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市场调查报告书
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IPTV 市场报告:2030 年趋势、预测与竞争分析

IPTV Market Report: Trends, Forecast and Competitive Analysis to 2030

出版日期: | 出版商: Lucintel | 英文 150 - page report | 商品交期: 3个工作天内

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简介目录

IPTV趋势和预测

预计到 2030 年,全球 IPTV 市场将达到 1,281 亿美元,2024 年至 2030 年复合年增长率为 18.0%。该市场的主要驱动力是视讯点播服务的日益普及、对高清频道的需求不断增加、网路视讯广告的激增以及网路存取的增加。全球IPTV市场的未来前景广阔,广告和行销、媒体和娱乐、游戏、网路商店、电讯和IT、医疗保健和医疗市场都充满机会。

IPTV市场洞察

我们预计硬体领域将在预测期内实现最高成长。

在这个市场中,媒体和娱乐将继续成为最大的细分市场。

预计北美地区在预测期内将出现最高的成长。

常问问题

Q.1 IPTV市场规模有多大?

A1. 到 2030 年,全球 IPTV 市场预计将达到 1,281 亿美元。

Q.2 IPTV市场的成长预测如何?

A2. 2024年至2030年,全球IPTV市场预计将以18.0%的复合年增长率成长。

Q.3 影响IPTV市场成长的主要因素有哪些?

A3. 该市场的主要驱动力是视讯点播服务的日益普及和对高清频道的需求不断增加、网路视讯广告的激增以及网路存取的增加。

Q4.市场的主要细分市场是什么?

A4. IPTV市场的未来前景广阔,在广告和行销、媒体和娱乐、游戏、网路商店、通讯和IT、以及医疗保健和医疗市场方面都有机会。

Q5.市场上主要企业有哪些?

A5. 一些主要的 IPTV 公司是:

  • Verizon Communications
  • Broadcom
  • Akamai Technologies
  • Deutsche Telekom
  • TRIPLEPLAY SERVICES
  • Huawei Technologies
  • AT&T
  • Ericsson
  • Airtel India
  • Cisco Systems

Q6.未来最大的细分市场是什么?

A6. 我们预期硬体领域将在预测期内达到最高成长。

Q7. 未来五年预计哪个地区将成为最大的市场?

A7. 预计北美在预测期内将经历最高的成长。

Q8. 可以客製化报告吗?

A8. 是的,Lucintel 提供 10% 的客製化服务,无需额外付费。

目录

第一章执行摘要

第二章全球IPTV市场:市场动态

  • 简介、背景、分类
  • 供应链
  • 产业驱动因素与挑战

第三章 市场趋势及预测分析(2018-2030)

  • 宏观经济趋势(2018-2023)与预测(2024-2030)
  • 全球IPTV市场趋势(2018-2023)与预测(2024-2030)
  • 全球 IPTV 市场:按组成部分
    • 硬体
    • 服务
    • 软体
  • 全球 IPTV 市场:按设备类型
    • 智慧型手机和平板电脑
    • 智慧电视
    • 桌上型电脑和笔记型电脑
  • 全球IPTV市场:依应用分类
    • 线性电视
    • 非线性电视
  • 全球 IPTV 市场:依最终用途产业
    • 广告和行销
    • 媒体和娱乐
    • 游戏
    • 网路商店
    • 通讯和资讯技术
    • 医疗保健和医疗
    • 其他(教育、製造业)

第四章市场趋势与预测分析:按地区(2018-2030)

  • 全球 IPTV 市场:按地区
  • 北美洲
  • 欧洲
  • 亚太地区
  • 其他地区

第五章 竞争分析

  • 产品系列分析
  • 营运整合
  • 波特五力分析

第六章 成长机会与策略分析

  • 成长机会分析
    • 按成分
    • 依设备类型
    • 按用途
    • 按最终用途行业
    • 按地区
  • 全球IPTV市场新趋势
  • 战略分析
    • 新产品开发
    • 扩大全球IPTV市场容量
    • 全球IPTV市场的併购、收购与合资
    • 认证和许可

第七章主要企业概况

  • Verizon Communications
  • Broadcom
  • Akamai Technologies
  • Deutsche Telekom
  • TRIPLEPLAY SERVICES
  • Huawei Technologies
  • AT&T
  • Ericsson
  • Airtel India
  • Cisco Systems
简介目录

IPTV Trends and Forecast

The future of the global IPTV market looks promising with opportunities in the advertising and marketing, media and entertainment, gaming, online stores, telecom and IT, and healthcare and medical markets. The global IPTV market is expected to reach an estimated $128.1 billion by 2030 with a CAGR of 18.0% from 2024 to 2030. The major drivers for this market are increasing popularity of video-on-demand services and the rising desire for high-definition channels, upsurge in internet video advertising ,and escalating access to the internet.

A more than 150-page report is developed to help in your business decisions.

IPTV by Segment

The study includes a forecast for the global IPTV by component, device type, application, end use industry, and region.

IPTV Market by Component [Shipment Analysis by Value from 2018 to 2030]:

  • Hardware
  • Services
  • Software

IPTV Market by Device Type [Shipment Analysis by Value from 2018 to 2030]:

  • Smartphones and Tablets
  • Smart TVs
  • Desktops and Laptops

IPTV Market by Application [Shipment Analysis by Value from 2018 to 2030]:

  • Linear Television
  • Non-Linear Television

IPTV Market by End Use Industry [Shipment Analysis by Value from 2018 to 2030]:

  • Advertising and Marketing
  • Media and Entertainment
  • Gaming
  • Online Stores
  • Telecom and IT
  • Healthcare and Medical
  • Other Verticals (Education and Manufacturing).

IPTV Market by Region [Shipment Analysis by Value from 2018 to 2030]:

  • North America
  • Europe
  • Asia Pacific
  • The Rest of the World

List of IPTV Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies IPTV companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the IPTV companies profiled in this report include-

  • Verizon Communications
  • Broadcom
  • Akamai Technologies
  • Deutsche Telekom
  • Tripleplay Services
  • Huawei Technologies
  • At&T
  • Ericsson
  • Airtel India
  • Cisco Systems

IPTV Market Insights

Lucintel forecasts that hardware is expected to witness highest growth over the forecast period.

Within this market, media and entertainment will remain the largest segment.

North America is expected to witness highest growth over the forecast period.

Features of the Global IPTV Market

Market Size Estimates: IPTV market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: IPTV market by various segments, such as by component, device type, application, end use industry and region in terms of($B).

Regional Analysis: IPTV Market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different , component, device type, application, end use industry, and regions for the IPTV market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the IPTV market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

FAQ

Q.1 What is the IPTV market size?

Answer: The global IPTV market is expected to reach an estimated $128.1 billion by 2030.

Q.2 What is the growth forecast for IPTV market?

Answer: The global IPTV market is expected to grow with a cagr of 18.0% from 2024 to 2030.

Q.3 What are the major drivers influencing the growth of the IPTV market?

Answer: The major drivers for this market are increasing popularity of video-on-demand services and the rising desire for high-definition channels, upsurge in internet video advertising, and escalating access to the internet .

Q4. What are the major segments for IPTV market?

Answer: The future of the IPTV market looks promising with opportunities in the advertising and marketing, media and entertainment, gaming, online stores, telecom and IT, and healthcare and medical markets.

Q5. Who are the key IPTV market companies?

Answer: Some of the key IPTV companies are as follows.

  • Verizon Communications
  • Broadcom
  • Akamai Technologies
  • Deutsche Telekom
  • TRIPLEPLAY SERVICES
  • Huawei Technologies
  • AT&T
  • Ericsson
  • Airtel India
  • Cisco Systems

Q6. Which IPTV market segment will be the largest in future?

Answer: Lucintel forecasts that hardware is expected to witness highest growth over the forecast period.

Q7. In IPTV market, which region is expected to be the largest in next 5 years?

Answer: North America is expected to witness highest growth over the forecast period.

Q.8 Do we receive customization in this report?

Answer: Yes, Lucintel provides 10% customization without any additional cost.

This report answers following 11 key questions:

  • Q.1. What are some of the most promising, high-growth opportunities for the IPTV market by component (hardware, services, and software), device type (smartphones and tablets, smart TVs, and desktops and laptops), application (linear television and non-linear television), end use industry (advertising and marketing, media and entertainment, gaming, online stores, telecom and IT, healthcare and medical, and other verticals (education and manufacturing)), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
  • Q.2. Which segments will grow at a faster pace and why?
  • Q.3. Which region will grow at a faster pace and why?
  • Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
  • Q.5. What are the business risks and competitive threats in this market?
  • Q.6. What are the emerging trends in this market and the reasons behind them?
  • Q.7. What are some of the changing demands of customers in the market?
  • Q.8. What are the new developments in the market? Which companies are leading these developments?
  • Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
  • Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global IPTV Market : Market Dynamics

  • 2.1: Introduction, Background, and Classifications
  • 2.2: Supply Chain
  • 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

  • 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
  • 3.2. Global IPTV Market Trends (2018-2023) and Forecast (2024-2030)
  • 3.3: Global IPTV Market by Component
    • 3.3.1: Hardware
    • 3.3.2: Services
    • 3.3.3: Software
  • 3.4: Global IPTV Market by Device Type
    • 3.4.1: Smartphones and Tablets
    • 3.4.2: Smart TVs
    • 3.4.3: Desktops and Laptops
  • 3.5: Global IPTV Market by Application
    • 3.5.1: Linear Television
    • 3.5.2: Non-Linear Television
  • 3.6: Global IPTV Market by End Use Industry
    • 3.6.1: Advertising and Marketing
    • 3.6.2: Media and Entertainment
    • 3.6.3: Gaming
    • 3.6.4: Online Stores
    • 3.6.5: Telecom and IT
    • 3.6.6: Healthcare and Medical
    • 3.6.7: Other Verticals (Education and Manufacturing).

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

  • 4.1: Global IPTV Market by Region
  • 4.2: North American IPTV Market
    • 4.2.2: North American IPTV Market by End Use Industry: Advertising and marketing, Media and entertainment, Gaming, Online stores, Telecom and IT,Healthcare and medical, and Other Verticals (education and manufacturing)
  • 4.3: European IPTV Market
    • 4.3.1: European IPTV Market by Component: Hardware, Services, and Software
    • 4.3.2: European IPTV Market by End Use Industry: Advertising and marketing, Media and entertainment, Gaming, Online stores, Telecom and IT,Healthcare and medical, and Other Verticals (education and manufacturing)
  • 4.4: APAC IPTV Market
    • 4.4.1: APAC IPTV Market by Component: Hardware, Services, and Software
    • 4.4.2: APAC IPTV Market by End Use Industry: Advertising and marketing, Media and entertainment, Gaming, Online stores, Telecom and IT,Healthcare and medical, and Other Verticals (education and manufacturing)
  • 4.5: ROW IPTV Market
    • 4.5.1: ROW IPTV Market by Component: Hardware, Services, and Software
    • 4.5.2: ROW IPTV Market by End Use Industry: Advertising and marketing, Media and entertainment, Gaming, Online stores, Telecom and IT,Healthcare and medical, and Other Verticals (education and manufacturing)

5. Competitor Analysis

  • 5.1: Product Portfolio Analysis
  • 5.2: Operational Integration
  • 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

  • 6.1: Growth Opportunity Analysis
    • 6.1.1: Growth Opportunities for the Global IPTV Market by Component
    • 6.1.2: Growth Opportunities for the Global IPTV Market by Device Type
    • 6.1.3: Growth Opportunities for the Global IPTV Market by Application
    • 6.1.4: Growth Opportunities for the Global IPTV Market by End Use Industry
    • 6.1.5: Growth Opportunities for the Global IPTV Market by Region
  • 6.2: Emerging Trends in the Global IPTV Market
  • 6.3: Strategic Analysis
    • 6.3.1: New Product Development
    • 6.3.2: Capacity Expansion of the Global IPTV Market
    • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global IPTV Market
    • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

  • 7.1: Verizon Communications
  • 7.2: Broadcom
  • 7.3: Akamai Technologies
  • 7.4: Deutsche Telekom
  • 7.5: TRIPLEPLAY SERVICES
  • 7.6: Huawei Technologies
  • 7.7: AT&T
  • 7.8: Ericsson
  • 7.9: Airtel India
  • 7.10: Cisco Systems