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市场调查报告书
商品编码
1496780
数位人才获取市场:培训、认证和产业 - 2024-2030 年全球预测Digital Talent Acquisition Market by Training (External, Internal), Certification (AI Developers, Cloud Computing & Security, Data Management), Industry - Global Forecast 2024-2030 |
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预计2023年数位人才取得市场规模为300.1亿美元,2024年将达328.1亿美元,预计2030年将达565.7亿美元,复合年增长率为9.47%。
数位人才获取将数位技术融入招聘流程中,以吸引、聘用和聘用候选人。我们利用各种数位平台、工具和方法来简化和提高数位空间人才招聘的效率和效果。该策略包括使用线上招聘网站、社交媒体网路、公司网站和其他数位管道来发布职缺并与潜在候选人互动。它还包括利用申请人追踪系统 (ATS)、资料分析、行动招聘应用程式和人工智慧来筛检申请人并管理招聘流程。数位人才获取使公司能够接触更多候选人,提供有关招募指标的见解,并最终吸引合适的人才,同时优化整个招募生命週期。由于招募过程中对分析主导决策的需求以及云端基础的招募解决方案的越来越多的采用,数位人才获取解决方案也在不断增长。此外,人工智慧和机器学习的进步实现了候选人筛检的自动化和准确性的提高,进一步推动了市场的成长。然而,与候选人资讯相关的资料安全和隐私问题,加上传统组织不愿采用新技术,可能会为市场带来挑战。然而,整合不同的资料来源可以提供更全面的候选人视图,并扩展基于行动的招募平台,以适应不断增长的行动工作者数量。
主要市场统计 | |
---|---|
基准年[2023] | 300.1亿美元 |
预测年份 [2024] | 328.1亿美元 |
预测年份 [2030] | 565.7亿美元 |
复合年增长率(%) | 9.47% |
区域洞察
以美国和加拿大为中心的美洲地区拥有高度成熟的数位人才获取市场。该地区的公司正在积极投资人工智慧 (AI)、机器学习 (ML) 和预测分析等创新招聘技术,以简化招聘流程并识别顶尖候选人。美国在采用数位工具获取人才方面处于领先地位,反映了充满活力的高科技产业和对熟练专业人员的需求。拉丁美洲越来越多地转向数位管道和平台来缩小人才差距,巴西和墨西哥等国家在技术支援的招募方面取得了长足进步。在美洲,我们认识到吸引顶尖数位人才的竞争本质,并专注于雇主品牌和候选人体验。由于经济发展、数位成熟度和文化差异,欧洲、中东和非洲拥有多样化的人才获取环境。高级分析和数位招聘平台在西欧变得越来越普及,特别是在英国、德国和法国。北欧国家以其创新的招募做法而闻名,强调多元和包容的重要性。相较之下,中东地区正在迅速采用行动优先策略来吸引年轻、精通科技的人。非洲拥有庞大的年轻人才库,儘管面临网路存取和数位基础设施等挑战,但正在逐步采用数位解决方案。受中国、印度和东南亚等高成长经济体的影响,亚太地区是一个快速成长的数位人才获取市场。该地区互联网普及和行动装置使用率的不断提高推动了数位招聘的采用。在澳洲和新加坡等成熟经济体中,企业处于将人工智慧驱动的解决方案纳入人才招募业务的最前线。技术中心的存在表明对熟练数位专业人员的高需求,并促进了招募技术的创新。
FPNV定位矩阵
FPNV定位矩阵对于评估供应商在数位人才获取市场的市场定位至关重要。此矩阵提供了对供应商的全面评估,并检查了与业务策略和产品满意度相关的关键指标。这种详细的评估使用户能够根据自己的要求做出明智的决定。根据评估结果,供应商被分为代表其成功程度的四个像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市场占有率分析
市场占有率分析是一种综合工具,可以对数位人才获取市场中供应商的现状进行深入而详细的评估。透过仔细比较和分析供应商的贡献,您可以更深入地了解每个供应商的绩效以及他们在争夺市场占有率时面临的挑战。这些贡献包括整体收益、客户群和其他重要指标。此外,该分析还提供了对该细分市场竞争力的宝贵见解,包括研究基准年期间观察到的累积、分散主导地位和合併特征等因素。有了这些详细信息,供应商可以做出更明智的决策并製定有效的策略,以在市场竞争中保持领先地位。
策略分析与建议
策略分析对于寻求在全球市场站稳脚跟的组织至关重要。透过彻底评估其目前在数位人才获取市场中的地位,公司可以做出符合其长期愿望的明智决策。此关键评估涉及对组织的资源、能力和整体绩效进行彻底分析,以确定核心优势和需要改进的领域。
[184 Pages Report] The Digital Talent Acquisition Market size was estimated at USD 30.01 billion in 2023 and expected to reach USD 32.81 billion in 2024, at a CAGR 9.47% to reach USD 56.57 billion by 2030.
Digital Talent Acquisition involves integrating digital technology into the recruitment process to attract, engage, and hire candidates. It leverages various digital platforms, tools, and methodologies to streamline & enhance the efficiency and effectiveness of recruiting talent within the digital space. This strategy encompasses using online job boards, social media networks, company websites, and other digital channels to post vacancies and interact with potential candidates. It also includes utilizing Applicant Tracking Systems (ATS), data analytics, mobile recruitment applications, and artificial intelligence to screen applicants and manage the hiring process. Digital Talent Acquisition enables organizations to reach a wider pool of candidates, provides insights into hiring metrics, and ultimately helps in acquiring the right talent while optimizing the overall recruitment lifecycle. An increase in the adoption of cloud-based recruitment solutions, along with demanding analytics-driven decision-making in hiring processes, has increased digital talent acquisition solutions. Moreover, advancements in AI and ML, automating and improving the accuracy of candidate screening, have further propelled the market growth. However, data security & privacy concerns related to candidate information coupled with reluctance to adopt new technologies by traditional organizations may pose challenges for the market. Nevertheless, the integration of diversified data sources provides a more comprehensive view of candidates and expansion of mobile-based recruitment platforms catering to the growing mobile workforce.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 30.01 billion |
Estimated Year [2024] | USD 32.81 billion |
Forecast Year [2030] | USD 56.57 billion |
CAGR (%) | 9.47% |
Regional Insights
The Americas, particularly the United States and Canada, exhibit a highly mature digital talent acquisition market. Companies in this region heavily invest in innovative recruitment technologies such as Artificial Intelligence (AI), Machine Learning (ML), and predictive analytics to streamline the hiring process and identify the best candidates. The United States leads in adopting digital tools for talent acquisition, reflecting its dynamic tech industry and the demand for skilled professionals. In Latin America, there's a growing emphasis on digital channels and platforms to bridge the talent gaps, with countries like Brazil and Mexico making significant strides in technology-based recruitment. The focus on employer branding and candidate experience is paramount across the Americas, recognizing the competitive nature of attracting top digital talent. The EMEA region presents a diverse talent acquisition landscape due to varying economic development, digital maturity, and cultural differences. In Western Europe, particularly in the UK, Germany, and France, advanced analytics and digital recruitment platforms are prevalent. Northern European countries are notable for their innovative recruitment practices, emphasizing the importance of diversity and inclusion. In contrast, the Middle East is rapidly adopting mobile-first strategies to tap into a young, tech-savvy population. With its vast and young talent pool, Africa is gradually embracing digital solutions, though it faces challenges such as internet accessibility and digital infrastructure. The Asia Pacific region showcases a burgeoning digital talent acquisition market, influenced by its high-growth economies, including China, India, and Southeast Asia. The adoption of digital recruitment is accelerated by the region's increasing internet penetration and mobile usage. In mature landscape economies such as Australia and Singapore, companies are at the forefront of integrating AI-powered solutions into their talent acquisition practices. The presence of technology hubs exhibits a high demand for skilled digital professionals, driving innovation in recruitment technologies.
Market Insights
The market dynamics represent an ever-changing landscape of the Digital Talent Acquisition Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
FPNV Positioning Matrix
The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Digital Talent Acquisition Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Digital Talent Acquisition Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Recent Developments
iCIMS Launches AI Copilot
iCIMS launched the iCIMS Copilot, an advanced AI-driven assistant designed to transform the recruitment landscape. This cutting-edge tool promises to significantly increase hiring speed and lower recruitment expenses, thereby granting organizations a substantial advantage in securing top talent. This new offering from iCIMS is poised to bolster business outcomes by enabling talent acquisition teams to focus on strategic initiatives rather than procedural workloads. [Published On: 2023-10-19]
Metova and Central Standard Talent Announce Merger to Create Metova Strategies
Metova and Central Standard Talent merged to form an innovative new venture called Metova Strategies. This merger marks a significant milestone, uniting expertise in digital consulting, delivery, advanced data analytics, artificial intelligence, and tailored talent acquisition solutions. Metova Strategies is dedicated to delivering comprehensive strategies and innovative tools to boost competitiveness, drive growth, and curate exceptional customer experiences. [Published On: 2023-07-11]
Appcast Acquires Bayard to Expand Services Across Recruitment Marketing
Appcast successfully acquired Bayard Advertising, a recruitment marketing firm. This pivotal acquisition merges Appcast's cutting-edge programmatic technology with Bayard's comprehensive recruitment marketing solutions, positioning the unified entity to deliver a full-spectrum marketing strategy. The fusion of their expertise broadens Appcast's capabilities and extends their customer reach, now serving an impressive roster of over 2,000 clients in the U.S. and ten additional global markets. [Published On: 2023-07-11]
Strategy Analysis & Recommendation
The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Digital Talent Acquisition Market. This critical assessment involves a thorough analysis of the organization's resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
Key Company Profiles
The report delves into recent significant developments in the Digital Talent Acquisition Market, highlighting leading vendors and their innovative profiles. These include Accenture PLC, Amazon Web Services, Inc., AppCast Inc., Automatic Data Processing, Inc., Avature Limited, Bullhorn, Inc., Capgemini SE, Cloudera, Inc., Cornerstone OnDemand, Inc., Darwinbox Digital Solutions Private Limited, First Advantage, Greenhouse Software, Inc., iCIMS, Inc., International Business Machines Corporation, Manatal.Co.Ltd, MEM Digital, Mercer LLC, Microsoft Corporation, Oorwin Labs Inc., Oracle Corporation, Paycom Software, Inc., Paylocity Holding Corporation, Salesforce, Inc., SAP SE, Sense Talent Labs, Inc., Skillsoft Corporation, UKG Inc., Workable Technology Limited, Workday, Inc., and Zoho Corporation Pvt. Ltd..
Market Segmentation & Coverage