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市场调查报告书
商品编码
1716481

个人化/客製化保养品市场机会、成长动力、产业趋势分析及 2025 - 2034 年预测

Personalized/Customized Skin Care Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034
出版日期: | 出版商: Global Market Insights Inc. | 英文 190 Pages | 商品交期: 2-3个工作天内

价格
简介目录

2024 年全球个人化/客製化护肤市场价值为 251 亿美元，预计 2025 年至 2034 年期间的复合年增长率为 8.3%。随着消费者越来越意识到客製化护肤的重要性，对个人化解决方案的需求正在显着增长。没有两个人拥有相同的皮肤类型这一观念正在重塑美容行业，推动品牌专注于定制和有针对性的配方。现代消费者不再满足于千篇一律的产品；相反，他们积极寻求旨在解决痤疮、敏感、干燥、色素沉着和衰老迹像等特定问题的护肤解决方案。

个人化/客製化护肤品市场 - IMG1

随着人们对自我照顾和健康的兴趣日益浓厚，人们开始倾向于以科学、先进技术和个人化皮肤分析为支撑的产品。人工智慧、机器学习和家庭诊断工具正在进一步彻底改变品牌开发客製化产品的方式，从而能够根据每个消费者的皮肤状况和生活方式提供更精准的建议。此外，社群媒体趋势和有影响力的人驱动的内容正在扩大对个人化护肤的关注，使其成为更广泛受众日常生活的重要组成部分。可支配收入的增加，加上对成分透明度和功效的认识不断提高，也推动了全球市场稳步成长。

市场范围
起始年份 2024
预测年份 2025-2034
起始值 251亿美元
预测值 474亿美元
复合年增长率 8.3%

市场按产品类型细分，包括保湿霜、清洁剂、脸部精华液、身体乳液等。其中，保湿霜在2024年引领全球个人化护肤市场，创造68亿美元的收入。预计到 2034 年，保湿霜市场将以每年 9% 的强劲速度成长，这得益于消费者对客製化保湿解决方案的偏好日益增长。个人化保湿霜旨在解决特定的皮肤问题，例如极度干燥、敏感、发炎和痤疮。随着消费者越来越注重获得健康、平衡的皮肤，他们开始选择注入适合自己独特皮肤状况的成分的保湿霜。将保湿与针对性治疗相结合的趋势正在加速对客製化保湿剂的需求，这种保湿剂不仅能滋养皮肤，还能有效解决潜在的皮肤问题。

根据消费者群体，市场分为男性、女性和儿童。 2024 年，女性占据了 69.1% 的市场份额，预计到 2034 年将以 8.4% 的复合年增长率增长。女性引领着个人化护肤解决方案的需求，因为她们倾向于在解决老化、痤疮、色素沉着和敏感等问题的美容和护肤产品上投入更多。随着对护肤成分和功效的认识和了解不断提高，女性消费者正在推动采用能够达到目标效果的多功能、客製化产品。

从地区来看，北美个人化/客製化护肤品市场在 2024 年占据 37.2% 的份额，创造了 93 亿美元的收入。由于消费者对护肤配方、成分和尖端技术的认知度较高，北美持续引领全球市场。人们对高端订製护肤产品的日益增长的兴趣，加上先进配方的广泛普及，使得北美成为了重要的市场参与者。在技​​术支援的皮肤诊断和基于人工智慧的产品推荐的推动下，对个人化美容体验的需求不断增长，继续推动该地区的市场成长。

目录

第一章：方法论与范围

第二章：执行摘要

第三章：行业洞察

  • 产业生态系统分析
  • 供应商格局
  • 定价分析
  • 技术与创新格局
  • 重要新闻和倡议
  • 监管格局
  • 製造商
  • 经销商
  • 零售商
  • 对部队的影响
    • 成长动力
      • 消费者对个人化产品的需求不断增加
      • 提高皮肤健康意识
    • 产业陷阱与挑战
      • 产品和服务成本高
      • 缺乏意识
  • 成长潜力分析
  • 消费者购买行为
  • 波特的分析
  • PESTEL分析

第四章：竞争格局

  • 介绍
  • 公司市占率分析
  • 竞争定位矩阵
  • 战略展望矩阵

第五章：市场估计与预测：按产品类型，2021 - 2034 年（十亿美元）

  • 主要趋势
  • 洁面乳
  • 脸部精华液
  • 保湿霜
  • 积极的
  • 润肤露
  • 身体二重奏
  • 其他（面膜、唇部护理、眼霜等）

第六章：市场估计与预测：按类别，2021 - 2034 年（十亿美元）

  • 主要趋势
  • 脸部护理
  • 身体护理

第七章：市场估计与预测：依价格区间，2021 年至 2034 年（十亿美元）

  • 主要趋势
  • 低的
  • 中等的
  • 高的

第八章：市场估计与预测：按消费者群体划分，2021 年至 2034 年（十亿美元）

  • 主要趋势
  • 男士
  • 女性
  • 孩子

第九章：市场估计与预测：按配销通路，2021 - 2034 年（十亿美元）

  • 主要趋势
  • 离线
  • 在线的

第十章：市场估计与预测：按地区，2021 - 2034 年（十亿美元）

  • 主要趋势
  • 北美洲
    • 我们
    • 加拿大
  • 欧洲
    • 英国
    • 德国
    • 法国
    • 义大利
    • 西班牙
    • 俄罗斯
    • 北欧人
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 澳洲
    • 韩国
    • 东南亚
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 阿根廷
  • MEA
    • 阿联酋
    • 南非
    • 沙乌地阿拉伯

第 11 章：公司简介

  • Aptar Beauty+Home
  • Atolla
  • BareMinerals Made-2-Fit
  • BIOeffect
  • Curology
  • Function of Beauty
  • Johnson & Johnson
  • Kiehl's Apothecary Preparations
  • L'Oreal Perso
  • LUMAVERA Custom Blends
  • Proven Skincare
  • Skin Authority MySkinBuddy
  • Skin Inc. My Daily Dose
  • SkinCeuticals Custom DOSE
  • Urban Natives Pvt. Ltd.
  • Younique Uology
简介目录
Product Code: 10204

The Global Personalized/Customized Skincare Market was valued at USD 25.1 billion in 2024 and is projected to expand at a CAGR of 8.3% between 2025 and 2034. As consumers become increasingly aware of the importance of tailored skincare, the demand for personalized solutions is gaining significant traction. The notion that no two individuals have the same skin type is reshaping the beauty industry, driving brands to focus on customization and targeted formulations. Modern consumers are no longer satisfied with one-size-fits-all products; instead, they are actively seeking skincare solutions designed to address specific issues like acne, sensitivity, dryness, hyperpigmentation, and signs of aging.

Personalized/Customized Skin Care Market - IMG1

With rising interest in self-care and wellness, people are gravitating toward products backed by science, advanced technology, and personalized skin analysis. Artificial intelligence, machine learning, and at-home diagnostic tools are further revolutionizing how brands develop customized products, enabling more precise recommendations that align with each consumer's skin condition and lifestyle. Additionally, social media trends and influencer-driven content are amplifying the focus on personalized skincare, making it an essential part of daily routines for a broader audience. Increasing disposable incomes, coupled with rising awareness about ingredient transparency and efficacy, are also fueling the market's steady growth on a global scale.

Market Scope
Start Year2024
Forecast Year2025-2034
Start Value$25.1 Billion
Forecast Value$47.4 Billion
CAGR8.3%

The market is segmented by product type, including moisturizers, cleansers, face serums, body lotions, and others. Among these, moisturizers led the global personalized skincare market in 2024, generating USD 6.8 billion in revenue. The moisturizer segment is forecasted to grow at a robust annual rate of 9% through 2034, driven by growing consumer preference for tailored hydration solutions. Personalized moisturizers are designed to address specific skin concerns such as extreme dryness, sensitivity, inflammation, and acne. As consumers increasingly focus on achieving healthy, balanced skin, they are turning to moisturizers infused with ingredients that match their unique skin profiles. The trend of combining hydration with targeted treatment is accelerating the demand for customized moisturizers that not only nourish the skin but also tackle underlying skin issues effectively.

By consumer group, the market is segmented into men, women, and children. In 2024, women accounted for a dominant 69.1% market share and are expected to grow at a CAGR of 8.4% through 2034. Women are leading the demand for personalized skincare solutions as they tend to invest more in beauty and skincare products that address concerns like aging, acne, hyperpigmentation, and sensitivity. With higher awareness and education around skincare ingredients and efficacy, female consumers are driving the adoption of multi-functional, tailor-made products that deliver targeted results.

Regionally, the North America Personalized/Customized Skincare Market held a 37.2% share in 2024, generating USD 9.3 billion in revenue. North America continues to lead the global market due to high consumer awareness about skincare formulations, ingredients, and cutting-edge technologies. The increasing inclination toward premium, customized skincare products combined with the widespread availability of advanced formulations has established North America as a key market player. Growing demand for personalized beauty experiences, fueled by tech-enabled skin diagnostics and AI-based product recommendations, continues to propel market growth in the region.

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Research design
    • 1.1.1 Research approach
    • 1.1.2 Data collection methods
  • 1.2 Base estimates and calculations
    • 1.2.1 Base year calculation
    • 1.2.2 Key trends for market estimates
  • 1.3 Forecast model
  • 1.4 Primary research & validation
    • 1.4.1 Primary sources
    • 1.4.2 Data mining sources
  • 1.5 Market definitions

Chapter 2 Executive Summary

  • 2.1 Industry synopsis, 2021 - 2034

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
  • 3.2 Supplier landscape
  • 3.3 Pricing analysis
  • 3.4 Technology & innovation landscape
  • 3.5 Key news & initiatives
  • 3.6 Regulatory landscape
  • 3.7 Manufacturers
  • 3.8 Distributors
  • 3.9 Retailers
  • 3.10 Impact on forces
    • 3.10.1 Growth drivers
      • 3.10.1.1 Increasing consumer demand for personalized products
      • 3.10.1.2 Increasing awareness of skin health
    • 3.10.2 Industry pitfalls & challenges
      • 3.10.2.1 High cost of products & services
      • 3.10.2.2 Lack of awareness
  • 3.11 Growth potential analysis
  • 3.12 Consumer buying behavior
  • 3.13 Porter's analysis
  • 3.14 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Product Type, 2021 - 2034 ($Bn) (Thousand Units)

  • 5.1 Key trends
  • 5.2 Cleanser
  • 5.3 Face serum
  • 5.4 Moisturizer
  • 5.5 Active
  • 5.6 Body lotion
  • 5.7 Body duo
  • 5.8 Others (face masks, lip care, eye creams, etc.)

Chapter 6 Market Estimates & Forecast, By Category, 2021 - 2034 ($Bn) (Thousand Units)

  • 6.1 Key trends
  • 6.2 Face care
  • 6.3 Body care

Chapter 7 Market Estimates & Forecast, By Price Range, 2021 - 2034 ($Bn) (Thousand Units)

  • 7.1 Key trends
  • 7.2 Low
  • 7.3 Medium
  • 7.4 High

Chapter 8 Market Estimates & Forecast, By Consumer Group, 2021 - 2034 ($Bn) (Thousand Units)

  • 8.1 Key trends
  • 8.2 Men
  • 8.3 Women
  • 8.4 Kid

Chapter 9 Market Estimates & Forecast, By Distribution Channel, 2021 - 2034 ($Bn) (Thousand Units)

  • 9.1 Key trends
  • 9.2 Offline
  • 9.3 Online

Chapter 10 Market Estimates & Forecast, By Region, 2021 - 2034 ($Bn) (Thousand Units)

  • 10.1 Key trends
  • 10.2 North America
    • 10.2.1 U.S.
    • 10.2.2 Canada
  • 10.3 Europe
    • 10.3.1 UK
    • 10.3.2 Germany
    • 10.3.3 France
    • 10.3.4 Italy
    • 10.3.5 Spain
    • 10.3.6 Russia
    • 10.3.7 Nordics
  • 10.4 Asia Pacific
    • 10.4.1 China
    • 10.4.2 India
    • 10.4.3 Japan
    • 10.4.4 Australia
    • 10.4.5 South Korea
    • 10.4.6 Southeast Asia
  • 10.5 Latin America
    • 10.5.1 Brazil
    • 10.5.2 Mexico
    • 10.5.3 Argentina
  • 10.6 MEA
    • 10.6.1 UAE
    • 10.6.2 South Africa
    • 10.6.3 Saudi Arabia

Chapter 11 Company Profiles

  • 11.1 Aptar Beauty+Home
  • 11.2 Atolla
  • 11.3 BareMinerals Made-2-Fit
  • 11.4 BIOeffect
  • 11.5 Curology
  • 11.6 Function of Beauty
  • 11.7 Johnson & Johnson
  • 11.8 Kiehl’s Apothecary Preparations
  • 11.9 L'Oreal Perso
  • 11.10 LUMAVERA Custom Blends
  • 11.11 Proven Skincare
  • 11.12 Skin Authority MySkinBuddy
  • 11.13 Skin Inc. My Daily Dose
  • 11.14 SkinCeuticals Custom D.O.S.E
  • 11.15 Urban Natives Pvt. Ltd.
  • 11.16 Younique Uology