封面
市场调查报告书
商品编码
1473973

全球护髮市场规模、份额、成长分析、按产品(染髮剂、洗髮精)、按配销通路(超市/大卖场、专卖店)- 2024-2031 年产业预测

Global Hair Care Market Size, Share, Growth Analysis, By Product(hair colorant, shampoo), By Distribution channel(supermarket/hypermarket, speciality stores) - Industry Forecast 2024-2031

出版日期: | 出版商: SkyQuest | 英文 198 Pages | 商品交期: 3-5个工作天内

价格
简介目录

2022年,全球护髮市场规模为9,34亿美元,预计将从2023年的963.9亿美元成长到2031年的1,240.1亿美元,预测期间(2024-2031年)复合年增长率为3.2%。

该市场复合年增长率的大幅增长归因于需求和增长的增加,预计一旦疫情消退,需求和增长将恢復到大流行前的水平。护髮产品在维护个人的外观和健康以及保护其免受损害方面发挥着至关重要的作用。这些产品包括洗髮精、护髮素、油、精华液等,满足头髮营养需求,有液体、凝胶、霜剂和乳液等多种形式。提供针对不同髮质和用途的多种产品,包括适用于干性或油性髮质的洗髮精、修復受损头皮的护髮素以及适用于彩色或捲髮的专用产品。产品创新是推动市场需求的主要催化剂,Atulya 品牌于2021 年5 月推出的植物角蛋白产品就是例证。提供防止损伤并补充蛋白质以增强抗破损能力。干燥、发痒、脱髮和暗沉(包括头皮屑)等各种问题增加了对有效护髮解决方案的需求。例如,美国皮肤病学会的报告显示,美国约有 3,000 万名女性患有遗传性脱髮。随着女性越来越多地投资头髮和头皮护理产品,这一趋势预计将持续下去。人们越来越意识到污染、过度护髮、紫外线照射和刺激性洗髮精化学物质的不利影响,推动了对滋养和保护髮膜的需求。作为受损和捲曲头髮的治疗方法,髮膜越来越受欢迎,推动了预期的市场扩张。

目录

执行摘要

  • 市场概况
  • 命运之轮

研究方法论

  • 资讯采购
  • 二手和主要资料来源
  • 市场规模估计
  • 市场假设与限制

母公司市场分析

  • 市场概况
  • 市场规模
  • 市场动态
    • 司机
    • 机会
    • 限制
    • 挑战

主要市场洞察

  • 技术分析
  • 定价分析
  • 供应链分析
  • 价值链分析
  • 市场生态系统
  • 智慧财产权分析
  • 贸易分析
  • 启动分析
  • 原料分析
  • 创新矩阵
  • 管道产品分析
  • 总体经济指标
  • 顶级投资分析
  • 成功的关键因素
  • 竞争程度

市场动态与展望

  • 市场动态
    • 司机
    • 机会
    • 限制
    • 挑战
  • 监管环境
  • 波特分析
  • 对未来颠覆的特别见解

按产品分類的全球护髮市场

  • 市场概况
  • 染髮剂
  • 洗髮精
  • 护髮素
  • 头油
  • 其他的

按配销通路分類的全球护髮市场

  • 市场概况
  • 超市/大卖场
  • 专卖店
  • 网上商店
  • 和别的

全球护髮市场按地区规模

  • 市场概况
  • 北美洲
    • 美国
    • 加拿大
  • 欧洲
    • 德国
    • 西班牙
    • 法国
    • 英国
    • 欧洲其他地区
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 韩国
    • 亚太其他地区
  • 拉丁美洲
    • 巴西
    • 拉丁美洲其他地区
  • 中东和非洲 (MEA)
    • 海湾合作委员会国家
    • 南非
    • MEA 的其余部分

竞争格局

  • 前 5 名玩家比较
  • 2023 年关键参与者的市场定位
  • 主要市场参与者所采取的策略
  • 最佳制胜策略
  • 近期市集活动
  • 主要公司市占率 (%), 2023

主要公司简介

  • L'Oreal
  • Procter & Gamble
  • Unilever
  • Henkel AG & Co. KGaA
  • Kao Corporation
  • Revlon, Inc.
  • Amway Corporation
  • Shiseido Co. Ltd.
  • Avon Products, Inc.
  • Coty Inc.
  • Johnson & Johnson
  • Estee Lauder Companies Inc.
  • Beiersdorf AG
  • Oriflame Cosmetics Global SA
  • Natura & Co Holding SA
  • Colgate-Palmolive Company
  • L Brands, Inc.
  • LVMH Moet Hennessy - Louis Vuitton SE
  • The Clorox Company
  • The Procter & Gamble Company
简介目录
Product Code: SQMIG30L2094

Global hair care market size was valued at USD 93.40 billion in 2022 and is poised to grow from USD 96.39 billion in 2023 to USD 124.01 billion by 2031, at a CAGR of 3.2% during the forecast period (2024-2031).

The significant increase in CAGR in this market is attributed to heightened demand and growth, anticipated to revert to pre-pandemic levels once the pandemic subsides. Hair care products play a vital role in maintaining individuals' appearance and well-being while safeguarding them from damage. These products, including shampoo, conditioner, oil, serum, among others, cater to hair nourishment needs and come in various forms such as liquid, gel, cream, and lotion. A diverse array of products tailored for different hair types and purposes is available, including shampoos for dry or oily hair, conditioners for damaged scalp repair, and specialized products for colored or curly hair. Product innovations serve as primary catalysts driving market demand, exemplified by the introduction of veg keratin products by the Atulya brand in May 2021. These products, comprising shampoo, hair conditioner, and hair oil, are cruelty-free and derived from plant materials, offering protection against damage and replenishing protein to enhance breakage resistance. Various concerns such as dryness, itchiness, hair loss, and dullness, including dandruff, contribute to the demand for effective hair care solutions. For instance, reports from the American Academy of Dermatology reveal that approximately 30 million women in the United States experience hereditary hair loss. This trend is expected to persist as women increasingly invest in hair and scalp care products. Growing awareness about the adverse effects of pollution, excessive hair treatments, heightened exposure to ultraviolet light, and harsh shampoo chemicals fuels demand for nourishing and protective hair masks. Hair masks are gaining popularity as a treatment for damaged and frizzy hair, driving anticipated market expansion.

Top-down and bottom-up approaches were used to estimate and validate the size of the global hair care market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Hair Care Market Segmental Analysis

The hair care product market is segmented based on product, distribution channel, and region. By product, the market is segmented into hair colorant, shampoo, conditioner, hair oil, and others. By distribution channel, the market is segmented into the supermarket/hypermarket, speciality stores, online stores, and others. By region, the market is segmented into North America, Europe, Asia Pacific, South America, and MEA.

Drivers of the Global Hair Care Market

The male demographic faces ongoing challenges such as hair graying, dandruff, and hair loss, which are anticipated to drive the utilization of hair care products. As per a recent article published in the Journal of Clinical and Diagnostic Research, 60.3% of men aged between 18-50 encounter hair fall issues, while 17.1% struggle with dandruff. Interestingly, the older population exhibits a greater concern for hair-related problems compared to younger generations, thereby fueling the demand for hair products. For instance, data from the United Nations Department of Economic and Social Affairs in 2019 indicates that the global population aged 65 and over has reached 703 million.

Restraints in the Global Hair Care Market

The increasing prevalence of individuals with sensitive hair, who are prone to allergic reactions from products containing harmful chemicals, poses a significant obstacle to the growth of the hair industry.

Market Trends of the Global Hair Care Market

Several businesses are introducing products with ingredients inspired by nature, such as plant-based and premium botanical ingredients, reflecting the increasing demand for natural ingredients observed in market surveys. Conditioners and shampoos dominate the majority of the market share for organic hair care globally, as these products are widely used, along with serums and oils. The demand for organic hair oils is expected to witness significant growth in the upcoming years. In Western Europe, the organic hair care products market is projected to grow rapidly, while in Latin America, it is expected to benefit from the expansion of the personal care sector.

Table of Contents

Executive Summary

  • Market Overview
  • Wheel of Fortune

Research Methodology

  • Information Procurement
  • Secondary & Primary Data Sources
  • Market Size Estimation
  • Market Assumptions & Limitations

Parent Market Analysis

  • Market Overview
  • Market Size
  • Market Dynamics
    • Drivers
    • Opportunities
    • Restraints
    • Challenges

Key Market Insights

  • Technology Analysis
  • Pricing Analysis
  • Supply Chain Analysis
  • Value Chain Analysis
  • Ecosystem of the Market
  • IP Analysis
  • Trade Analysis
  • Startup Analysis
  • Raw Material Analysis
  • Innovation Matrix
  • Pipeline Product Analysis
  • Macroeconomic Indicators
  • Top Investment Analysis
  • Key Success Factor
  • Degree of Competition

Market Dynamics & Outlook

  • Market Dynamics
    • Drivers
    • Opportunities
    • Restraints
    • Challenges
  • Regulatory Landscape
  • Porters Analysis
    • Competitive rivalry
    • Threat of Substitute Products
    • Bargaining Power of Buyers
    • Threat of New Entrants
    • Bargaining Power of Suppliers
  • Skyquest Special Insights on Future Disruptions
    • Political Impact
    • Economic Impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Global Hair Care Market by Product

  • Market Overview
  • hair colorant
  • shampoo
  • conditioner
  • hair oil
  • and others

Global Hair Care Market by Distribution channel

  • Market Overview
  • supermarket/hypermarket
  • speciality stores
  • online stores
  • and others

Global Hair Care Market Size by Region

  • Market Overview
  • North America
    • USA
    • Canada
  • Europe
    • Germany
    • Spain
    • France
    • UK
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Rest of Asia-Pacific
  • Latin America
    • Brazil
    • Rest of Latin America
  • Middle East & Africa (MEA)
    • GCC Countries
    • South Africa
    • Rest of MEA

Competitive Landscape

  • Top 5 Player Comparison
  • Market Positioning of Key Players, 2023
  • Strategies Adopted by Key Market Players
  • Top Winning Strategies
    • By Development
    • By Company
    • By Year
  • Recent Activities in the Market
  • Key Companies Market Share (%), 2023

Key Company Profiles

  • L'Oreal
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Procter & Gamble
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Unilever
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Henkel AG & Co. KGaA
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Kao Corporation
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Revlon, Inc.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Amway Corporation
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Shiseido Co. Ltd.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Avon Products, Inc.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Coty Inc.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Johnson & Johnson
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Estee Lauder Companies Inc.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Beiersdorf AG
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Oriflame Cosmetics Global SA
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Natura & Co Holding SA
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Colgate-Palmolive Company
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • L Brands, Inc.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • LVMH Moet Hennessy - Louis Vuitton SE
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • The Clorox Company
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • The Procter & Gamble Company
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments