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市场调查报告书
商品编码
1572031

地理行销的全球市场

GeoMarketing
出版日期: | 出版商: Global Industry Analysts, Inc. | 英文 88 Pages | 商品交期: 最快1-2个工作天内

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简介目录

到 2030 年，全球地理行销市场预计将达到 3,270 亿美元

全球地理行销市场预计 2023 年为 1,328 亿美元，预计到 2030 年将达到 3,270 亿美元，2023 年至 2030 年复合年增长率为 13.7%。地理行销软体是本报告分析的细分市场之一，预计复合年增长率为 14.8%，到分析期结束时将达到 2,653 亿美元。分析期间，地理行销服务业的复合年增长率预计为 10.1%。

美国市场预估成长364亿美元，中国复合年增长率12.8%

到 2023 年，美国地理行销市场预计将达到 364 亿美元。中国作为全球第二大经济体，预计2030年市场规模将达493亿美元，2023-2030年分析期间复合年增长率为12.8%。其他值得注意的区域市场包括日本和加拿大，在分析期间预计复合年增长率分别为 12.2% 和 11.3%。在欧洲，德国的复合年增长率预计约为 9.6%。

全球地理行销市场—主要趋势与驱动因素总结

地理行销将如何改变企业和消费者互动的方式？

地理行销透过使用位置资料传递个人化行销讯息，正在彻底改变企业瞄准消费者并与消费者互动的方式。透过分析客户位置、移动模式和附近景点等地理资料，企业可以创建高度针对性的广告宣传，在正确的时间和地点吸引客户。该技术对于物理位置的远近影响购买决策的行业尤其有效，例如零售、酒店和娱乐。地理行销允许企业提供基于位置的促销、通知和个人化内容，以提高客户参与并提高转换率。随着消费者变得越来越行动和连网型，利用位置资讯进行行销的能力正在成为企业的关键竞争优势。

地理行销的细分市场和应用有哪些？

关键技术包括 GPS、信标、地理围栏和 Wi-Fi，每种技术都可实现不同程度的位置追踪和参与。例如，地理围栏允许企业在某个位置周围创建虚拟边界，并在消费者进入和退出该区域时发送行销讯息。地理行销应用程式范围从基于位置的广告和即时优惠到商店流量分析和客户行为洞察。推动地理行销采用的行业包括零售、酒店、旅游和汽车，其中基于位置的个人化参与对于客户获取和保留至关重要。由于先进的行动网路和较高的智慧型手机普及率，北美和欧洲成为地理行销采用的领先地区，而由于数位化和行动商务的发展，亚太地区正在成为成长最快的市场。

科技创新如何形塑地理行销的未来？

人工智慧、机器学习和资料分析方面的技术创新正在显着提高地理行销能力。由人工智慧驱动的智慧定位平台分析大量位置资料，以了解消费者趋势、优化行销策略并预测客户行为。行动应用程式和物联网设备与人工智慧的整合正在实现即时适应消费者需求的超个人化行销。地理围栏和邻近行销技术变得越来越复杂，使公司能够以更准确、更相关的方式与客户互动。此外，5G 网路的扩展正在提高定位服务的速度和准确性，使地理行销更加有效和灵敏。这些进步导致了各行业的广泛采用，并正在改变企业与客户互动的方式。

推动地理行销市场成长的因素有哪些？

地理行销市场的成长受到多种因素的推动，例如行动装置使用量的增加、物联网技术的扩展以及对个人化行销体验的需求不断增长。基于定位服务，特别是在零售和餐旅服务业，正在推动对地理行销解决方案的需求，这些解决方案可以增强客户参与并增加实体店的客流量。人工智慧和资料分析的技术进步正在提高基于位置的行销的有效性，使企业能够传递更有针对性和相关性的讯息。此外，零售、旅游和汽车等行业数位转型的不断增长趋势正在鼓励公司采用地理行销作为其更广泛的行销策略的一部分。隐私法规和资料安全问题也在塑造市场，推动开拓寻求更安全、更合规的地理行销解决方案。

受访企业范例（共32例）

  • Adobe
  • Cisco
  • Ericsson
  • ESRI
  • Google
  • HERE
  • IBM
  • Microsoft
  • MobileBridge
  • Oracle
  • Plot Projects
  • Qualcomm
  • Salesforce
  • Software AG
  • Xtremepush

目录

第一章调查方法

第 2 章执行摘要

  • 市场概况
  • 主要企业
  • 市场趋势和驱动因素
  • 全球市场展望

第三章市场分析

  • 美国
  • 加拿大
  • 日本
  • 中国
  • 欧洲
  • 法国
  • 德国
  • 义大利
  • 英国
  • 其他欧洲国家
  • 亚太地区
  • 其他领域

第四章 比赛

简介目录
Product Code: MCP21882

Global GeoMarketing Market to Reach US$327.0 Billion by 2030

The global market for GeoMarketing estimated at US$132.8 Billion in the year 2023, is expected to reach US$327.0 Billion by 2030, growing at a CAGR of 13.7% over the analysis period 2023-2030. GeoMarketing Software, one of the segments analyzed in the report, is expected to record a 14.8% CAGR and reach US$265.3 Billion by the end of the analysis period. Growth in the GeoMarketing Services segment is estimated at 10.1% CAGR over the analysis period.

The U.S. Market is Estimated at US$36.4 Billion While China is Forecast to Grow at 12.8% CAGR

The GeoMarketing market in the U.S. is estimated at US$36.4 Billion in the year 2023. China, the world's second largest economy, is forecast to reach a projected market size of US$49.3 Billion by the year 2030 trailing a CAGR of 12.8% over the analysis period 2023-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 12.2% and 11.3% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 9.6% CAGR.

Global GeoMarketing Market - Key Trends and Drivers Summarized

How Is GeoMarketing Transforming the Way Businesses Engage with Consumers?

GeoMarketing is revolutionizing the way businesses target and engage with consumers by using location-based data to deliver personalized marketing messages. By analyzing geographic data such as customer location, movement patterns, and nearby points of interest, businesses can create highly targeted advertising campaigns that reach customers at the right time and place. This technology is particularly effective in industries like retail, hospitality, and entertainment, where proximity to physical locations can influence purchasing decisions. GeoMarketing enables businesses to offer location-based promotions, notifications, and personalized content, enhancing customer engagement and increasing conversion rates. As consumers become more mobile and connected, the ability to leverage location data for marketing purposes is becoming a key competitive advantage for businesses.

What Are the Segments and Applications of the GeoMarketing Market?

Key technologies include GPS, beacons, geofencing, and Wi-Fi, each enabling different levels of location tracking and engagement. Geofencing, for instance, allows businesses to create virtual boundaries around a location, triggering marketing messages when consumers enter or exit the area. Applications of GeoMarketing range from location-based advertising and real-time offers to store traffic analysis and customer behavior insights. Industry verticals driving GeoMarketing adoption include retail, hospitality, travel, and automotive, where personalized and location-based engagement is critical for customer acquisition and retention. North America and Europe are leading regions for GeoMarketing adoption due to advanced mobile networks and high smartphone penetration, while Asia-Pacific is emerging as a fast-growing market, driven by increasing digitalization and mobile commerce.

How Are Technological Innovations Shaping the Future of GeoMarketing?

Technological innovations in AI, machine learning, and data analytics are significantly enhancing the capabilities of GeoMarketing. AI-driven location intelligence platforms can analyze large volumes of location data to identify consumer trends, optimize marketing strategies, and predict customer behavior. The integration of AI with mobile apps and IoT devices is enabling real-time, hyper-personalized marketing that adapts to consumer needs in real-time. Geofencing and proximity marketing technologies are becoming more sophisticated, allowing businesses to engage customers with more precision and relevance. Additionally, the expansion of 5G networks is improving the speed and accuracy of location-based services, making GeoMarketing more effective and responsive. These advancements are driving widespread adoption across industries, transforming how businesses interact with their customers.

What Factors Are Driving the Growth in the GeoMarketing Market?

The growth in the GeoMarketing market is driven by several factors, including the increasing use of mobile devices, the expansion of IoT technologies, and the growing demand for personalized marketing experiences. The rise of location-based services, particularly in retail and hospitality, is fueling demand for GeoMarketing solutions that enhance customer engagement and drive foot traffic to physical locations. Technological advancements in AI and data analytics are improving the effectiveness of location-based marketing, allowing businesses to deliver more targeted and relevant messages. Additionally, the growing trend of digital transformation in industries such as retail, travel, and automotive is pushing businesses to adopt GeoMarketing as part of their broader marketing strategies. Privacy regulations and data security concerns are also shaping the market, driving the development of more secure and compliant GeoMarketing solutions.

