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市场调查报告书
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1405038

行销分析软体市场规模、份额、趋势分析报告：按应用、按部署、按组织规模、按行业、按地区、细分市场预测，2023-2030 年

Marketing Analytics Software Market Size, Share & Trends Analysis Report By Application (Solution, Service), By Deployment, By Organization Size, By Industry Vertical, By Region, And Segment Forecasts, 2023 - 2030
出版日期: | 出版商: Grand View Research | 英文 200 Pages | 商品交期: 2-10个工作天内

价格

行销分析软体市场成长与趋势：

Grand View Research, Inc.最新报告显示，到2030年，全球行销分析软体市场规模预计将达到125.1亿美元，预测期内复合年增长率为16.7%。

人工智慧（AI）和机器学习（ML）等先进技术的集成为市场提供了广阔的成长前景。人工智慧有望帮助负责人在不同的行销管道中传递正确的品牌讯息，改善搜寻结果，并将用户引导至所需的登陆页面和网站。行销分析的主要目的是了解客户偏好并提供见解，这可以透过为客户部署支援人工智慧的聊天机器人并仔细分析消费者需求来实现。例如，星巴克公司使用预测分析来收集和分析客户资料，以便向客户提供个人化的行销资讯。

5G分发模式因其能够改善用户的网路使用体验而提供了广阔的市场成长机会。这鼓励人们在网路上花费更多的优质时间，消费内容并执行适合他们需求的任务。透过监控特定的内容消费和购买趋势，您可以建立高效的行销策略和有效的获利模式。 5G 网路预计还将加速行动电子商务销售，使负责人能够改善客户体验并简化购物应用程序，特别是对于零售和消费品行业。

自动化行销分析可帮助品牌和企业衡量行销宣传活动的成功程度。行销分析自动化的新兴趋势正在推动市场成长。它不仅提供关键洞察，例如潜在客户评分、更有效率的预测分析和里程碑分析，还可以帮助您节省营运费用。 Ancestry 和 Dropbox, Inc. 等公司正在看到行销分析自动化的好处。例如，创建一封策略性计划的欢迎电子邮件或精心策划的赢回计划。从本质上讲，透过自动化行销分析业务，公司可以获得潜在的客户线索并追随他们以延长其业务实践的寿命。

预计 BFSI 产业在预测期内将出现显着成长。在BFSI产业，行销预算通常是根据上年度的收益来决定的。透过巨量资料分析使用行销组合模型（MMM）和数位归因可以帮助银行和金融机构量化行销宣传活动对投资收益的影响并确定最佳行销预算。我们支持。此外，包括花旗银行在内的几家主要金融机构正在使用巨量资料分析进行分析和客户细分，使行销团队能够为正确的目标确定正确的管道。

行销分析软体市场报告亮点

  • 从应用程式来看，社群媒体行销领域预计将在预测期内显着成长。该行业充满希望的成长前景归因于社交媒体的日益普及以及企业利用社交媒体平台作为行销管道的需求。
  • 透过部署，预计本地部署将在预测期内实现最高成长率。这是因为本地资料中心可以确保资料安全并实现更有效率的资料分析。
  • 按组织规模划分，中小型企业预计在预测期内成长率最高。这是因为可以使用经济高效的云端基础的分析软体，使中小型企业能够以可负担的成本提供行销分析服务。
  • 由于银行业务的快速数位化和专用数位银行的出现，预计 BFSI 行业领域将在预测期内实现最高成长率。
  • 由于中国和新加坡等国家正在见证显着的人工智慧发展趋势，预计亚太地区在预测期内将实现最高的复合年增长率。

目录

第一章调查方法与范围

第 2 章执行摘要

第 3 章行销分析软体市场变数、趋势与范围

  • 市场体系展望
  • 产业价值链分析
  • 市场动态
    • 市场驱动因素分析
    • 市场抑制因素分析
    • 市场机会分析
  • 行销分析软体市场分析工具
    • 产业分析-波特五力分析
    • PESTEL分析

第 4 章 行销分析软体市场：使用情况估计与趋势分析

  • 行销分析软体市场：重点
  • 行销分析软体市场：2022 年和 2030 年趋势和市场占有率分析
  • 社群媒体行销
    • 2017-2030 年社群媒体行销市场估计与预测
  • 电子邮件行销
    • 2017-2030 年电子邮件行销市场估计与预测
  • 搜寻引擎市场
    • 2017-2030 年搜寻引擎行销市场估计与预测
  • 内容行销
    • 2017-2030 年内容行销市场估计与预测
  • 其他的
    • 2017-2030 年其他市场估计与预测

第五章行销分析软体市场：发展预估与趋势分析

  • 行销分析软体市场：重点
  • 行销分析软体市场：2022 年和 2030 年趋势和市场占有率分析
  • 本地
    • 2017-2030 年本地市场估计与预测
  • 云
    • 2017-2030 年云端市场估计与预测

第六章行销分析软体市场：组织规模估算与趋势分析

  • 行销分析软体市场：重点
  • 行销分析软体市场：2022 年和 2030 年趋势和市场占有率分析
  • 大公司
    • 2017-2030 年大型公司市场估计与预测
  • 中小企业
    • 2017-2030 年中小企业市场估计与预测

第七章 行销分析软体市场：产业预测与趋势分析

  • 行销分析软体市场：重点
  • 行销分析软体市场：2022 年和 2030 年趋势和市场占有率分析
  • 零售
    • 2017-2030 年零售市场估计与预测
  • 消费品
    • 2017-2030 年消费品市场估计与预测
  • 产业
    • 2017-2030 年工业市场估计与预测
  • BFSI
    • 2017-2030 年 BFSI 市场估计与预测
  • 媒体传播
    • 2017-2030 年房地产和建筑市场估计和预测
  • 卫生保健
    • 2017-2030 年医疗保健市场估计与预测
  • 其他的
    • 2017-2030 年其他市场估计与预测

第八章行销分析软体市场：区域估算与趋势分析

  • 区域展望
  • 按地区分類的营销分析软体市场：重点
  • 北美洲
    • 2017-2030 年市场估计与预测
    • 美国
    • 加拿大
  • 欧洲
    • 英国
    • 德国
    • 法国
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 韩国
  • 拉丁美洲
    • 巴西
    • 墨西哥
  • 中东/非洲
    • 沙乌地阿拉伯
    • 南非
    • 阿拉伯联合大公国 (UAE)

第9章竞争形势

  • 主要市场参与企业的最新趋势和影响分析
  • 市场参与企业分类
    • IBM Corporation
    • Adobe Inc.
    • Google, LLC
    • Accenture
    • Oracle
    • SAS Institute Inc.
    • TABLEAU SOFTWARE, LLC
    • Teradata
    • Funnel.io
Product Code: GVR-4-68039-286-6

Marketing Analytics Software Market Growth & Trends:

The global marketing analytics software market size is expected to reach USD 12.51 billion by 2030, registering a CAGR of 16.7% during the forecast period, according to a new report by Grand View Research, Inc. The integration of advanced technologies such as Artificial Intelligence (AI) and Machine Learning (ML) offers promising growth prospects for the market. AI is expected to help marketers deliver the right brand message across different marketing channels and improve search results, which lead to desired landing pages and websites. The primary objective of marketing analytics is to understand and offer insights regarding customer preferences, which can be achieved by deploying AI-enabled chatbots for customers and carefully analyzing consumer demands. For instance, Starbucks Corporation uses predictive analytics to gather and analyze customer data and offer personalized marketing messages to customers.

The 5G delivery model offers promising market growth opportunities owing to its ability to enhance users' internet-using experience. This will lead people to spend more quality time on the internet and consume content or perform tasks specific to their needs. The consumption of specific content and buying trends can be monitored to develop efficient marketing strategies and effective profit-generation models. 5G internet is also expected to accelerate mobile e-commerce sales, enabling marketers to improve customer experiences and streamline shopping apps, particularly for the retail and consumer goods industry.

The automation of marketing analytics helps brands and corporations to gauge the success of marketing campaigns. The emerging trend to automate marketing analytics is offering an impetus to market growth. It offers critical insights into lead scoring, more efficient predictive analytics, and milestone analysis as well as helps save operational expenditure. Companies such as Ancestry and Dropbox, Inc. have witnessed the benefits of marketing analytics automation, such as creating strategically outlined welcome mails and carefully curated win-back programs, which ensure higher revenue-generation opportunities. Essentially, automating marketing analytics practices enables companies to gain access to prospect leads, which can be pursued to ensure prolonged business practices.

The BFSI industry is expected to register a significant growth rate over the forecast period. In the BFSI industry, the marketing budget is usually based on the revenue generated in the previous fiscal year. The use of Marketing Mix Models (MMM) and digital attribution powered by big data analytics aids banking and financial institutions in quantifying the impact of marketing campaigns on return on investment and determining the optimum marketing budget. Furthermore, several large financial institutions including Citibank use big data analytics for profiling and customer segmentation, thus enabling marketing teams to identify the right channel for the right targets.

Marketing Analytics Software Market Report Highlights:

  • By application, the social media marketing segment is expected to witness considerable growth over the forecast period. The promising growth prospects of the segment can be attributed to the rising penetration of social media and the subsequent need for corporations to tap social media platforms as a marketing channel
  • Based on deployment, the on-premise segment is expected to register the highest growth rate over the forecast period owing to the ability to ensure better safety and security of data from an on-premise data center and more efficient data analysis
  • In terms of organization size, the SMEs segment is expected to register the highest growth rate over the forecast period owing to the availability of cost-effective cloud-based analytics software, which helps SMEs offer marketing analytics services at affordable costs
  • The BFSI industry vertical segment is expected to register the highest growth rate over the forecast period owing to the rapid digitization of banking practices and the emergence of digital-only banks
  • Asia Pacific is expected to register the highest CAGR over the forecast period owing to the presence of significant AI development trends in countries, such as China and Singapore

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
    • 1.1.1. Application
    • 1.1.2. Deployment
    • 1.1.3. Organization size
    • 1.1.4. Industry vertical
    • 1.1.5. Regional scope
    • 1.1.6. Estimates and forecast timeline
  • 1.2. Research Methodology
  • 1.3. Information Procurement
    • 1.3.1. Purchased database
    • 1.3.2. GVR's internal database
    • 1.3.3. Secondary sources
    • 1.3.4. Primary research
    • 1.3.5. Details of primary research
  • 1.4. Information or Data Analysis
  • 1.5. Market Formulation & Validation
  • 1.6. Model Details
  • 1.7. List of Secondary Sources
  • 1.8. List of Primary Sources
  • 1.9. Objectives

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Segment Outlook
    • 2.2.1. Application outlook
    • 2.2.2. Deployment outlook
    • 2.2.3. Organization size outlook
    • 2.2.4. Industry vertical outlook
    • 2.2.5. Regional outlook
  • 2.3. Competitive Insights

Chapter 3. Marketing Analytics Software Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Industry Value Chain Analysis
  • 3.3. Market Dynamics
    • 3.3.1. Market driver analysis
    • 3.3.2. Market restraint analysis
    • 3.3.3. Market opportunity analysis
  • 3.4. Marketing Analytics Software Market Analysis Tools
    • 3.4.1. Industry analysis - Porter's
      • 3.4.1.1. Supplier power
      • 3.4.1.2. Buyer power
      • 3.4.1.3. Substitution threat
      • 3.4.1.4. Threat of new entrant
      • 3.4.1.5. Competitive rivalry
    • 3.4.2. PESTEL analysis
      • 3.4.2.1. Political landscape
      • 3.4.2.2. Technological landscape
      • 3.4.2.3. Economic landscape

Chapter 4. Marketing Analytics Software Market : Application Estimates & Trend Analysis

  • 4.1. Marketing Analytics Software Market: Key Takeaways
  • 4.2. Marketing Analytics Software Market: Movement & Market Share Analysis, 2022 & 2030
  • 4.3. Social Media Marketing
    • 4.3.1. Social media marketing market estimates and forecasts, 2017 to 2030 (USD Million)
  • 4.4. E-Mail Marketing
    • 4.4.1. E-mail marketing market estimates and forecasts, 2017 to 2030 (USD Million)
  • 4.5. Search Engine Marketing
    • 4.5.1. Search engine marketing market estimates and forecasts, 2017 to 2030 (USD Million)
  • 4.6. Content Marketing
    • 4.6.1. Content marketing market estimates and forecasts, 2017 to 2030 (USD Million)
  • 4.7. Others
    • 4.7.1. Others market estimates and forecasts, 2017 to 2030 (USD Million)

Chapter 5. Marketing Analytics Software Market : Deployment Estimates & Trend Analysis

  • 5.1. Marketing Analytics Software Market: Key Takeaways
  • 5.2. Marketing Analytics Software Market: Movement & Market Share Analysis, 2022 & 2030
  • 5.3. On-Premise
    • 5.3.1. On-premise market estimates and forecasts, 2017 to 2030 (USD Million)
  • 5.4. Cloud
    • 5.4.1. Cloud market estimates and forecasts, 2017 to 2030 (USD Million)

Chapter 6. Marketing Analytics Software Market : Organization Size Estimates & Trend Analysis

  • 6.1. Marketing Analytics Software Market: Key Takeaways
  • 6.2. Marketing Analytics Software Market: Movement & Market Share Analysis, 2022 & 2030
  • 6.3. Large Enterprises
    • 6.3.1. Large enterprises market estimates and forecasts, 2017 to 2030 (USD Million)
  • 6.4. Small & Medium Enterprises
    • 6.4.1. Small & medium enterprises market estimates and forecasts, 2017 to 2030 (USD Million)

Chapter 7. Marketing Analytics Software Market : Industry Vertical Estimates & Trend Analysis

  • 7.1. Marketing Analytics Software Market: Key Takeaways
  • 7.2. Marketing Analytics Software Market: Movement & Market Share Analysis, 2022 & 2030
  • 7.3. Retail
    • 7.3.1. Retail market estimates and forecasts, 2017 to 2030 (USD Million)
  • 7.4. Consumer Goods
    • 7.4.1. Consumer goods market estimates and forecasts, 2017 to 2030 (USD Million)
  • 7.5. Industrial
    • 7.5.1. Industrial market estimates and forecasts, 2017 to 2030 (USD Million)
  • 7.6. BFSI
    • 7.6.1. BFSI market estimates and forecasts, 2017 to 2030 (USD Million)
  • 7.7. Media & Communication
    • 7.7.1. Real estate & construction market estimates and forecasts, 2017 to 2030 (USD Million)
  • 7.8. Healthcare
    • 7.8.1. Healthcare market estimates and forecasts, 2017 to 2030 (USD Million)
  • 7.9. Others
    • 7.9.1. Others market estimates and forecasts, 2017 to 2030 (USD Million)

Chapter 8. Marketing Analytics Software Market: Regional Estimates & Trend Analysis

  • 8.1. Regional Outlook
  • 8.2. Marketing Analytics Software Market by Region: Key Takeaway
  • 8.3. North America
    • 8.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 8.3.2. U.S.
      • 8.3.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 8.3.3. Canada
      • 8.3.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
  • 8.4. Europe
    • 8.4.1. UK
      • 8.4.1.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 8.4.2. Germany
      • 8.4.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 8.4.3. France
      • 8.4.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
  • 8.5. Asia Pacific
    • 8.5.1. Japan
      • 8.5.1.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 8.5.2. China
      • 8.5.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 8.5.3. India
      • 8.5.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 8.5.4. Australia
      • 8.5.4.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 8.5.5. South Korea
      • 8.5.5.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
  • 8.6. Latin America
    • 8.6.1. Brazil
      • 8.6.1.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 8.6.2. Mexico
      • 8.6.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
  • 8.7. MEA
    • 8.7.1. Saudi Arabia
      • 8.7.1.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 8.7.2. South Africa
      • 8.7.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 8.7.3. United Arab Emirates (UAE)
      • 8.7.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)

Chapter 9. Competitive Landscape

  • 9.1. Recent Developments & Impact Analysis, By Key Market Participants
  • 9.2. Market Participant Categorization
    • 9.2.1. IBM Corporation
      • 9.2.1.1. Company overview
      • 9.2.1.2. Financial performance
      • 9.2.1.3. Product benchmarking
      • 9.2.1.4. Strategic initiatives
    • 9.2.2. Adobe Inc.
      • 9.2.2.1. Company overview
      • 9.2.2.2. Financial performance
      • 9.2.2.3. Product benchmarking
      • 9.2.2.4. Strategic initiatives
    • 9.2.3. Google, LLC
      • 9.2.3.1. Company overview
      • 9.2.3.2. Financial performance
      • 9.2.3.3. Product benchmarking
      • 9.2.3.4. Strategic initiatives
    • 9.2.4. Accenture
      • 9.2.4.1. Company overview
      • 9.2.4.2. Financial performance
      • 9.2.4.3. Product benchmarking
      • 9.2.4.4. Strategic initiatives
    • 9.2.5. Oracle
      • 9.2.5.1. Company overview
      • 9.2.5.2. Financial performance
      • 9.2.5.3. Product benchmarking
      • 9.2.5.4. Strategic initiatives
    • 9.2.6. SAS Institute Inc.
      • 9.2.6.1. Company overview
      • 9.2.6.2. Financial performance
      • 9.2.6.3. Product benchmarking
      • 9.2.6.4. Strategic initiatives
    • 9.2.7. TABLEAU SOFTWARE, LLC
      • 9.2.7.1. Company overview
      • 9.2.7.2. Financial performance
      • 9.2.7.3. Product benchmarking
      • 9.2.7.4. Strategic initiatives
    • 9.2.8. Teradata
      • 9.2.8.1. Company overview
      • 9.2.8.2. Financial performance
      • 9.2.8.3. Product benchmarking
      • 9.2.8.4. Strategic initiatives
    • 9.2.9. Funnel.io
      • 9.2.9.1. Company overview
      • 9.2.9.2. Financial performance
      • 9.2.9.3. Product benchmarking
      • 9.2.9.4. Strategic initiatives

List of Tables

  • Table 1 List of abbreviation
  • Table 2 North America marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 3 North America marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 4 North America marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 5 North America marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 6 North America marketing analytics software market, by region, 2017 to 2030 (USD Million)
  • Table 7 U.S. marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 8 U.S. marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 9 U.S. marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 10 U.S. marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 11 Canada marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 12 Canada marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 13 Canada marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 14 Canada marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 15 Europe marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 16 Europe marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 17 Europe marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 18 Europe marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 19 Europe marketing analytics software market, by region, 2017 to 2030 (USD Million)
  • Table 20 Germany marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 21 Germany marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 22 Germany marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 23 Germany marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 24 UK marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 25 UK marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 26 UK marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 27 UK marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 28 France marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 29 France marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 30 France marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 31 France marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 32 Asia Pacific marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 33 Asia Pacific marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 34 Asia Pacific marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 35 Asia Pacific marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 36 Asia Pacific marketing analytics software market, by region, 2017 to 2030 (USD Million)
  • Table 37 China marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 38 China marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 39 China marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 40 China marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 41 Japan marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 42 Japan marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 43 Japan marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 44 Japan marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 45 India marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 46 India marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 47 India marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 48 India marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 49 Australia marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 50 Australia marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 51 Australia marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 52 Australia marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 53 South Korea marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 54 South Korea marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 55 South Korea marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 56 South Korea marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 57 Latin America marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 58 Latin America marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 59 Latin America marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 60 Latin America marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 61 Latin America marketing analytics software market, by region, 2017 to 2030 (USD Million)
  • Table 62 Brazil marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 63 Brazil marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 64 Brazil marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 65 Brazil marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 66 Mexico marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 67 Mexico marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 68 Mexico marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 69 Mexico marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 70 Middle East and Africa (MEA) marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 71 Middle East and Africa (MEA) marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 72 Middle East and Africa (MEA) marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 73 Middle East and Africa (MEA) marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 74 Middle East and Africa (MEA) marketing analytics software market, by region, 2017 to 2030 (USD Million)
  • Table 75 South Africa marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 76 South Africa marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 77 South Africa marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 78 South Africa marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 79 Saudi Arabia marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 80 Saudi Arabia marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 81 Saudi Arabia marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 82 Saudi Arabia marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million)
  • Table 83 United Arab Emirates (UAE) marketing analytics software market, by application, 2017 - 2030 (USD Million)
  • Table 84 United Arab Emirates (UAE) marketing analytics software market, by deployment, 2017 - 2030 (USD Million)
  • Table 85 United Arab Emirates (UAE) marketing analytics software market, by organization size, 2017 - 2030 (USD Million)
  • Table 86 United Arab Emirates (UAE) marketing analytics software market, by industry vertical, 2017 - 2030 (USD Million) 

List of Figures

  • Fig. 1 Market research process
  • Fig. 2 Data triangulation techniques
  • Fig. 3 Primary research pattern
  • Fig. 4 Market research approaches
  • Fig. 5 Value-chain-based sizing & forecasting
  • Fig. 6 QFD modeling for market share assessment
  • Fig. 7 Market formulation & validation
  • Fig. 8 Marketing analytics software: Market outlook
  • Fig. 9 Marketing analytics software: Competitive insights
  • Fig. 10 Parent market outlook
  • Fig. 11 Related/ancillary market outlook
  • Fig. 12 Penetration and growth prospect mapping
  • Fig. 13 Industry value chain analysis
  • Fig. 14 Marketing analytics software market driver impact
  • Fig. 15 Marketing analytics software market restraint impact
  • Fig. 16 Marketing analytics software market strategic initiatives analysis
  • Fig. 17 Marketing analytics software market: Application movement analysis
  • Fig. 18 Marketing analytics software market: Application outlook and key takeaways
  • Fig. 19 Social media marketing market estimates and forecasts, 2017 - 2030
  • Fig. 20 E-mail marketing market estimates and forecasts, 2017 - 2030
  • Fig. 21 Search engine marketing market estimates and forecasts, 2017 - 2030
  • Fig. 22 Content marketing market estimates and forecasts, 2017 - 2030
  • Fig. 23 Others market estimates and forecasts, 2017 - 2030
  • Fig. 24 Marketing analytics software market: Deployment movement analysis
  • Fig. 25 Marketing analytics software market: Deployment outlook and key takeaways
  • Fig. 26 On-premise market estimates and forecasts, 2017 - 2030
  • Fig. 27 Cloud market estimates and forecasts, 2017 - 2030
  • Fig. 28 Marketing analytics software market: Organization size movement analysis
  • Fig. 29 Marketing analytics software market: Organization size outlook and key takeaways
  • Fig. 30 Large enterprises market estimates and forecasts, 2017 - 2030
  • Fig. 31 Small & medium enterprises market estimates and forecasts, 2017 - 2030
  • Fig. 32 Marketing analytics software market: Industry Vertical movement analysis
  • Fig. 33 Marketing analytics software market: Industry Vertical outlook and key takeaways
  • Fig. 34 Retail market estimates and forecasts, 2017 - 2030
  • Fig. 35 Consumer goods market estimates and forecasts, 2017 - 2030
  • Fig. 36 Industrial market estimates and forecasts, 2017 - 2030
  • Fig. 37 BFSI market estimates and forecasts, 2017 - 2030
  • Fig. 38 Media & communication market estimates and forecasts, 2017 - 2030
  • Fig. 39 Healthcare market estimates and forecasts, 2017 - 2030
  • Fig. 40 Others market estimates and forecasts, 2017 - 2030
  • Fig. 41 Global marketing analytics software market: Regional movement analysis
  • Fig. 42 Global marketing analytics software market: Regional outlook and key takeaways
  • Fig. 43 North America market estimates and forecasts, 2017 - 2030
  • Fig. 44 U.S. market estimates and forecasts, 2017 - 2030
  • Fig. 45 Canada market estimates and forecasts, 2017 - 2030
  • Fig. 46 Europe market estimates and forecasts, 2017 - 2030
  • Fig. 47 UK market estimates and forecasts, 2017 - 2030
  • Fig. 48 Germany market estimates and forecasts, 2017 - 2030
  • Fig. 49 France market estimates and forecasts, 2017 - 2030
  • Fig. 50 Asia Pacific market estimates and forecasts, 2017 - 2030
  • Fig. 51 Japan market estimates and forecasts, 2017 - 2030
  • Fig. 52 China market estimates and forecasts, 2017 - 2030
  • Fig. 53 India market estimates and forecasts, 2017 - 2030
  • Fig. 54 Australia market estimates and forecasts, 2017 - 2030
  • Fig. 55 South Korea market estimates and forecasts, 2017 - 2030
  • Fig. 56 Latin America market estimates and forecasts, 2017 - 2030
  • Fig. 57 Brazil market estimates and forecasts, 2017 - 2030
  • Fig. 58 Mexico market estimates and forecasts, 2017 - 2030
  • Fig. 59 Middle East and Africa market estimates and forecasts, 2017 - 2030
  • Fig. 60 Saudi Arabia market estimates and forecasts, 2017 - 2030
  • Fig. 61 South Africa market estimates and forecasts, 2017 - 2030
  • Fig. 62 United Arab Emirates (UAE) market estimates and forecasts, 2017 - 2030