市场调查报告书
商品编码
1464990
杯垫市场:按类型、类别、分销管道和最终用途划分 – 2024-2030 年全球预测Coaster Market by Type (Absorbent Coasters, Non-Absorbent Coasters), Category (Disposable, Reusable), Distribution Channel, End-use - Global Forecast 2024-2030 |
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预计2023年过山车市场规模为2.7127亿美元,2024年达2.8524亿美元,预计2030年将达到3.8856亿美元,复合年增长率为5.26%。
杯垫是一种小件,通常用于放置玻璃杯、杯子和瓶子等饮料容器,以保护桌子和其他支撑结构的表面免受热痕、溢出污渍和液环的影响。杯垫由多种材料製成,包括纸张、软木、木材、石头、金属和硅胶,并根据吸收性、美观性和耐用性等因素进行选择。杯垫除了保护家具表面的功能作用外,还具有装饰作用,有时用作广告媒体或纪念品。杯垫的实用性和多功能性使其成为家庭、酒吧、餐厅和办公室不可或缺的配件,凸显了它们不仅在日常使用中而且在专业环境中的重要性。对永续和环保产品的认识和需求不断提高正在推动市场创新。家庭和商业环境中酒精和非酒精饮料消费量的增加促进了市场的成长。个性化和独特的家居装饰用品的趋势也成为了成长的催化剂。此外,公司使用自订杯垫进行品牌推广的努力进一步推动了需求。然而,由于市场竞争过度,低价、低品质产品的氾滥可能会损害奢侈品的价值提案。在材料和生产过程方面,环境问题和法规给製造商带来了挑战。也就是说,人们对由回收和永续材料製成的杯垫的兴趣与日俱增,为专注于绿色产品的企业开闢了道路。电子商务的兴起为市场有效接触更多人提供了机会。 3D 列印等新技术可以彻底改变客製化和生产流程,为早期采用者提供竞争优势。
主要市场统计 | |
---|---|
基准年[2023] | 27127万美元 |
预测年份 [2024] | 2.8524 亿美元 |
预测年份 [2030] | 38856万美元 |
复合年增长率(%) | 5.26% |
类别 由于可重复使用的杯垫耐用、环保、美观且功能多样,人们越来越偏好它们
对于需要一次性使用解决方案来保护表面免受饮料损坏的企业和活动策划者来说,一次性杯垫是一种经济高效的选择。由纸或纸板製成的杯垫还可以轻鬆自订徽标或讯息,这使其成为绝佳的品牌和广告机会。一次性杯垫市场由酒吧、餐厅和咖啡馆等外食行业以及大型活动和会议推动。儘管其方便且初始成本较低,但对环境永续性的担忧可能会影响需求,部分市场转向更环保的替代品,例如再生纸和生物分解性的替代品,目前正在兴起探索温和材料的运动。可重复使用的杯垫为消费者和商业市场提供耐用、环保的选择,以保护表面免受湿气和热量的影响。我们的可重复使用杯垫由多种材料製成,包括硅胶、软木、陶瓷和不銹钢,经久耐用,美观且功能多样,可满足我的各种品味和用途。环保意识不断增强的消费行为正在显着推动可重复使用的杯垫市场,个人和企业都在寻求减少废弃物的永续产品。此外,可重复使用杯垫的高端市场包括采用优质材料和独特设计製成的杯垫,为家居装饰和豪华酒店行业创造了成长机会。
分销管道:随着电子商务的出现,Coaster的分销网络不断扩大。
Coaster 的线下通路涵盖零售和批发,满足不同目标市场的需求。杯垫的主要零售商是家居用品商店和室内设计商店,它们提供各种符合室内趋势的款式,从简约设计到复杂图案。杯垫作为纪念品和礼物很受欢迎,尤其是带有主题或名称的杯垫。礼品店和纪念品商店经常出现在旅游目的地、机场和博物馆。当谈到手工製作和独特的杯垫套装时,工艺品博览会和工匠市场为小创作者提供了一个平台,让他们接触到寻找独一无二的物品的消费者。电子商务的发展正在扩大杯垫的分销网络。亚马逊、Etsy 和 eBay 等电子商务市场让各种杯垫卖家(从大型製造商到独立工匠)接触到世界各地的消费者。专门从事室内设计或特定主题(例如环境永续性)网站的专业网路商店通常会推出吸引利基市场或设计偏好的杯垫。许多品牌开设了自己的网路商店,无需仲介业者即可直接向消费者销售,通常提供个人化选择和限量版。随着社交商务的兴起,Instagram 和 Facebook 等平台对于小型企业展示其杯垫设计并直接向其追踪者销售变得至关重要。
区域洞察
由于饮料业对促销品的需求不断增加,美洲杯垫市场呈现显着成长。作为最大的市场,美国正在推动环保和可客製化杯垫的趋势,反映出人们的环保意识不断增强。在巴西和墨西哥的推动下,拉丁美洲的旅馆业呈现成长趋势,酒吧、餐厅和旅馆对杯垫的需求不断增加。在 EMEA 过山车市场中,欧洲脱颖而出,非常注重奢华和设计,以德国、法国和义大利等国家为中心。咖啡文化的发展和葡萄酒产业的建立,需要高品质、美观的杯垫。中东代表了一个主要由旅游业驱动的新兴市场潜力,豪华酒店和度假村对高端自订杯垫的需求。由于中产阶级的扩大、都市化的加速以及咖啡馆和酒吧的激增,亚太地区的过山车市场预计将出现成长。中国和印度人口众多,国内和国际饮料品牌的数量不断增加,对于该市场的扩张至关重要。澳洲和日本专注于永续和创新的过山车解决方案与技术集成,例如用于行销和客户参与的二维码。该地区也出现了传统和文化独特的杯垫设计趋势,反映了亚太国家丰富的遗产。
FPNV定位矩阵
FPNV定位矩阵对于评估云霄飞车市场至关重要。我们检视与业务策略和产品满意度相关的关键指标,以对供应商进行全面评估。这种深入的分析使用户能够根据自己的要求做出明智的决策。根据评估,供应商被分为四个成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市场占有率分析
市场占有率分析是一种综合工具,可以对杯垫市场供应商的现状进行深入而深入的研究。全面比较和分析供应商在整体收益、基本客群和其他关键指标方面的贡献,以便更好地了解公司的绩效及其在争夺市场占有率时面临的挑战。此外,该分析还提供了对该行业竞争特征的宝贵见解,包括在研究基准年观察到的累积、分散主导地位和合併特征等因素。详细程度的提高使供应商能够做出更明智的决策并制定有效的策略,从而在市场上获得竞争优势。
1. 市场渗透率:提供有关主要企业所服务的市场的全面资讯。
2. 市场开拓:我们深入研究利润丰厚的新兴市场,并分析其在成熟细分市场的渗透率。
3. 市场多元化:提供有关新产品发布、开拓地区、最新发展和投资的详细资讯。
4. 竞争评估和情报:对主要企业的市场占有率、策略、产品、认证、监管状况、专利状况和製造能力进行全面评估。
5. 产品开发与创新:提供对未来技术、研发活动和突破性产品开发的见解。
1.杯垫市场的市场规模与预测是多少?
2.Coaster市场预测期间需要考虑投资的产品、区隔、应用和领域有哪些?
3.过山车市场的技术趋势和法规结构是什么?
4.杯垫市场主要厂商的市场占有率为何?
5.进入杯垫市场合适的型态或策略手段是什么?
[195 Pages Report] The Coaster Market size was estimated at USD 271.27 million in 2023 and expected to reach USD 285.24 million in 2024, at a CAGR 5.26% to reach USD 388.56 million by 2030.
A coaster, in the professional context, is a small platform typically used for placing beverage containers such as glasses, mugs, or bottles to protect the surface of a table or any other supporting structure from heat marks, spill stains, or liquid rings. Coasters are made from a variety of materials such as paper, cork, wood, stone, metal, and silicone, which are chosen based on factors like absorbency, aesthetic appeal, and durability. In addition to their functional role in preserving the integrity of furniture surfaces, coasters also serve as decorative pieces and are often used as an advertising medium or a souvenir. The utility and versatility of coasters make them an indispensable accessory in homes, bars, restaurants, and offices, thereby highlighting their significance in both everyday use and in professional settings. Increasing awareness & demand for sustainable and eco-friendly products are driving innovation within the market. The rising consumption of beverages, both alcoholic & non-alcoholic, in household and commercial settings contributes to the market's growth. The trend towards personalized and unique home decor items also acts as a growth catalyst. Additionally, promotional activities by businesses using custom coasters for branding purposes have propelled the demand further. However, the prevalence of low-cost and low-quality products from overly competitive markets can undermine the value proposition of higher-end offerings. Environmental concerns and regulations pose a challenge to manufacturers in terms of materials and production processes. Nevertheless, growing interest in coasters made from recycled or sustainable materials, opening up avenues for businesses focused on green products. The rise of e-commerce presents an opportunity for the market to reach a broader audience more efficiently. Emerging technologies such as 3D printing can revolutionize the customization and production process, offering a competitive edge to the early adopters.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 271.27 million |
Estimated Year [2024] | USD 285.24 million |
Forecast Year [2030] | USD 388.56 million |
CAGR (%) | 5.26% |
Category: Increasing preferences for reusable coasters owing to durable and environmentally friendly option for aesthetic and functional diversity
Disposable coasters represent a cost-effective option for businesses and event planners who require a one-time-use solution for protecting surfaces from drink-related damage. Often made from paper or cardboard, these coasters offer an opportunity for branding and advertising, as easily customized with logos or messages. The disposable coaster market is driven by the food service industry, including bars, restaurants, and cafes, as well as by large-scale events and conferences. Despite their convenience and low upfront cost, concerns about environmental sustainability could impact demand, encouraging some segments of the market to explore more eco-friendly materials including recycled paper or biodegradable alternatives. Reusable coasters cater to both the consumer and commercial markets by offering a durable and environmentally friendly option for protecting surfaces from moisture and heat. Made from a variety of materials including silicone, cork, ceramic, and stainless steel, reusable coasters are designed for longevity and can feature aesthetic and functional diversity to suit different tastes and purposes. The rise in eco-conscious consumer behavior has significantly boosted the market for reusable coasters, with individuals and businesses alike seeking sustainable products that reduce waste. Moreover, the premium segment of reusable coasters, which includes coasters made from high-quality materials or featuring unique designs, presents a growth opportunity within the home decor and luxury hospitality sectors.
Distribution Channel: Emergence of eCommerce has expanded the distribution network for coasters
Offline distribution channels for coasters span a range of retail and wholesale options, catering to various target markets. Home goods and decor stores are the primary retail outlets for coasters, offering various styles to match home decor trends, from minimalist designs to intricate patterns. Coasters are popular as souvenirs or gifts, especially those that are themed or personalized. Gift Shops and Souvenir Stores are common in tourist areas, airports, and museums. For handmade or unique coaster sets, craft fairs and artisan markets offer a platform for small-scale creators to reach consumers looking for one-of-a-kind pieces. The growth of e-commerce has expanded the distribution network for coasters. E-commerce Marketplaces including Amazon, Etsy, and eBay facilitate a wide range of coaster sellers, from large manufacturers to individual artisans, reaching a global audience. Specialized online stores with websites dedicated to home decor or specific themes (such as environmental sustainability) often feature coasters that appeal to niche markets or design preferences.Many brands have established their own online storefronts, allowing them to sell directly to consumers without the intermediaries, often offering personalized options or limited editions. With the rise of social commerce, platforms such as Instagram and Facebook have become important for small businesses to showcase and sell their coaster designs directly to their followers.
Regional Insights
The coaster market in the Americas has shown significant growth due to an increase in the beverage industry's demand for promotional products. The U.S., being the largest market, drives trends towards eco-friendly and customizable coasters, reflecting heightened environmental awareness. Latin America, led by Brazil and Mexico, exhibits growth in the hospitality sector, expanding the demand for coasters in bars, restaurants, and hotels. Europe stands out in the EMEA coaster market with a strong inclination towards luxury and design-driven products, particularly in countries including Germany, France, and Italy. The growing cafe culture and the region's established wine industry demand high-quality and aesthetically appealing coasters. The Middle East shows an emerging market potential, mainly driven by the tourism sector, demanding high-end custom coasters for luxury hotels and resorts. The Asia Pacific region showcases a growth landscape for the coaster market, fueled by the expanding middle class, increasing urbanization, and the surge in cafe and bar establishments. China and India, with their vast populations, are pivotal to this market's expansion, with an increased presence of both local and international beverage brands. Australia and Japan focus on sustainable and innovative coaster solutions involving technology integration, such as QR codes for marketing and customer engagement. The region also sees a trend towards traditional and culturally unique coaster designs, reflecting the rich heritage of the Asian-Pacific countries.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Coaster Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Coaster Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Coaster Market, highlighting leading vendors and their innovative profiles. These include ALFRED MANK INC., Alison Group, BadgerDesign Ltd., Barsys Industries, LLC, Beverage Coasters, Inc, Canada Coaster, Cimpress plc, Coaster Factory, Coastermatic Inc., Coasters Plus, Custom Bottle Opener Co., Dacasso Limited Inc., Foamworx Inc., Hoffmaster Group, Inc., Inter IKEA Holding B.V., KATZ Group, Lenox Corporation, Matrix Corporation, McCarter Coasters, Printglobe, Inc., PRINTPA LTD, SUCK UK LTD,, and Swadeshi Blessings.
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Coaster Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Coaster Market?
3. What are the technology trends and regulatory frameworks in the Coaster Market?
4. What is the market share of the leading vendors in the Coaster Market?
5. Which modes and strategic moves are suitable for entering the Coaster Market?