![]() |
市场调查报告书
商品编码
1637536
市场占有率与预测:2023 年至 2028 年全球数位资产管理(两份报告合集)Market Share and Forecast: Digital Asset Management, 2023-2028, Worldwide (Bundle of Two Reports) |
根据 Quadrant Knowledge Solutions 的数据,数位资产管理应用程式市场预计到 2028 年将实现 17.82% 的复合年增长率。
数位资产管理 (DAM) 应用程式包括旨在有效储存、组织、管理和分发组织内的数位资产(例如图像、影片、文件和创意文件)的软体解决方案。这些应用程式可以轻鬆无缝地跨部门和地点查找、共享和重复使用数位内容,从而增强协作并确保品牌一致性。DAM 系统的主要功能包括强大的元资料管理、版本控制、权限管理和工作流程自动化功能。现代 DAM 平台整合了人工智慧和机器学习技术,用于自动标记、内容识别和预测分析,以优化资产发现和利用率。基于云端的 DAM 架构提供可扩展的储存和对数位资产的即时访问,支援远端工作环境,并实现与外部利害关係人的安全协作。DAM 解决方案对于行销、媒体和娱乐、零售和出版等行业至关重要,可帮助组织简化内容工作流程、遵守监管环境并在当今的数位环境中提高营运效率。
根据 Quadrant Knowledge Solutions 的数据,到 2028 年数位资产管理预计将实现 14.12% 的复合年增长率。
全球数位资产管理 (DAM) 应用市场包括各种软体解决方案,旨在为全球企业和行业高效储存、组织、搜寻和分发数位资产。DAM 应用程式可作为各种数位内容(包括图像、影片、文件、创意文件等)的中央储存库,以实现简化的协作、版本控制和权限管理。主要功能包括强大的元资料管理、工作流程自动化以及与其他企业系统和云端平台整合的能力。
This product includes two reports: Market Share and Market Forecast.
Quadrant Knowledge Solutions Reveals that Digital Asset Management Applications Market is Projected to Register a CAGR of 17.82% by 2028.
Digital Asset Management (DAM) Applications encompass software solutions designed to efficiently store, organize, manage, and distribute digital assets such as images, videos, documents, and creative files within organizations. These applications facilitate seamless retrieval, sharing, and reuse of digital content across departments and geographical locations, enhancing collaboration and ensuring brand consistency. Key features of DAM systems include robust metadata management, version control, rights management, and workflow automation capabilities. Advanced DAM platforms integrate artificial intelligence and machine learning technologies for automated tagging, content recognition, and predictive analytics, optimizing asset discovery and utilization. Cloud-based DAM architectures provide scalable storage and real-time access to digital assets, supporting remote work environments and enabling secure collaboration with external stakeholders. DAM solutions are crucial for industries such as marketing, media and entertainment, retail, and publishing, helping organizations streamline content workflows, ensure regulatory compliance, and drive operational efficiency in today's digital landscape.
Quadrant Knowledge Solutions defines "A system and technology that stores, organizes, and retrieves digital content for organizations and is an easy-to-use centralized database promoting ease of asset management by acting as a library and providing well-organized storage for different kinds of media, including text, photos, audio, videos, and documents." The DAM system seamlessly integrates with multiple content management, ERP, CRM, and PIM systems, leading to substantial time savings and enhancing organizational efficiency. It can also be operated by organizations and stakeholders holding access to critical digital assets."
Quadrant Knowledge Solutions Reveals that Digital Asset Management Projected to Register a CAGR of 14.12 by 2028.
The global Digital Asset Management (DAM) Applications market encompasses a broad spectrum of software solutions designed to efficiently store, organize, retrieve, and distribute digital assets across enterprises and industries worldwide. DAM applications serve as centralized repositories for diverse digital content types such as images, videos, documents, and creative files, enabling streamlined collaboration, version control, and rights management. Key features include robust metadata management, workflow automation, and integration capabilities with other enterprise systems and cloud platforms.
Advancements in AI and machine learning are enhancing DAM platforms with automated tagging, content analysis, and predictive analytics, optimizing asset discovery and utilization. The market is driven by increasing digital content creation and consumption, stringent regulatory requirements for data governance, and the growing need for businesses to enhance brand consistency and operational efficiency. As organizations continue to prioritize digital transformation initiatives, DAM applications play a pivotal role in enabling scalable and secure management of digital assets, supporting innovation and competitiveness in the global digital economy.