Select Competitors (Total 32 Featured) -

  • Adobe
  • Cisco
  • Ericsson
  • ESRI
  • Google
  • HERE
  • IBM
  • Microsoft
  • MobileBridge
  • Oracle
  • Plot Projects
  • Qualcomm
  • Salesforce
  • Software AG
  • Xtremepush

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Global Economic Update
    • GeoMarketing - Global Key Competitors Percentage Market Share in 2024 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Use of Location-Based Data in Marketing Strategies Expands Addressable Market for GeoMarketing Solutions
    • Increased Adoption of Mobile Devices Spurs Growth in GeoMarketing
    • Integration of Artificial Intelligence in GeoMarketing Tools Strengthens Targeted Advertising Efforts
    • Growing Use of Geospatial Analytics to Enhance Customer Engagement Propels Demand for GeoMarketing
    • Expansion of IoT and Connected Devices Generates Opportunities for Real-Time GeoMarketing
    • Advancements in Big Data Analytics Drive Adoption of Location-Based Marketing
    • Rising Use of Geo-Fencing and Proximity Marketing Expands Opportunities for Retailers
    • Increasing Focus on Hyper-Personalized Marketing Strengthens Business Case for GeoMarketing
    • Growing Importance of Location Data in Enhancing Customer Experience Propels Market Growth
    • Technological Innovations in Beacon Technology Propel Growth in Location-Based Marketing
    • Shift Toward Omnichannel Marketing Strategies Spurs Adoption of GeoMarketing Tools
    • Rising Demand for In-Store Analytics and Real-Time Marketing Boosts GeoMarketing Adoption
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Recent Past, Current & Future Analysis for GeoMarketing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 2: World 7-Year Perspective for GeoMarketing by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2024 & 2030
    • TABLE 3: World Recent Past, Current & Future Analysis for Software by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 4: World 7-Year Perspective for Software by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 5: World Recent Past, Current & Future Analysis for Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 6: World 7-Year Perspective for Services by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 7: World GeoMarketing Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030
    • TABLE 8: World Recent Past, Current & Future Analysis for Cloud by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 9: World 7-Year Perspective for Cloud by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 10: World Recent Past, Current & Future Analysis for On-Premise by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 11: World 7-Year Perspective for On-Premise by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 12: World Recent Past, Current & Future Analysis for Wi-Fi by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 13: World 7-Year Perspective for Wi-Fi by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 14: World Recent Past, Current & Future Analysis for Bluetooth by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 15: World 7-Year Perspective for Bluetooth by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 16: World Recent Past, Current & Future Analysis for Beacons by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 17: World 7-Year Perspective for Beacons by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 18: World Recent Past, Current & Future Analysis for NFC by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 19: World 7-Year Perspective for NFC by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 20: World Recent Past, Current & Future Analysis for GPS by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 21: World 7-Year Perspective for GPS by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2024 (E)
    • TABLE 22: USA Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 23: USA 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 24: USA Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 25: USA 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 26: USA Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 27: USA 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • CANADA
    • TABLE 28: Canada Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 29: Canada 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 30: Canada Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 31: Canada 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 32: Canada Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 33: Canada 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • JAPAN
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2024 (E)
    • TABLE 34: Japan Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 35: Japan 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 36: Japan Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 37: Japan 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 38: Japan Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 39: Japan 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • CHINA
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2024 (E)
    • TABLE 40: China Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 41: China 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 42: China Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 43: China 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 44: China Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 45: China 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • EUROPE
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2024 (E)
    • TABLE 46: Europe Recent Past, Current & Future Analysis for GeoMarketing by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 47: Europe 7-Year Perspective for GeoMarketing by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2024 & 2030
    • TABLE 48: Europe Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 49: Europe 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 50: Europe Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 51: Europe 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 52: Europe Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 53: Europe 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • FRANCE
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2024 (E)
    • TABLE 54: France Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 55: France 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 56: France Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 57: France 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 58: France Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 59: France 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • GERMANY
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2024 (E)
    • TABLE 60: Germany Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 61: Germany 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 62: Germany Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 63: Germany 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 64: Germany Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 65: Germany 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • ITALY
    • TABLE 66: Italy Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 67: Italy 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 68: Italy Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 69: Italy 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 70: Italy Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 71: Italy 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • UNITED KINGDOM
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2024 (E)
    • TABLE 72: UK Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 73: UK 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 74: UK Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 75: UK 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 76: UK Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 77: UK 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • REST OF EUROPE
    • TABLE 78: Rest of Europe Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 79: Rest of Europe 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 80: Rest of Europe Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 81: Rest of Europe 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 82: Rest of Europe Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 83: Rest of Europe 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • ASIA-PACIFIC
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2024 (E)
    • TABLE 84: Asia-Pacific Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 85: Asia-Pacific 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 86: Asia-Pacific Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 87: Asia-Pacific 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 88: Asia-Pacific Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 89: Asia-Pacific 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • REST OF WORLD
    • TABLE 90: Rest of World Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 91: Rest of World 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 92: Rest of World Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 93: Rest of World 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 94: Rest of World Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 95: Rest of World 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030

IV. COMPETITION