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新鲜宠物食品市场规模、份额和成长分析（按宠物类型、产品类型、成分、销售管道和地区划分）—产业预测（2026-2033 年）

市场调查报告书

商品编码

1907530

新鲜宠物食品市场规模、份额和成长分析（按宠物类型、产品类型、成分、销售管道和地区划分）—产业预测（2026-2033 年）

Fresh Pet Food Market Size, Share, and Growth Analysis, By Pet type (Dogs, Cats), By Product Type, By Ingredients, By Sales Channel, By Region - Industry Forecast 2026-2033

出版日期: 2025年12月18日 | 出版商:

SkyQuest | 英文 198 Pages | 商品交期: 3-5个工作天内

价格

简介目录

预计到 2024 年，新鲜宠物食品市场规模将达到 138 亿美元，到 2025 年将成长至 152.4 亿美元，到 2033 年将成长至 336.2 亿美元，在预测期（2026-2033 年）内，复合年增长率为 10.4%。

市场分析揭示了新鲜宠物食品产业的显着趋势，反映了人们对宠物日益增长的拟人化观念。随着饲主越来越将宠物视为家庭成员，对高品质、营养丰富的宠物食品的需求也随之增长。这种对宠物健康和福祉的重视程度的提高正在显着影响消费者的购买行为，他们寻求的是有助于促进宠物健康的食品。此外，消费者普遍追求新鲜、健康的食材，这种趋势也蔓延到了宠物食品领域，消费者开始注意那些能改善消化、增强免疫力的产品。这些偏好体现了消费者对爱宠健康和福祉的深切关怀，预计将推动全球新鲜宠物食品市场的扩张。

新鲜宠物食品市场驱动因素

新鲜宠物食品市场正经历显着成长，全球主要企业致力于开发丰富多样的产品，以满足不同动物种类和生命阶段的需求。产品多元化的趋势推动了市场扩张，新产品推出便是明证。零售商也积极寻求透过提供创新宠物食品来吸引更多顾客。新鲜产品的推出不仅提升了销售前景，也有助于企业扩大市场份额，进而推动产业的蓬勃发展。

新鲜宠物食品市场的限制

与加工宠物食品相比，新鲜宠物食品市场面临保质期较短的挑战。加工宠物食品需要经过干燥、罐装和保鲜等严格的製作流程，而新鲜宠物食品的保质期往往较短。加工宠物食品较长的保质期提高了消费者的便利性，但新鲜宠物食品在供应和实用性方面却难以与之竞争，因此，对于该行业而言，寻找创新解决方案来延长保质期、提升吸引力至关重要。

新鲜宠物食品市场趋势

新鲜宠物食品市场正经历显着增长，这主要得益于宠物食品供应量的增加以及专卖店数量的增长和消费者意识的提高。新鲜宠物食品因其更健康的成分、更少的加工和无添加剂的特征而受到负责任的宠物饲主的青睐，从而广受欢迎。随着需求的激增，製造商正在扩大生产和分销能力，以满足消费者对品质和创新的期望。零售商运用创造性行销策略来吸引潜在买家，进一步推动了这一趋势，从而形成了一个以新鲜、营养的宠物食品为核心的充满活力的市场，旨在改善宠物的健康和福祉。

北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 义大利
- 其他欧洲地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 亚太其他地区
拉丁美洲
- 巴西
- 其他拉丁美洲地区
中东和非洲
- 海湾合作委员会国家
- 南非
- 其他中东和非洲地区

竞争资讯

前五大公司对比
主要企业的市场定位（2025 年）
主要市场参与者所采取的策略
近期市场趋势
公司市占率分析（2025 年）
主要企业公司简介
- 公司详情
- 产品系列分析
- 依业务板块进行公司股票分析
- 2023-2025年营收年比比较

主要企业简介

Freshpet, Inc.（USA）
JustFoodForDogs（USA）
The Farmer's Dog（USA）
Ollie（USA）
PetPlate（USA）
Mars Petcare Inc.（USA）
Nestle Purina Petcare（Switzerland）
Hill's Pet Nutrition, Inc.（USA）
Wellness Pet Company（USA）
Smalls Cat Food（USA）
Bob's Red Mill Natural Foods（USA）
Tractor Supply Company（USA）
Colgate-Palmolive Company（USA）
General Mills, Inc.（USA）
Nutiva Inc.（USA）
Manitoba Harvest（Canada）
Navitas Organics（USA）
NOW Foods（USA）

结论与建议

简介目录

Product Code: SQMIG30I2381

Fresh Pet Food Market size was valued at USD 13.8 Billion in 2024 and is poised to grow from USD 15.24 Billion in 2025 to USD 33.62 Billion by 2033, growing at a CAGR of 10.4% during the forecast period (2026-2033).

Market insights reveal a notable trend in the fresh pet food sector, driven by the growing humanization of pets. As pet owners increasingly view their animals as family members, there is a rising demand for premium, nutritious food options. This shift towards prioritizing pet health and wellness significantly impacts purchasing behaviors, leading consumers to seek out foods that enhance their pets' well-being. Additionally, the general consumer trend towards fresh, wholesome ingredients extends to pet diets, with a focus on products that offer improved digestion and immune support. Such preferences are poised to propel the global expansion of the fresh pet food market, reflecting a deeper commitment to the health and happiness of beloved pets.

Top-down and bottom-up approaches were used to estimate and validate the size of the Fresh Pet Food market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Fresh Pet Food Market Segments Analysis

Global Fresh Pet Food Market is segmented by Pet type, Product Type, Ingredients, Sales Channel and region. Based on Pet type, the market is segmented into Dogs, Cats and Others. Based on Product Type, the market is segmented into Fresh Wet Pet Food, Fresh Dry Pet Food and Fresh Semi-Moist Pet Food. Based on Ingredients, the market is segmented into Animal-Based Proteins and Plant-Based Proteins. Based on Sales Channel, the market is segmented into Online Channel and Offline Channel. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Fresh Pet Food Market

The Fresh Pet Food market is experiencing significant growth driven by key global players focused on creating a wide array of pet food options tailored to meet the needs of diverse animal species across various life stages. This commitment to product diversity is fueling market expansion, evidenced by an increase in the volume of products being introduced. Retailers are actively striving to attract more customers by offering innovative new pet food varieties. Launching fresh products not only enhances sales prospects but also helps businesses expand their market presence and overall share, thereby contributing to the dynamic evolution of the industry.

Restraints in the Fresh Pet Food Market

The fresh pet food market faces significant challenges due to its limited shelf life when compared to processed pet food options. Unlike their processed counterparts, which often undergo rigorous handling methods such as drying, canning, and preservation, fresh pet food varieties tend to have a shorter usability period. This poses a hurdle for the market's growth, as the longer shelf life of processed pet foods provides greater convenience for consumers. As a result, fresh pet food struggles to compete in terms of availability and overall practicality, making it crucial for the industry to find innovative solutions to improve its longevity and appeal.

Market Trends of the Fresh Pet Food Market

The fresh pet food market is experiencing significant growth driven by the increasing establishment of specialized pet food stores, which enhances accessibility and consumer awareness. The popularity of fresh pet food is attributed to its healthier composition, minimal processing, and absence of additives, appealing to a conscientious pet owner demographic. As demand surges, manufacturers are ramping up production and distribution capabilities to meet consumer expectations for quality and innovation. This trend is further supported by retailers employing creative marketing strategies to engage potential buyers, ultimately fostering a thriving marketplace centered around fresh, nutritious pet food options tailored to enhance pet health and well-being.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis

Global Fresh Pet Food Market Size by Pet type & CAGR (2026-2033)

Market Overview
Dogs
Cats
Others

Global Fresh Pet Food Market Size by Product Type & CAGR (2026-2033)

Market Overview
Fresh Wet Pet Food
Fresh Dry Pet Food
Fresh Semi-Moist Pet Food

Global Fresh Pet Food Market Size by Ingredients & CAGR (2026-2033)

Market Overview
Animal-Based Proteins
Plant-Based Proteins
- Carrots
- Beet
- Sweet Potato
- Blueberry
- Ancient grains

Global Fresh Pet Food Market Size by Sales Channel & CAGR (2026-2033)

Market Overview
Online Channel
Offline Channel
- Supermarkets & hypermarkets
- Convenience stores

Global Fresh Pet Food Market Size & CAGR (2026-2033)

North America (Pet type, Product Type, Ingredients, Sales Channel)
- US
- Canada
Europe (Pet type, Product Type, Ingredients, Sales Channel)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Pet type, Product Type, Ingredients, Sales Channel)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Pet type, Product Type, Ingredients, Sales Channel)
- Brazil
- Rest of Latin America
Middle East & Africa (Pet type, Product Type, Ingredients, Sales Channel)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

Freshpet, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
JustFoodForDogs (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Farmer's Dog (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ollie (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
PetPlate (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Mars Petcare Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nestle Purina Petcare (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hill's Pet Nutrition, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Wellness Pet Company (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Smalls Cat Food (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bob's Red Mill Natural Foods (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tractor Supply Company (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Colgate-Palmolive Company (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
General Mills, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nutiva Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Manitoba Harvest (Canada)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Navitas Organics (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NOW Foods (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments