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市场调查报告书
商品编码
1913410

无醇啤酒市场机会、成长要素、产业趋势分析及2026年至2035年预测

Non-Alcoholic Beer Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2026 - 2035
出版日期: | 出版商: Global Market Insights Inc. | 英文 210 Pages | 商品交期: 2-3个工作天内

价格
简介目录

全球无醇啤酒市场预计到 2025 年将达到 240 亿美元，到 2035 年将达到 508 亿美元，年复合成长率为 7.8%。

无醇啤酒市场-IMG1

无醇啤酒，包括零酒精（0% ABV）、低酒精（0.5% ABV）和低酒精（0.5%-2.5% ABV）等品种，已成为全球饮料产业的重要组成部分。这些饮品迎合了注重健康的消费者、指定驾驶员以及那些希望品嚐正宗啤酒风味却又不想承受酒精副作用的人群的需求。市场涵盖了从拉格啤酒和印度淡色艾尔啤酒到小麦啤酒、烈性黑啤酒和特色啤酒等各种类型，提供纯正的啤酒风味体验，同时最大限度地减少或消除酒精摄入。市场成长的驱动力来自人们日益增强的健康意识、不断变化的生活方式偏好以及消费者对优质创新酿造产品的兴趣。真空蒸馏、逆渗透和发酵终止等酿造技术的进步，使生产商能够提升啤酒的口感和香气，从而提高无醇啤酒的接受度，并消除人们以往对无醇啤酒的疑虑。

市场覆盖范围
开始年份 2025
预测年份 2026-2035
起始值 240亿美元
预测金额 508亿美元
复合年增长率 7.8%

预计到2025年，酒精酒精浓度低于0.5%的无酒精饮品将占据60%的市场份额，并在2035年之前以7.6%的复合年增长率增长。该细分市场提供的饮用体验最接近传统啤酒，在满足法定无酒精标准的同时，保留了啤酒的纯正风味，并最大限度地减少了酒精含量。与完全不含酒精的产品相比，成熟的酿造过程能够更好地保留风味的复杂性、口感和香气。

预计到 2025 年，无醇啤酒市占率将达到 54.5%，到 2035 年将以 7.6% 的复合年增长率成长。其全球吸引力、清爽的口感、淡淡的苦味和顺滑的余味使其成为无醇啤酒品类中新老消费者的热门选择。

预计2025年，美国无醇啤酒市场规模将达64亿美元。健康意识的提升、「清醒饮酒」运动的兴起以及重视创新的蓬勃发展的精酿啤酒文化，都是推动美国市场成长的主要因素。千禧世代和Z世代消费者对理性饮酒的重视、对高端精酿产品的青睐，以及将无醇啤酒定位为一种生活方式选择的行销策略，都进一步推动了市场需求的持续成长。

目录

第一章调查方法和范围

第二章执行摘要

第三章业界考察

  • 生态系分析
    • 供应商情况
    • 利润率
    • 每个阶段的附加价值
    • 影响价值链的因素
    • 中断
  • 产业影响因素
    • 司机
    • 产业潜在风险与挑战
    • 市场机会
  • 成长潜力分析
  • 监管环境
    • 北美洲
    • 欧洲
    • 亚太地区
    • 拉丁美洲
    • 中东和非洲
  • 波特五力分析
  • PESTEL 分析
  • 科技与创新趋势
    • 当前技术趋势
    • 新兴技术
  • 价格趋势
    • 按地区
    • 按酒精浓度
  • 未来市场趋势
  • 科技与创新趋势
    • 当前技术趋势
    • 新兴技术
  • 专利趋势
  • 贸易统计（HS编码）（註：仅提供主要国家的贸易统计）
    • 主要进口国
    • 主要出口国
  • 永续性和环境方面
    • 永续努力
    • 减少废弃物策略
    • 生产中的能源效率
    • 环保倡议
  • 考虑到碳足迹

第四章 竞争情势

  • 介绍
  • 公司市占率分析
    • 按地区
      • 北美洲
      • 欧洲
      • 亚太地区
      • 拉丁美洲
      • 中东和非洲
  • 企业矩阵分析
  • 主要市场公司的竞争分析
  • 竞争定位矩阵
  • 重大进展
    • 併购
    • 伙伴关係与合作
    • 新产品发布
    • 扩张计划

第五章 依酒精浓度分類的市场估计与预测，2022-2035年

  • 无酒精饮料（0% ABV）
  • 无酒精饮料（酒精浓度低于0.5%）
  • 低酒精饮料（酒精浓度0.5%至2.5%）

第六章 2022-2035年按啤酒类型分類的市场估算与预测

  • 无酒精淡啤酒
  • 无酒精IPA
  • 无醇小麦啤酒
  • 无醇烈性烈性黑啤酒及波特啤酒
  • 无酒精淡啤酒
  • 无酒精金啤酒和淡啤酒
  • 无铜缆铜琥珀啤酒
  • 无酒精酸啤酒
  • 无酒精戈兹
  • 其他的

7. 按口味分類的市场估算与预测，2022-2035年

  • 柑橘
  • 霍皮
  • 麦芽基
  • 松木和树脂的香味
  • 咖啡与烘焙
  • 果味
  • 蜂蜜
  • 麵包和谷物
  • 其他的

8. 按包装类型分類的市场估价与预测，2022-2035年

  • 标准罐装（12盎司/355毫升）
  • 大罐装（19.2盎司/568毫升）
  • 玻璃瓶
  • 桶装/生啤酒
  • 其他的

第九章 按材料分類的市场估算与预测，2022-2035年

  • 麦芽
  • 跳
  • 酵母菌
  • 酵素

第十章 按分销管道分類的市场估算与预测，2022-2035年

  • 零售（零售商店）
    • 超级市场和大卖场
    • 便利商店
    • 专卖店
    • 线上零售/电子商务
    • 其他的
  • On-Trade（Horeca）
  • 直接面向消费者
  • 其他的

第十一章 2022-2035年各地区市场估计与预测

  • 北美洲
    • 美国
    • 加拿大
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 西班牙
    • 义大利
    • 其他欧洲地区
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 澳洲
    • 韩国
    • 亚太其他地区
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 阿根廷
    • 其他拉丁美洲地区
  • 中东和非洲
    • 沙乌地阿拉伯
    • 南非
    • 阿拉伯聯合大公国
    • 其他中东和非洲地区

第十二章：公司简介

  • Athletic Brewing Company
  • Heineken NV
  • Anheuser-Busch InBev
  • Carlsberg Group
  • Molson Coors
  • Clausthaler/Radeberger Group
  • BrewDog
  • Partake Brewing
  • Bravus Brewing Company
  • Nirvana Brewery
  • Big Drop Brewing Co.
  • Erdinger Alkoholfrei
  • WellBeing Brewing
  • Gruvi
  • Surreal Brewing Company
  • Hairless Dog Brewing
  • Mikkeller
  • Infinite Session
  • Rightside Brewing
简介目录
Product Code: 2445

The Global Non-Alcoholic Beer Market was valued at USD 24 billion in 2025 and is estimated to grow at a CAGR of 7.8% to reach USD 50.8 billion by 2035.

Non-Alcoholic Beer Market - IMG1

Non-alcoholic beer, including alcohol-free (0% ABV), non-alcoholic (0.5% ABV), and low-alcohol (0.5% to 2.5% ABV) varieties, has become a notable segment in the global beverage industry. These beverages cater to health-conscious consumers, designated drivers, and those seeking the authentic taste of beer without alcohol's effects. The market spans multiple beer styles, from lagers and IPAs to wheat beers, stouts, and specialty brews, delivering genuine flavor experiences with minimal or no alcohol. Growth is driven by increasing health awareness, changing lifestyle preferences, and consumer interest in premium, innovative brewing options. Advancements in brewing technology, including vacuum distillation, reverse osmosis, and arrested fermentation, allow producers to improve taste and aroma, enhancing acceptance and reducing historical skepticism around non-alcoholic beers.

Market Scope
Start Year2025
Forecast Year2026-2035
Start Value$24 Billion
Forecast Value$50.8 Billion
CAGR7.8%

The Non-alcoholic (0.5% ABV) segment held a 60% share in 2025 and is expected to grow at a CAGR of 7.6% through 2035. This segment balances authentic beer flavor with minimal alcohol, aligning with legal non-alcoholic standards while delivering a drinking experience closest to traditional beer. Established brewing techniques preserve flavor complexity, mouthfeel, and aroma better than fully alcohol-free alternatives.

The non-alcoholic lager segment accounted for a 54.5% share in 2025 and is forecast to grow at a CAGR of 7.6% through 2035. Its global appeal, clean taste, mild bitterness, and smooth finish make it a preferred choice for new and existing consumers in the non-alcoholic category.

U.S. Non-Alcoholic Beer Market was valued at USD 6.4 billion in 2025. The country leads North America's market due to strong health and wellness awareness, the mainstream adoption of the sober-curious movement, and a vibrant craft brewing culture that embraces innovation. Millennials and Gen Z consumers' emphasis on mindful drinking, premium craft product adoption, and marketing that positions non-alcoholic beer as a lifestyle choice drives sustained demand.

Major players in the Global Non-Alcoholic Beer Market include Athletic Brewing Company, Heineken N.V., Anheuser-Busch InBev, Carlsberg Group, Molson Coors, Clausthaler/Radeberger Group, BrewDog, Partake Brewing, Bravus Brewing Company, Nirvana Brewery, Big Drop Brewing Co., Erdinger Alkoholfrei, WellBeing Brewing, Gruvi, Surreal Brewing Company, Hairless Dog Brewing, Mikkeller, Infinite Session, and Rightside Brewing. Companies in the Non-Alcoholic Beer Market strengthen their position through strategies such as investing in advanced brewing technologies to enhance taste, aroma, and mouthfeel. They expand product portfolios across multiple ABV categories and beer styles to attract diverse consumer segments. Geographic expansion into emerging markets and urban centers helps tap growing health-conscious populations. Marketing campaigns focus on lifestyle branding, emphasizing wellness, mindful drinking, and premium craft experiences. Partnerships with distributors, retailers, and e-commerce platforms ensure wider availability, while collaborations with influencers and event sponsorships increase brand visibility.

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Market scope and definition
  • 1.2 Research design
    • 1.2.1 Research approach
    • 1.2.2 Data collection methods
  • 1.3 Data mining sources
    • 1.3.1 Global
    • 1.3.2 Regional/Country
  • 1.4 Base estimates and calculations
    • 1.4.1 Base year calculation
    • 1.4.2 Key trends for market estimation
  • 1.5 Primary research and validation
    • 1.5.1 Primary sources
  • 1.6 Forecast model
  • 1.7 Research assumptions and limitations

Chapter 2 Executive Summary

  • 2.1 Industry 3600 synopsis
  • 2.2 Key market trends
    • 2.2.1 Alcohol content
    • 2.2.2 Beer style
    • 2.2.3 Flavor profile
    • 2.2.4 Packaging type
    • 2.2.5 Material
    • 2.2.6 Distribution channel
    • 2.2.7 Regional
  • 2.3 TAM Analysis, 2025-2035
  • 2.4 CXO perspectives: Strategic imperatives
    • 2.4.1 Executive decision points
    • 2.4.2 Critical success factors
  • 2.5 Future outlook and strategic recommendations

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Supplier landscape
    • 3.1.2 Profit margin
    • 3.1.3 Value addition at each stage
    • 3.1.4 Factor affecting the value chain
    • 3.1.5 Disruptions
  • 3.2 Industry impact forces
    • 3.2.1 Growth drivers
    • 3.2.2 Industry pitfalls and challenges
    • 3.2.3 Market opportunities
  • 3.3 Growth potential analysis
  • 3.4 Regulatory landscape
    • 3.4.1 North America
    • 3.4.2 Europe
    • 3.4.3 Asia Pacific
    • 3.4.4 Latin America
    • 3.4.5 Middle East & Africa
  • 3.5 Porter's analysis
  • 3.6 PESTEL analysis
  • 3.7 Technology and innovation landscape
    • 3.7.1 Current technological trends
    • 3.7.2 Emerging technologies
  • 3.8 Price trends
    • 3.8.1 By region
    • 3.8.2 By alcohol content
  • 3.9 Future market trends
  • 3.10 Technology and innovation landscape
    • 3.10.1 Current technological trends
    • 3.10.2 Emerging technologies
  • 3.11 Patent landscape
  • 3.12 Trade statistics (HS code) ( Note: the trade statistics will be provided for key countries only)
    • 3.12.1 Major importing countries
    • 3.12.2 Major exporting countries
  • 3.13 Sustainability and environmental aspects
    • 3.13.1 Sustainable practices
    • 3.13.2 Waste reduction strategies
    • 3.13.3 Energy efficiency in production
    • 3.13.4 Eco-friendly initiatives
  • 3.14 Carbon footprint consideration

Chapter 4 Competitive Landscape, 2025

  • 4.1 Introduction
  • 4.2 Company market share analysis
    • 4.2.1 By region
      • 4.2.1.1 North America
      • 4.2.1.2 Europe
      • 4.2.1.3 Asia Pacific
      • 4.2.1.4 LATAM
      • 4.2.1.5 MEA
  • 4.3 Company matrix analysis
  • 4.4 Competitive analysis of major market players
  • 4.5 Competitive positioning matrix
  • 4.6 Key developments
    • 4.6.1 Mergers & acquisitions
    • 4.6.2 Partnerships & collaborations
    • 4.6.3 New product launches
    • 4.6.4 Expansion plans

Chapter 5 Market Estimates and Forecast, By Alcohol Content, 2022-2035 (USD Billion) (Million Liters)

  • 5.1 Key trends
  • 5.2 Alcohol-free (0% ABV)
  • 5.3 Non-alcoholic (<0.5% ABV)
  • 5.4 Low alcohol (0.5% to 2.5% ABV)

Chapter 6 Market Estimates and Forecast, By Beer Style, 2022-2035 (USD Billion) (Million Liters)

  • 6.1 Key trends
  • 6.2 Non-alcoholic lager
  • 6.3 Non-alcoholic IPA
  • 6.4 Non-alcoholic wheat beer
  • 6.5 Non-alcoholic stout & porter
  • 6.6 Non-alcoholic light beer
  • 6.7 Non-alcoholic golden & blonde ale
  • 6.8 Non-alcoholic copper & amber ale
  • 6.9 Non-alcoholic sour beer
  • 6.10 Non-alcoholic gose
  • 6.11 Others

Chapter 7 Market Estimates and Forecast, By Flavor Profile, 2022-2035 (USD Billion) (Million Liters)

  • 7.1 Key trends
  • 7.2 Citrus
  • 7.3 Hoppy
  • 7.4 Malt-forward
  • 7.5 Pine & resinous
  • 7.6 Coffee & roasted
  • 7.7 Fruit-forward
  • 7.8 Honey
  • 7.9 Bread & grain
  • 7.10 Others

Chapter 8 Market Estimates and Forecast, By Packaging Type, 2022-2035 (USD Billion) (Million Liters)

  • 8.1 Key trends
  • 8.2 Standard cans (12 oz / 355 ml)
  • 8.3 Tall cans (19.2 oz / 568 ml)
  • 8.4 Glass bottles
  • 8.5 Kegs & draft
  • 8.6 Others

Chapter 9 Market Estimates and Forecast, By Material, 2022-2035 (USD Billion) (Million Liters)

  • 9.1 Key trends
  • 9.2 Malted grains
  • 9.3 Hops
  • 9.4 Yeasts
  • 9.5 Enzymes

Chapter 10 Market Estimates and Forecast, By Distribution Channel, 2022-2035 (USD Billion) (Million Liters)

  • 10.1 Off-trade (Retail)
    • 10.1.1 Supermarkets & Hypermarkets
    • 10.1.2 Convenience Stores
    • 10.1.3 Specialty Beverage Stores
    • 10.1.4 Online Retail / E-Commerce
    • 10.1.5 Other
  • 10.2 On-trade (HORECA)
  • 10.3 Direct-to-consumer
  • 10.4 Others

Chapter 11 Market Estimates and Forecast, By Region, 2022-2035 (USD Billion) (Million Liters)

  • 11.1 Key trends
  • 11.2 North America
    • 11.2.1 U.S.
    • 11.2.2 Canada
  • 11.3 Europe
    • 11.3.1 Germany
    • 11.3.2 UK
    • 11.3.3 France
    • 11.3.4 Spain
    • 11.3.5 Italy
    • 11.3.6 Rest of Europe
  • 11.4 Asia Pacific
    • 11.4.1 China
    • 11.4.2 India
    • 11.4.3 Japan
    • 11.4.4 Australia
    • 11.4.5 South Korea
    • 11.4.6 Rest of Asia Pacific
  • 11.5 Latin America
    • 11.5.1 Brazil
    • 11.5.2 Mexico
    • 11.5.3 Argentina
    • 11.5.4 Rest of Latin America
  • 11.6 Middle East and Africa
    • 11.6.1 Saudi Arabia
    • 11.6.2 South Africa
    • 11.6.3 UAE
    • 11.6.4 Rest of Middle East and Africa

Chapter 12 Company Profiles

  • 12.1 Athletic Brewing Company
  • 12.2 Heineken N.V.
  • 12.3 Anheuser-Busch InBev
  • 12.4 Carlsberg Group
  • 12.5 Molson Coors
  • 12.6 Clausthaler / Radeberger Group
  • 12.7 BrewDog
  • 12.8 Partake Brewing
  • 12.9 Bravus Brewing Company
  • 12.10 Nirvana Brewery
  • 12.11 Big Drop Brewing Co.
  • 12.12 Erdinger Alkoholfrei
  • 12.13 WellBeing Brewing
  • 12.14 Gruvi
  • 12.15 Surreal Brewing Company
  • 12.16 Hairless Dog Brewing
  • 12.17 Mikkeller
  • 12.18 Infinite Session
  • 12.19 Rightside Brewing