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市场调查报告书
商品编码
1438102
2030 年包装底漆市场预测:按底漆、应用、最终用户和地区进行的全球分析Packaging Primer Market Forecasts to 2030 - Global Analysis By Primer, Application, End User and By Geography |
根据Stratistics MRC预测,2023年全球包装底漆市场规模将达18亿美元,预计2030年将达到33亿美元,预测期内复合年增长率为8.7%。
包装底漆市场是指专门为包装材料设计的底漆的生产和分销行业。底漆在增强油墨、被覆剂和黏剂对塑胶、金属和纸张等各种包装基材的附着力和整体性能方面发挥关键作用。这些底漆的配方旨在提高印刷品质、耐用性和对环境因素的抵抗力,确保包装材料在整个供应链和保质期内保持其完整性。
根据美国涂料协会统计,2021年,美国油漆被覆剂出口额为17亿美元,总合向加拿大出口11亿美元,向墨西哥出口6.32亿美元。 2021年,美国建筑涂料消费量总量将达到约8.68亿加仑。
越来越重视品牌和美学
随着消费者偏好变得越来越复杂,公司越来越重视其产品的视觉吸引力和品牌。包装是消费者的关键接触点,影响购买决策和品牌认知。包装底漆在这方面发挥着至关重要的作用,可确保各种基材上的高品质印刷、鲜艳的色彩和耐用的涂层。此外,这些底漆有助于创造视觉上引人注目且美观的包装,不仅能吸引零售货架上的消费者,还能有效传达品牌形象。
生产成本高
开发先进和专业的底漆配方通常需要先进的技术、研究和特定原材料的使用。这些因素导致整体製造成本更高,使得这些底漆比传统替代品更昂贵。这个成本因素构成了重大挑战,特别是对于预算紧张的小型企业和产业而言。然而,由于成本敏感性在采购决策中发挥重要作用,公司可能会寻求更经济的替代品,这可能会阻碍高成本包装底漆的普及。
先进封装技术
随着包装产业的发展并融入材料、印刷方法和涂层技术的创新,对特殊底漆的需求正在迅速增加。先进的封装技术,包括新型基材和印刷技术,需要客製化的解决方案来优化黏合力和性能。包装底漆在确保油墨和被覆剂与各种材料的兼容性方面发挥着至关重要的作用,从而提高包装的整体品质和功能。
经济波动
产业的健康状况与更广泛的经济状况密切相关,景气衰退或不确定时期可能会对消费者的消费习惯和工业投资产生重大影响。在经济衰退期间,各行业的公司都会削减成本,这可能会减少对包装商品的需求,进而减少对包装底漆产品的需求。然而,预算限制可能迫使公司优先考虑必需品而不是创新,从而影响先进且可能昂贵的底漆配方的采用。
全球供应链中断、製造业放缓、商业活动限制导致市场暂时萎缩。疫情造成的经济不确定性导致消费者支出减少和购买模式发生变化,影响了对包装商品的需求,进而影响了包装底漆的需求。零售业和餐旅服务业等严重依赖包装的行业受到景气衰退的打击,进一步削弱了其市场。然而,物流障碍和劳动力短缺扰乱了生产计划和分销网络。
预计水性涂料领域在预测期内将是最大的
预计水性涂料领域在预测期内将是最大的。随着环境因素越来越成为消费者和行业的优先考虑,水性涂料因其对环境影响低和挥发性有机化合物 (VOC)排放低而脱颖而出。该领域的蓬勃发展是由于能够在各种包装基材上提供出色的附着力和印刷质量,同时满足严格的监管标准。此外,越来越多的公司选择水性涂料作为包装底漆,以实现永续性目标并满足消费者对环保产品的偏好。
铝製造商预计在预测期内复合年增长率最高
由于食品和饮料和饮料、药品和化妆品等铝包装广泛普及的行业对先进包装解决方案的需求不断增加,预计铝製造商领域在预测期内将出现最高的复合年增长率。铝因其重量轻、耐用和可回收性而备受讚誉,是首选的包装材料。因此,专门设计用于增强铝基材上的附着力和性能的底漆配方对于市场扩张变得越来越重要。
由于製造业的扩张和消费者需求的增加,亚太地区在预测期内占据了最大的市场份额。中国和印度等国家的工业活动激增,推动了对先进封装解决方案的需求。该地区强劲的电子商务行业进一步推动了对高品质包装材料的需求,而底漆在确保耐用性和美观性方面发挥关键作用。此外,随着监管机构专注于永续实践,环保包装解决方案(包括对环境影响较小的底漆)的采用正在增加。这些因素正在推动该地区的成长。
预计亚太地区在整个预测期内将呈现盈利成长。该地区强劲的经济成长和对更多包装底漆的需求正在鼓励当地企业扩大其在该行业的业务,从而支持预测期内的市场扩张。为了保护消费者安全,亚太地区多个国家对包装材料实施了严格的法律。此外,这些法律的实施预计将增加包装行业永续底漆的生产和创新,从而支持亚太市场的成长。
According to Stratistics MRC, the Global Packaging Primer Market is accounted for $1.8 billion in 2023 and is expected to reach $3.3 billion by 2030 growing at a CAGR of 8.7% during the forecast period. The packaging primer market refers to the industry involved in the production and distribution of primers specifically designed for packaging materials. Primers play a crucial role in enhancing the adhesion and overall performance of inks, coatings, and adhesives on various packaging substrates such as plastic, metal, and paper. These primers are formulated to promote better print quality, durability, and resistance to environmental factors, ensuring that packaging materials maintain their integrity throughout the supply chain and shelf life.
According to the American Coatings Association, in 2021, the United States exported paint and coatings worth USD 1.1 billion to Canada and USD 632 million to Mexico, totaling USD 1.7 billion in total. In 2021, the total consumption volume of architectural paint in the United States will amount to approximately 868 million gallons.
Rising emphasis on branding and aesthetics
As consumer preferences become increasingly sophisticated, businesses are placing greater importance on the visual appeal and branding of their products. Packaging serves as a crucial touchpoint for consumers, influencing purchasing decisions and brand perception. In this context, packaging primers play a pivotal role by ensuring high-quality printing, vibrant colors, and durable coatings on various substrates. Additionally, these primers contribute to the creation of visually striking and aesthetically pleasing packaging that not only attracts consumers on the retail shelf but also communicates brand identity effectively.
High production costs
The development of advanced and specialized primer formulations often involves sophisticated technologies, research, and the use of specific raw materials. These factors contribute to an elevated overall production cost, making these primers more expensive compared to conventional alternatives. This cost factor becomes a notable challenge, particularly for smaller businesses and industries operating on tight budgets. However, as cost sensitivity plays a crucial role in purchasing decisions, businesses may be inclined to explore more economical alternatives, hindering the widespread adoption of high-cost packaging primers.
Advancements in packaging technologies
As the packaging industry evolves, embracing innovations in materials, printing methods, and coating technologies, the demand for specialized primers has surged. Advanced packaging technologies, including novel substrates and printing techniques, necessitate tailored solutions to optimize adhesion and performance. Packaging primers play a pivotal role in ensuring the compatibility of inks and coatings with diverse materials, thereby enhancing the overall quality and functionality of packaging.
Economic fluctuations
The industry's health is intricately linked to broader economic conditions, and periods of economic downturn or uncertainty can significantly impact consumer spending habits and industrial investments. During economic contractions, businesses across various sectors may cut costs, leading to reduced demand for packaged goods and, consequently, packaging primer products. However, budget constraints may force companies to prioritize essentials over innovations, affecting the adoption of advanced and potentially more expensive primer formulations.
Disruptions in global supply chains, manufacturing slowdowns, and restrictions on business operations resulted in a temporary contraction of the market. The pandemic-induced economic uncertainties led to reduced consumer spending and altered purchasing patterns, affecting the demand for packaged goods and, consequently, packaging primers. Industries heavily reliant on packaging, such as retail and hospitality, experienced downturns, further dampening the market. However, logistical hurdles and workforce shortages disrupted production schedules and distribution networks.
The water-based coatings segment is expected to be the largest during the forecast period
Water-Based Coatings segment is expected to be the largest during the forecast period. As environmental consciousness becomes increasingly integral to consumer and industry priorities, water-based coatings stand out for their low environmental impact and minimal volatile organic compound (VOC) emissions. This segment's boom is propelled by its ability to provide superior adhesion and print quality on diverse packaging substrates while aligning with stringent regulatory standards. Furthermore, businesses are increasingly opting for water-based coatings in packaging primers to meet sustainability goals and address consumer preferences for environmentally responsible products.
The aluminium makers segment is expected to have the highest CAGR during the forecast period
Aluminium Makers segment is expected to have the highest CAGR during the forecast period, due to the escalating demand for advanced packaging solutions in sectors such as food and beverages, pharmaceuticals, and cosmetics, where aluminum packaging is gaining widespread popularity. Aluminium, prized for its lightweight, durability, and recyclability, is a preferred choice for packaging materials. As a result, primer formulations specifically designed for enhancing adhesion and performance on aluminum substrates have become increasingly essential for the market expansion.
Asia Pacific region commanded the largest share of the market over the projection period, due to the expanding manufacturing sectors and increasing consumer demand. Countries like China and India are witnessing a surge in industrial activities, driving the need for advanced packaging solutions. The region's robust e-commerce industry further contributes to the demand for high-quality packaging materials, where primers play a vital role in ensuring durability and visual appeal. Moreover, as regulatory authorities emphasize sustainable practices, there is a growing adoption of eco-friendly packaging solutions, including primers with lower environmental impact. These elements are boosting the regional growth.
Asia Pacific region is projected to witness profitable growth throughout the extrapolated period. The region's robust economic growth and the need for more packaging primers have prompted local companies to grow their operations in the industry, which will support market expansion over the projected period. To protect consumer safety, several nations in the Asia Pacific are enforcing strict laws regarding packaging materials. Furthermore, the production and innovation of sustainable primers for the packaging sector are anticipated to increase as a result of these laws, supporting the growth of the Asia-Pacific market.
Key players in the market
Some of the key players in Packaging Primer market include ACTEGA Terra GmbH, Akzo Nobel N.V., Aqua Based Technologies, Axalta Coating Systems, BASF SE, DIC Corporation, Evonik Industries AG, National Paints Factories Co. Ltd., Ashland Global Holdings Inc, PPG Industries, Inc. and The Sherwin-Williams Company.
In May 2023, UAE National Paints acquires Egypt state-owned PACHIN in $25 mln deal after intense competition. This acquisition aligns with Egypt's goal of raising the private sector's share in the country's economic activity and development process to 65 percent, up from the current 30 percent, over the next three years. This aims to increase the private sector's contribution to the country's GDP, investments, operations, exports and governmental revenues.
In April 2023, INX International Ink, Co., a major supplier of coating solutions announced the launch of a GB-XA oxygen barrier coating solution, EcoStage, especially designed for mono-material packaging and food preservation purposes. The new coating solution is expected to enhance the shelf life of food products while maintaining the color and clarity of external packaging material.
In June 2022, the most prominent global supplier of packaging labels and coatings, Siegwerk announced an important improvement in deinking. The improvement has been made especially for rigid plastic packaging materials. The invention aims to enhance mechanical recycling in the industry. As a result of this improvement, Siegwerk is aiming to offer a UV-curing primer that can work with pressure-sensitive materials.