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全球线上音乐教育市场:预测(2025-2030)Online Music Education Market - Forecasts from 2025 to 2030 |
全球线上音乐教育市场规模预计将从2025年的218,726万美元成长到2030年的49,0233.5万美元,复合年增长率为17.52%。
根据欧盟统计局的数据,2024年1月,欧盟(EU)参加线上课程或使用线上学习教材的人数比例为28%,主要集中在16-74岁年龄段,从30%持续成长。将达到30%。随着线上教育材料的使用和线上教育接受度的快速增加,线上音乐教育产业预计将在不同年龄层中增加,有助于未来的市场扩张。
此外,技术发展、便利性、可负担性和可近性正在推动市场扩张。这些因素,加上高速互联网的接入、数位设备的激增以及个人化学习日益增长的需求,正在推动该行业的成长。为了保持市场竞争力,MusicGurus、Skoove、Yousician 和 Tonara 等线上音乐教育公司正在实施各种商业策略,包括产品创新、合作和收购。
此外,智慧互联设备在教育环境中的使用也显着增加。许多组织已开始提供免费研讨会,帮助音乐爱好者在家学习所需的资讯。例如,2022 年 11 月,亚马逊和 Yousician 联手为初学者音乐家打造了终极捆绑包。从 Amazon 商店购买符合条件的乐器的客户将获得 30 天的 Yousician Premium+ 免费使用权。 Yousician 提供数千个吉他、贝斯、钢琴、四弦琴和歌唱的互动课程,让使用者可以向数百位不同音乐流派的艺术家学习。这种游戏化的音乐教育方法树立了新的标准。
线上音乐教育市场驱动因素
数位科技的扩展和网路普及率的提高极大地改变了人们今天学习和享受音乐的方式。针对音乐学习的各种应用程式和网站包含各种带有资讯和插图的学习材料,进一步促进了预测期内的市场成长。
此外,数位音乐格式的灵活性和大量的信息使人们更容易随时随地接受音乐教育。智慧型手机和平板电脑等行动装置的最新发展趋势是,由于网路的日益普及,甚至在偏远地区,它们也具有更高的处理能力、更强大的音讯处理能力和更有吸引力的视觉效果。经历显着的成长。
根据电讯(ITU)的数据,世界各地使用网路的个人比例都在显着增加,从 2021 年的 62.2% 上升到 2023 年的 67.4%。此外,在指定的预测期内增加线上音乐教育的市场。
此外,科技的进步以及线上音乐教育的可能性,如柏克莱和茱莉亚等一些着名音乐学校正在逐步走向线上音乐教育并整合MOOC。例如,2022 年 4 月,伯克利教授 Benny Grotto 开发了个人录音套件包,供学生远距创作专业品质的音乐。 MP&E部门推出了独立的录音和製作专业,需要电脑、软体、音讯介面、麦克风和耳机。
商界的公司意识到线上音乐教育的潜力,正在扩大其线上产品。 2024 年 4 月,BIMM 与多白金製作人 Warren Huart 合作推出了 BIMM Pro,这是一个综合性线上音乐教育计画。此专案提供声乐製作、鼓打击乐製作、乐器製作、合成、程式设计、取样等课程。
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The online music education market is expected to grow at a compound annual growth rate (CAGR) of 17.52%, from US$2,187.26 million in 2025 to US$4,902.335 million in 2030.
As per the Eurostat, in January 2024, the percentage of people that are pursuing an online course or using online learning material in the European Union, typically having an age group from 16 to 74 years, is presenting a constant rise from 28% in 2022 to 30% in 2023. With the rapid rise in utilization of online learning material and acceptance of online education, there will be an increase in the online music education industry among diverse age groups contributing to market expansion in the years ahead.
Moreover, technological developments, convenience, affordability, and accessibility are a few of the reasons that are further fueling the market expansion. In addition to these factors, the industry has grown as a result of the accessibility of high-speed internet, the widespread use of digital devices, and the rising need for personalized learning. To remain competitive in the market, firms that provide online music instruction, such MusicGurus, Skoove, Yousician, and Tonara, have implemented a variety of business tactics, such as product innovation, collaborations, and acquisitions.
Additionally, there has been a noticeable increase in the use of smart and connected gadgets in education. To enable music lovers to acquire the necessary information at home, many organizations began providing workshops for free. For instance, in November 2022, Amazon and Yousician partnered to create the ultimate bundle for beginner musicians. Amazon customers who purchase a qualifying musical instrument in Amazon stores, received 30-days free access to Yousician Premium+. Yousician offers thousands of interactive lessons for guitar, bass, piano, ukulele, and singing, allowing users to learn from hundreds of artists across various musical genres. This gamified approach to music education sets a new standard.
Online music education market drivers
The expansion of digital technology and increasing internet penetration have dramatically changed the way people learn and enjoy music today. Different applications and websites meant for music learning contain different learning materials that include information and illustration materials, further contributing to the market growth during the forecast period.
Additionally, with the enormous flexibility of digital music formats and the huge amount of available information, people have easy access to music education anywhere and anytime. Recent developments in portable devices such as smartphones and tablets, with rising internet penetration even in remote areas, have resulted in higher processing power, more powerful audio-processing features, and visuals that are more appealing, resulting in tremendous growth in online music education applications developed for these devices.
According to the International Telecommunication Union (ITU), individuals using the internet have seen a significant increment in all the regions around the world, with the world percentage increasing from 62.2% in 2021 to 67.4% in 2023. Moreover, the number of cost-effective applications that can be accessed through these devices at a click and the viability of such devices with increased accessibility for learning and practicing music has boosted the market growth for online music education during the given forecast period.
Moreover, the potential for online music instruction is limitless as technology advances as well as several well-known music schools, like Berklee and Juilliard, are slowly moving towards online music education and integrating MOOCs. For instance, In April 2022, Berklee professor Benny Grotto developed a personal recording toolkit for students to produce professional-quality music remotely. The MP&E Department has launched an independent recording and production major, requiring a computer, software, audio interface, microphones, and headphones.
Players in the business are expanding their online services as they become aware of the potential of online music education. In April 2024, BIMM launched BIMM Pro, a comprehensive online music education program in collaboration with multi-platinum producer Warren Huart. The program offers courses in vocal production, drum and percussion production, instrument production, synthesis, programming, and sampling.
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