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市场调查报告书
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1511265

全球电子货架标籤 (ESL) 市场，预测到 2030 年：按产品类型、按组件类型、按技术、按应用、按最终用户、按地区

Electronic Shelf Label Market Forecasts to 2030 - Global Analysis By Product Type (Segmented E-Paper, Full-Graphic E-Paper, Liquid-Crystal Display and Other Product Types), Component Type, Technology, Application, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据Stratistics MRC预测，2024年全球电子货架标籤（ESL）市场规模将达到17亿美元，预计到2030年将达到41亿美元，预测期内复合年增长率为15.8%。

电子货架标籤 (ESL) 是零售商店中用于显示产品价格和资讯的数位显示器。 ESL 通常与产品一起放置在商店中，旨在取代传统的纸质价格标籤。 ESL可以显示各种类型的信息，例如产品名称、价格、促销、可用性、条码等。经常使用电子纸（e-paper）和液晶显示器（LCD）等技术，并且可以结合蓝牙和Wi-Fi等无线通讯协定来进行资料传输和更新。

根据美国人口普查局2022年3月数据，2021年零售总收入约6.6兆美元，较前一年增加约10亿美元。

零售自动化趋势不断成长

市场正在见证零售自动化趋势的显着激增。零售商越来越多地采用这些系统来自动定价和产品资讯更新。这种转变消除了手工工作，减少了错误，并提高了业务效率。该技术的即时更新和动态定价功能与不断发展的零售环境一致，为客户提供无缝、快速的购物体验，同时简化零售商的管理流程。

安全问题

确保从后端系统到 ESL 的资料传输的完整性对于防止篡改和未授权存取至关重要。加密通讯协定必须足够强大，才能阻止骇客攻击。此外，安全的身份验证机制对于检验发送到 ESL 的命令并防止恶意操作至关重要。需要持续监控和更新安全通讯协定，以领先于不断变化的威胁并保护动态环境中的敏感资讯。因此，安全问题是限制市场成长的因素。

ESL 技术的进步

物联网感测器的整合可即时更新，确保准确性和效率。电子墨水显示器提供清晰的可视性和低能耗，降低营运成本。此外，蓝牙等无线通讯协定可实现远端系统管理和客製化的无缝连接。这些技术进步增强了市场能力并提供了动态和敏捷的零售环境。

安装和支援基础设施成本高昂

由于安装成本和配套基础设施成本高昂，市场面临重大挑战。部署这些系统需要在硬体、软体和网路基础设施方面进行大量投资。此外，持续的维护和支援成本也会增加实施技术的公司的整体成本负担。这些高成本为规模较小的零售商和预算有限的组织设置了进入壁垒，影响了整个零售业解决方案的采用。

COVID-19 的影响：

COVID-19 大流行对电子货架标籤 (ESL) 市场产生了重大影响。最初，供应链中断导致 ESL 零件短缺，影响了生产和部署。然而，随着零售商将重点转向线上管道，由于 ESL 在增强数位购物体验和实现即时价格更新方面的作用，对 ESL 的需求激增。儘管疫情初期带来了挑战，但这项变化加速了 ESL 的采用并促进了市场创新。

LCD 细分市场预计将在预测期内成为最大的细分市场

预计液晶显示器将成为预测期内最大的市场。其多功能性、低功耗和Sharp Corporation的视觉品质使其成为零售环境中显示价格、促销和产品资讯的理想选择。这些由 LCD 驱动的系统即时更新，使零售商能够有效管理库存并改善客户体验。随着对动态定价和数数位电子看板的需求不断增长，基于 LCD 的解决方案继续在零售业务中发挥关键作用。

电池产业预计在预测期内复合年增长率最高

预计电池产业在预测期内复合年增长率最高。这些电池通常是纽扣电池或纽扣电池，为数位显示器供电并实现即时价格更新和促销讯息。随着世界各地的零售商采用 ESL 来改善客户体验并简化业务，对高效、持久电池的需求正在迅速增长。这一趋势也导致了电池技术的创新，以满足特定应用的要求。

比最大的地区

由于零售商越来越多地采用数位价格标籤，预计北美在预测期内将占据最大的市场占有率。这些系统提供即时价格更新、降低营运成本并改善整体购物体验。对高效库存管理的需求、显示技术的技术进步以及对环境友善解决方案的需求等因素都促进了市场的扩张。

复合年增长率最高的地区：

预计亚太地区在预测期内复合年增长率最高。由于都市化、可支配收入增加和消费者支出增加，该地区的零售业正在迅速扩张。这种成长促使零售商采用先进技术来改善客户体验并简化业务。该地区的零售商渴望采用能够提高业务效率并降低成本的技术。

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    • 根据产品系列、地理分布和策略联盟对主要企业基准化分析

目录

第一章执行摘要

第二章 前言

  • 概述
  • 相关利益者
  • 调查范围
  • 调查方法
    • 资料探勘
    • 资料分析
    • 资料检验
    • 研究途径
  • 研究资讯来源
    • 主要研究资讯来源
    • 二次研究资讯来源
    • 先决条件

第三章市场趋势分析

  • 促进因素
  • 抑制因素
  • 机会
  • 威胁
  • 产品分析
  • 技术分析
  • 应用分析
  • 最终用户分析
  • 新兴市场
  • COVID-19 的影响

第4章波特五力分析

  • 供应商的议价能力
  • 买方议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争公司之间的敌对关係

第五章全球电子货架标籤 (ESL) 市场：依产品类型

  • 分段电子纸
  • 全图电子纸
  • LCD
  • 其他的

第六章全球电子货架标籤 (ESL) 市场：按组件类型

  • 显示模组
  • 通讯模组
  • 电池
  • 微控制器/处理器
  • 其他的

第七章全球电子货架标籤 (ESL) 市场：依技术分类

  • 射频 (RF)
  • 红外线（IR）
  • 近场通讯（NFC）
  • 其他的

第八章全球电子货架标籤 (ESL) 市场：按应用分类

  • 价格管理
  • 库存控制
  • 促销管理
  • 产品资讯展示
  • 其他的

第九章全球电子货架标籤 (ESL) 市场：按最终用户分类

  • 零售
  • 卫生保健
  • 製造业
  • 物流/仓储
  • 其他的

第十章全球电子货架标籤 (ESL) 市场：按地区

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲国家
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 其他亚太地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地区
  • 中东/非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲

第十一章 主要进展

  • 合约、伙伴关係、协作和合资企业
  • 收购和合併
  • 新产品发布
  • 业务扩展
  • 其他关键策略

第十二章 公司概况

  • Pricer AB
  • Displaydata
  • Altierre Corporation
  • Opticon
  • Teraoka Seiko
  • Hanshow Technology
  • SoluM
  • Altierre
  • E Ink Holdings
  • LG Innotek
  • Planar Systems
  • Samsung Electro-Mechanics
  • Panasonic
  • Delfi Technologies
  • Easypak
Product Code: SMRC26635

According to Stratistics MRC, the Global Electronic Shelf Label Market is accounted for $1.7 billion in 2024 and is expected to reach $4.1 billion by 2030 growing at a CAGR of 15.8% during the forecast period. Electronic Shelf Labels (ESLs) are digital displays used in retail environments to show product pricing and information. They are typically placed on store shelves alongside merchandise and are designed to replace traditional paper price tags. ESLs are capable of displaying various types of information such as product names, prices, promotions, stock levels, and barcodes. They often use technologies like electronic paper (e-paper) or liquid crystal displays (LCDs) for the display, and may incorporate wireless communication protocols such as Bluetooth or Wi-Fi for data transmission and updates.

According to US Census Bureau March 2022, total retail revenues in 2021 were roughly USD 6.6 trillion, an increase of around USD 1 billion from the previous year.

Market Dynamics:

Driver:

Growing trend of retail automation

The market is witnessing a notable surge in retail automation trends. Retailers are increasingly adopting these systems to automate pricing and product information updates. This shift eliminates manual efforts, reduces errors, and enhances operational efficiency. This technology's real-time updates and dynamic pricing capabilities align with the evolving retail landscape, offering a seamless and responsive shopping experience to customers while streamlining management processes for retailers.

Restraint:

Security concerns

Ensuring the integrity of data transmission from backend systems to ESLs is critical to prevent tampering or unauthorized access. Encryption protocols must be robust to thwart hacking attempts. Moreover, secure authentication mechanisms are vital to verify commands sent to ESLs, preventing malicious manipulation. Continuous monitoring and updates to security protocols are necessary to stay ahead of evolving threats and safeguard sensitive information in the dynamic environment. Thus, security concern is the factor restraining the growth of the market.

Opportunity:

Advancements in ESL technology

The integration of IoT sensors allows for real-time updates, ensuring accuracy and efficiency. E-ink displays provide clear visibility and low energy consumption, reducing operational costs. Furthermore, the adoption of wireless communication protocols like Bluetooth enables seamless connectivity for remote management and customization. These technological advancements enhance the market's capabilities, offering a dynamic and responsive retail environment.

Threat:

High installation and supporting infrastructure costs

The market faces significant challenges due to high installation and supporting infrastructure costs. Implementing these systems requires substantial investment in hardware, software, and network infrastructure. Additionally, ongoing maintenance and support expenses contribute to the overall cost burden for businesses adopting technology. These high costs can be a barrier to entry for smaller retailers or organizations with limited budgets, impacting the widespread adoption of solutions across the retail industry.

Covid-19 Impact:

The COVID-19 pandemic has significantly impacted the Electronic Shelf Label (ESL) market. Initially, disruptions in the supply chain led to shortages of ESL components, affecting production and deployment. However, as retailers shifted focus to online channels, the demand for ESLs surged due to their role in enhancing digital shopping experiences and enabling real-time pricing updates. This shift accelerated ESL adoption, driving innovation in the market despite the initial challenges posed by the pandemic.

The liquid-crystal display segment is expected to be the largest during the forecast period

The liquid-crystal display is expected to be the largest during the forecast period. Its versatility, low power consumption, and sharp visual quality make it ideal for displaying pricing, promotions, and product information in retail environments. These systems leveraging LCDs offer real-time updates, enabling retailers to manage inventory efficiently and enhance customer experiences. As the demand for dynamic pricing and digital signage grows, LCD-based solutions continue to play a pivotal role in revolutionizing retail operations.

The batteries segment is expected to have the highest CAGR during the forecast period

The batteries segment is expected to have the highest CAGR during the forecast period. These batteries, often of the coin or button-cell type, power the digital displays, enabling real-time pricing updates and promotional messaging. With the increasing adoption of ESLs by retailers worldwide to enhance customer experience and streamline operations, the demand for efficient, long-lasting batteries has surged. This trend has also led to innovations in battery technology to meet the specific requirements of applications.

Region with largest share:

North America is projected to hold the largest market share during the forecast period driven by the increasing adoption of digital price tags by retailers. These systems offer real-time pricing updates, reduce operational costs, and enhance the overall shopping experience. Factors such as the demand for efficient inventory management, technological advancements in display technologies, and the need for eco-friendly solutions are contributing to the expansion of the market.

Region with highest CAGR:

Asia Pacific is projected to hold the highest CAGR over the forecast period. The region has seen a rapid expansion in the retail sector, driven by urbanization, rising disposable incomes, and increasing consumer spending. This growth has led retailers to adopt advanced technologies to enhance customer experiences and streamline operations. Retailers in the regions are keen on adopting technologies that improve operational efficiency and cut down on costs.

Key players in the market

Some of the key players in Electronic Shelf Label market include Pricer AB, Displaydata, Altierre Corporation, Opticon, Teraoka Seiko, Hanshow Technology, SoluM, Altierre, E Ink Holdings, LG Innotek, Planar Systems, Samsung Electro-Mechanics, Panasonic, Delfi Technologies, and Easypak.

Key Developments:

In November 2022, Pricer strengthened its strategic partnership with StrongPoint, a leading grocery retailer that provides smart solutions for retail stores and distributes Pricer's ESLs in Europe. The new agreement increases StrongPoint's geographic scope to the UK and Ireland.

In August 2022, SoluM announced a partnership with Ekko GmbH, an Industry 4.0 SaaS platform. With this partnership, SoluM integrated Ekko's platform with its ESLs to provide enhanced logistics capabilities in retail stores.

Product Types Covered:

  • Segmented E-Paper
  • Full-Graphic E-Paper
  • Liquid-Crystal Display
  • Other Product Types

Component Types Covered:

  • Display Modules
  • Communication Modules
  • Batteries
  • Microcontrollers/Processors
  • Other Component Types

Technologies Covered:

  • Radio Frequency (RF)
  • Infrared (IR)
  • Near Field Communication (NFC)
  • Other Technologies

Applications Covered:

  • Pricing Management
  • Inventory Management
  • Promotion Management
  • Product Information Display
  • Other Applications

End Users Covered:

  • Retail
  • Healthcare
  • Manufacturing
  • Logistics and Warehousing
  • Other End Users

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 Technology Analysis
  • 3.8 Application Analysis
  • 3.9 End User Analysis
  • 3.10 Emerging Markets
  • 3.11 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Electronic Shelf Label Market, By Product Type

  • 5.1 Introduction
  • 5.2 Segmented E-Paper
  • 5.3 Full-Graphic E-Paper
  • 5.4 Liquid-Crystal Display
  • 5.5 Other Product Types

6 Global Electronic Shelf Label Market, By Component Type

  • 6.1 Introduction
  • 6.2 Display Modules
  • 6.3 Communication Modules
  • 6.4 Batteries
  • 6.5 Microcontrollers/Processors
  • 6.6 Other Component Types

7 Global Electronic Shelf Label Market, By Technology

  • 7.1 Introduction
  • 7.2 Radio Frequency (RF)
  • 7.3 Infrared (IR)
  • 7.4 Near Field Communication (NFC)
  • 7.5 Other Technologies

8 Global Electronic Shelf Label Market, By Application

  • 8.1 Introduction
  • 8.2 Pricing Management
  • 8.3 Inventory Management
  • 8.4 Promotion Management
  • 8.5 Product Information Display
  • 8.6 Other Applications

9 Global Electronic Shelf Label Market, By End User

  • 9.1 Introduction
  • 9.2 Retail
  • 9.3 Healthcare
  • 9.4 Manufacturing
  • 9.5 Logistics and Warehousing
  • 9.6 Other End Users

10 Global Electronic Shelf Label Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Pricer AB
  • 12.2 Displaydata
  • 12.3 Altierre Corporation
  • 12.4 Opticon
  • 12.5 Teraoka Seiko
  • 12.6 Hanshow Technology
  • 12.7 SoluM
  • 12.8 Altierre
  • 12.9 E Ink Holdings
  • 12.10 LG Innotek
  • 12.11 Planar Systems
  • 12.12 Samsung Electro-Mechanics
  • 12.13 Panasonic
  • 12.14 Delfi Technologies
  • 12.15 Easypak

List of Tables

  • Table 1 Global Electronic Shelf Label Market Outlook, By Region (2022-2030) ($MN)
  • Table 2 Global Electronic Shelf Label Market Outlook, By Product Type (2022-2030) ($MN)
  • Table 3 Global Electronic Shelf Label Market Outlook, By Segmented E-Paper (2022-2030) ($MN)
  • Table 4 Global Electronic Shelf Label Market Outlook, By Full-Graphic E-Paper (2022-2030) ($MN)
  • Table 5 Global Electronic Shelf Label Market Outlook, By Liquid-Crystal Display (2022-2030) ($MN)
  • Table 6 Global Electronic Shelf Label Market Outlook, By Other Product Types (2022-2030) ($MN)
  • Table 7 Global Electronic Shelf Label Market Outlook, By Component Type (2022-2030) ($MN)
  • Table 8 Global Electronic Shelf Label Market Outlook, By Display Modules (2022-2030) ($MN)
  • Table 9 Global Electronic Shelf Label Market Outlook, By Communication Modules (2022-2030) ($MN)
  • Table 10 Global Electronic Shelf Label Market Outlook, By Batteries (2022-2030) ($MN)
  • Table 11 Global Electronic Shelf Label Market Outlook, By Microcontrollers/Processors (2022-2030) ($MN)
  • Table 12 Global Electronic Shelf Label Market Outlook, By Other Component Types (2022-2030) ($MN)
  • Table 13 Global Electronic Shelf Label Market Outlook, By Technology (2022-2030) ($MN)
  • Table 14 Global Electronic Shelf Label Market Outlook, By Radio Frequency (RF) (2022-2030) ($MN)
  • Table 15 Global Electronic Shelf Label Market Outlook, By Infrared (IR) (2022-2030) ($MN)
  • Table 16 Global Electronic Shelf Label Market Outlook, By Near Field Communication (NFC) (2022-2030) ($MN)
  • Table 17 Global Electronic Shelf Label Market Outlook, By Other Technologies (2022-2030) ($MN)
  • Table 18 Global Electronic Shelf Label Market Outlook, By Application (2022-2030) ($MN)
  • Table 19 Global Electronic Shelf Label Market Outlook, By Pricing Management (2022-2030) ($MN)
  • Table 20 Global Electronic Shelf Label Market Outlook, By Inventory Management (2022-2030) ($MN)
  • Table 21 Global Electronic Shelf Label Market Outlook, By Promotion Management (2022-2030) ($MN)
  • Table 22 Global Electronic Shelf Label Market Outlook, By Product Information Display (2022-2030) ($MN)
  • Table 23 Global Electronic Shelf Label Market Outlook, By Other Applications (2022-2030) ($MN)
  • Table 24 Global Electronic Shelf Label Market Outlook, By End User (2022-2030) ($MN)
  • Table 25 Global Electronic Shelf Label Market Outlook, By Retail (2022-2030) ($MN)
  • Table 26 Global Electronic Shelf Label Market Outlook, By Healthcare (2022-2030) ($MN)
  • Table 27 Global Electronic Shelf Label Market Outlook, By Manufacturing (2022-2030) ($MN)
  • Table 28 Global Electronic Shelf Label Market Outlook, By Logistics and Warehousing (2022-2030) ($MN)
  • Table 29 Global Electronic Shelf Label Market Outlook, By Other End Users (2022-2030) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.