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市场调查报告书
商品编码
1896146
电动摩托车市场预测至2032年:按车辆类型、电池类型、连接功能、动力系统、最终用户和地区分類的全球分析Electric Two-Wheeler Market Forecasts to 2032 - Global Analysis By Vehicle Type, Battery Type, Connectivity Feature, Drive, End User, and By Geography |
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根据 Stratistics MRC 的一项研究,预计到 2025 年,全球电动两轮车市场规模将达到 226 亿美元,到 2032 年将达到 469 亿美元,预测期内复合年增长率为 11%。
电动两轮车是一种紧凑、环保的车辆,它由电动马达和可充电电池驱动,而非传统的内燃机。电动两轮车专为都市区通勤而设计,包括Scooter、摩托车和轻型机踏车。这些车辆零排放、营运成本更低、噪音更小。最新车型整合了再生煞车、行动应用程式整合、GPS定位和可更换电池系统等先进功能,进一步提升了便利性和效率。电动两轮车提供了永续的智慧旅行解决方案,在解决人口密集都市区交通拥堵和污染问题方面发挥越来越重要的作用。
都市区拥挤和最后一公里需求
都市区拥挤和对高效「最后一公里」出行需求的日益增长,正在推动电动两轮车的普及。这些车辆小巧灵活、经济实惠,为穿梭于拥挤的城市街道提供了一个切实可行的解决方案。随着人们对永续旅行需求的成长,电动Scooter和两轮车能够缩短旅行时间、减少排放气体并降低营运成本。配送服务、共享出行平台和通勤者越来越青睐这些车辆,使其成为解决城市交通难题的重要工具,同时也有助于政府减少污染和交通拥堵的努力。
对电池性能和续航里程的担忧
电池性能有限和里程焦虑仍然是电动两轮车市场发展面临的主要障碍。消费者往往因为担心续航里程不足、充电基础设施不完善以及电池性能随时间推移而劣化等问题而犹豫不决。目前的电池技术难以兼顾价格、耐用性和快速充电能力。这些挑战阻碍了电动两轮车的广泛普及,尤其是在充电基础设施不发达的地区。如果能量密度、温度控管和成本降低方面没有突破性进展,里程焦虑将继续削弱消费者的信心,并限制电动两轮车在都市区地区的市场渗透率。
连网汽车平台和应用程式
连网汽车平台和移动应用为电动摩托车提供了巨大的发展机会。 GPS导航、远距离诊断、电池健康监测和共乘等功能提升了使用者的便利性和安全性。这些数位化生态系统使製造商能够实现产品差异化,建立客户忠诚度,并透过订阅服务创造持续的收入来源。随着智慧运输系统的扩展,互联平台将把电动摩托车转变为智慧设备,满足消费者对无缝数位化体验的期望,同时协助智慧城市建设的愿景。
来自中国进口商品的竞争日益加剧
来自中国低成本进口产品的日益激烈的竞争对国内电动摩托车製造商构成了重大威胁。中国整车厂(OEM)正利用规模经济、激进的定价策略和快速的创新週期在全球范围内抢占市场份额。它们的进入往往给本土製造商带来价格压力,导致利润率下降,并挑战品牌忠诚度。此外,消费者对品质和安全标准的担忧可能会影响其信心,但实惠的价格正在推动电动摩托车的普及。如果缺乏强大的差异化优势,国内企业将面临市场份额流失的风险,因此,策略联盟、政府支持和创新对于抵御竞争压力至关重要。
疫情初期,由于封锁和供应链中断,电动两轮车的销售量受到抑制,但随着人们对个人、低成本、非接触式交通工具的需求激增,电动两轮车迅速復苏。外送服务和零工经济推动了电动两轮车的普及,而政府的刺激奖励策略和FAME(车辆、摩托车和电动车製造商协会)的奖励也为復苏提供了支持。燃油价格上涨和人们对健康的担忧进一步加速了人们从公共运输转向电动Scooter和电动两轮车的趋势。最终,新冠疫情提高了消费者对永续城市交通的认识,并促使政策部门加强支持力度,从而巩固了市场的长期成长势头。
预计在预测期内,电动Scooter细分市场将占据最大的市场份额。
由于价格实惠、易于使用且适合城市通勤,预计在预测期内,电动Scooter车将占据最大的市场份额。其紧凑的设计、低维护成本以及充电基础设施的广泛普及,使其成为短途出行的理想选择。政府推广清洁出行的措施和不断上涨的燃油成本进一步推动了电动滑板车的普及。随着主要汽车製造商不断扩大产品线以及消费者意识的提高,电动Scooter正成为已开发市场和新兴市场消费者的首选。
预计在预测期内,锂离子电池细分市场将实现最高的复合年增长率。
由于锂离子电池相比其他技术具有更高的能量密度、更轻的重量和更长的使用寿命,预计在预测期内,锂离子电池市场将保持最高的成长率。这些电池能够延长续航里程并实现快速充电,这对提升消费者满意度和营运效率至关重要。随着成本的下降和安全性的提高,锂离子电池技术在电动两轮车领域正日益受到青睐。汽车製造商正在投资研发先进的电池管理系统(BMS)和温度控管系统,进一步巩固锂离子电池作为下一代电动旅游基础技术的地位。
预计亚太地区在预测期内将保持最大的市场份额。这主要得益于中国、印度和印尼等国的高人口密度、都市化以及强有力的政府奖励。当地製造商提供符合当地需求的、具有成本效益的车型,而不断完善的基础设施也促进了电动两轮车的普及。有利的政策、日益增强的环保意识以及对「最后一公里」出行需求的增长进一步巩固了该地区的领先地位。亚太地区仍然是全球电动两轮车的製造和消费中心。
预计在预测期内,北美地区将实现最高的复合年增长率,这主要得益于日益严格的环境法规、消费者对可持续交通方式的偏好以及都市区微出行网络的不断扩展。联邦和州政府层级的激励措施,加上不断上涨的燃油价格和日益严重的交通拥堵问题,正推动消费者转向电动两轮车。该地区也受益于技术创新、高级产品供应以及消费者对休閒和高性能电动自行车日益增长的兴趣。战略合作和基础设施投资正在加速电动自行车在都市区和郊区的市场渗透。
According to Stratistics MRC, the Global Electric Two-Wheeler Market is accounted for $22.6 billion in 2025 and is expected to reach $46.9 billion by 2032 growing at a CAGR of 11% during the forecast period. An electric two-wheeler is a compact, eco-friendly vehicle powered by an electric motor and rechargeable battery, replacing traditional internal combustion engines. Designed for urban commuting, examples include scooters, motorcycles, and mopeds that deliver zero tailpipe emissions, reduced operating costs, and quieter rides. Modern models integrate advanced features such as regenerative braking, mobile app connectivity, GPS tracking, and swappable battery systems, enhancing convenience and efficiency. By offering sustainable, smart mobility solutions, electric two-wheelers are increasingly vital for addressing congestion and pollution in dense urban regions.
Urban congestion and last-mile demand
Urban congestion and the growing need for efficient last-mile connectivity are driving adoption of electric two-wheelers. Compact, agile, and cost-effective, they offer a practical solution for navigating crowded city streets. With rising demand for sustainable mobility, electric scooters and motorcycles reduce travel time, emissions, and operating costs. Delivery services, ride-sharing platforms, and commuters increasingly prefer these vehicles, positioning them as essential tools for addressing urban transport challenges while supporting government initiatives to reduce pollution and traffic density.
Battery performance and range anxiety
Battery performance limitations and range anxiety remain significant restraints in the electric two-wheeler market. Consumers often hesitate due to concerns about limited travel distance, charging availability, and battery degradation over time. Current battery technologies struggle to balance affordability, durability, and fast-charging capabilities. These issues hinder widespread adoption, particularly in regions with underdeveloped charging infrastructure. Without breakthroughs in energy density, thermal management, and cost reduction, range anxiety will continue to slow consumer confidence and restrict market penetration in urban and rural areas.
Connected vehicle platforms and apps
Connected vehicle platforms and mobile applications present a major opportunity for electric two-wheelers. Features such as GPS navigation, remote diagnostics, battery health monitoring, and ride-sharing integration enhance user convenience and safety. These digital ecosystems enable manufacturers to differentiate products, build customer loyalty, and create recurring revenue streams through subscription services. As smart mobility ecosystems expand, connected platforms will transform electric two-wheelers into intelligent devices, aligning with consumer expectations for seamless digital experiences and supporting the broader vision of smart cities.
Rising competition from Chinese imports
Rising competition from low-cost Chinese imports poses a critical threat to domestic electric two-wheeler manufacturers. Chinese OEMs leverage economies of scale, aggressive pricing, and rapid innovation cycles to capture market share globally. Their entry often undercuts local players, pressuring margins and challenging brand loyalty. Additionally, concerns over quality and safety standards may affect consumer trust, but affordability drives adoption. Without strong differentiation, local firms risk losing ground, making strategic alliances, government support, and innovation essential to withstand competitive pressures.
The pandemic initially suppressed sales due to lockdowns and supply chain disruptions, but electric two-wheelers rebounded quickly as demand for personal, low-cost, and contactless mobility surged. Delivery services and gig workers drove adoption, while government stimulus and FAME incentives supported recovery. Rising fuel prices and health concerns further accelerated the shift from public transport to electric scooters and motorcycles. COVID-19 ultimately catalyzed consumer awareness and policy support for sustainable urban mobility, strengthening the market's long-term trajectory.
The electric scooters segment is expected to be the largest during the forecast period
The electric scooters segment is expected to account for the largest market share during the forecast period, due to their affordability, ease of use, and suitability for urban commuting. Their compact design, low maintenance, and growing availability of charging infrastructure make them ideal for short-distance travel. Governments promoting clean mobility and rising fuel costs further accelerate adoption. With expanding product portfolios from key OEMs and increasing consumer awareness, electric scooters are becoming the preferred choice across both developed and emerging markets.
The lithium-ion segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the lithium-ion segment is predicted to witness the highest growth rate, driven by its superior energy density, lightweight profile, and longer lifecycle compared to alternatives. These batteries enable extended range and faster charging, critical for consumer satisfaction and operational efficiency. As costs decline and safety improves, lithium-ion technology is increasingly favored in electric two-wheelers. OEMs are investing in advanced BMS and thermal management systems, reinforcing lithium-ion's role as the backbone of next-gen electric mobility.
During the forecast period, the Asia Pacific region is expected to hold the largest market share, fueled by high population density, urbanization, and strong government incentives in countries like China, India, and Indonesia. Local manufacturers offer cost-effective models tailored to regional needs, while infrastructure development supports widespread adoption. The region's dominance is further reinforced by favorable policies, rising environmental awareness, and growing demand for last-mile connectivity. Asia Pacific remains the manufacturing and consumption hub for electric two-wheelers globally.
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, driven by increasing environmental regulations, consumer preference for sustainable transport, and expanding urban micro-mobility networks. Federal and state-level incentives, combined with rising fuel prices and congestion concerns, are pushing consumers toward electric two-wheelers. The region also benefits from technological innovation, premium product offerings, and growing interest in recreational and performance e-bikes. Strategic partnerships and infrastructure investments are accelerating market penetration across urban and suburban areas.
Key players in the market
Some of the key players in Electric Two-Wheeler Market include Yadea Group Holdings, Hero MotoCorp, Revolt Motors, Simple Energy, Ola Electric, Jiangsu Xinri, Yamaha Motor Co., Ltd., Harley-Davidson, Suzuki Motor Corporation, Gogoro Inc., Vmoto Soco, Piaggio & C. SpA, Bajaj Auto Ltd., TVS Motor Company, Ather Energy, and Okinawa Autotech.
In November 2025, Yamaha launched two new electric scooters in India, the AEROX E and EC-06, developed both in-house and with River Mobility, strengthening its EV portfolio and expanding presence in India's fast-growing electric mobility sector.
In September 2025, Harley-Davidson introduced the 440cc model in India, expanding its premium portfolio with a blend of EV and ICE offerings, targeting aspirational riders and strengthening its foothold in emerging markets.
In September 2025, SUNRA showcased its Dream 7 electric scooter at the Chongqing Motorcycle Expo, reinforcing its dominance in China's EV two-wheeler market with advanced design, improved battery efficiency, and smart connectivity features tailored for urban mobility.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.