数位教育市场规模、份额、成长分析，按研究、按课程、按最终用途、按技术、按地区 - 行业预测，2024-2031 年

2022年全球数位教育市场规模为172亿美元，从2023年的243亿美元成长到2031年的1,910亿美元，预测期内（2024-2031年）复合年增长率为29.4。

数位教育市场包括科技增强学习和数位学习，在智慧型手机普及率不断提高和网路普及率不断提高的推动下，数位教育市场正在经历显着增长。关键组成部分包括混合学习，它将传统课堂学习与线上资源和虚拟学习环境相结合。个人化学习、有效自学和增强批判性思考能力等属性受到学生和专业人士的高度重视。新技术，特别是扩增实境(AR)，正在透过将数位图形和多媒体整合到现实世界环境中来改变教育格局，促进互动性和参与度。这种整合培养了学习者解决问题和协作的能力。随着世界各地的学校和大学越来越多地采用 AR，数位教育的可能性不断扩大，凸显了其在现代化学习体验中的作用。

目录

介绍

• 研究目的
• 调查范围
• 定义

调查方法

• 资讯采购
• 二手资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 按细分市场的机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 抑制因素和挑战
• 波特分析与影响
  • 竞争公司之间的敌对关係
  • 替代品的威胁
  • 买方议价能力
  • 新进入者的威胁
  • 供应商的议价能力

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2023）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 价格分析
• 技术进步
• 监管环境
• 案例研究
• 专利分析

数位教育市场规模：依学习方式及复合年增长率划分（2024-2031）

• 市场概况
• 自己的步调
• 教练的节奏

数位教育市场规模：依课程及复合年增长率（2024-2031）

• 市场概况
• 科学、技术、工程和数学（STEM）
• 企业管理

数位教育市场规模：依最终用途和复合年增长率（2024-2031）

• 市场概况
• 学术机构
• 个人
• 公司

数位教育市场规模：依技术及复合年增长率（2024-2031）

• 市场概况
• 行动电子学习
• 学习管理系统

数位教育市场规模及复合年增长率（2024-2031）

• 北美（学习、课程、最终用途、科技）
  • 美国
  • 加拿大
• 欧洲（学习、课程、最终用途、科技）
  • 英国
  • 德国
  • 西班牙
  • 法国
  • 义大利
  • 其他欧洲国家
• 亚太地区（学习、课程、最终用途、科技）
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲（学习、课程、最终用途、科技）
  • 巴西
  • 其他拉丁美洲
• 中东和非洲（学习、课程、最终用途、技术）
  • 海湾合作委员会国家
  • 南非
  • 其他中东/非洲

竞争资讯

• 前5名企业对比
• 主要企业市场定位（2023年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2023）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分類的份额分析
  • 收益与前一年同期比较（2021-2023）

主要企业简介

• Coursera Inc.（United States）
• edX Inc.（United States）
• Pluralsight LLC（United States）
• Brain4ce Education Solutions Pvt. Ltd.（Edureka）（India）
• Udacity, Inc.（United States）
• Udemy, Inc.（United States）
• Miriadax（United Kingdom）
• Jigsaw Academy（India）
• Iversity（Germany）
• Intellipaat（India）
• FutureLearn（United Kingdom）
• Intellipaat Edmodo（India）
• Kadenze（United States）
• Khan Academy（United States）
• LinkedIn（United States）
• Linkstreet Learning（India）

结论和建议

Global Digital Education Market size was valued at USD 17.2 billion in 2022 and is poised to grow from USD 24.3 billion in 2023 to USD 191 billion by 2031, growing at a CAGR of 29.4% during the forecast period (2024-2031).

The digital education market, encompassing Technology Enhanced Learning and digital learning, is experiencing significant growth, driven by the rising adoption of smartphones and increased internet penetration. Key components include blended learning, which combines traditional classroom settings with online resources, and virtual learning environments. Attributes like personalized learning, effective self-directed learning, and enhanced critical thinking skills are highly valued by students and professionals alike. Emerging technologies, particularly Augmented Reality (AR), are transforming the educational landscape by integrating digital graphics and multimedia into real-world settings, fostering interactivity and engagement. This integration promotes problem-solving abilities and collaboration skills among learners. As schools and colleges worldwide increasingly embrace AR, the potential of digital education continues to expand, highlighting its role in modernizing learning experiences.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Digital Education market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Digital Education Market Segmental Analysis

Global Digital Education Market is segmented by Learning, Course, End Use, Technology and Region. Based on Learning, the market is segmented into Self-Paced, Instructor Paced. Based on Course, the market is segmented into Science, Engineering, Technology, Mathematics (STEM), Business Management. Based on End Use, the market is segmented into Academic Institutions, Individuals, Enterprises. Based on Technology, the market is segmented into Mobile E Learning, Learning Management System. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Digital Education Market

One of the key factors propelling the Global Digital Education market is the growing adoption of online learning solutions across educational institutions. These digital platforms enhance course management and offer interactive content along with diverse assessments tailored to meet individual learning requirements. Moreover, they provide learners with the flexibility to access educational resources from any location globally, allowing them to study at their own pace. This approach is especially beneficial for individuals with hectic lifestyles, as it accommodates their unique scheduling needs while ensuring that quality education remains accessible anytime and anywhere.

Restraints in the Global Digital Education Market

The Global Digital Education market faces significant challenges due to inadequate infrastructure, particularly in developing nations. Insufficient technical resources, such as limited hardware access, unreliable internet connectivity, and frequent power outages, obstruct the effective implementation of digital education initiatives. These infrastructural deficiencies create substantial barriers that hinder the seamless operation of online learning platforms. Addressing these gaps is essential for promoting widespread acceptance of digital education. Furthermore, the lack of adequate infrastructure constrains the potential of digital technologies in educational environments, negatively impacting schools, universities, and other institutions in fully harnessing these innovative tools for enhancing learning experiences.

Market Trends of the Global Digital Education Market

The Global Digital Education market is witnessing a significant shift towards microlearning modules, catering to the evolving needs of modern learners. As attention spans wane and lifestyles become increasingly busy, shorter, more digestible content is gaining traction, allowing for quick absorption of information. This trend is further enhanced by adaptive learning platforms that leverage artificial intelligence to offer personalized educational experiences tailored to individual needs. By prioritizing learner-centric approaches, the market is not only increasing flexibility and engagement but also improving knowledge retention rates. This shift is heralding a new era in education, focused on adaptability and accessibility for all students.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement
• Regulatory Landscape
• Case Studies
• Patent Analysis

Digital Education Market Size by Learning & CAGR (2024-2031)

• Market Overview
• Self-Paced
• Instructor Paced

Digital Education Market Size by Course & CAGR (2024-2031)

• Market Overview
• Science, Technology, Engineering, Mathematics (STEM)
• Business Management

Digital Education Market Size by End Use & CAGR (2024-2031)

• Market Overview
• Academic Institutions
• Individuals
• Enterprises

Digital Education Market Size by Technology & CAGR (2024-2031)

• Market Overview
• Mobile E Learning
• Learning Management System

Digital Education Market Size & CAGR (2024-2031)

• North America, (Learning, Course, End Use, Technology)
  • US
  • Canada
• Europe, (Learning, Course, End Use, Technology)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Learning, Course, End Use, Technology)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Learning, Course, End Use, Technology)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Learning, Course, End Use, Technology)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Coursera Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• edX Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pluralsight LLC (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Brain4ce Education Solutions Pvt. Ltd. (Edureka) (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Udacity, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Udemy, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Miriadax (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jigsaw Academy (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Iversity (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Intellipaat (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FutureLearn (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Intellipaat Edmodo (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kadenze (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Khan Academy (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LinkedIn (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Linkstreet Learning (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation