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2023-2030年全球AR/VR智慧眼镜市场
市场调查报告书
商品编码
1380463

2023-2030年全球AR/VR智慧眼镜市场

Global AR/VR Smart Glasses Market 2023-2030
出版日期: | 出版商: Orion Market Research | 英文 130 Pages | 商品交期: 2-3个工作天内

价格

预计全球 AR/VR 智慧眼镜市场在预测期内（2023-2030 年）将以 8.1% 的CAGR成长。 AR/VR智慧眼镜是可穿戴设备，作为人机介面，弥合数位世界和物理世界之间的差距。一些常见的产品类型包括光学透视和视讯透视。 AR和VR智慧眼镜提供身临其境的虚拟体验，让配戴者可以远端记录静态影像、音讯和视讯、交换资料、即时分享他们的观点、免持存取资讯并增强他们的现实世界。它们甚至使用户能够透过这些眼镜分析与周围环境相关的资讯。在数位孪生设计和管理流程中实施 AR/VR 技术，不仅可以提高航空航太、汽车和工业等许多行业的生产力，还可以增强现有产品的实验和预测分析，并具有以下潜力：减少停机时间和产生的成本。例如，TechViz 正在创建 AR/VR 软体来辅助 3D 模型视觉化。 VR 软体编辑器建立了一个软体平台，可以「在任何类型的虚拟实境系统上以 1:1 的比例即时显示任何 CAD 模型」。 TechViz 本质上是作为 VR 系统的驱动程式运行，让工程师能够完全沉浸在虚拟实境中，与原生 3D资料即时互动。

细分市场前景

全球 AR/VR 智慧眼镜市场按类型和最终用户进行细分。根据类型，市场分为光学透视和视讯透视。根据最终用户，市场细分为游戏业、医疗保健、教育、军事和国防等。在最终用户中，医疗保健细分市场预计将占据相当大的市场份额，这种眼镜可用于为患者提供远距医疗护理，或对医疗专业人员进行新程序培训。外科医生还可以使用 AR/VR 眼镜在手术过程中查看有关患者解剖结构的即时资料。

预计游戏产业细分市场将在全球 AR/VR 智慧眼镜市场中占据相当大的份额

在最终用户中，游戏产业预计将在全球 AR/VR 智慧眼镜市场中占据相当大的份额。游戏是增强和虚拟实境技术的主要应用之一。这一细分市场的成长归因于对更真实、更好的游戏体验的需求不断增长，全球游戏玩家数量近年来呈爆炸式增长。这是由于扩增实境和虚拟实境游戏的需求不断增长，从而促进了市场成长。因此，公司和研究机构更加关注更好和改进设备的研究和探索。例如，2023年4月，智慧眼镜创新者EM3宣布推出Ether-9mm超薄VR眼镜，可实现沉浸式2D、3D和VR观看。 Ether 的重量仅为 65 克，厚度为 9 毫米，为行动剧院媒体和游戏提供极致的舒适度和隐私。现在，用户无论在家中或旅行时都可以享受令人惊嘆的 1000 吋 IMAX 萤幕观看任何内容的体验。

区域展望

全球AR/VR智慧眼镜市场根据地理位置进一步细分，包括北美（美国和加拿大）、欧洲（英国、义大利、西班牙、德国、法国和欧洲其他地区）、亚太地区（印度、中国、日本、韩国和亚洲其他地区）以及世界其他地区（中东和非洲以及拉丁美洲）。其中，由于工业领域越来越多地采用智慧眼镜，预计亚太地区将在全球市场中占据显着份额。此外，大众越来越意识到采用 AR/VR 智慧眼镜技术的好处。

北美地区预计全球 AR/VR 智慧眼镜市场复合CAGR显着成长

在所有地区中，北美地区预计在预测期内将以相当大的CAGR成长。区域成长归因于这些地区强大的技术基础设施和主要市场参与者的高研发支出。例如，2023年，Meta正在大力投资和研究AR/VR技术，Meta的目标是在未来几年推出一款时尚、视觉吸引力且功能强大的AR耳机。由于小型化、功率、电池容量和废热方面的技术挑战很大，Meta在发展中奉行双重战略。同样在 Meta Connect 2022 上，Meta 和 EssilorLuxottica 更新了其资料眼镜专案和合作情况。

此外，2023 年 9 月，苹果宣布开发者可以开始申请 Vision Pro 开发者套件。 Apple Vision Pro 是苹果公司的扩增实境和虚拟实境耳机，该装置的开发已经有十多年了。 Vision Pro 标誌着该公司首次进入新产品类别。

目录

第 1 章：报告摘要

  • 目前行业分析及成长潜力展望
  • 研究方法和工具
  • 市场区隔
    • 按细分
    • 按地区

第 2 章：市场概述与见解

  • 报告范围
  • 分析师见解和当前市场趋势
    • 主要发现
    • 建议
    • 结论

第 3 章：竞争格局

  • 主要公司分析
  • HTC Corp.
    • 概述
    • 财务分析
    • SWOT分析
    • 最近的发展
  • Google LLC
    • 概述
    • 财务分析
    • SWOT分析
    • 最近的发展
  • Microsoft Corp.
    • 概述
    • 财务分析
    • SWOT分析
    • 最近的发展
  • 关键策略分析

第 4 章：市场细分

  • 按产品类型分類的全球 AR/VR 智慧眼镜市场
    • 光学透视
    • 影片透视
  • 全球 AR/VR 智慧眼镜市场（按最终用户）
    • 博彩业
    • 卫生保健
    • 教育
    • 军事与国防
    • 其他（视讯串流和农业）

第 5 章：区域分析

  • 北美洲
    • 美国
    • 加拿大
  • 欧洲
    • 英国
    • 德国
    • 义大利
    • 西班牙
    • 法国
    • 欧洲其他地区
  • 亚太
    • 中国
    • 印度
    • 日本
    • 韩国
    • 亚太其他地区
  • 世界其他地区

第 6 章：公司简介

  • Avegant Corp.
  • Epson Korea Co., Ltd.
  • Everysight Ltd.
  • Kopin Corp
  • Lumus Ltd.
  • Optinvent
  • RealWear, Inc.
  • Ricoh Company Ltd.
  • Royole Corp
  • Seiko Epson Corp
  • Sony Corp.
  • Vuzix Corp.
Product Code: OMR2027851

Title: Global AR/VR Smart Glasses Market Size, Share & Trends Analysis Report by Type (Optical See Through and Video See Through), and by End user (Gaming Industry, Healthcare, Education, Military & Defense and Other),Forecast Period (2023-2030).

The global AR/VR smart glasses market is anticipated to grow at a CAGR of 8.1% during the Forecast Period (2023-2030). The AR/VR smart glasses are wearable devices that serve as human-computer interfaces to bridge the gap between the digital and physical worlds. Some of the common product types include optical see-through and video see-through. AR and VR smart glasses provide an immersive virtual experience and allow wearers to record still images, audio, and videos remotely, exchange data, share their point of view in real-time, access information hands-free, and augment their real-world. They even enable the users to analyze information relevant to their surroundings through these glasses. Implementing AR/VR technologies in the digital-twin design and management process, which can not only improve productivity within many industries which includes, aerospace, automotive, and industrial, it can also enhance experimentation and predictive analysis of existing products, with the potential of reducing downtime and incurred costs. For instance, TechViz, is creating AR/VR software to aid 3D model visualization. The VR software editor has built a software platform that "instantaneously displays in 1:1 scale any CAD model on any type of virtual reality system." Essentially operating as a driver for a VR system, TechViz allows engineers to fully immerse themselves in virtual reality to interact with native 3D data in real time.

Segmental Outlook

The global AR/VR Smart Glasses market is segmented on the type and end user. Based on the type, the market is sub-segmented into Optical See Through and Video See Through. And based on the end user, the market is sub-segmented into Gaming Industry, Healthcare, Education, Military & Defense and Other. Among the end user, the healthcare sub-segment is anticipated to hold a considerable share of the market, this glasses can be used to provide patients with remote medical care, or to train medical professionals on new procedures. Also surgeons can use AR/VR glasses to see real-time data about a patient's anatomy during surgery.

The Gaming Industry Sub-Segment is Anticipated to Hold a Considerable Share of the Global AR/VR Smart Glasses Market

Among the end user, the Gaming Industry sub-segment is expected to hold a considerable share of the global AR/VR Smart Glasses market. Gaming is one of the major applications of augmented and virtual reality technology. This segmental growth is attributed to the increasing demand for more realistic and better gaming experience, the number of gamers throughout the world has exploded in recent years. This is due to the rising demand for augmented and virtual reality games, which promotes market growth. Hence the companies and research institutes are focusing more on research and trails of better and improved devices. For instance, In April 2023, Smart glasses innovator EM3 announced the launch of Ether - 9mm ultra-thin VR glasses for immersive 2D, 3D and VR viewing. At just 65g weight and 9mm thickness, Ether provides the ultimate comfort and privacy for cinematic media and gaming on the go. Now, users can enjoy a stunning 1000" IMAX-screen experience for any content at home or while traveling.

Regional Outlook

The global AR/VR Smart Glasses market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America). Among these, Asia pacific is anticipated to hold a prominent share of the market across the globe, owing to the increasing adoption of smart glasses in the industrial sectors. Also, the increasing public awareness of the benefit of adopting AR/VR smart glasses technology.

The North America Region is Expected to Grow at a Significant CAGR in the Global AR/VR Smart Glasses Market

Among all regions, the North America regions is anticipated to grow at a considerable CAGR over the forecast period. Regional growth is attributed to strong technological infrastructure and high expenditure in R&D in these regions by key market players. For instance, in 2023, Meta is heavily investing and researching in AR/VR technology, Meta is aiming to launch a sleek, visually appealing yet powerful AR headset in the upcoming years. Since the technical challenges in terms of miniaturization, power, battery capacity, and waste heat are great, Meta is pursuing a dual strategy in its development. Also at Meta Connect 2022, Meta and EssilorLuxottica gave an update on its data glasses project and the cooperation.

Also, in September 2023, Apple announced that developers could begin applying for Vision Pro developer kits. Apple Vision Pro is Apple's augmented and virtual reality headset, a device that has been in development for more than a decade. Vision Pro marks the company's first entrance into a new product category.

Market Players Outlook

The major companies serving the AR/VR smart glasses market include: Avegant Corp., Epson, Everysight Ltd., HTC Corp, Kopin Corp, Lumus Ltd., Optinvent, RealWear, Inc., Ricoh Company Ltd., and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in September 2023, Qualcomm announced its newest chips for XR and AR platforms: the Snapdragon XR2 Gen 2 for VR and mixed-reality devices and the AR1 Gen 1, specifically designed for smart glasses.

The Report Covers:

  • Market value data analysis of 2022 and forecast to 2030.
  • Annualized market revenues ($ million) for each market segment.
  • Country-wise analysis of major geographical regions.
  • Key companies operating in the global AR/VR smart glasses market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
  • Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
  • Analysis of market-entry and market expansion strategies.
  • Competitive strategies by identifying 'who-stands-where' in the market.

Table of Contents

1. Report Summary

  • Current Industry Analysis and Growth Potential Outlook
  • 1.1. Research Methods and Tools
  • 1.2. Market Breakdown
    • 1.2.1. By Segments
    • 1.2.2. By Region

2. Market Overview and Insights

  • 2.1. Scope of the Report
  • 2.2. Analyst Insight & Current Market Trends
    • 2.2.1. Key Findings
    • 2.2.2. Recommendations
    • 2.2.3. Conclusion

3. Competitive Landscape

  • 3.1. Key Company Analysis
  • 3.2. HTC Corp.
    • 3.2.1. Overview
    • 3.2.2. Financial Analysis
    • 3.2.3. SWOT Analysis
    • 3.2.4. Recent Developments
  • 3.3. Google LLC
    • 3.3.1. Overview
    • 3.3.2. Financial Analysis
    • 3.3.3. SWOT Analysis
    • 3.3.4. Recent Developments
  • 3.4. Microsoft Corp.
    • 3.4.1. Overview
    • 3.4.2. Financial Analysis
    • 3.4.3. SWOT Analysis
    • 3.4.4. Recent Developments
  • 3.5. Key Strategy Analysis

4. Market Segmentation

  • 4.1. Global AR/VR Smart Glasses Market by Product Type
    • 4.1.1. Optical See Through
    • 4.1.2. Video See Through
  • 4.2. Global AR/VR Smart Glasses Market by End User
    • 4.2.1. Gaming Industry
    • 4.2.2. Healthcare
    • 4.2.3. Education
    • 4.2.4. Military & Defense
    • 4.2.5. Other (Video Streaming and Farming)

5. Regional Analysis

  • 5.1. North America
    • 5.1.1. United States
    • 5.1.2. Canada
  • 5.2. Europe
    • 5.2.1. UK
    • 5.2.2. Germany
    • 5.2.3. Italy
    • 5.2.4. Spain
    • 5.2.5. France
    • 5.2.6. Rest of Europe
  • 5.3. Asia-Pacific
    • 5.3.1. China
    • 5.3.2. India
    • 5.3.3. Japan
    • 5.3.4. South Korea
    • 5.3.5. Rest of Asia-Pacific
  • 5.4. Rest of the World

6. Company Profiles

  • 6.1. Avegant Corp.
  • 6.2. Epson Korea Co., Ltd.
  • 6.3. Everysight Ltd.
  • 6.4. Kopin Corp
  • 6.5. Lumus Ltd.
  • 6.6. Optinvent
  • 6.7. RealWear, Inc.
  • 6.8. Ricoh Company Ltd.
  • 6.9. Royole Corp
  • 6.10. Seiko Epson Corp
  • 6.11. Sony Corp.
  • 6.12. Vuzix Corp.

LIST OF TABLES

  • 1. GLOBAL AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE , 2022-2030 ($ MILLION)
  • 2. GLOBAL OPTICAL SEE THROUGH AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY REGION,2022-2030 ($ MILLION)
  • 3. GLOBAL VIDEO SEE THROUGH AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 4. GLOBAL AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY END USER, 2022-2030 ($ MILLION)
  • 5. GLOBAL AR/VR SMART GLASSES FOR GAMING INDUSTRY MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 6. GLOBAL AR/VR SMART GLASSES FOR HEALTHCARE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 7. GLOBAL AR/VR SMART GLASSES FOR EDUCATION MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 8. GLOBAL AR/VR SMART GLASSES FOR MILITARY & DEFENSE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 9. GLOBAL AR/VR SMART GLASSES FOR OTHER END-USERS MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 10. GLOBAL AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 11. NORTH AMERICAN AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 12. NORTH AMERICAN AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE , 2022-2030 ($ MILLION)
  • 13. NORTH AMERICAN AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY END USER, 2022-2030 ($ MILLION)
  • 14. EUROPEAN AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 15. EUROPEAN AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE , 2022-2030 ($ MILLION)
  • 16. EUROPEAN AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY END USER, 2022-2030 ($ MILLION)
  • 17. ASIA- PACIFIC AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 18. ASIA- PACIFIC AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE , 2022-2030 ($ MILLION)
  • 19. ASIA- PACIFIC AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY END USER, 2022-2030 ($ MILLION)
  • 20. REST OF THE WORLD AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 21. REST OF THE WORLD AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE , 2022-2030 ($ MILLION)
  • 22. REST OF THE WORLD AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY END USER, 2022-2030 ($ MILLION)

LIST OF FIGURES

  • 1. GLOBAL AR/VR SMART GLASSES MARKET SHARE BY PRODUCT TYPE, 2022 VS 2030 (%)
  • 2. GLOBAL OPTICAL SEE THROUGH AR/VR SMART GLASSES MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 3. GLOBAL VIDEO SEE THROUGH AR/VR SMART GLASSES MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 4. GLOBAL AR/VR SMART GLASSES MARKET SHARE BY END USER, 2022 VS 2030 (%)
  • 5. GLOBAL AR/VR SMART GLASSES FOR GAMING INDUSTRY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 6. GLOBAL AR/VR SMART GLASSES FOR HEALTHCARE MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 7. GLOBAL AR/VR SMART GLASSES FOR EDUCATION MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 8. GLOBAL AR/VR SMART GLASSES FOR MILITARY & DEFENSE MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 9. GLOBAL AR/VR SMART GLASSES FOR OTHER END-USERS MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 10. GLOBAL AR/VR SMART GLASSES MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 11. US AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 12. CANADA AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 13. UK AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 14. FRANCE AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 15. GERMANY AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 16. ITALY AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 17. SPAIN AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 18. REST OF EUROPE AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 19. INDIA AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 20. CHINA AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 21. JAPAN AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 22. SOUTH KOREA AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 23. REST OF ASIA-PACIFIC AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 24. REST OF THE WORLD AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)