干洗洗髮精市场规模、份额和成长分析（按类型、分销管道、最终用途和地区）- 2025-2032 年行业预测

2023 年全球干洗洗髮水市场规模价值 38.8 亿美元，预计将从 2024 年的 42.9 亿美元增长到 2032 年的 95.3 亿美元，预测期内（2025-2032 年）的复合年增长率为 10.5%。

受消费者对可随时使用的便利护髮解决方案的需求所推动，干洗洗髮精市场正经历显着成长。这款创新的护髮产品将玉米粉和高岭土等吸油成分与香料结合在一起，无需使用水即可有效清洗头髮。干洗髮精旨在吸收多余的皮脂併中和异味，减少频繁洗头的需要，使其成为处理油性头皮的理想解决方案。由于消费者在忙碌的生活方式中优先考虑快速有效的美容选择，市场正在扩大到提供各种产品，包括有色和无香味的产品，以满足染色或敏感头皮的需求。人们对美髮和护髮服务的兴趣日益浓厚，进一步推动了这一增长，从而产生了各种各样的产品来满足不同顾客的偏好。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024 年）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 案例研究
• 监管格局
• 客户和购买标准分析
• 专利分析

干洗洗髮精市场规模（按类型和复合年增长率） (2025-2032)

• 市场概况
• 喷
• 粉末
• 其他的

干洗洗髮精市场规模（依分销管道和复合年增长率） (2025-2032)

• 市场概况
• 在线的
• 离线

干洗洗髮精市场规模（依最终用途和复合年增长率） (2025-2032)

• 市场概况
• 男性
• 女士
• 孩子

干洗洗髮精市场规模（按地区）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲国家
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前 5 家公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采用的策略
• 近期市场趋势
• 公司市场占有率分析（2024 年）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分析市场份额
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Procter & Gamble Co.（USA）
• L'Oreal SA（France）
• Unilever（UK/Netherlands）
• Henkel AG & Co. KGaA（Germany）
• Kao Corporation（Japan）
• Church & Dwight Co., Inc.（USA）
• Revlon, Inc.（USA）
• Shiseido Company, Limited（Japan）
• Amorepacific Corporation（South Korea）
• Johnson & Johnson（USA）
• Estee Lauder Companies Inc.（USA）
• Oriflame Holding AG（Switzerland）
• Beiersdorf AG（Germany）
• Pierre Fabre Group（France）
• L'Occitane en Provence（France）
• Avon Products, Inc.（UK）
• Clarins Group（France）
• Colgate-Palmolive Company（USA）

结论和建议

Global Dry Shampoo Market size was valued at USD 3.88 billion in 2023 and is poised to grow from USD 4.29 billion in 2024 to USD 9.53 billion by 2032, growing at a CAGR of 10.5% during the forecast period (2025-2032).

The dry shampoo market is experiencing significant growth, driven by consumer demand for convenient, on-the-go hair care solutions. This innovative hair product effectively cleanses hair without water, utilizing oil-absorbing ingredients like cornstarch or kaolin combined with fragrance. Dry shampoo is designed to absorb excess sebum and neutralize odor, making it an ideal solution for managing oily scalps without the need for frequent washing. As consumers prioritize quick and efficient grooming options amidst busy lifestyles, the market has expanded to include diverse offerings such as tinted and unscented varieties catering to color-treated and sensitive scalps. The increasing interest in hair styling and treatment services further supports this growth, leading to a broader range of products tailored to diverse customer preferences.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Dry Shampoo market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Dry Shampoo Market Segments Analysis

Global Dry Shampoo Market is segmented by Form, Distribution Channel, End Use and region. Based on Form, the market is segmented into Spray, Powder and Others. Based on Distribution Channel, the market is segmented into Online and Offline. Based on End Use, the market is segmented into Men, Women and Children. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Dry Shampoo Market

The global dry shampoo market is significantly driven by product innovation, which is leading to the premiumization of offerings. Dry shampoos, a relatively recent development in hair care, do not require water and cater to various hair types. Conventional shampoo can detrimentally strip hair of its natural oils with daily use. In response to this consumer challenge, manufacturers are focusing on launching advanced dry shampoos that incorporate multifunctional benefits, enhancing their value. As these products are imbued with additional features, their market price increases, further propelling the growth of the dry shampoo sector on a global scale.

Restraints in the Global Dry Shampoo Market

The global dry shampoo market may face significant challenges due to increasing consumer awareness regarding the adverse effects of various chemical ingredients and preservatives found in cosmetics. As more individuals become informed about harmful substances such as formaldehyde, synthetic fragrances, and sodium lauryl sulfate, the demand for dry shampoo products may diminish. Factors contributing to this decline include the growing availability of reliable information about the chemical components in hair care products and heightened public sensitivity to their potential negative impacts, which can lead to allergies and alterations in hair texture. Consequently, these concerns may restrict the market's growth in the foreseeable future.

Market Trends of the Global Dry Shampoo Market

The Global Dry Shampoo market is witnessing a significant upward trend, driven largely by the growing popularity of personalized home salon services facilitated by mobile applications. Over the past decade, an increasing number of service providers in developed regions like North America and Europe have adopted a water-efficient approach to hair care, utilizing dry shampoos to cater to the evolving consumer preference for convenience and efficiency. These products offer an affordable, easy-to-access solution for instant hair refreshment, aligning seamlessly with the needs of modern lifestyles. As the demand for quick and effective hair care options accelerates, the dry shampoo market is poised for substantial growth in the coming years.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Customer & Buying Criteria Analysis
• Patent Analysis

Global Dry Shampoo Market Size by Form & CAGR (2025-2032)

• Market Overview
• Spray
• Powder
• Others

Global Dry Shampoo Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Online
• Offline

Global Dry Shampoo Market Size by End Use & CAGR (2025-2032)

• Market Overview
• Men
• Women
• Children

Global Dry Shampoo Market Size & CAGR (2025-2032)

• North America (Form, Distribution Channel, End Use)
  • US
  • Canada
• Europe (Form, Distribution Channel, End Use)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Form, Distribution Channel, End Use)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Form, Distribution Channel, End Use)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Form, Distribution Channel, End Use)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Procter & Gamble Co. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• L'Oreal S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever (UK/Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Henkel AG & Co. KGaA (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kao Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Church & Dwight Co., Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Revlon, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shiseido Company, Limited (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amorepacific Corporation (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Estee Lauder Companies Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oriflame Holding AG (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beiersdorf AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pierre Fabre Group (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• L'Occitane en Provence (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Avon Products, Inc. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Clarins Group (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Colgate-Palmolive Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations