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市场调查报告书
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1654558

数位广告市场规模、份额、趋势分析报告：按平台、格式、产品、类型、最终用途、地区和细分市场进行预测，2025 年至 2030 年

Digital Advertising Market Size, Share & Trends Analysis Report By Platform, By Format, By Offering, By Type, By End Use, By Region, And Segment Forecasts, 2025 - 2030
出版日期: | 出版商: Grand View Research | 英文 150 Pages | 商品交期: 2-10个工作天内

价格

数位广告市场的成长和趋势

根据Grand View Research, Inc.的最新报告，全球数位广告市场规模预计将在2025年至2030年期间以15.4%的复合年增长率成长，到2030年达到11.6425亿美元。

该市场的成长是由全球互联网和智慧型手机的日益普及所推动的，尤其是在新兴经济体中。此外，社群媒体平台的普及及其在广告产品和服务中的应用也推动了市场的成长。

此外，透过付费线上管道越来越多地采用数位广告来促销电子商务产品和网站也为市场提供了有利可图的机会。针对特定受众并即时追踪数广告宣传的效果的能力正在激发寻求提高投资收益的广告商的需求。

影片广告的日益兴起正在对数位广告市场产生积极影响。社群媒体和串流平台使影片内容大受欢迎，鼓励企业投资高品质影片来吸引目标受众。扩增实境(AR) 广告和 360 度影片等身临其境型、互动式格式因能为用户提供独特且引人入胜的体验而越来越受欢迎。

电子商务行业的蓬勃发展进一步推动了市场的成长，该行业主要依靠数广告宣传来接触目标受众并提高品牌知名度。一些电子商务公司正在采取重大措施改善其在广告领域的服务，这将推动数位广告市场的进一步成长。例如，2023 年 10 月，亚马逊公司宣布了一款基于 AI 的生成式解决方案，广告商只需选择一个产品并点击“生成”，即可在几秒钟内根据产品详细信息提供生活方式或品牌主题的图像。

数位广告市场报告重点

  • 基于平台，智慧型手机领域将在 2024 年占据最大的收益占有率，超过 46%。这是由于网路和智慧型手机在世界各地的普及率不断提高。
  • 根据格式，由于社群媒体和串流媒体服务对影片内容的消费增加，预计预测期内影片部分将成长 17.5% 以上。
  • 从产品方面来看，解决方案部门将在 2024 年占据最大的收入。企业越来越依赖广告服务来增强其定位、分析、广告优化和绩效报告。
  • 根据类型，搜寻广告部分在 2024 年占据了最大的收入份额。这是因为它使您可以灵活地编写锁定客户、设定预算并选择正确的付款模式。
  • 根据最终用户类别，由于越来越多地使用电子邮件、网站、搜寻引擎和社交媒体等数位管道来推广产品和服务，预计零售部门将在 2024 年占据约 17.0% 的收入份额。
  • 预计，随着智慧型手机和网路普及率的提高，亚太地区的成长率将在 2025 年至 2030 年间超过 17%。

目录

第一章调查方法与范围

第 2 章执行摘要

第三章 数位广告市场-产业展望

  • 市场体系展望
  • 产业价值链分析
  • 市场动态
  • 产业分析工具

第 4 章 数位广告市场：按平台的估计和趋势分析

  • 细分仪表板
  • 数位广告市场：2024 年和 2030 年平台变化分析
  • 电脑
  • 智慧型手机
  • 其他的

第 5 章 数位广告市场：按格式估算与趋势分析

  • 细分仪表板
  • 数位广告市场：2024 年和 2030 年格式变化分析
  • 文章
  • 影像
  • 影片
  • 其他的

第六章 数位广告市场：依产品提供估计和趋势分析

  • 细分仪表板
  • 数位广告市场：2024 年和 2030 年产品变化分析
  • 解决方案
  • 服务

第 7 章 数位广告市场：按类型估计和趋势分析

  • 细分仪表板
  • 数位广告市场：2024 年和 2030 年类型变化分析
  • 搜寻广告
  • 横幅广告
  • 影片广告
  • 社群媒体广告
  • 插播式广告
  • 原生广告

第 8 章：数位广告市场 - 最终用途、估计和趋势分析

  • 细分仪表板
  • 数位广告市场：2024 年和 2030 年最终用途变化分析
  • BFSI
  • 车
  • 资讯科技和通讯
  • 医疗
  • 家用电子电器
  • 零售
  • 媒体与娱乐
  • 教育
  • 其他的

第 9 章：区域、估计与趋势分析

  • 2024 年及 2030 年各地区数位广告市场
  • 北美洲
    • 2018 年至 2030 年北美数位广告市场估计与预测
    • 美国
    • 加拿大
  • 欧洲
    • 2018 年至 2030 年欧洲数位广告市场估计与预测
    • 英国
    • 德国
    • 法国
    • 义大利
    • 西班牙
  • 亚太地区
    • 2018 年至 2030 年亚太地区数位广告市场估计与预测
    • 中国
    • 日本
    • 印度
    • 韩国
    • 澳洲
  • 拉丁美洲
    • 2018 年至 2030 年拉丁美洲数位广告市场估计与预测
    • 巴西
    • 墨西哥
  • 中东和非洲
    • 2018 年至 2030 年中东和非洲数位广告市场估计和预测
    • 沙乌地阿拉伯
    • 南非

第 10 章 数位广告市场-竞争格局

  • 公司分类
  • 公司市场定位
  • 公司热图分析
  • 公司简介/上市公司
    • Adobe
    • Amazon.com Inc.
    • AOL（Yahoo）
    • Baidu
    • ByteDance
    • Dentsu Inc.
    • Disruptive Advertising
    • Globo
    • IAC
    • Meta
    • Microsoft Corporation
    • Tencent Holdings Ltd.
    • Verizon
    • WebFX
    • X Corp.（原 Twitter Inc.）
Product Code: GVR-4-68040-166-4

Digital Advertising Market Growth & Trends:

The global digital advertising market size is estimated to reach USD 1,164.25 million by 2030, registering an estimated CAGR of 15.4% from 2025 to 2030, according to a new report by Grand View Research, Inc. The market growth can be attributed to the growing internet and smartphone penetration across the globe, especially across emerging economies. Moreover, the proliferation of social media platforms and their application for advertising products and services is also favoring the growth of the market.

In addition, the increasing adoption of digital advertising for the promotion of e-commerce products and websites through paid online channels is providing lucrative opportunities for the market. The ability to target specific audiences and track the performance of digital advertising campaigns in real-time has instigated their demand among advertisers looking to increase their return on investment.

The growing prominence of video advertising is positively influencing the digital advertising market. Social media and streaming platforms are making video content immensely popular, encouraging businesses to invest in high-quality videos and attract their target audience. Immersive and interactive formats, such as Augmented Reality (AR) ads and 360-degree videos, are gaining massive traction, offering unique and engaging experiences to users.

The market growth is being further proliferated by the growing e-commerce industry, which predominantly uses digital advertising campaigns to reach its target audience and increase its brand visibility. Several e-commerce companies are taking profound steps to improve their offerings in the ads segment, which will drive the growth of digital advertising market further. For instance, in October 2023, Amazon.com, Inc. launched a generative AI-based solution that allows advertisers to simply select their product and click Generate to deliver lifestyle and brand-themed images based on product details in just a few seconds.

Digital Advertising Market Report Highlights:

  • In terms of platform, the smartphone segment recorded the largest revenue share of over 46% in 2024. This can be credited to increasing internet and smartphone penetration across the globe.
  • In terms of format, the video segment is estimated to register a growth rate of exceeding 17.5% through the forecast period with the increased availability of video content through social media and streaming services.
  • In terms of offering, the solution segment accounted for the largest revenue in 2024. The growing reliability of businesses on ad services to enhance targeting capabilities, analytics, ad optimization, and performance reporting.
  • In terms of type, the search advertising segment accounted for the largest revenue share in 2024 owing to its ability to provide flexibility to create ad text, target customers according to demographics, set budgets, and select the appropriate payment model.
  • Based on the end-user category, the retail segment accounted for nearly 17.0% of revenue share in 2024 owing to increased usage of digital channels, such as email, websites, search engines, social media, etc., to promote products and services.
  • Asia Pacific is estimated to witness a growth rate of more than 17% from 2025 to 2030 with the increased smartphone and internet penetration in the region

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definitions
  • 1.3. Information Procurement
    • 1.3.1. Information analysis
    • 1.3.2. Market formulation & data visualization
    • 1.3.3. Data validation & publishing
  • 1.4. Research Scope and Assumptions
    • 1.4.1. List of Data Sources

Chapter 2. Executive Summary

  • 2.1. Digital Advertising Market Snapshot
  • 2.2. Digital Advertising Market- Segment Snapshot (1/2)
  • 2.3. Digital Advertising Market- Segment Snapshot (2/2)
  • 2.4. Digital Advertising Market- Competitive Landscape Snapshot

Chapter 3. Digital Advertising Market - Industry Outlook

  • 3.1. Market Lineage Outlook
  • 3.2. Industry Value Chain Analysis
  • 3.3. Market Dynamics
    • 3.3.1. Market Driver Analysis
    • 3.3.2. Market Restraint Analysis
    • 3.3.3. Industry Challenges
    • 3.3.4. Industry Opportunities
  • 3.4. Industry Analysis Tools
    • 3.4.1. Porter's five forces analysis
    • 3.4.2. Macroeconomic analysis

Chapter 4. Digital Advertising Market: Platform Estimates & Trend Analysis

  • 4.1. Segment Dashboard
  • 4.2. Digital Advertising Market: Platform Movement Analysis, 2024 & 2030 (USD Million)
  • 4.3. Computer
    • 4.3.1. Computer Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 4.4. Smartphone
    • 4.4.1. Smartphone Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 4.5. Others
    • 4.5.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)

Chapter 5. Digital Advertising Market: Format Estimates & Trend Analysis

  • 5.1. Segment Dashboard
  • 5.2. Digital Advertising Market: Format Movement Analysis, 2024 & 2030 (USD Million)
  • 5.3. Text
    • 5.3.1. Text Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 5.4. Image
    • 5.4.1. Image Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 5.5. Video
    • 5.5.1. Video Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 5.6. Others
    • 5.6.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)

Chapter 6. Digital Advertising Market: Type Estimates & Trend Analysis

  • 6.1. Segment Dashboard
  • 6.2. Digital Advertising Market: Type Movement Analysis, 2024 & 2030 (USD Million)
  • 6.3. Solution
    • 6.3.1. Solution Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 6.4. Services
    • 6.4.1. Services Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)

Chapter 7. Digital Advertising Market: Format Estimates & Trend Analysis

  • 7.1. Segment Dashboard
  • 7.2. Digital Advertising Market: Format Movement Analysis, 2024 & 2030 (USD Million)
  • 7.3. Search Advertising
    • 7.3.1. Search Advertising Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 7.4. Banner Advertising
    • 7.4.1. Banner Advertising Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 7.5. Video Advertising
    • 7.5.1. Video Advertising Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 7.6. Social Media Advertising
    • 7.6.1. Social Media Advertising Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 7.7. Interstitial Advertising
    • 7.7.1. Interstitial Advertising Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 7.8. Native Advertising
    • 7.8.1. Native Advertising Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)

Chapter 8. Digital Advertising Market: End Use Estimates & Trend Analysis

  • 8.1. Segment Dashboard
  • 8.2. Digital Advertising Market: End Use Movement Analysis, 2024 & 2030 (USD Million)
  • 8.3. BFSI
    • 8.3.1. BFSI Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.4. Automotive
    • 8.4.1. Automotive Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.5. IT & Telecommunication
    • 8.5.1. IT & Telecommunication Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.6. Healthcare
    • 8.6.1. Healthcare Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.7. Consumer Electronics
    • 8.7.1. Consumer Electronics Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.8. Retail
    • 8.8.1. Retail Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.9. Media & Entertainment
    • 8.9.1. Media & Entertainment Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.10. Education
    • 8.10.1. Education Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.11. Others
    • 8.11.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)

Chapter 9. Regional Estimates & Trend Analysis

  • 9.1. Digital Advertising Market by Region, 2024 & 2030
  • 9.2. North America
    • 9.2.1. North America Digital Advertising Market Estimates & Forecasts, 2018 - 2030, (USD Million)
    • 9.2.2. U.S.
      • 9.2.2.1. U.S. Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.2.3. Canada
      • 9.2.3.1. Canada Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
  • 9.3. Europe
    • 9.3.1. Europe Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.3.2. UK
      • 9.3.2.1. UK Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.3.3. Germany
      • 9.3.3.1. Germany Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.3.4. France
      • 9.3.4.1. France Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.3.5. Italy
      • 9.3.5.1. Italy Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.3.6. Spain
      • 9.3.6.1. Spain Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
  • 9.4. Asia Pacific
    • 9.4.1. Asia Pacific Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.4.2. China
      • 9.4.2.1. China Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.4.3. Japan
      • 9.4.3.1. Japan Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.4.4. India
      • 9.4.4.1. India Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.4.5. South Korea
      • 9.4.5.1. South Korea Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.4.6. Australia
      • 9.4.6.1. Australia Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
  • 9.5. Latin America
    • 9.5.1. Latin America Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.5.2. Brazil
      • 9.5.2.1. Brazil Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.5.3. Mexico
      • 9.5.3.1. Mexico Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
  • 9.6. Middle East and Africa
    • 9.6.1. Middle East and Africa Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.6.2. Saudi Arabia
      • 9.6.2.1. Saudi Arabia Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.6.3. South Africa
      • 9.6.3.1. South Africa Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)

Chapter 10. Digital Advertising Market - Competitive Landscape

  • 10.1. Company Categorization
  • 10.2. Company Market Positioning
  • 10.3. Company Heat Map Analysis
  • 10.4. Company Profiles/Listing
    • 10.4.1. Adobe
      • 10.4.1.1. Participant's Overview
      • 10.4.1.2. Financial Performance
      • 10.4.1.3. Product Benchmarking
      • 10.4.1.4. Recent Developments
    • 10.4.2. Amazon.com Inc.
      • 10.4.2.1. Participant's Overview
      • 10.4.2.2. Financial Performance
      • 10.4.2.3. Product Benchmarking
      • 10.4.2.4. Recent Developments
    • 10.4.3. AOL (Yahoo)
      • 10.4.3.1. Participant's Overview
      • 10.4.3.2. Financial Performance
      • 10.4.3.3. Product Benchmarking
      • 10.4.3.4. Recent Developments
    • 10.4.4. Baidu
      • 10.4.4.1. Participant's Overview
      • 10.4.4.2. Financial Performance
      • 10.4.4.3. Product Benchmarking
      • 10.4.4.4. Recent Developments
    • 10.4.5. ByteDance
      • 10.4.5.1. Participant's Overview
      • 10.4.5.2. Financial Performance
      • 10.4.5.3. Product Benchmarking
      • 10.4.5.4. Recent Developments
    • 10.4.6. Dentsu Inc.
      • 10.4.6.1. Participant's Overview
      • 10.4.6.2. Financial Performance
      • 10.4.6.3. Product Benchmarking
      • 10.4.6.4. Recent Developments
    • 10.4.7. Disruptive Advertising
      • 10.4.7.1. Participant's Overview
      • 10.4.7.2. Financial Performance
      • 10.4.7.3. Product Benchmarking
      • 10.4.7.4. Recent Developments
    • 10.4.8. Globo
      • 10.4.8.1. Participant's Overview
      • 10.4.8.2. Financial Performance
      • 10.4.8.3. Product Benchmarking
      • 10.4.8.4. Recent Developments
    • 10.4.9. IAC
      • 10.4.9.1. Participant's Overview
      • 10.4.9.2. Financial Performance
      • 10.4.9.3. Product Benchmarking
      • 10.4.9.4. Recent Developments
    • 10.4.10. Meta
      • 10.4.10.1. Participant's Overview
      • 10.4.10.2. Financial Performance
      • 10.4.10.3. Product Benchmarking
      • 10.4.10.4. Recent Developments
    • 10.4.11. Microsoft Corporation
      • 10.4.11.1. Participant's Overview
      • 10.4.11.2. Financial Performance
      • 10.4.11.3. Product Benchmarking
      • 10.4.11.4. Recent Developments
    • 10.4.12. Tencent Holdings Ltd.
      • 10.4.12.1. Participant's Overview
      • 10.4.12.2. Financial Performance
      • 10.4.12.3. Product Benchmarking
      • 10.4.12.4. Recent Developments
    • 10.4.13. Verizon
      • 10.4.13.1. Participant's Overview
      • 10.4.13.2. Financial Performance
      • 10.4.13.3. Product Benchmarking
      • 10.4.13.4. Recent Developments
    • 10.4.14. WebFX
      • 10.4.14.1. Participant's Overview
      • 10.4.14.2. Financial Performance
      • 10.4.14.3. Product Benchmarking
      • 10.4.14.4. Recent Developments
    • 10.4.15. X Corp. (formerly Twitter Inc.)
      • 10.4.15.1. Participant's Overview
      • 10.4.15.2. Financial Performance
      • 10.4.15.3. Product Benchmarking
      • 10.4.15.4. Recent Developments

List of Tables

  • Table 1 Global Digital Advertising market size estimates & forecasts 2018 - 2030 (USD Million)
  • Table 2 Global Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 3 Global Digital Advertising market, by platform, 2018 - 2030 (USD Million)
  • Table 4 Global Digital Advertising market, by format, 2018 - 2030 (USD Million)
  • Table 5 Global Digital Advertising market, by offering, 2018 - 2030 (USD Million)
  • Table 6 Global Digital Advertising market, by type, 2018 - 2030 (USD Million)
  • Table 7 Global Digital Advertising market, by end user, 2018 - 2030 (USD Million)
  • Table 8 Computer Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 9 Smartphone Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 10 Others Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 11 Text Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 12 Image Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 13 Video Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 14 Others Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 15 Solution Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 16 Services Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 17 Search Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 18 Banner Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 19 Video Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 20 Social Media Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 21 Interstitial Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 22 Native Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 23 BFSI Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 24 Automotive Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 25 IT & Telecommunication Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 26 Healthcare Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 27 Consumer Electronics Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 28 Search Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 29 Retail Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 30 Media & Entertainment Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 31 Education Media Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 32 Other Media Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 33 North America Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 34 North America Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 35 North America Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 36 North America Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 37 North America Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 38 U.S. Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 39 U.S. Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 40 U.S. Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 41 U.S. Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 42 U.S. Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 43 Canada Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 44 Canada Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 45 Canada Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 46 Canada Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 47 Canada Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 48 Europe Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 49 Europe Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 50 Europe Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 51 Europe Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 52 Europe Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 53 UK Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 54 UK Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 55 UK Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 56 UK Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 57 UK Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 58 Germany Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 59 Germany Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 60 Germany Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 61 Germany Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 62 Germany Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 63 France Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 64 France Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 65 France Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 66 France Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 67 France Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 68 Italy Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 69 Italy Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 70 Italy Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 71 Italy Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 72 Italy Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 73 Spain Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 74 Spain Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 75 Spain Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 76 Spain Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 77 Spain Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 78 Asia-Pacific Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 79 Asia-Pacific Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 80 Asia-Pacific Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 81 Asia-Pacific Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 82 Asia-Pacific Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 83 China Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 84 China Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 85 China Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 86 China Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 87 China Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 88 India Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 89 India Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 90 India Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 91 India Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 92 India Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 93 Japan Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 94 Japan Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 95 Japan Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 96 Japan Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 97 Japan Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 98 South Korea Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 99 South Korea Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 100 South Korea Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 101 South Korea Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 102 South Korea Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 103 Australia Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 104 Australia Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 105 Australia Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 106 Australia Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 107 Australia Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 108 Latin America Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 109 Latin America Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 110 Latin America Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 111 Latin America Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 112 Latin America Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 113 Brazil Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 114 Brazil Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 115 Brazil Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 116 Brazil Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 117 Brazil Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 118 Mexico Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 119 Mexico Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 120 Mexico Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 121 Mexico Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 122 Mexico Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 123 South Africa Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 124 South Africa Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 125 South Africa Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 126 South Africa Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 127 South Africa Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 128 Saudi Arabia Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 129 Saudi Arabia Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 130 Saudi Arabia Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 131 Saudi Arabia Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 132 Saudi Arabia Digital Advertising market, by end user 2018 - 2030 (USD Million)

List of Figures

  • Fig. 1 Digital Advertising market segmentation
  • Fig. 2 Information procurement
  • Fig. 3 Data analysis models
  • Fig. 4 Market formulation and validation
  • Fig. 5 Data validating & publishing
  • Fig. 6 Digital Advertising market snapshot
  • Fig. 7 Digital Advertising market segment snapshot
  • Fig. 8 Digital Advertising market competitive landscape snapshot
  • Fig. 9 Market research process
  • Fig. 10 Market driver relevance analysis (current & future impact)
  • Fig. 11 Market restraint relevance analysis (current & future impact)
  • Fig. 12 Digital Advertising market, by platform, key takeaways, 2018 - 2030 revenue (USD Million)
  • Fig. 13 Digital Advertising market, by platform: market share, 2024 & 2030
  • Fig. 14 Computer market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 15 Smartphone market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 16 Others market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 17 Digital Advertising market, by format, key takeaways, 2018 - 2030 revenue (USD Million)
  • Fig. 18 Digital Advertising market, by format: market share, 2024 & 2030
  • Fig. 19 Text market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 20 Image market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 21 Video market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 22 Others market, by end use, key takeaways, 2018 - 2030 revenue (USD Million)
  • Fig. 23 Digital Advertising market, by offering, key takeaways, 2018 - 2030 revenue (USD Million)
  • Fig. 24 Digital Advertising market, by offering market share, 2024 & 2030
  • Fig. 25 Solution market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 26 Services market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 27 Digital Advertising market, by type, key takeaways, 2018 - 2030 revenue (USD Million)
  • Fig. 28 Digital Advertising market, by type market share, 2024 & 2030
  • Fig. 29 Search Advertising market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 30 Banner Advertising market, by offering market share, 2024 & 2030
  • Fig. 31 Video Advertising market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 32 Social Media Advertising market, by offering market share, 2024 & 2030
  • Fig. 33 Interstitial Advertising market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 34 Native Advertising market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 35 Services market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 36 Digital Advertising market, by end user, key takeaways, 2018 - 2030 revenue (USD Million)
  • Fig. 37 BFSI market, by end user: market share, 2024 & 2030
  • Fig. 38 Automotive market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 39 IT & Telecommunication market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 40 Healthcare market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 41 E- Consumer Electronics market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 42 Retail market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 43 Media & Entertainment market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 44 Education market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 45 Others market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 46 Regional marketplace: key takeaways
  • Fig. 47 North America Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 48 U.S. Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 49 Canada Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 50 Europe Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 51 Germany Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 52 UK Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 53 France Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 54 Italy Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 55 Spain Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 56 Asia Pacific Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 57 China Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 58 Japan Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 59 India Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 60 South Korea Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 61 Australia Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 62 Latin America Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 63 Brazil Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 64 Mexico Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 65 MEA Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 66 South Africa Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 67 Saudi Arabia Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 68 Key company categorization
  • Fig. 69 Strategy framework