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市场调查报告书
商品编码
1746620

2025-2033年日本电子烟市场报告（依产品、口味、营运模式、配销通路及地区）

Japan E-Cigarette Market Report by Product, Flavor, Mode of Operation, Distribution Channel, and Region 2025-2033
出版日期: | 出版商: IMARC | 英文 121 Pages | 商品交期: 5-7个工作天内

价格
简介目录

2024年，日本电子烟市场规模达11亿美元。展望未来， IMARC Group预计到2033年，市场规模将达到59亿美元，2025-2033年期间的复合年增长率（CAGR）为19.38%。推动市场发展的关键因素包括：人们日益意识到传统烟草吸烟的健康风险，製造商不断推出创新口味和客製化产品，以及消费者从传统烟草零售店转向专业的电子烟商店和线上平台。

电子烟（e-cigarette）是电子香烟的简称，是一种手持设备，旨在模拟吸食传统香烟的体验。电子烟作为传统吸烟的替代品越来越受欢迎，经常被那些希望减少或戒除烟草製品的人使用。它们由可充电电池供电。电池提供必要的能量来加热设备的其他组件。当使用者透过电子烟的吸嘴吸气时，电池会启动加热线圈（雾化器），使电子烟油雾化。然后，这些蒸气被吸入使用者的肺部，模拟吸烟的感觉。使用者呼出可见的蒸气云，因此这种行为通常被称为「vaping」（吸电子烟）。电子烟通常被宣传为比传统香烟危害更小的替代品，因为它们不会产生有害的焦油和许多与燃烧烟草相关的有害化学物质。它们也有各种形状和尺寸，有些类似于传统香烟，而有些则更现代，可自订。

日本电子烟市场趋势：

日本电子烟市场的主要驱动力之一是人们日益意识到传统烟草的健康风险。消费者越来越多地寻求替代品，以满足他们对尼古丁的渴望，同时又不受焦油和燃烧相关毒素的有害影响。电子烟产生的是气溶胶而非烟雾，许多人认为它危害较小，符合减少危害的趋势。此外，近年来，政府已采取重大措施对电子烟进行监管，并认识到其作为减少危害工具的潜在优势，这是另一个重要的成长驱动因素。此外，日本的电子烟製造商正专注于口味创新和客製化，以吸引多样化的客户群。提供传统烟草以外的各种诱人口味，例如薄荷醇、水果和甜点口味，可以成为竞争优势。消费者被提供个人化吸烟体验的电子烟所吸引。此外，日本电子烟的分销格局正在发生变化，从传统的烟草零售店转向专业的电子烟商店和线上平台。此外，技术的持续创新是一个显着趋势。製造商正在加大研发投入，以延长电池寿命、提升电子烟体验并打造使用者友善的设备。这些技术进步使企业能够透过提供尖端产品在竞争激烈的市场中脱颖而出。此外，日本社会对电子烟的认知正在改变。企业正在推广电子烟，称其是一种对社会负责的选择，可以减少二手烟的接触。

日本电子烟市场细分：

产品洞察：

  • 模组化电子烟
  • 可充电电子烟
  • 新一代电子烟
  • 免洗电子烟

风味见解：

  • 烟草
  • 植物
  • 水果
  • 甜的
  • 饮料
  • 其他的

营运模式洞察：

  • 自动电子烟
  • 手动电子烟

配销通路洞察：

  • 电子烟专卖店
  • 在线的
  • 超市和大卖场
  • 烟草商
  • 其他的

竞争格局：

市场研究报告也对竞争格局进行了全面的分析。报告涵盖了市场结构、关键参与者定位、最佳制胜策略、竞争仪錶板和公司评估象限等竞争分析。此外，报告还提供了所有主要公司的详细资料。

本报告回答的关键问题：

  • 日本电子烟市场目前表现如何？未来几年会如何表现？
  • 新冠疫情对日本电子烟市场有何影响？
  • 日本电子烟市场依产品划分是怎样的？
  • 日本电子烟市场依口味如何划分？
  • 日本电子烟市场依营运模式如何划分？
  • 日本电子烟市场依照配销通路的分布是怎样的？
  • 日本电子烟市场的价值链分为哪些阶段？
  • 日本电子烟的关键驱动因素和挑战是什么？
  • 日本电子烟市场的结构是怎么样的？主要参与者是谁？
  • 日本电子烟市场的竞争程度如何？

本报告回答的关键问题：

  • 日本电子烟市场目前表现如何？未来几年会如何表现？
  • 新冠疫情对日本电子烟市场有何影响？
  • 日本电子烟市场依产品划分是怎样的？
  • 日本电子烟市场依口味如何划分？
  • 日本电子烟市场依营运模式如何划分？
  • 日本电子烟市场依照配销通路的分布是怎样的？
  • 日本电子烟市场的价值链分为哪些阶段？
  • 日本电子烟的关键驱动因素和挑战是什么？
  • 日本电子烟市场的结构是怎么样的？主要参与者是谁？
  • 日本电子烟市场的竞争程度如何？

目录

第一章：前言

第二章：范围与方法

  • 研究目标
  • 利害关係人
  • 资料来源
    • 主要来源
    • 次要来源
  • 市场评估
    • 自下而上的方法
    • 自上而下的方法
  • 预测方法

第三章：执行摘要

第四章：日本电子烟市场 - 简介

  • 概述
  • 市场动态
  • 产业趋势
  • 竞争情报

第五章：日本电子烟市场格局

  • 历史与当前市场趋势（2019-2024）
  • 市场预测（2025-2033）

第六章：日本电子烟市场-细分：依产品

  • 模组化电子烟
    • 概述
  • 可充电电子烟
    • 概述
  • 新一代电子烟
    • 概述
  • 免洗电子烟
    • 概述

第七章：日本电子烟市场-细分：依口味

  • 烟草
    • 概述
  • 植物
    • 概述
  • 水果
    • 概述
  • 甜的
    • 概述
  • 饮料
    • 概述
  • 其他的

第八章：日本电子烟市场-细分：依营运模式

  • 自动电子烟
    • 概述
  • 手动电子烟
    • 概述

第九章：日本电子烟市场-细分：按配销通路

  • 电子烟专卖店
    • 概述
  • 在线的
    • 概述
  • 超市和大卖场
    • 概述
  • 烟草商
    • 概述
  • 其他的

第十章：日本电子烟市场－竞争格局

  • 概述
  • 市场结构
  • 市场参与者定位
  • 最佳获胜策略
  • 竞争仪錶板
  • 公司评估象限

第 11 章：关键参与者简介

  • Company A
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events
  • Company B
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events
  • Company C
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events
  • Company D
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events
  • Company E
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events

第 12 章：日本电子烟市场 - 产业分析

  • 驱动因素、限制因素和机会
    • 概述
    • 驱动程式
    • 限制
    • 机会
  • 波特五力分析
    • 概述
    • 买家的议价能力
    • 供应商的议价能力
    • 竞争程度
    • 新进入者的威胁
    • 替代品的威胁
  • 价值链分析

第 13 章：附录

简介目录
Product Code: SR112025A19360

Japan e-cigarette market size reached USD 1.1 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 5.9 Billion by 2033, exhibiting a growth rate (CAGR) of 19.38% during 2025-2033. The growing awareness of the health risks associated with traditional tobacco smoking, introduction of flavor innovation and customization by manufacturers, and shift from traditional tobacco retail outlets to specialized vape shops and online platforms represent some of the key factors driving the market.

An e-cigarette, short for electronic cigarette, is a handheld device that is designed to simulate the experience of smoking traditional tobacco cigarettes. E-cigarettes have gained popularity as an alternative to traditional smoking and are often used by individuals looking to reduce or quit smoking tobacco products. They are powered by a rechargeable battery. This battery provides the necessary energy to heat the other components of the device. When a user inhales through the mouthpiece of the e-cigarette, the battery activates the heating coil (atomizer), which vaporizes the e-liquid. This vapor is then inhaled into the user's lungs, mimicking the sensation of smoking. The user exhales a visible cloud of vapor, which is why this act is commonly referred to as vaping. E-cigarettes are often marketed as a less harmful alternative to traditional cigarettes because they do not produce the harmful tar and many of the harmful chemicals that are associated with burning tobacco. They also come in various shapes and sizes, with some resembling traditional cigarettes, while others are more modern and customizable.

Japan E-Cigarette Market Trends:

One of the primary drivers of the e-cigarette market in Japan is the growing awareness of the health risks associated with traditional tobacco smoking. Consumers are increasingly seeking alternatives that allow them to satisfy their nicotine cravings without the harmful effects of tar and combustion-related toxins. E-cigarettes, which produce an aerosol rather than smoke, are perceived by many as a less harmful option, aligning with the trend of harm reduction. Additionally, in recent years, the government has taken significant steps to regulate e-cigarettes, recognizing their potential benefits as a harm reduction tool, representing another major growth-inducing factor. Besides, e-cigarette manufacturers in Japan are focusing on flavor innovation and customization to attract a diverse customer base. Offering a wide range of appealing flavors beyond traditional tobacco, such as menthol, fruit, and dessert-inspired options, can be a competitive advantage. Consumers are drawn to e-cigarettes that provide a personalized vaping experience. Moreover, the distribution landscape for e-cigarettes in Japan is evolving, with a shift from traditional tobacco retail outlets to specialized vape shops and online platforms. In addition, continuous innovation in technology is a significant trend. Manufacturers are investing in research and development to improve battery life, enhance the vaping experience, and create user-friendly devices. This technological progress is positioning companies apart in a competitive market by offering cutting-edge products. Furthermore, the perception of e-cigarettes in Japanese society is changing. Businesses are promoting e-cigarettes as a socially responsible choice that reduces secondhand smoke exposure.

Japan E-Cigarette Market Segmentation:

Product Insights:

  • Modular E-Cigarette
  • Rechargeable E-Cigarette
  • Next-Generation E-Cigarette
  • Disposable E-Cigarette

Flavor Insights:

  • Tobacco
  • Botanical
  • Fruit
  • Sweet
  • Beverage
  • Others

Mode of Operation Insights:

  • Automatic E-Cigarette
  • Manual E-Cigarette

Distribution Channel Insights:

  • Specialty E-Cig Shops
  • Online
  • Supermarkets and Hypermarkets
  • Tobacconist
  • Others

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

  • How has the Japan E-cigarette market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the Japan E-cigarette market?
  • What is the breakup of the Japan E-cigarette market on the basis of product?
  • What is the breakup of the Japan E-cigarette market on the basis of flavor?
  • What is the breakup of the Japan E-cigarette market on the basis of mode of operation?
  • What is the breakup of the Japan E-cigarette market on the basis of distribution channel?
  • What are the various stages in the value chain of the Japan E-cigarette market?
  • What are the key driving factors and challenges in the Japan E-cigarette?
  • What is the structure of the Japan E-cigarette market and who are the key players?
  • What is the degree of competition in the Japan E-cigarette market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Japan E-Cigarette Market - Introduction

  • 4.1 Overview
  • 4.2 Market Dynamics
  • 4.3 Industry Trends
  • 4.4 Competitive Intelligence

5 Japan E-Cigarette Market Landscape

  • 5.1 Historical and Current Market Trends (2019-2024)
  • 5.2 Market Forecast (2025-2033)

6 Japan E-Cigarette Market - Breakup by Product

  • 6.1 Modular E-Cigarette
    • 6.1.1 Overview
    • 6.1.2 Historical and Current Market Trends (2019-2024)
    • 6.1.3 Market Forecast (2025-2033)
  • 6.2 Rechargeable E-Cigarette
    • 6.2.1 Overview
    • 6.2.2 Historical and Current Market Trends (2019-2024)
    • 6.2.3 Market Forecast (2025-2033)
  • 6.3 Next-Generation E-Cigarette
    • 6.3.1 Overview
    • 6.3.2 Historical and Current Market Trends (2019-2024)
    • 6.3.3 Market Forecast (2025-2033)
  • 6.4 Disposable E-Cigarette
    • 6.4.1 Overview
    • 6.4.2 Historical and Current Market Trends (2019-2024)
    • 6.4.3 Market Forecast (2025-2033)

7 Japan E-Cigarette Market - Breakup by Flavor

  • 7.1 Tobacco
    • 7.1.1 Overview
    • 7.1.2 Historical and Current Market Trends (2019-2024)
    • 7.1.3 Market Forecast (2025-2033)
  • 7.2 Botanical
    • 7.2.1 Overview
    • 7.2.2 Historical and Current Market Trends (2019-2024)
    • 7.2.3 Market Forecast (2025-2033)
  • 7.3 Fruit
    • 7.3.1 Overview
    • 7.3.2 Historical and Current Market Trends (2019-2024)
    • 7.3.3 Market Forecast (2025-2033)
  • 7.4 Sweet
    • 7.4.1 Overview
    • 7.4.2 Historical and Current Market Trends (2019-2024)
    • 7.4.3 Market Forecast (2025-2033)
  • 7.5 Beverage
    • 7.5.1 Overview
    • 7.5.2 Historical and Current Market Trends (2019-2024)
    • 7.5.3 Market Forecast (2025-2033)
  • 7.6 Others
    • 7.6.1 Historical and Current Market Trends (2019-2024)
    • 7.6.2 Market Forecast (2025-2033)

8 Japan E-Cigarette Market - Breakup by Mode of Operation

  • 8.1 Automatic E-Cigarette
    • 8.1.1 Overview
    • 8.1.2 Historical and Current Market Trends (2019-2024)
    • 8.1.3 Market Forecast (2025-2033)
  • 8.2 Manual E-Cigarette
    • 8.2.1 Overview
    • 8.2.2 Historical and Current Market Trends (2019-2024)
    • 8.2.3 Market Forecast (2025-2033)

9 Japan E-Cigarette Market - Breakup by Distribution Channel

  • 9.1 Specialty E-Cig Shops
    • 9.1.1 Overview
    • 9.1.2 Historical and Current Market Trends (2019-2024)
    • 9.1.3 Market Forecast (2025-2033)
  • 9.2 Online
    • 9.2.1 Overview
    • 9.2.2 Historical and Current Market Trends (2019-2024)
    • 9.2.3 Market Forecast (2025-2033)
  • 9.3 Supermarkets and Hypermarkets
    • 9.3.1 Overview
    • 9.3.2 Historical and Current Market Trends (2019-2024)
    • 9.3.3 Market Forecast (2025-2033)
  • 9.4 Tobacconist
    • 9.4.1 Overview
    • 9.4.2 Historical and Current Market Trends (2019-2024)
    • 9.4.3 Market Forecast (2025-2033)
  • 9.5 Others
    • 9.5.1 Historical and Current Market Trends (2019-2024)
    • 9.5.2 Market Forecast (2025-2033)

10 Japan E-Cigarette Market - Competitive Landscape

  • 10.1 Overview
  • 10.2 Market Structure
  • 10.3 Market Player Positioning
  • 10.4 Top Winning Strategies
  • 10.5 Competitive Dashboard
  • 10.6 Company Evaluation Quadrant

11 Profiles of Key Players

  • 11.1 Company A
    • 11.1.1 Business Overview
    • 11.1.2 Product Portfolio
    • 11.1.3 Business Strategies
    • 11.1.4 SWOT Analysis
    • 11.1.5 Major News and Events
  • 11.2 Company B
    • 11.2.1 Business Overview
    • 11.2.2 Product Portfolio
    • 11.2.3 Business Strategies
    • 11.2.4 SWOT Analysis
    • 11.2.5 Major News and Events
  • 11.3 Company C
    • 11.3.1 Business Overview
    • 11.3.2 Product Portfolio
    • 11.3.3 Business Strategies
    • 11.3.4 SWOT Analysis
    • 11.3.5 Major News and Events
  • 11.4 Company D
    • 11.4.1 Business Overview
    • 11.4.2 Product Portfolio
    • 11.4.3 Business Strategies
    • 11.4.4 SWOT Analysis
    • 11.4.5 Major News and Events
  • 11.5 Company E
    • 11.5.1 Business Overview
    • 11.5.2 Product Portfolio
    • 11.5.3 Business Strategies
    • 11.5.4 SWOT Analysis
    • 11.5.5 Major News and Events

12 Japan E-Cigarette Market - Industry Analysis

  • 12.1 Drivers, Restraints, and Opportunities
    • 12.1.1 Overview
    • 12.1.2 Drivers
    • 12.1.3 Restraints
    • 12.1.4 Opportunities
  • 12.2 Porters Five Forces Analysis
    • 12.2.1 Overview
    • 12.2.2 Bargaining Power of Buyers
    • 12.2.3 Bargaining Power of Suppliers
    • 12.2.4 Degree of Competition
    • 12.2.5 Threat of New Entrants
    • 12.2.6 Threat of Substitutes
  • 12.3 Value Chain Analysis

13 Appendix