掌上游戏机市场报告：2030 年趋势、预测与竞争分析

掌上游戏机的趋势和预测

2030年，全球掌上游戏机市场预计将达到228亿美元，2024年至2030年的复合年增长率为5.6%。该市场的主要驱动因素是对安全游戏下载和游戏玩法的需求不断增长、对掌上游戏机的日益偏好以及电子竞技的日益普及。全球掌上游戏机市场的未来前景广阔，儿童和成人市场都有机会。

• Lucintel 预测，按类型划分，多功能游戏机将在预测期内实现最高成长。
• 根据使用情况，预计成人在预测期内将经历最高的增长。
• 从地区来看，预计北美在预测期内将出现最高的成长。

掌上游戏机市场的策略性成长机会

掌上游戏机产业提供多种类型的应用程式来呈现理想的成长策略。公司可以利用这些机会发展业务并满足客户需求。以下是主要机会：

• 增强与云端游戏的整合：掌上游戏机内容可以透过采用云端游戏服务来扩大其吸引力，从而提供接触更广泛受众的机会，并允许在不受硬体限制的情况下玩更多内容。
• 建立混合主机模型：可在手持模式和对接模式下使用的混合主机可以透过改善消费者偏好来增加吸引力。
• 改进的图形和性能：掌上游戏机可以定位为高端设备，瞄准那些对玩高图形游戏感兴趣或想要流畅游戏的玩家。这可以透过开发改进图形和性能的先进硬体来实现。
• 引入基于订阅的游戏服务：引入和销售基于订阅的游戏服务可以改变游戏的销售和玩方式，同时增加经常性收益流入的可能性。
• 提高跨平台相容性：增强跨平台游戏以吸引更多用户，扩大游戏玩家之间的社交互动，并激发跨平台的热情和忠诚度。

这些机会透过提高创造力、扩大用户群和开发替代收入来源来影响掌上游戏机市场。

掌上游戏机市场的驱动因素与挑战

掌上游戏机市场的前景取决于影响其成长和开拓的各种驱动因素​​和挑战。其中包括技术变革、市场转变、目标公众的社会文化环境等。以下部分总结了主要驱动因素和挑战：

推动掌上游戏机市场的因素包括：

• 技术进步：硬体和软体的改进正在推动新一代掌上游戏机的开发，这些游戏机功能更强大、功能更丰富。尤其是先进的图形、更快的处理器和更好的连接性。
• 云端游戏服务的成长：云端游戏服务的兴起正在增强掌上游戏机的功能，使它们能够不受硬体限制地串流顶级游戏。
• 行动游戏日益普及：行动游戏的普及推动了对掌上游戏机的需求不断增长，而行动游戏缺乏游戏机提供的深度和体验。
• 订阅型游戏服务的激增：订阅型游戏服务的兴起为游戏玩家提供了广泛的游戏，改变了他们的购买方式，并重塑了整体市场格局。
• 消费者对灵活性的需求：消费者对替代游戏机的需求正在增加，例如可以在手持模式和坞站模式下使用的混合主机，从而推动市场创新和成长。

掌上游戏机市场面临的挑战如下：

• 竞争饱和：掌上游戏机市场挤满了许多竞争对手。激烈的竞争使得市场价格的设定和维持变得困难，并抑制了产品本身的创造力。
• 技术进步：快速变化的技术趋势使製造商很难将新趋势和设计功能融入他们的产品中。
• 官僚障碍：对游戏内容和设备健身的监管和监管限制可能会让市场上的潜在营运商和现有营运商感到困惑。

这些驱动因素和挑战透过影响技术发展、市场动态和消费者偏好来塑造掌上游戏机市场。

目录

第一章执行摘要

第二章全球掌上游戏机市场：市场动态

• 简介、背景、分类
• 供应链
• 产业驱动因素与挑战

第三章 2018-2030年市场趋势及预测分析

• 宏观经济趋势（2018-2023）与预测（2024-2030）
• 全球掌上游戏机市场趋势（2018-2023）与预测（2024-2030）
• 按类型：全球掌上游戏机市场
  • 单功能游戏主机
  • 多功能游戏主机
• 依产品分类：全球掌上游戏机市场
  • 游戏机
  • Xbox
  • 雷蛇开关闸刀
  • 游戏机维塔
  • 任天堂 Switch 精简版
• 按平台划分：全球掌上游戏机市场
  • iOS
  • Android
  • Windows
  • 其他的
• 按应用划分：全球掌上游戏机市场
  • 孩子
  • 成人

第四章 2018-2030年区域市场趋势及预测分析

• 按地区分類的掌上游戏机市场
• 北美掌上游戏机市场
• 欧洲掌上游戏机市场
• 亚太地区掌上游戏机市场
• 其他地区掌上游戏机市场

第五章 竞争分析

• 产品系列分析
• 营运整合
• 波特五力分析

第六章 成长机会与策略分析

• 成长机会分析
  • 全球掌上游戏机市场按类型分類的成长机会
  • 全球掌上游戏机市场成长机会（按产品）
  • 按平台分類的全球掌上游戏机市场成长机会
  • 全球掌上游戏机市场成长机会（按应用）
  • 按地区分類的全球掌上游戏机市场成长机会
• 全球掌上游戏机市场新趋势
• 战略分析
  • 新产品开发
  • 全球掌上游戏机市场容量不断扩大
  • 全球掌上游戏机市场的合併、收购与合资
  • 认证和许可

第七章主要企业概况

• Nvidia
• Valve
• Microsoft Corporation
• Sony Corporation
• Playjam
• Vtech
• Bit Corporation
• OUYA
• Mattel
• Mad Catz Interactive

Portable Gaming Console Trends and Forecast

The future of the global portable gaming console market looks promising with opportunities in the children and adults markets. The global portable gaming console market is expected to reach an estimated $22.8 billion by 2030 with a CAGR of 5.6% from 2024 to 2030. The major drivers for this market are growing demand for secure game downloads and gameplay, rising preference for mobile gaming consoles, and increasing popularity for esports.

• Lucintel forecasts that, within the type category, a multifunction gaming console is expected to witness the highest growth over the forecast period.
• Within the application category, adults are expected to witness the highest growth over the forecast period.
• In terms of regions, North America is expected to witness the highest growth over the forecast period.

Gain valuable insights for your business decisions with our comprehensive 150+ page report.

Emerging Trends in the Portable Gaming Console Market

Several emerging trends that characterize the nature and progress of the portable gaming console market are shaped by technological developments, changing user habits, and the structural dynamics of the market. An overview of the critical trends follows:

• Adoption of Cloud Gaming: Portable consoles are now increasingly coming with built-in cloud gaming services, which enable true gamers to access and play high-quality games that do not depend solely on console hardware. This phenomenon is enhancing the range of playable games and eliminating the hardware barrier.
• Improved Graphics and Performance: To achieve near-full high-definition gaming, portable console manufacturers have had to introduce superior image rendering elements, such as processors and graphics units. This is a response to the demand for better gameplay from consumers and from competition among producers.
• Cross-Platform Play: Cross-platform functionality, where gamers can connect with players from different devices, is another innovation gaining popularity among consumers. This feature promotes and enhances the social gaming dimension and extends the clientele.
• Hybrid Console Models: A growing number of users are starting to favor hybrid consoles, which include both handheld and docked playing models. These consoles allow players to easily move from portable to home gaming systems and vice versa.
• Subscription Models: As gaming services become more popular, subscription models, where gamers pay monthly to access a large collection of games, are on the rise. These trends are changing the way consumers buy and access games, favoring subscription over ownership.

These trends are transforming the portable gaming console market by improving features, increasing accessibility, and changing the gaming experience.

Recent Developments in the Portable Gaming Console Market

There have been certain crucial advancements in the portable gaming consoles market that are fueling technological advancements and growth. The following is a list of notable advancements:

• Introduction of the Latest Generation of Consoles: New portable consoles have been produced, with advanced hardware such as faster processors and better screens. These developments are introduced to enhance the gaming experience and meet users' expectations.
• Enhancement of Cloud Gaming Capabilities: Additional cloud gaming services in portable consoles are making it possible to stream top-quality games without requiring ample memory space on the device. This change is increasing the variety of games available.
• Increase in the Usage of Subscription Platforms: More gaming services are adopting the subscription model, where gaming content providers allow users to access large libraries of games for a subscription. This trend is changing the dynamics of purchasing and service development in the industry.
• Rise of Hybrid Consoles: More hybrid consoles, which are both portable and stationary, are becoming popular. These consoles provide ease of use and convenience, satisfying the diverse needs of gamers in various settings.
• Improved Features for Connectivity and Social Interactions: Online multiplayer and cross-platform play, for example, have greatly improved, enhancing the gaming experience and strengthening the sense of community.

Such developments influence the market for portable gaming consoles, where new technologies emerge, the range of gaming continues to grow, and user involvement is improved.

Strategic Growth Opportunities for Portable Gaming Console Market

The portable gaming console industry offers many types of applications to present desired growth strategies. Companies can leverage these opportunities for business growth and to meet customer demands. The following are key opportunities:

• Increasing Cloud Gaming Integration: The content of portable consoles will broaden its appeal by adopting cloud gaming services, offering the opportunity to reach a larger audience and enabling players to access many games without hardware limitations.
• Creating Hybrid Console Models: Hybrid consoles that can be used both in portability and docking modes can increase appeal by enhancing consumer preferences.
• Improving Graphics and Performance: Portable consoles can be positioned as high-end devices by targeting gamers who are interested in playing high-graphics games and those seeking smooth gameplay. This can be achieved by developing advanced hardware to enhance graphics and performance.
• Introducing Subscription-Based Services: Introducing and marketing subscription-based gaming services can enhance the prospects for continuous revenue inflow while altering how games are sold and played.
• Improving Cross-Platform Compatibility: Enhancing cross-platform play will lead to a larger audience and greater social interactions among gamers, creating enthusiasm and loyalty across platforms.

These opportunities are influencing the portable gaming console market by enhancing creativity, increasing the user base, and developing alternative sources of income.

Portable Gaming Console Market Driver and Challenges

The prospects of the portable gaming console market are influenced by various drivers and challenges affecting its growth and development. These include changes in technology, shifts in the market, and the sociocultural environment of the target audience. The section below summarizes the main drivers and challenges:

Factors driving the portable gaming console market include:

• Technological Advancements: Improvements in hardware and software are driving the development of new generations of portable gaming consoles that are more powerful and feature-rich. The inclusion of advanced graphics, faster processors, and better connectivity is particularly important.
• Growing Cloud Gaming Services: With the rise of cloud gaming services, the functions of portable consoles are being enhanced, allowing them to stream top-tier games without hardware limitations.
• Rising Mobile Gaming Popularity: The increasing demand for portable consoles suitable for gaming is augmented by the popularity of mobile gaming, which lacks the depth and experience offered by consoles.
• Proliferation of Subscription-Based Services: The rise of subscription-based gaming services offers gamers a wide range of games, changing how purchasing is done and reshaping overall market patterns.
• Consumer Demand for Flexibility: There is growing consumer demand for gaming alternatives, including hybrid consoles that can be used both in handheld and docked modes, prompting innovation and growth in the market.

Challenges in the portable gaming console market include:

• Saturation of Competitors: The portable gaming console market is crowded, with many competitors. This high level of competition makes it difficult to set and maintain market prices and stifle creativity in the products themselves.
• Technological Advances: Rapid technological changes make it difficult for manufacturers to adopt new trends and design features in their products.
• Bureaucratic Hurdles: Restrictions imposed by authorities or regulations on game content and device fitness may create challenges, entangling potential and existing businesses in the market.

These drivers and challenges are shaping the portable gaming console market by influencing technological development, market dynamics, and consumer preferences.

List of Portable Gaming Console Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies portable gaming console companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the portable gaming console companies profiled in this report include-

• Nvidia
• Valve
• Microsoft Corporation
• Sony Corporation
• Playjam
• Vtech
• Bit Corporation
• Ouya
• Mattel
• Mad Catz Interactive

Portable Gaming Console by Segment

The study includes a forecast for the global portable gaming console by type, product, platform, application, and region.

Portable Gaming Console Market by Type [Analysis by Value from 2018 to 2030]:

• Single Function Gaming Console
• Multifunction Gaming Console

Portable Gaming Console Market by Product [Analysis by Value from 2018 to 2030]:

• Playstation
• Xbox
• Razer Switchblade
• Playstation Vita
• Nintendo Switch Lite

Portable Gaming Console Market by Platform [Analysis by Value from 2018 to 2030]:

• IOS
• android
• Windows
• Others

Portable Gaming Console Market by Application [Analysis by Value from 2018 to 2030]:

• Children
• Adults

Portable Gaming Console Market by Region [Analysis by Value from 2018 to 2030]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Portable Gaming Console Market

The portable gaming console market is rapidly changing, influenced by technological, cultural, and competitive forces. Recent changes in hardware, software, and marketing strategies across different countries reflect these trends. Below is a concise overview of major countries: the United States, China, India, and Japan:

• United States: The U.S. market has welcomed next-generation portable gaming consoles with improved graphics, battery life, and cloud gaming features. The strategy has been to combine high-end hardware with exclusive game titles to win over customers.
• China: There is an increase in the penetration of portable gaming consoles in the Chinese market, as local manufacturers produce these portable game devices at reasonable costs with high-end specifications. Additionally, government regulations on gameplay and console dimensions are spurring innovation, allowing local firms to adapt to regulatory requirements.
• India: The Indian audience has embraced new, cost-effective, and high-quality portable gaming consoles that are far less expensive than those available in international markets. Growth in digitization and improved internet services has increased usage, with companies offering game services and content tailored to the Indian market.
• Japan: Japan is still regarded as one of the bastions of portable gaming due to advancements in hybrid consoles, which incorporate both handheld and docked functionalities. Other improvements include upgraded graphics and VR integration, reflecting Japan's strong gaming culture and technological advancements.

Features of the Global Portable Gaming Console Market

Market Size Estimates: Portable gaming console market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: Portable gaming console market size by various segments, such as by type, product, platform, application, and region in terms of ($B).

Regional Analysis: Portable gaming console market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different types, products, platforms, applications, and regions for the portable gaming console market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the portable gaming console market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

If you are looking to expand your business in this or adjacent markets, then contact us. We have done hundreds of strategic consulting projects in market entry, opportunity screening, due diligence, supply chain analysis, M & A, and more.

This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the portable gaming console market by type (single function gaming console and multifunction gaming console), product (playstation, xbox, razer switchblade, playstation vita, and nintendo switch lite), platform (IOS, android, windows, and others), application (children and adults), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Portable Gaming Console Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

• 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
• 3.2. Global Portable Gaming Console Market Trends (2018-2023) and Forecast (2024-2030)
• 3.3: Global Portable Gaming Console Market by Type
  • 3.3.1: Single Function Gaming Console
  • 3.3.2: Multifunction Gaming Console
• 3.4: Global Portable Gaming Console Market by Product
  • 3.4.1: PlayStation
  • 3.4.2: Xbox
  • 3.4.3: Razer Switchblade
  • 3.4.4: PlayStation Vita
  • 3.4.5: Nintendo Switch Lite
• 3.5: Global Portable Gaming Console Market by Platform
  • 3.5.1: IOS
  • 3.5.2: android
  • 3.5.3: Windows
  • 3.5.4: Others
• 3.6: Global Portable Gaming Console Market by Application
  • 3.6.1: Children
  • 3.6.2: Adults

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

• 4.1: Global Portable Gaming Console Market by Region
• 4.2: North American Portable Gaming Console Market
  • 4.2.1: North American Market by Type: Single Function Gaming Console and Multifunction Gaming Console
  • 4.2.2: North American Market by Application: Children and Adults
• 4.3: European Portable Gaming Console Market
  • 4.3.1: European Market by Type: Single Function Gaming Console and Multifunction Gaming Console
  • 4.3.2: European Market by Application: Children and Adults
• 4.4: APAC Portable Gaming Console Market
  • 4.4.1: APAC Market by Type: Single Function Gaming Console and Multifunction Gaming Console
  • 4.4.2: APAC Market by Application: Children and Adults
• 4.5: ROW Portable Gaming Console Market
  • 4.5.1: ROW Market by Type: Single Function Gaming Console and Multifunction Gaming Console
  • 4.5.2: ROW Market by Application: Children and Adults

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Portable Gaming Console Market by Type
  • 6.1.2: Growth Opportunities for the Global Portable Gaming Console Market by Product
  • 6.1.3: Growth Opportunities for the Global Portable Gaming Console Market by Platform
  • 6.1.4: Growth Opportunities for the Global Portable Gaming Console Market by Application
  • 6.1.5: Growth Opportunities for the Global Portable Gaming Console Market by Region
• 6.2: Emerging Trends in the Global Portable Gaming Console Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Portable Gaming Console Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Portable Gaming Console Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Nvidia
• 7.2: Valve
• 7.3: Microsoft Corporation
• 7.4: Sony Corporation
• 7.5: Playjam
• 7.6: Vtech
• 7.7: Bit Corporation
• 7.8: OUYA
• 7.9: Mattel
• 7.10: Mad Catz Interactive