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市场调查报告书

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1447913

全球威士忌市场规模、份额、成长分析、按产品、品质、分销管道 - 产业预测，2024-2031 年

Global Whiskey Market Size, Share, Growth Analysis, By Product(Irish Whiskey, Scotch Whiskey), By Quality(Scotch Whiskey, Premium Products), By Distribution Channel(On-Trade, Off-Trade) - Industry Forecast 2024-2031

出版日期: 2024年02月28日 | 出版商:

SkyQuest | 英文 157 Pages | 商品交期: 3-5个工作天内

价格

简介目录

2022年全球威士忌市场规模估值为650亿美元，从2023年的692.3亿美元成长到2031年的1,145.7亿美元，预测期间（2024-2031年）复合年增长率为6.5%，预计还会成长。

由于多种因素，特别是工作成年人生活方式偏好的变化，威士忌市场正在经历显着增长。该团体社交活动和週末聚会的趋势明显，这为威士忌消费创造了良好的环境，有助于市场拓展。此外，威士忌市场也受到越来越多的实惠选择和不断增长的优质品种需求的影响。对优质和超优质威士忌日益增长的偏好是推动新兴国家和已开发国家市场向前发展的一个主要因素。这种需求激增涉及各个社会经济领域，凸显了不同消费族群对高品质威士忌的广泛偏好。

市场概况
北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 欧洲其他地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 其他亚太地区
拉丁美洲
- 巴西
- 其他拉丁美洲
中东和非洲 (MEA)
- 海湾合作委员会国家
- 南非
- 其他中东/非洲

竞争格局

前5名企业对比
主要企业市场定位（2021年）
主要市场参与者所采取的策略
关键成功策略
近期市集活动
主要企业市场占有率（2021年）

主要企业简介

Diageo
Pernod Ricard
William Grant and Sons
Suntory Holdings Ltd
Brown Foreman
Allied Blenders and Distillers Pvt Ltd
Angus Dundee Distillers Plc
Bacardi Limited
Constellation Brands Inc
King Car Group
La Martiniquaise
the Edrington Group
Chivas Brothers
Whyte & Mackay

简介目录

Product Code: SQMIG30D2006

Global Whiskey Market size was valued at USD 65 billion in 2022 and is poised to grow from USD 69.23 billion in 2023 to USD 114.57 billion by 2031, growing at a CAGR of 6.5% in the forecast period (2024- 2031).

The whiskey market is witnessing significant growth driven by various factors, particularly the changing lifestyle preferences of working professionals. There's a noticeable trend towards increased socializing and weekend gatherings among this demographic, which has created a favorable environment for whiskey consumption and contributed to market expansion. Furthermore, the whiskey market is influenced by the increasing availability of affordable options and a growing demand for premium-quality variants. The rising desire for premium and super-premium whiskeys is a major driver propelling the market forward in both developing and developed countries. This surge in demand spans various socioeconomic segments, highlighting a widespread preference for high-quality whiskey among diverse consumer bases.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Whiskey Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Whiskey Market Segmental Analysis

The global whiskey market is segmented on the basis of product, distribution channel and region. By product type the market is segmented into irish whiskey, japanese whiskey, american whiskey, malt whiskey, wheat-based whiskey, canadian whiskey. By quality, the market is segmented into scotch whiskey, premium products. By distribution channel, the market is segmented into on-trade, off-trade. By region, the market is segmented into North America, Europe, Asia-Pacific, MEA, and Latin America.

Drivers of the Global Whiskey Market

The expected increase in demand for blended whiskey signals a strong growth trajectory, driven mainly by the expanding consumer base worldwide. The super-premium segment, in particular, is forecasted to experience significant growth, especially in developed countries like the U.K., France, the U.S., and Canada in the coming years. Several factors contribute to this projected expansion, including the industry's focus on innovation and premiumization.

Restraints in the Global Whiskey Market

The whiskey market may encounter hurdles due to the rise in popularity of innovative non-alcoholic beverages and a shift in consumer preferences toward juices and carbonated drinks. In recent years, there has been a noticeable increase in the market traction of non-alcoholic alternatives, such as Heineken 0.0 and Budweiser Zero. This trend is driven by a growing awareness of health concerns and a preference for healthier beverage options among consumers.

Market Trends of the Global Whiskey Market

The whiskey industry is expected to experience significant growth due to the rising global demand for alcoholic beverages. This surge can be attributed to shifting consumer preferences, rapid urbanization trends, and the increasing purchasing power of the middle-class demographic. In recent years, there has been a noticeable increase in alcohol consumption driven by these factors. For example, data from the American Addiction Centers shows an annual consumption exceeding 445 billion liters worldwide across categories including wine, beer, and spirits. This substantial consumption volume highlights the strong and growing market for alcoholic beverages globally.

Executive Summary

Market Overview
Wheel of Fortune

Research Methodology

Information Procurement
Secondary & Primary Data Sources
Market Size Estimation
Market Assumptions & Limitations

Parent Market Analysis

Market Overview
Market Size
Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges

Key Market Insights

Technology Analysis
Pricing Analysis
Supply Chain Analysis
Value Chain Analysis
Ecosystem of the Market
IP Analysis
Trade Analysis
Startup Analysis
Raw Material Analysis
Innovation Matrix
Pipeline Product Analysis
Macroeconomic Indicators
Top Investment Analysis
Key Success Factor
Degree of Competition

Market Dynamics & Outlook

Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
Regulatory Landscape
Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers
Skyquest Special Insights on Future Disruptions
- Political Impact
- Economic Impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact

Global Whiskey Market by Product

Market Overview
Irish Whiskey
Scotch Whiskey
Malt Whiskey
Wheat-based Whiskey
Japanese Whiskey
American Whiskey
Canadian Whiskey

Global Whiskey Market by Quality

Market Overview
Scotch Whiskey
Premium Products

Global Whiskey Market by Distribution Channel

Market Overview
On-Trade
Off-Trade

Global Whiskey Market Size by Region

Market Overview
North America
- USA
- Canada
Europe
- Germany
- Spain
- France
- UK
- Rest of Europe
Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America
- Brazil
- Rest of Latin America
Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA

Competitive Landscape

Top 5 Player Comparison
Market Positioning of Key Players, 2021
Strategies Adopted by Key Market Players
Top Winning Strategies
- By Development
- By Company
- By Year
Recent Activities in the Market
Key Companies Market Share (%), 2021

Key Company Profiles

Diageo
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Pernod Ricard
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
William Grant and Sons
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Suntory Holdings Ltd
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Brown Foreman
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Allied Blenders and Distillers Pvt Ltd
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Angus Dundee Distillers Plc
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bacardi Limited
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Constellation Brands Inc
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
King Car Group
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
La Martiniquaise
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
the Edrington Group
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Chivas Brothers
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Whyte & Mackay
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments