业务流程自动化市场规模、份额、成长分析、按组件、按服务、按业务功能、按部署类型、按组织规模、按地区、行业预测（2025-2032 年）

全球业务流程自动化市场规模预计在 2023 年达到 125 亿美元，到 2032 年将达到 393.8 亿美元，预计在预测期内（2025-2032 年）的复合年增长率为 13.6%。

由于对业务效率、数位转型计划、客户体验提升以及人工智慧 (AI) 应用日益普及的需求不断增长，全球业务流程自动化市场预计将迎来显着增长。企业正在优先考虑业务流程自动化，以简化工作流程、最大限度地减少人为错误并降低成本。随着全球企业专注于数位转型，自动化技术的整合可能将发挥关键作用。此外，法律规范日益复杂以及对合规性的日益重视，也进一步推动了业务流程自动化的采用。然而，诸如整合旧有系统的复杂性、资料隐私和安全问题、高昂的前期成本以及变革阻力等挑战，可能会在整个预测期内及以后阻碍市场渗透。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析

业务流程自动化市场规模（按组件和复合年增长率） (2025-2032)

• 市场概览
• 平台
• 服务

业务流程自动化市场规模（依服务类别）及复合年增长率（2025-2032）

• 市场概览
• 咨询
• 配置与集成
• 支援和维护

业务流程自动化市场规模（按业务功能和复合年增长率） (2025-2032)

• 市场概览
• 人力资源自动化
• 供应链自动化
• 销售和行销自动化
• 会计与财务自动化
• 客户服务支援自动化
• 其他的

业务流程自动化市场规模（按部署类型和复合年增长率）（2025-2032）

• 市场概览
• 云
• 本地

业务流程自动化市场规模（依组织规模及复合年增长率）（2025-2032）

• 市场概览
• 小型企业
• 大公司

业务流程自动化市场规模（依产业垂直划分）及复合年增长率（2025-2032）

• 市场概览
• BFSI
• 製造业
• IT
• 通讯
• 零售和消费品
• 卫生保健
• 其他的

业务流程自动化市场规模及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

    主要企业简介

    • UiPath（美国）
    • Automation Anywhere（美国）
    • 微软（美国）
    • 阿庇安（美国）
    • SAP（德国）
    • IBM（美国）
    • ServiceNow（美国）
    • Pegasystems（美国）
    • 甲骨文公司（美国）
    • 西门子股份公司（德国）
    • ABB有限公司（瑞士）
    • 艾默生电气公司（美国）
    • 罗克韦尔自动化公司（美国）
    • Zapier（美国）
    • ProcessMaker（美国）
    • Bizagi（英国）
    • Kissflow（印度）

结论和建议

Global Business Process Automation Market size was valued at USD 12.5 billion in 2023 and is poised to grow from USD 14.2 billion in 2024 to USD 39.38 billion by 2032, growing at a CAGR of 13.6% during the forecast period (2025-2032).

The global business process automation market is poised for significant growth, driven by an escalating demand for operational efficiency, digital transformation initiatives, enhanced customer experiences, and the increasing adoption of artificial intelligence (AI). Organizations are prioritizing business process automation to streamline workflows, minimize human error, and reduce costs. As enterprises globally focus on digital transformation, the integration of automation technologies will play a pivotal role. Additionally, the rising complexity of regulatory frameworks and a strong emphasis on compliance are further propelling adoption. However, challenges such as complexities in integrating legacy systems, data privacy and security concerns, high initial costs, and resistance to change may hinder market penetration throughout the forecast period and beyond.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Business Process Automation market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Business Process Automation Market Segments Analysis

Global Business Process Automation Market is segmented by Component, Services, Business Function, Deployment Type, Organization Size, Vertical and region. Based on Component, the market is segmented into Platforms and Services. Based on Services, the market is segmented into Consulting, Deployment and integration and Support and maintenance. Based on Business Function, the market is segmented into Human Resource Automation, Supply Chain Automation, Sales and Marketing Automation, Accounting and Finance Automation, Customer Service Support Automation and Others. Based on Deployment Type, the market is segmented into Cloud and On premises. Based on Organization Size, the market is segmented into Small and Medium-sized Enterprises (SMEs) and Large Enterprises. Based on Vertical, the market is segmented into BFSI, Manufacturing, IT, Telecommunications, Retail and Consumer Goods, Healthcare and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Business Process Automation Market

The global business process automation market is significantly driven by the demands of modern consumers, who increasingly seek quick, personalized, and effortless interactions across digital platforms. In order to fulfill these expectations, companies are turning to business process automation as a means to optimize various functions such as customer support, order management, onboarding processes, and service delivery. Automation facilitates immediate handling of inquiries, tailored communications, and expedited problem resolution, which collectively enhance customer satisfaction and foster loyalty. Consequently, as the focus on improving customer experience continues to grow, it is poised to positively influence the market landscape for business process automation worldwide.

Restraints in the Global Business Process Automation Market

The Global Business Process Automation market faces several challenges, primarily due to employee resistance stemming from fears about job security, altered roles, and difficulties in adapting to new technologies. Cultural inertia and apprehension regarding redundancy hinder the widespread adoption of these automation solutions, while inadequate digital literacy further complicates the integration process. Organizations that do not cultivate a supportive environment for automation are likely to experience internal opposition, which can significantly impede efforts to leverage the full potential of business process automation across various sectors. Consequently, these factors consistently represent a significant restraint in the market's growth and development.

Market Trends of the Global Business Process Automation Market

The Global Business Process Automation (BPA) market is witnessing a significant trend towards the adoption of low-code and no-code automation platforms, enhancing accessibility for non-technical users. By enabling business teams to design and deploy automated workflows through intuitive interfaces, these platforms reduce the dependency on IT departments, fostering quicker innovation and shorter development cycles. This democratization empowers companies to streamline processes and minimize implementation costs, positioning low-code and no-code solutions as pivotal for BPA providers. As organizations increasingly seek agility and efficiency, embracing this trend will be crucial for sustained competitive advantage in the dynamic global marketplace.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Business Process Automation Market Size by Component & CAGR (2025-2032)

• Market Overview
• Platforms
• Services

Global Business Process Automation Market Size by Services & CAGR (2025-2032)

• Market Overview
• Consulting
• Deployment and integration
• Support and maintenance

Global Business Process Automation Market Size by Business Function & CAGR (2025-2032)

• Market Overview
• Human Resource Automation
• Supply Chain Automation
• Sales and Marketing Automation
• Accounting and Finance Automation
• Customer Service Support Automation
• Others

Global Business Process Automation Market Size by Deployment Type & CAGR (2025-2032)

• Market Overview
• Cloud
• On premises

Global Business Process Automation Market Size by Organization Size & CAGR (2025-2032)

• Market Overview
• Small and Medium-sized Enterprises (SMEs)
• Large Enterprises

Global Business Process Automation Market Size by Vertical & CAGR (2025-2032)

• Market Overview
• BFSI
• Manufacturing
• IT
• Telecommunications
• Retail and Consumer Goods
• Healthcare
• Others

Global Business Process Automation Market Size & CAGR (2025-2032)

• North America (Component, Services, Business Function, Deployment Type, Organization Size, Vertical)
  • US
  • Canada
• Europe (Component, Services, Business Function, Deployment Type, Organization Size, Vertical)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Component, Services, Business Function, Deployment Type, Organization Size, Vertical)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Component, Services, Business Function, Deployment Type, Organization Size, Vertical)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Component, Services, Business Function, Deployment Type, Organization Size, Vertical)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• UiPath (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Automation Anywhere (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Microsoft (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Appian (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SAP (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IBM (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ServiceNow (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pegasystems (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oracle Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Siemens AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ABB Ltd. (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Emerson Electric Co. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rockwell Automation Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zapier (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ProcessMaker (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bizagi (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kissflow (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations