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市场调查报告书
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1747064

日本香水市场报告（按香水类型（高端香水产品、大众香水产品）、类别（女性香水、男性香水、中性香水）和地区划分）2025-2033

Japan Perfume Market Report by Perfume Type (Premium Perfume Products, Mass Perfume Products), Category (Female Fragrances, Male Fragrances, Unisex Fragrances), and Region 2025-2033
出版日期: | 出版商: IMARC | 英文 120 Pages | 商品交期: 5-7个工作天内

价格
简介目录

2024年，日本香水市场规模达23.42亿美元。展望未来， IMARC Group预计到2033年，该市场规模将达到39.086亿美元，2025-2033年期间的复合年增长率（CAGR）为5.90%。推动市场发展的几个关键因素包括人们生活方式的转变、来自多个国家的需求成长以及零售机构数量的增加。

香水是香料和精油或芳香化合物的混合物，旨在产生令人愉悦的香味。它由多种成分製成，包括香料、木材、花卉、草类、水果、树脂、树皮、种子、水、叶子、根、香脂、动物分泌物、树胶以及酒精等合成化学物质。香水有多种香味可供选择，例如香草、巧克力、熏衣草、茉莉、檀香、肉桂、牛轧糖、果仁糖、咖啡、迷迭香和蛋白霜。香水不仅价格实惠，而且使用方便，并提供各种包装形式，例如喷雾、瓶装和滚珠。它有助于保持卫生，增强自信，提升个人情绪。此外，它还有助于消除异味，缓解失眠，缓解压力和焦虑。此外，它还有助于增强注意力，减少头痛，促进放鬆。

日本香水市场趋势：

目前，日本香水市场正经历大幅成长，这得益于人们对个人护理和个人美容习惯日益重视。此外，生活方式的改变以及个人收入水准的提高，也促使香水的普及，这对市场产生了正面的影响。此外，由于各地区生活水准的提高，对高端、高品质和奢华香水的需求显着增长。再加上零售店的激增，消费者能够方便地试用和购买产品，这些因素共同促进了市场的显着成长。此外，对以年轻人为中心和充满异国情调的香水的需求不断增长，也促进了市场的扩张。高端香水透过各种分销管道（包括超市、大卖场、百货公司、专卖店和全球线上平台）的广泛供应，进一步推动了市场的成长。此外，由于香水使用方便，且有小瓶喷雾和滚珠瓶装等多种选择，其使用量日益增加，为行业投资者带来了丰厚的成长前景。此外，消费者在美容和化妆品上的支出不断增长，也进一步巩固了市场的成长动能。此外，主要市场参与者正在推出一系列香水和香氛产品，以吸引多元化的消费群体，预计这将在预测期内推动市场成长。

日本香水市场细分：

香水类型洞察：

  • 高级香水产品
  • 大众香水产品

类别洞察：

  • 女士香水
  • 男士香水
  • 中性香水

竞争格局：

市场研究报告也对竞争格局进行了全面分析。报告涵盖了市场结构、关键参与者定位、最佳制胜策略、竞争仪錶板和公司评估象限等竞争分析。此外，报告还提供了所有主要公司的详细资料。一些关键参与者包括：

  • 香奈儿公司
  • 花王株式会社
  • 开云集团
  • LVMH 酩悦轩尼诗路易威登日本 KK (LVMH Moet Hennessy Louis Vuitton)
  • 高砂国际株式会社

本报告回答的关键问题：

  • 日本香水市场目前表现如何？未来几年又将如何表现？
  • COVID-19 对日本香水市场有何影响？
  • 根据香水类型，日本香水市场是如何分類的？
  • 日本香水市场依类别分为哪些类型？
  • 日本香水市场的价值链分为哪些阶段？
  • 日本香水的主要驱动因素和挑战是什么？
  • 日本香水市场的结构是怎么样的？主要参与者是谁？
  • 日本香水市场的竞争程度如何？

本报告回答的关键问题：

  • 日本香水市场目前表现如何？未来几年又将如何表现？
  • COVID-19 对日本香水市场有何影响？
  • 根据香水类型，日本香水市场是如何分類的？
  • 日本香水市场依类别分为哪些类型？
  • 日本香水市场的价值链分为哪些阶段？
  • 日本香水的主要驱动因素和挑战是什么？
  • 日本香水市场的结构是怎么样的？主要参与者是谁？
  • 日本香水市场的竞争程度如何？

目录

第一章：前言

第二章：范围与方法

  • 研究目标
  • 利害关係人
  • 资料来源
    • 主要来源
    • 次要来源
  • 市场评估
    • 自下而上的方法
    • 自上而下的方法
  • 预测方法

第三章：执行摘要

第四章：日本香水市场-简介

  • 概述
  • 市场动态
  • 产业趋势
  • 竞争情报

第五章：日本香水市场格局

  • 历史与当前市场趋势（2019-2024）
  • 市场预测（2025-2033）

第六章：日本香水市场-细分：依香水类型

  • 高级香水产品
    • 概述
  • 大众香水产品
    • 概述

第七章：日本香水市场-细分：依类别

  • 女士香水
    • 概述
  • 男士香水
    • 概述
  • 中性香水
    • 概述

第八章：日本香水市场-竞争格局

  • 概述
  • 市场结构
  • 市场参与者定位
  • 最佳获胜策略
  • 竞争仪錶板
  • 公司评估象限

第九章：关键参与者简介

  • Chanel S.A.
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events
  • Kao Corporation
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events
  • Kering SA
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events
  • LVMH Moet Hennessy-Louis Vuitton Japan KK (LVMH Moet Hennessy Louis Vuitton)
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events
  • Takasago International Corporation
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events

第十章：日本香水市场-产业分析

  • 驱动因素、限制因素和机会
    • 概述
    • 驱动程式
    • 限制
    • 机会
  • 波特五力分析
    • 概述
    • 买家的议价能力
    • 供应商的议价能力
    • 竞争程度
    • 新进入者的威胁
    • 替代品的威胁
  • 价值链分析

第 11 章：附录

简介目录
Product Code: SR112025A20838

Japan perfume market size reached USD 2,342.0 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 3,908.6 Million by 2033, exhibiting a growth rate (CAGR) of 5.90% during 2025-2033. The market is being propelled by several crucial factors, including shifts in the lifestyles of people, growing requests from numerous nations, and an uptick in the quantity of retail establishments.

Perfume is a blend of fragrances and essential oils or aromatic compounds designed to produce an agreeable scent. It is crafted from a variety of components, including spices, woods, flowers, grasses, fruits, resins, barks, seeds, water, leaves, roots, balsams, animal secretions, gums, and synthetic chemicals like alcohol. Available in a diverse range of scents such as vanilla, chocolate, lavender, jasmine, sandalwood, cinnamon, nougat, praline, coffee, rosemary, and meringue, perfume is not only cost-effective but also easy and convenient to use, offered in various packaging formats like sprays, bottles, and rollerballs. It serves to uphold hygiene, bolster confidence, and elevate the mood of individuals. Additionally, it aids in mitigating odors, addressing insomnia, and alleviating stress and anxiety. Moreover, it contributes to enhancing focus or concentration, reducing headaches, and promoting relaxation.

Japan Perfume Market Trends:

Currently, the Japan perfume market is experiencing substantial growth driven by the increasing emphasis on personal care and grooming practices. Additionally, the burgeoning adoption of perfumes due to evolving lifestyles, alongside the rising income levels of individuals, is exerting a positive impact on the market. Furthermore, there is a notable surge in the demand for premium, high-quality, and luxury perfumes, owing to the improved living standards across various regions. This, combined with the proliferation of retail outlets enabling consumers to sample and purchase products conveniently, is fostering significant market growth. Moreover, the escalating demand for youth-centric and exotic fragrances is contributing to the market's expansion. The widespread availability of premium perfumes through diverse distribution channels, including supermarkets, hypermarkets, departmental stores, specialty outlets, and online platforms globally, is further propelling market growth. Additionally, the increasing usage of perfumes, owing to their ease of application and availability in compact bottle sprays and rollerballs, is presenting lucrative growth prospects for industry investors. Furthermore, the growing consumer expenditure on beauty and cosmetic products is reinforcing the market's growth trajectory. Moreover, key market players are introducing an extensive array of perfumes and fragrances to attract a diverse consumer base, which is anticipated to fuel the market growth over the forecasted period.

Japan Perfume Market Segmentation:

Perfume Type Insights:

  • Premium Perfume Products
  • Mass Perfume Products

Category Insights:

  • Female Fragrances
  • Male Fragrances
  • Unisex Fragrances

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the key players include:

  • Chanel S.A.
  • Kao Corporation
  • Kering SA
  • LVMH Moet Hennessy-Louis Vuitton Japan KK (LVMH Moet Hennessy Louis Vuitton)
  • Takasago International Corporation

Key Questions Answered in This Report:

  • How has the Japan perfume market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the Japan perfume market?
  • What is the breakup of the Japan perfume market on the basis of perfume type?
  • What is the breakup of the Japan perfume market on the basis of category?
  • What are the various stages in the value chain of the Japan perfume market?
  • What are the key driving factors and challenges in the Japan perfume?
  • What is the structure of the Japan perfume market and who are the key players?
  • What is the degree of competition in the Japan perfume market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Japan Perfume Market - Introduction

  • 4.1 Overview
  • 4.2 Market Dynamics
  • 4.3 Industry Trends
  • 4.4 Competitive Intelligence

5 Japan Perfume Market Landscape

  • 5.1 Historical and Current Market Trends (2019-2024)
  • 5.2 Market Forecast (2025-2033)

6 Japan Perfume Market - Breakup by Perfume Type

  • 6.1 Premium Perfume Products
    • 6.1.1 Overview
    • 6.1.2 Historical and Current Market Trends (2019-2024)
    • 6.1.3 Market Forecast (2025-2033)
  • 6.2 Mass Perfume Products
    • 6.2.1 Overview
    • 6.2.2 Historical and Current Market Trends (2019-2024)
    • 6.2.3 Market Forecast (2025-2033)

7 Japan Perfume Market - Breakup by Category

  • 7.1 Female Fragrances
    • 7.1.1 Overview
    • 7.1.2 Historical and Current Market Trends (2019-2024)
    • 7.1.3 Market Forecast (2025-2033)
  • 7.2 Male Fragrances
    • 7.2.1 Overview
    • 7.2.2 Historical and Current Market Trends (2019-2024)
    • 7.2.3 Market Forecast (2025-2033)
  • 7.3 Unisex Fragrances
    • 7.3.1 Overview
    • 7.3.2 Historical and Current Market Trends (2019-2024)
    • 7.3.3 Market Forecast (2025-2033)

8 Japan Perfume Market - Competitive Landscape

  • 8.1 Overview
  • 8.2 Market Structure
  • 8.3 Market Player Positioning
  • 8.4 Top Winning Strategies
  • 8.5 Competitive Dashboard
  • 8.6 Company Evaluation Quadrant

9 Profiles of Key Players

  • 9.1 Chanel S.A.
    • 9.1.1 Business Overview
    • 9.1.2 Product Portfolio
    • 9.1.3 Business Strategies
    • 9.1.4 SWOT Analysis
    • 9.1.5 Major News and Events
  • 9.2 Kao Corporation
    • 9.2.1 Business Overview
    • 9.2.2 Product Portfolio
    • 9.2.3 Business Strategies
    • 9.2.4 SWOT Analysis
    • 9.2.5 Major News and Events
  • 9.3 Kering SA
    • 9.3.1 Business Overview
    • 9.3.2 Product Portfolio
    • 9.3.3 Business Strategies
    • 9.3.4 SWOT Analysis
    • 9.3.5 Major News and Events
  • 9.4 LVMH Moet Hennessy-Louis Vuitton Japan KK (LVMH Moet Hennessy Louis Vuitton)
    • 9.4.1 Business Overview
    • 9.4.2 Product Portfolio
    • 9.4.3 Business Strategies
    • 9.4.4 SWOT Analysis
    • 9.4.5 Major News and Events
  • 9.5 Takasago International Corporation
    • 9.5.1 Business Overview
    • 9.5.2 Product Portfolio
    • 9.5.3 Business Strategies
    • 9.5.4 SWOT Analysis
    • 9.5.5 Major News and Events

10 Japan Perfume Market - Industry Analysis

  • 10.1 Drivers, Restraints, and Opportunities
    • 10.1.1 Overview
    • 10.1.2 Drivers
    • 10.1.3 Restraints
    • 10.1.4 Opportunities
  • 10.2 Porters Five Forces Analysis
    • 10.2.1 Overview
    • 10.2.2 Bargaining Power of Buyers
    • 10.2.3 Bargaining Power of Suppliers
    • 10.2.4 Degree of Competition
    • 10.2.5 Threat of New Entrants
    • 10.2.6 Threat of Substitutes
  • 10.3 Value Chain Analysis

11 Appendix