Ltd
  • RGM Watch Co.
  • Richemont SA
  • Rolex
  • Seiko Group Corporation
  • Tag Heuer
  • The Swatch Group Ltd
  • Timex Group BV
  • Titan Company Limited
简介目录
Product Code: 10399

The Global Mechanical Watch Market was valued at USD 61.9 billion in 2024 and is projected to expand at a CAGR of 4.6% from 2025 to 2034. This surge in demand is driven by rising disposable incomes across both developed and emerging economies, fueling higher spending on luxury goods. The growing appreciation for premium craftsmanship, exclusivity, and heritage associated with mechanical timepieces has further strengthened market growth. Enthusiasts and collectors alike are drawn to intricate watchmaking techniques, precision engineering, and the prestige linked to owning luxury brands.

Mechanical Watch Market - IMG1

Additionally, limited-edition releases generate a sense of exclusivity, heightening consumer interest. As the affluent class expands in regions such as Asia-Pacific and the Middle East, demand for high-end mechanical watches is witnessing a steady increase. The shift in consumer preference from mass-produced quartz watches to traditional mechanical models underscores the timeless appeal of artisanal craftsmanship and mechanical precision. This evolving landscape presents lucrative opportunities for leading brands to introduce innovative designs and customized offerings, further driving market expansion.

Market Scope
Start Year2024
Forecast Year2025-2034
Start Value$61.9 Billion
Forecast Value$97 Billion
CAGR4.6%

The market is segmented into two primary movement types: automatic and manual. Automatic watches led the market in 2024, generating USD 42.3 billion in revenue. These self-winding timepieces leverage the natural movement of the wearer's wrist to power their mechanism, eliminating the need for batteries. Their appeal lies in the seamless blend of traditional craftsmanship and modern functionality, making them a preferred choice among watch aficionados. With a growing consumer shift toward sustainability and long-lasting luxury, automatic watches continue to gain traction, reflecting an increasing demand for high-precision, self-sufficient timepieces.

Another key segmentation factor in the market is strap material, with options including leather, stainless steel, nylon, and other materials. Stainless steel accounted for the largest market share, representing 56.3% in 2024. Recognized for its durability, sleek aesthetics, and resistance to scratches and corrosion, stainless steel remains the material of choice for both manufacturers and consumers. Its robust nature ensures that watches retain their pristine look and functionality for years, adding to their investment value. The widespread adoption of stainless steel in luxury timepieces further reinforces its dominance in the market.

The U.S. Mechanical Watch Market continues to grow at a steady 4.6% annually, reflecting the increasing inclination toward high-quality, premium timepieces. A surge in disposable income, coupled with the growing accessibility of luxury watches through e-commerce channels, has expanded consumer reach. Younger buyers are increasingly entering the market, drawn by the historical significance and superior craftsmanship of mechanical watches. The rise of online retail has enabled enthusiasts to explore and purchase high-end brands with ease, driving sales in the luxury segment. As demand for exclusivity and artisanal excellence remains strong, the U.S. market is poised for sustained growth, reaffirming the enduring allure of mechanical timepieces.

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Market scope & definition
  • 1.2 Base estimates & calculations
  • 1.3 Forecast parameters
  • 1.4 Data sources
    • 1.4.1 Primary
  • 1.5 Secondary
      • 1.5.1.1 Paid sources
      • 1.5.1.2 Public sources

Chapter 2 Executive Summary

  • 2.1 Industry synopsis, 2021 - 2034

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Factor affecting the value chain
    • 3.1.2 Profit margin analysis
    • 3.1.3 Disruptions
    • 3.1.4 Future outlook
    • 3.1.5 Manufacturers
    • 3.1.6 Distributors
    • 3.1.7 Retailers
  • 3.2 Impact forces
    • 3.2.1 Growth drivers
      • 3.2.1.1 Rise of disposable income
      • 3.2.1.2 Consumer spending on luxury segment
    • 3.2.2 Industry pitfalls & challenges
      • 3.2.2.1 Rising competition from smartwatches
      • 3.2.2.2 Availability of counterfeit product
  • 3.3 Consumer buying behavior analysis
    • 3.3.1 Demographic trends
    • 3.3.2 Factors affecting buying decision
    • 3.3.3 Consumer product adoption
    • 3.3.4 Preferred distribution channel
    • 3.3.5 Preferred price range
  • 3.4 Growth potential analysis
  • 3.5 Regulatory landscape
  • 3.6 Pricing analysis
  • 3.7 Porter's analysis
  • 3.8 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Estimates and Forecast, By Movement Type, 2021 – 2034 (USD Billion) (Million Units)

  • 5.1 Key trends
  • 5.2 Automatic
  • 5.3 Manual

Chapter 6 Market Estimates & Forecast, By Strap Material, 2021 – 2034 (USD Billion) (Million Units)

  • 6.1 Key trends
  • 6.2 Leather
  • 6.3 Stainless steel
  • 6.4 Nylon
  • 6.5 Others (rubber etc.)

Chapter 7 Market Estimates & Forecast, By Case Size, 2021 – 2034 (USD Billion) (Million Units)

  • 7.1 Key trends
  • 7.2 Up to 35 mm
  • 7.3 35 mm - 40 mm
  • 7.4 40 mm - 45 mm
  • 7.5 Above 45 mm

Chapter 8 Market Estimates & Forecast, By Shape, 2021 – 2034 (USD Billion) (Million Units)

  • 8.1 Key trends
  • 8.2 Rectangular
  • 8.3 Round
  • 8.4 Square

Chapter 9 Market Estimates & Forecast, By Consumer Group, 2021 – 2034 (USD Billion) (Million Units)

  • 9.1 Key trends
  • 9.2 Men
  • 9.3 Women
  • 9.4 Unisex

Chapter 10 Market Estimates & Forecast, By Application, 2021 – 2034 (USD Billion) (Million Units)

  • 10.1 Key trends
  • 10.2 Low
  • 10.3 Medium
  • 10.4 High/premium

Chapter 11 Market Estimates & Forecast, By Distribution Channel, 2021 – 2034 (USD Billion) (Million Units)

  • 11.1 Key trends
  • 11.2 Online
    • 11.2.1 E-commerce websites
    • 11.2.2 Company-owned websites
  • 11.3 Offline
    • 11.3.1 Mega retail stores
    • 11.3.2 Specialty stores
    • 11.3.3 Others (independent stores, etc.)

Chapter 12 Market Estimates & Forecast, By Region, 2021 – 2034, (USD Billion) (Million Units)

  • 12.1 Key trends
  • 12.2 North America
    • 12.2.1 U.S.
    • 12.2.2 Canada
  • 12.3 Europe
    • 12.3.1 UK
    • 12.3.2 Germany
    • 12.3.3 France
    • 12.3.4 Italy
    • 12.3.5 Spain
  • 12.4 Asia Pacific
    • 12.4.1 China
    • 12.4.2 Japan
    • 12.4.3 India
    • 12.4.4 South Korea
    • 12.4.5 Australia
  • 12.5 Latin America
    • 12.5.1 Brazil
    • 12.5.2 Mexico
  • 12.6 MEA
    • 12.6.1 South Africa
    • 12.6.2 Saudi Arabia
    • 12.6.3 UAE

Chapter 13 Company Profiles (Business Overview, Financial Data, Product Landscape, Strategic Outlook, SWOT Analysis)

  • 13.1 Casio
  • 13.2 Fossil Group
  • 13.3 GIRARD-PERREGAUX
  • 13.4 Hermes
  • 13.5 IWC Schaffhausen
  • 13.6 Patek Philippe SA
  • 13.7 Rado Watch Co Ltd
  • 13.8 RGM Watch Co.
  • 13.9 Richemont SA
  • 13.10 Rolex
  • 13.11 Seiko Group Corporation
  • 13.12 Tag Heuer
  • 13.13 The Swatch Group Ltd
  • 13.14 Timex Group B.V.
  • 13.15 Titan Company Limited