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保健食品

市场调查报告书

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1921024

健康与保健食品市场规模、份额和成长分析（按类型、卡路里含量、属性、脂肪含量、类别、无添加类别、通路和地区划分）—2026-2033年产业预测

Health And Wellness Food Market Size, Share, and Growth Analysis, By Type, By Calorie Content, By Nature, By Fat Content, By Category, By Free From Category, By Distribution Channel, By Region - Industry Forecast 2026-2033

出版日期: 2026年01月21日 | 出版商:

SkyQuest | 英文 184 Pages | 商品交期: 3-5个工作天内

价格

简介目录

预计到 2024 年，全球健康和保健食品市场规模将达到 9,501 亿美元，到 2025 年将成长至 9,976.1 亿美元，到 2033 年将成长至 1,4739.2 亿美元，预测期（2026-2033 年）的复合年增长率为 5.0%。

全球健康食品市场蓬勃发展，这主要得益于消费者营养意识的不断增强以及文明病的日益增加。植物蛋白、富含益生菌的食品替代品和天然饮料等创新产品，正推动消费者向机能性食品食品和强化食品转变，从而促进其在更广泛的消费群体中普及。永续性正逐渐成为核心主题，透过洁净标示配方、有机认证和符合道德规范的原料采购等方式影响产品开发，吸引具有环保意识的消费者。然而，高昂的研发成本和来自传统食品的激烈竞争等挑战可能会阻碍市场成长，尤其是在价格敏感市场。亚太地区的都市化和收入成长正在推动市场需求，而北美和欧洲消费者意识的增强以及监管支持，则为该行业的未来发展奠定了坚实的基础。

全球健康与保健食品市场驱动因素

全球健康食品市场的主要驱动力之一是消费者对健康生活方式益处的认识不断提高。随着越来越多的人意识到饮食对整体健康的影响，对富含维生素、矿物质和益生菌等机能性食品食品的需求日益增长。此外，文明病的不断增加，以及消费者对天然有机成分的需求，进一步促使他们选择更健康的食品。这种消费行为的转变促使品牌不断创新，拓展健康产品线，进而推动市场成长。

限制全球健康与保健食品市场的因素

全球健康食品市场面临的主要阻碍因素之一是消费者对保健产品真实性和标籤的日益关注。消费者越来越警惕误导性标籤，许多「天然」或「健康」产品往往缺乏充分的科学证据。此外，日益严格的监管审查和标籤要求也给製造商带来了挑战，他们既要确保合规，又要维持价格竞争力。这种疑虑可能导致消费者信任度下降，最终可能阻碍市场成长，因为消费者会转向那些提供透明度和经证实健康益处的品牌。

全球健康与保健食品市场趋势

全球健康食品市场正日益受到技术进步的影响，尤其是在人工智慧营养分析和供应链优化方面的应用。透过人工智慧，企业可以增强营养追踪能力，精准预测原料需求，并提高产品配方的一致性。这种数位化转型不仅提高了营运效率，减少了废弃物，还满足了消费者对合规且永续性食品日益增长的需求。随着健康意识日益增强，人工智慧在该领域的应用有望重新定义品质和透明度标准，从而推动市场进一步扩张和创新。

北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 义大利
- 其他欧洲地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 亚太其他地区
拉丁美洲
- 墨西哥
- 巴西
- 其他拉丁美洲地区
中东和非洲
- 海湾合作委员会国家
- 南非
- 其他中东和非洲地区

竞争资讯

前五大公司对比
主要企业的市场定位（2025 年）
主要市场参与者所采取的策略
近期市场趋势
公司市占率分析（2025 年）
主要企业公司简介
- 公司详情
- 产品系列分析
- 依业务板块进行公司股票分析
- 2023-2025年营收年比比较

主要企业简介

Nestle SA
Danone SA
Abbott Laboratories
General Mills, Inc.
Unilever PLC
PepsiCo, Inc.
The Hain Celestial Group, Inc.
Archer Daniels Midland Company（ADM）
Herbalife Nutrition Ltd.
Kellanova
Mondelez International, Inc.
Glanbia plc
Kraft Heinz
Post Holdings, Inc.
Yakult Honsha Co., Ltd.
Amway
Otsuka Holdings Co., Ltd.
Tyson Foods Inc.
GNC Holdings, LLC
SunOpta Inc.

结论与建议

简介目录

Product Code: SQMIG30I2733

Global Health And Wellness Food Market size was valued at USD 950.1 billion in 2024 and is poised to grow from USD 997.61 billion in 2025 to USD 1473.92 billion by 2033, growing at a CAGR of 5.0% during the forecast period (2026-2033).

The global health and wellness food market is thriving, propelled by heightened consumer awareness of nutrition and the increasing prevalence of lifestyle-related illnesses. There is a notable shift towards functional and fortified foods, driven by innovations in plant-based proteins, probiotic-rich alternatives, and naturally sourced beverages, facilitating broader consumer outreach. Sustainability has emerged as a central theme, influencing product development through clean-label formulations, organic certifications, and ethically sourced ingredients, appealing to eco-conscious consumers. However, challenges such as high research and development costs and fierce competition from traditional food products may hinder growth, particularly in price-sensitive markets. Regions like Asia Pacific are experiencing heightened demand due to urbanization and rising incomes, while North America and Europe benefit from strong consumer awareness and regulatory support, indicating a promising future for the sector.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Health And Wellness Food market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Health And Wellness Food Market Segments Analysis

Global Health And Wellness Food Market is segmented by Type, Calorie Content, Nature, Fat Content, Category, Free From Category, Distribution Channel and region. Based on Type, the market is segmented into Functional Food, Fortified and Healthy Bakery Products, Healthy Snacks, BFY Foods, Beverages, Chocolates and Others. Based on Calorie Content, the market is segmented into No-Calorie, Low Calories and Reduced-Calorie. Based on Nature, the market is segmented into Non-GMO and GMO. Based on Fat Content, the market is segmented into No Fat, Low Fat and Reduced-Fat. Based on Category, the market is segmented into Conventional and Organic. Based on Free From Category, the market is segmented into Gluten-Free, Dairy-Free, Soy-Free, Nut-Free, Lactose-Free, Artificial Flavor-Free, Artificial Color-Free and Others. Based on Distribution Channel, the market is segmented into Store-Based Retailers and Non-Store Retailers. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Health And Wellness Food Market

One of the key market drivers for the global health and wellness food market is the increasing consumer awareness regarding the benefits of a healthy lifestyle. As more individuals become conscious of the impact of diet on overall well-being, there is a rising demand for food products that promote health benefits, such as functional foods fortified with vitamins, minerals, and probiotics. Additionally, the growing prevalence of lifestyle-related diseases, coupled with the desire for natural and organic ingredients, has further propelled consumers towards healthier food options. This shift in consumer behavior has prompted brands to innovate and expand their health-centric product offerings, driving market growth.

Restraints in the Global Health And Wellness Food Market

A significant restraint in the Global Health and Wellness Food Market is the rising concerns surrounding the authenticity and labeling of health products. Consumers are increasingly wary of misleading claims, with many products marketed as "natural" or "healthy" often lacking substantial scientific backing. Additionally, regulatory scrutiny and stringent labeling requirements can pose challenges for manufacturers in ensuring compliance while maintaining competitive pricing. This skepticism may lead to decreased consumer trust, ultimately hindering market growth as consumers gravitate towards brands that offer transparency and proven efficacy in their health claims.

Market Trends of the Global Health And Wellness Food Market

The Global Health and Wellness Food market is increasingly influenced by technological advancements, particularly through the integration of AI-driven nutrition analysis and supply optimization. By employing artificial intelligence, companies can enhance their nutritional tracking capabilities, forecast ingredient demands with precision, and refine product formulations for consistency. This digital transformation not only enhances operational efficiencies and minimizes waste but also aligns with the growing consumer demand for compliant and sustainable food options. As health-conscious consumers become more discerning, the utilization of AI in this sector is set to redefine standards for quality and transparency, driving further expansion and innovation within the market.

Introduction

Objectives of the Study
Market Definition & Scope

Research Methodology

Research Process
Secondary & Primary Data Methods
Market Size Estimation Methods

Executive Summary

Global Market Outlook
Key Market Highlights
Segmental Overview
Competition Overview

Market Dynamics & Outlook

Macro-Economic Indicators
Drivers & Opportunities
Restraints & Challenges
Supply Side Trends
Demand Side Trends
Porters Analysis & Impact
- Competitive Rivalry
- Threat of Substitute
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers

Key Market Insights

Key Success Factors
Market Impacting Factors
Top Investment Pockets
Ecosystem Mapping
Market Attractiveness Index, 2025
PESTEL Analysis
Value Chain Analysis
Pricing Analysis
Case Studies
Regulatory Landscape
Technology Assessment

Global Health And Wellness Food Market Size by Type & CAGR (2026-2033)

Market Overview
Functional Food
Fortified and Healthy Bakery Products
Healthy Snacks
BFY Foods
Beverages
Chocolates
Others

Global Health And Wellness Food Market Size by Calorie Content & CAGR (2026-2033)

Market Overview
No-Calorie
Low Calories
Reduced-Calorie

Global Health And Wellness Food Market Size by Nature & CAGR (2026-2033)

Market Overview
Non-GMO
GMO

Global Health And Wellness Food Market Size by Fat Content & CAGR (2026-2033)

Market Overview
No Fat
Low Fat
Reduced-Fat

Global Health And Wellness Food Market Size by Category & CAGR (2026-2033)

Market Overview
Conventional
Organic

Global Health And Wellness Food Market Size by Free From Category & CAGR (2026-2033)

Market Overview
Gluten-Free
Dairy-Free
Soy-Free
Nut-Free
Lactose-Free
Artificial Flavor-Free
Artificial Color-Free
Others

Global Health And Wellness Food Market Size by Distribution Channel & CAGR (2026-2033)

Market Overview
Store-Based Retailers
Non-Store Retailers

Global Health And Wellness Food Market Size & CAGR (2026-2033)

North America (Type, Calorie Content, Nature, Fat Content, Category, Free From Category, Distribution Channel)
- US
- Canada
Europe (Type, Calorie Content, Nature, Fat Content, Category, Free From Category, Distribution Channel)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Type, Calorie Content, Nature, Fat Content, Category, Free From Category, Distribution Channel)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Type, Calorie Content, Nature, Fat Content, Category, Free From Category, Distribution Channel)
- Mexico
- Brazil
- Rest of Latin America
Middle East & Africa (Type, Calorie Content, Nature, Fat Content, Category, Free From Category, Distribution Channel)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

Nestle S.A.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Danone S.A.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Abbott Laboratories
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
General Mills, Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Unilever PLC
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
PepsiCo, Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Hain Celestial Group, Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Archer Daniels Midland Company (ADM)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Herbalife Nutrition Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kellanova
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Mondelez International, Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Glanbia plc
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kraft Heinz
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Post Holdings, Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Yakult Honsha Co., Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Amway
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Otsuka Holdings Co., Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tyson Foods Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
GNC Holdings, LLC
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
SunOpta Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments

Conclusion & Recommendations

02-2729-4219

+886-2-2729-4219

License/价格

健康与保健食品市场规模、份额和成长分析（按类型、卡路里含量、属性、脂肪含量、类别、无添加类别、通路和地区划分）—2026-2033年产业预测

Health And Wellness Food Market Size, Share, and Growth Analysis, By Type, By Calorie Content, By Nature, By Fat Content, By Category, By Free From Category, By Distribution Channel, By Region - Industry Forecast 2026-2033

目录

介绍

调查方法

执行摘要

市场动态与展望

关键市场考察

全球健康与保健食品市场规模（按类型及复合年增长率划分）（2026-2033 年）

全球健康与保健食品市场规模（按卡路里含量和复合年增长率划分）（2026-2033 年）