肉类零食市场规模、份额和成长分析（按产品类型、食材、口味、特性、销售管道、最终用户和地区划分）—产业预测（2026-2033 年）

2024 年肉类零食市场规模为 129.4783 亿美元，预计从 2025 年的 137.7649 亿美元增长到 2033 年的 226.2932 亿美元，预测期（2026-2033 年）复合年增长率为 6.4%。

肉类零食市场呈现充满活力的格局，其发展动力源自于消费者偏好的不断变化和加工技术的创新。这些即食零食由牛肉、火鸡和猪肉等多种肉类製成，经过腌製和脱水处理，以增强风味并延长保质期。随着消费者越来越重视永续发展，包括环保包装，肉类零食的需求也不断增长。虽然传统口味依然受欢迎，但独特的风味也越来越受到年轻消费者的青睐。健康便携的零食，例如肉干和肉条，符合消费者对营养食品的需求。然而，市场参与企业必须应对监管方面的挑战和不断变化的饮食趋势，例如素食主义，这些因素可能会影响传统肉类零食的消费。如何在创新和满足不断变化的消费者偏好之间取得平衡，对于实现永续成长至关重要。

肉类零食市场按产品类型、食材、口味、天然状态、分销管道、最终用户和地区进行细分。依产品类型划分，可分为肉棒、肉条、肉片、肉块、肉丁、肉包、香肠及其他产品。依食材划分，可分为猪肉、牛肉、禽肉（火鸡、鸡肉）、羊肉/山羊肉、鲑鱼及其他肉类。依口味划分，可分为胡椒味、原味、照烧味、烟熏味、辣味及其他口味。依天然状态划分，可分为传统天然和有机天然。依分销管道划分，可分为餐饮通路（Horeca，包括快餐店、麵包店和糕点店、机场零售商、旅游零售商）和零售通路（包括大卖场/超级市场、便利商店、百货公司、量贩店、大型零售商、线上零售商及其他通路）。依最终用户划分，可分为食品业及家庭用户。依地区划分，可分为北美、欧洲、亚太、拉丁美洲以及中东和非洲。

肉品零食市场成长要素

随着越来越多的消费者选择肉类零食作为传统蔬菜零食之外的富含蛋白质的选择，肉类零食的需求正在增长。优质牛肉零食作为令人满意的蛋白质来源，吸引了大量消费者愿意购买满足此营养需求的产品。製造商顺应此趋势，并不断提升消费者的购买力，提供各种口味和规格的产品，以满足不同消费者的偏好。此外，火鸡、鱼贝类和野味等非传统蛋白质来源的推出，以及能量包和能量棒等冷藏零食的普及，进一步激发了消费者对肉类零食的兴趣和消费，显着推动了肉类零食市场的成长。

制约肉食零食市场的因素

肉类零食市场面临的主要挑战之一是其对新鲜肉类作为主要原料的依赖。该领域主要使用各种肉类，包括猪肉、牛肉和鸡肉，这些肉类都包含肌肉、脂肪、皮和骨头。肉的品质和质地，尤其是屠宰后立即获得的肉，会影响最终产品。这些肉类的每日市场价格波动会显着影响生产成本和盈利，从而限制肉类零食产业的成长和稳定性。生产商必须应对这些复杂因素才能维持其市场地位。

肉品零食市场趋势

肉类零食市场正经历着向「洁净标示」产品的重大转变，这主要得益于消费者意识的增强以及对食品来源透明度的日益增长的需求。食品诈骗和掺假案件的不断增加，促使消费者对零食安全性提出更高的要求，迫使生产商优先考虑「洁净标示」配方。此外，人们对通用感染疾病的日益关注也进一步加速了这一趋势，迫使企业采用更严格的标准并提高成分透明度。随着消费者转向更健康、加工最少的食品，肉类零食市场持续发展，这为那些秉持「洁净标示」原则的品牌提供了获得竞争优势的潜力。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 一手和二手资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析和影响

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 监管环境
• 专利分析
• 价值链分析
• 客户和购买标准分析
• PESTEL 分析
• 总体经济指标
• 贸易分析
• Start-Ups分析
• 市场吸引力指数
• 供应链分析
• 定价分析

全球肉品零食市场规模（依产品类型划分）及复合年增长率（2026-2033 年）

• 酒吧
• 条状、条状和薯片
• 切
• 块和方块
• 一口大小的护肤产品
• 香肠
• 其他的

全球肉食零食市场规模（依成分划分）及复合年增长率（2026-2033 年）

• 猪肉
• 牛肉
• 禽肉
  • 火鸡
  • 鸡肉
• 羔羊和山羊
• 鲑鱼
• 其他的

全球肉食零食市场规模（依口味及复合年增长率划分）（2026-2033 年）

• 胡椒
• 原来的
• 照烧
• 抽烟
• 辛辣的
• 其他的

全球肉食零食市场规模（按类型及复合年增长率划分）（2026-2033 年）

• 传统的
• 有机的

全球肉食零食市场规模（依销售管道及复合年增长率划分）（2026-2033 年）

• Horeca
  • 速食店
  • 麵包店/糕点店
  • 机场零售商
  • 旅游零售
  • 飞机
  • 邮轮
  • 其他的
• 零售
  • 大卖场/超级市场
  • 便利商店
  • 百货公司
  • 批发商
  • 量贩店
  • 线上零售商
  • 其他的

全球肉食零食市场规模（依最终用户划分）及复合年增长率（2026-2033 年）

• 食品工业
• 普通家庭

全球肉品零食市场规模及复合年增长率（2026-2033）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 英国
  • 德国
  • 西班牙
  • 法国
  • 义大利
  • 其他欧洲
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 亚太其他地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • GCC
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业的市场定位（2025 年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2025 年）
• 主要企业公司简介
  • 公司详情
  • 产品系列分析
  • 依业务板块进行公司股票分析
  • 2021-2023年营收年比比较

主要企业简介

• Jack Link's
• Hormel Foods Corporation
• ConAgra Brands Inc.
• Tyson Foods Inc.
• Link Snacks Inc.
• The Meat snacks Group
• Golden Valley Natural, LLC
• Bridgford Foods Corporation
• Monogram Food Solutions LLC
• Sweetwood Smoke & Co.
• Country Archer Provisions
• Wild West Jerky
• Tillamook Country Smoker
• Beef Jerky Outlet
• Perky Jerky
• Nature's Rancher
• The Jack Link's Beef Jerky
• Slim Jim
• Hickory Farms
• Country Bob's

结论与建议

Meat Snacks Market size was valued at USD 12947.83 Million in 2024 and is poised to grow from USD 13776.49 Million in 2025 to USD 22629.32 Million by 2033, growing at a CAGR of 6.4% during the forecast period (2026-2033).

The meat snacks market presents a dynamic landscape driven by evolving consumer preferences and innovative processing techniques. Created from various meats like beef, turkey, and pork, these ready-to-eat snacks undergo marination and dehydration, enhancing flavor and extending shelf life. As consumers increasingly favor sustainable practices, including eco-friendly packaging, demand for meat snacks is rising. The popularity of traditional flavors remains strong, while unique flavor profiles are gaining traction, appealing to younger consumers. Healthy on-the-go options like jerky and sticks align with nutrient-rich demands. However, market players must navigate regulatory challenges and shifting dietary trends such as veganism, which could impact traditional meat snack consumption. Balancing innovation and adherence to evolving consumer preferences will be crucial for sustained growth.

Top-down and bottom-up approaches were used to estimate and validate the size of the Meat Snacks market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Meat Snacks Market Segments Analysis

Meat Snacks Market is segmented by Product Type, Source, Flavour, Nature, Sales Channe, End User, and region. Based on product type, the market is segmented into bars, strips, stick & chips, cuts, chunks & cubes, bites and skins, sausages, and others. Based on source, the market is segmented into pork, beef, poultry (turkey, chicken), lambs and goats, salmon, and others. Based on flavour, the market is segmented into peppered, original, teriyaki, smoked, spicy, and others. Based on nature, the market is segmented into conventional, and organic. Based on sales channel, the market is segmented into HoReCa (quick service restaurants, bakeries & patisseries, airport retail, and travel retail), and retail (hypermarket/supermarket, convenience stores, departmental stores, wholesale stores, mass grocery retailers, online retailers, and others). Based on end user, the market is segmented into food industry, and households. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Meat Snacks Market

The demand for meat snacks is increasing as more individuals are opting for these protein-rich alternatives over traditional vegetable snacks. The appeal lies in the high-quality beef snacks that provide a satisfying source of protein, with a significant portion of consumers willing to invest in products that meet this nutritional requirement. Manufacturers are responding to this trend by offering an array of enticing flavors and formats, catering to diverse consumer preferences and enhancing purchasing motivation. Additionally, the introduction of unconventional protein sources such as turkey, seafood, and game meats, along with the expansion of refrigerated snacks like power packs and bars, further stimulates interest and consumption, significantly contributing to the growth of the meat snacks market.

Restraints in the Meat Snacks Market

One of the key challenges facing the meat snacks market is the reliance on fresh meat as the essential raw material. This sector primarily utilizes various types of meat, such as pork, beef, and chicken, which consist of muscle along with fat, skin, and bone. The quality and texture of the meat, particularly from freshly slaughtered animals, impact the final product. Fluctuations in daily market prices for these meats can significantly affect production costs and profitability, thereby introducing volatility that constrains growth and stability within the meat snacks industry. Producers must navigate these complexities to maintain their market position.

Market Trends of the Meat Snacks Market

The Meat Snacks market is witnessing a substantial shift toward clean label products, driven by heightened consumer awareness and demand for transparency in food sourcing. As incidences of food fraud and adulteration rise, consumers are increasingly seeking assurances about the integrity of their snacks, prompting manufacturers to prioritize clean label formulations. This trend is further amplified by rising concerns over zoonotic diseases, compelling companies to adopt more rigorous standards and ingredient transparency. As consumers pivot toward healthier, minimally processed options, the Meat Snacks market is evolving, with brands that embrace clean label principles likely to gain a competitive edge.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Regulatory Landscape
• Patent Analysis
• Value Chain Analysis
• Customer & Buying Criteria Analysis
• PESTEL Analysis
• Macro-Economic Indicators
• Trade Analysis
• Startup Analysis
• Market Attractiveness Index
• Supply Chain Analysis
• Pricing Analysis

Global Meat Snacks Market Size by Product Type & CAGR (2026-2033)

• Market Overview
• Bars
• Strips, Stick & Chips
• Cuts
• Chunks & Cubes
• Bites and Skins
• Sausages
• Others

Global Meat Snacks Market Size by Source & CAGR (2026-2033)

• Market Overview
• Pork
• Beef
• Poultry
  • Turkey
  • Chicken
• Lambs and Goats
• Salmon
• Others

Global Meat Snacks Market Size by Flavor & CAGR (2026-2033)

• Market Overview
• Peppered
• Original
• Teriyaki
• Smoked
• Spicy
• Others

Global Meat Snacks Market Size by Nature & CAGR (2026-2033)

• Market Overview
• Conventional
• Organic

Global Meat Snacks Market Size by Sales Chaneel & CAGR (2026-2033)

• Market Overview
• HoReCa
  • Quick Service Restaurants
  • Bakeries & Patisseries
  • Airport Retail
  • Travel Retail
  • airplanes
  • Cruise ships
  • others
• Retail
  • Hypermarket/Supermarket
  • Convenience Stores
  • Departmental Stores
  • Wholesale Stores
  • Mass Grocery Retailers
  • Online Retailers
  • Others

Global Meat Snacks Market Size by End User & CAGR (2026-2033)

• Market Overview
• Food Industry
• Households

Global Meat Snacks Market Size & CAGR (2026-2033)

• North America (Product type, Source, Flavor, Nature, Sales channel, End user)
  • US
  • Canada
• Europe (Product type, Source, Flavor, Nature, Sales channel, End user)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific (Product type, Source, Flavor, Nature, Sales channel, End user)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America (Product type, Source, Flavor, Nature, Sales channel, End user)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product type, Source, Flavor, Nature, Sales channel, End user)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Jack Link's
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hormel Foods Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ConAgra Brands Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tyson Foods Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Link Snacks Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Meat snacks Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Golden Valley Natural, LLC
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bridgford Foods Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Monogram Food Solutions LLC
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sweetwood Smoke & Co.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Country Archer Provisions
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wild West Jerky
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tillamook Country Smoker
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beef Jerky Outlet
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Perky Jerky
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nature's Rancher
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Jack Link's Beef Jerky
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Slim Jim
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hickory Farms
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Country Bob's
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation