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2024 年行销科技世界市场报告
市场调查报告书
商品编码
1415701

2024 年行销科技世界市场报告

Marketing Technology Global Market Report 2024
出版日期: 按订单生产 | 出版商: The Business Research Company | 英文 175 Pages | 商品交期: 2-10个工作天内

价格
简介目录

近年来行销技术的市场规模迅速扩大。将从2023年的4,031.8亿美元成长到2024年的4,885.7亿美元，复合年增长率为21.2%。这段时期的成长是由数位转型、社群媒体的成长、自动化和个人化、客户关係管理以及数位行销的兴起所推动的。

行销技术市场规模预计在未来几年将呈指数级增长。预计到2028年将成长至15707亿美元，复合年增长率为21.3%。预测期内的成长归因于电子商务的扩张、行动行销革命、云端运算的采用、元宇宙行销和全通路行销自动化。预测期内的主要趋势包括Martech堆迭整合、永续性和道德行销、MarTech堆迭整合、对话式行销、语音搜寻、视觉搜寻行销等。

由于数位行销的广泛引入，行销技术市场预计将增长。数位行销利用数位管道、平台和技术向特定受众推广产品、服务和品牌。市场形势采用各种行销技术来最大限度地提高数位行销的有效性、效率和覆盖范围。例如，美国云端基础的SEO管理解决方案公司Ranktracker提供的2022年10月资料显示，2020年和2021年数位行销支出均成长了14%。据预测，数位行销领域预计将以每年9%的速度成长。此外，美国软体公司甲骨文公司2021年的报告预计，全球数位广告支出将从2020年的3,780亿美元增加至2024年的6,460亿美元。这一显着增长证实了数位行销的采用正在增加，并对行销技术市场产生了积极影响。

对人工智慧不断增长的需求预计将成为未来行销技术市场扩张的驱动力。人工智慧（AI）涉及使用模拟人类智慧过程的电脑系统。人工智慧在重塑行销技术形势、彻底改变公司行销和客户参与方式、从而提高效率、个人化和决策方面发挥关键作用。例如，截至2022年1月，英国政府数位服务的资料显示，预计2020年至2040年间，人工智慧技术支出将大幅增加，从202.5亿美元增加至1,012.6亿美元。这一增长预计复合年增长率为 8.4%。因此，对人工智慧的需求不断增长是支撑行销技术市场成长的关键因素。

2023年行销科技市场最大的地区将是北美。行销技术报告涵盖亚太地区、西欧、中欧和东欧、北美、南美和中东/非洲。

目录

第一章执行摘要

第二章 市场特点

第三章 市场趋势与策略

第四章宏观经济情景

  • 高通膨对市场的影响
  • 乌克兰与俄罗斯战争对市场的影响
  • COVID-19 对市场的影响

第五章世界市场规模与成长

  • 全球行销科技市场的驱动因素与抑制因素
    • 市场驱动因素
    • 市场抑制因素
  • 2018-2023年全球行销技术市场规模表现与成长
  • 2023-2028、2033年全球行销技术市场规模及成长预测

第六章市场区隔

  • 全球行销科技市场，依产品细分、实际与预测，2018-2023、2023-2028、2033
  • 社群媒体工具
  • 内容行销工具
  • 富媒体工具
  • 自动化工具
  • 资料和分析工具
  • 销售支援工具
  • 全球行销科技市场，依部署、绩效和预测细分，2018-2023、2023-2028、2033
  • 本地
  • 云
  • 全球行销科技市场，按应用、效能和预测细分，2018-2023、2023-2028、2033
  • 资讯科技和通讯
  • 零售与电子商务
  • 医疗保健
  • 媒体和娱乐
  • 体育和赛事
  • 银行金融服务和保险 (BFSI)
  • 房地产
  • 其他用途

第 7 章 区域与国家分析

  • 全球行销科技市场，按地区、绩效和预测，2018-2023、2023-2028、2033
  • 全球行销科技市场，依国家、绩效及预测，2018-2023、2023-2028、2033

第八章亚太市场

第九章 中国市场

第十章 印度市场

第十一章 日本市场

第十二章 澳洲市场

第十三章 印尼市场

第14章 韩国市场

第十五章 西欧市场

第十六章英国市场

第十七章 德国市场

第十八章 法国市场

第十九章 义大利市场

第20章 西班牙市场

第21章 东欧市场

第22章 俄罗斯市场

第23章 北美市场

第24章美国市场

第25章加拿大市场

第26章 南美洲市场

第27章 巴西市场

第28章 中东市场

第29章 非洲市场

第三十章 竞争形势及公司概况

  • 行销科技市场竞争形势
  • 行销科技市场公司简介
    • Apple Inc.
    • Microsoft Corporation
    • Amazon Web Services Inc.
    • Oracle Corporation
    • SAP SE

第三十一章 其他重大及创新企业

  • Salesforce Inc.
  • Adobe Inc.
  • Amdocs
  • Hubspot Inc.
  • Aptean Inc.
  • Tackle.io
  • Real Chemistry
  • Zoho Corporation
  • Acoustic LP
  • ActiveCampaign
  • Crisp Thinking Group Limited.
  • Adjust GmbH
  • Tableau Software LLC
  • Mediafly
  • Convoso Tech International Pvt. Ltd.

第32章竞争基准化分析

第 33 章. 竞争对手仪表板

第三十四章 重大併购

第35章 未来前景与潜力分析

第36章附录

简介目录
Product Code: r12300

“Marketing Technology Global Market Report 2024 ” from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on marketing technology market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
  • Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for marketing technology? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? “The marketing technology market global report ” from The Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

Scope

Markets Covered:

  • 1) By Product: Social Media Tools; Content Marketing Tools; Rich Media Tool; Automation Tool; Data And Analytics Tools; Sales Enablement Tools
  • 2) By Deployment: On-Premise; Cloud
  • 3) By Application: Information Technology And Telecommunication; Retail And E-commerce; Healthcare; Media And Entertainment; Sports And Events; Banking Financial Services And Insurance (BFSI); Real Estate; Other Applications
  • Companies Mentioned: Apple Inc.; Microsoft Corporation; Amazon Web Services Inc.; Oracle Corporation; SAP SE
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery format: PDF, Word and Excel Data Dashboard.

Executive Summary

Marketing technology encompasses a suite of integrated tools and technologies that empower marketers to streamline their activities, engage with customers more effectively, and automate numerous repetitive tasks. These technologies serve a broad spectrum of purposes and find applications across various industries and business functions, ultimately enhancing marketing strategies, boosting customer engagement, and driving business growth.

The primary categories of products within marketing technology include social media tools, content marketing tools, rich media tools, automation tools, data analytics tools, and sales enablement tools. Social media tools consist of software applications and platforms specifically crafted to aid individuals, businesses, and organizations in managing and optimizing their presence on social media platforms. These tools can be deployed through on-premise or cloud-based modes, catering to diverse applications such as information technology, telecommunications, retail, e-commerce, healthcare, media, entertainment, sports, events, banking, financial services, insurance (BFSI), real estate, and other sectors.

The marketing technology market research report is one of a series of new reports from The Business Research Company that provides marketing technology market statistics, including marketing technology industry global market size, regional shares, competitors with a marketing technology market share, detailed marketing technology market segments, market trends and opportunities and any further data you may need to thrive in the marketing technology industry. This marketing technology market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The marketing technology market size has grown exponentially in recent years. It will grow from $403.18 billion in 2023 to $488.57 billion in 2024 at a compound annual growth rate (CAGR) of 21.2%. The growth in the historic period can be attributed to digital transformation, social media growth, automation and personalization, customer relationship management, rise of digital marketing, .

The marketing technology market size is expected to see exponential growth in the next few years. It will grow to $1057.07 billion in 2028 at a compound annual growth rate (CAGR) of 21.3%. The growth in the forecast period can be attributed to e-commerce expansion, mobile marketing revolution, cloud computing adoption, metaverse marketing, omnichannel marketing automation. Major trends in the forecast period include martech stack consolidation, sustainability and ethical marketing, martech stack consolidation, conversational marketing, voice search and visual search marketing.

The marketing technology market is expected to experience growth due to the increasing adoption of digital marketing practices. Digital marketing leverages digital channels, platforms, and technologies to promote products, services, or brands to a specific target audience. Marketers employ a range of marketing technologies to maximize the effectiveness, efficiency, and reach of their digital marketing efforts in today's digital landscape. For instance, data from October 2022, provided by Ranktracker, a cloud-based SEO management solution company in the United States, revealed that digital marketing spending increased by 14% in both 2020 and 2021. Projections indicate that the digital marketing sector is poised for an annual growth rate of 9%. Moreover, a 2021 report from Oracle Corporation, a U.S.-based software company, estimated that global spending on digital advertising was set to increase from $378 billion in 2020 to $646 billion by 2024. This significant rise underscores the increasing adoption of digital marketing and its positive impact on the marketing technology market.

The growing demand for artificial intelligence is expected to be a driving force behind the expansion of the marketing technology market in the future. Artificial intelligence (AI) involves the use of computer systems to simulate human intelligence processes. AI is playing a pivotal role in reshaping the marketing technology landscape, revolutionizing how businesses approach marketing and customer engagement, and leading to improvements in efficiency, personalization, and decision-making. For example, as of January 2022, data from the UK's Government Digital Service revealed that the overall spending on AI technologies was projected to increase substantially between 2020 and 2040, rising from $20.25 billion to $101.26 billion. This growth is expected to occur at a compound annual growth rate of 8.4%. Thus, the increasing demand for artificial intelligence is a key driver behind the growth of the marketing technology market.

The potential hindrance to market growth in the forecast period stems from the implementation of stringent privacy laws. These strict privacy laws, particularly in the digital domain, have the potential to impact the marketing technology market, as technology companies are actively working to ensure compliance with these regulations. For example, in August 2022, the Consumer Financial Protection Bureau (CFPB) issued an interpretive regulation that delineated the circumstances under which digital marketing companies collaborating with financial institutions must adhere to federal consumer financial protection laws. The CFPB, along with other law enforcement agencies, possesses the authority to hold digital marketers, posing as service providers, accountable for engaging in activities that are deemed unfair, abusive, or deceptive, as well as other violations of consumer financial protection. Hence, the stringent privacy laws governing the digital landscape are acting as a deterrent to the growth of the marketing technology market.

engaged in the development of innovative AI-driven marketing technologies, specifically focusing on AI-powered assistance technology, with the aim of driving organizational growth. AI-powered assistance technology involves the use of software programs that leverage artificial intelligence (AI) to provide users with valuable support. These programs utilize AI algorithms to comprehend natural language voice commands and execute tasks on behalf of the user. For example, in March 2023, Microsoft Corporation, a leading US-based technology corporation, introduced Dynamics 365 Copilot. This cutting-edge AI-powered assistant is designed to assist a wide range of users, including marketers and customer representatives, in their day-to-day tasks. Dynamics 365 Copilot is powered by Microsoft's GPT-3 language model, which has been trained on an extensive dataset encompassing text and code. This robust foundation enables Copilot to not only grasp the context of conversations but also generate text, perform language translations, generate various forms of creative content, and provide well-informed responses to user queries.

In December 2021, Microsoft Corporation, a prominent US-based technology giant, completed its acquisition of Xandr Inc., an advertising company, for an undisclosed sum. This strategic move signifies Microsoft's ambition to expand its advertising endeavors, gain access to Xandr's valuable data and insights, fortify its programmatic advertising capabilities, and forge a unified advertising platform. Xandr Inc. specializes in delivering diverse marketing technology services.

Major players in the marketing technology market are Apple Inc., Microsoft Corporation, Amazon Web Services Inc., Oracle Corporation, SAP SE, Salesforce Inc., Adobe Inc., Amdocs, Hubspot Inc., Aptean Inc., Tackle.io, Real Chemistry, Zoho Corporation, Acoustic L.P., ActiveCampaign, Crisp Thinking Group Limited., Adjust GmbH, Tableau Software LLC, Mediafly, Convoso Tech International Pvt. Ltd., SOCi Inc., Artesian Solutions Ltd., WebFX Inc., Share Local Media , Buzzoole, ContentGrow, Fullcircl, SpyFu Inc., Konnect Insights, Evergage .

North America was the largest region in the marketing technology market in 2023. The regions covered in marketing technology report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the marketing technology market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The marketing technology market consists of revenues earned by entities by providing marketing technology services such as consulting and strategy, personalization and customer journey mapping, customization and development, campaign management, social media management and email marketing services. The market value includes the value of related goods sold by the service provider or included within the service offering. The marketing technology market also includes sales of campaign monitors, sendgrid tools, pardot tools, pipedrive tools, salesforce tools, market tools and hootsuite tools. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Table of Contents

1. Executive Summary

2. Marketing Technology Market Characteristics

3. Marketing Technology Market Trends And Strategies

4. Marketing Technology Market - Macro Economic Scenario

  • 4.1. Impact Of High Inflation On The Market
  • 4.2. Ukraine-Russia War Impact On The Market
  • 4.3. COVID-19 Impact On The Market

5. Global Marketing Technology Market Size and Growth

  • 5.1. Global Marketing Technology Market Drivers and Restraints
    • 5.1.1. Drivers Of The Market
    • 5.1.2. Restraints Of The Market
  • 5.2. Global Marketing Technology Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
  • 5.3. Global Marketing Technology Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Marketing Technology Market Segmentation

  • 6.1. Global Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Social Media Tools
  • Content Marketing Tools
  • Rich Media Tool
  • Automation Tool
  • Data And Analytics Tools
  • Sales Enablement Tools
  • 6.2. Global Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • On-Premise
  • Cloud
  • 6.3. Global Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Information Technology And Telecommunication
  • Retail And E-commerce
  • Healthcare
  • Media And Entertainment
  • Sports And Events
  • Banking Financial Services And Insurance (BFSI)
  • Real Estate
  • Other Applications

7. Marketing Technology Market Regional And Country Analysis

  • 7.1. Global Marketing Technology Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 7.2. Global Marketing Technology Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Marketing Technology Market

  • 8.1. Asia-Pacific Marketing Technology Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.3. Asia-Pacific Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.4. Asia-Pacific Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Marketing Technology Market

  • 9.1. China Marketing Technology Market Overview
  • 9.2. China Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.3. China Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.4. China Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Marketing Technology Market

  • 10.1. India Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.2. India Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.3. India Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Marketing Technology Market

  • 11.1. Japan Marketing Technology Market Overview
  • 11.2. Japan Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.3. Japan Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.4. Japan Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Marketing Technology Market

  • 12.1. Australia Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.2. Australia Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.3. Australia Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Marketing Technology Market

  • 13.1. Indonesia Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.2. Indonesia Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.3. Indonesia Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Marketing Technology Market

  • 14.1. South Korea Marketing Technology Market Overview
  • 14.2. South Korea Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.3. South Korea Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.4. South Korea Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Marketing Technology Market

  • 15.1. Western Europe Marketing Technology Market Overview
  • 15.2. Western Europe Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.3. Western Europe Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.4. Western Europe Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Marketing Technology Market

  • 16.1. UK Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.2. UK Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.3. UK Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Marketing Technology Market

  • 17.1. Germany Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.2. Germany Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.3. Germany Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Marketing Technology Market

  • 18.1. France Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.2. France Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.3. France Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Marketing Technology Market

  • 19.1. Italy Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.2. Italy Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.3. Italy Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Marketing Technology Market

  • 20.1. Spain Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.2. Spain Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.3. Spain Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Marketing Technology Market

  • 21.1. Eastern Europe Marketing Technology Market Overview
  • 21.2. Eastern Europe Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.3. Eastern Europe Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.4. Eastern Europe Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Marketing Technology Market

  • 22.1. Russia Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.2. Russia Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.3. Russia Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Marketing Technology Market

  • 23.1. North America Marketing Technology Market Overview
  • 23.2. North America Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.3. North America Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.4. North America Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Marketing Technology Market

  • 24.1. USA Marketing Technology Market Overview
  • 24.2. USA Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.3. USA Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.4. USA Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Marketing Technology Market

  • 25.1. Canada Marketing Technology Market Overview
  • 25.2. Canada Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.3. Canada Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.4. Canada Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Marketing Technology Market

  • 26.1. South America Marketing Technology Market Overview
  • 26.2. South America Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.3. South America Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.4. South America Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Marketing Technology Market

  • 27.1. Brazil Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.2. Brazil Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.3. Brazil Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Marketing Technology Market

  • 28.1. Middle East Marketing Technology Market Overview
  • 28.2. Middle East Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.3. Middle East Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.4. Middle East Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Marketing Technology Market

  • 29.1. Africa Marketing Technology Market Overview
  • 29.2. Africa Marketing Technology Market, Segmentation By Product, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.3. Africa Marketing Technology Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.4. Africa Marketing Technology Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Marketing Technology Market Competitive Landscape And Company Profiles

  • 30.1. Marketing Technology Market Competitive Landscape
  • 30.2. Marketing Technology Market Company Profiles
    • 30.2.1. Apple Inc.
      • 30.2.1.1. Overview
      • 30.2.1.2. Products and Services
      • 30.2.1.3. Strategy
      • 30.2.1.4. Financial Performance
    • 30.2.2. Microsoft Corporation
      • 30.2.2.1. Overview
      • 30.2.2.2. Products and Services
      • 30.2.2.3. Strategy
      • 30.2.2.4. Financial Performance
    • 30.2.3. Amazon Web Services Inc.
      • 30.2.3.1. Overview
      • 30.2.3.2. Products and Services
      • 30.2.3.3. Strategy
      • 30.2.3.4. Financial Performance
    • 30.2.4. Oracle Corporation
      • 30.2.4.1. Overview
      • 30.2.4.2. Products and Services
      • 30.2.4.3. Strategy
      • 30.2.4.4. Financial Performance
    • 30.2.5. SAP SE
      • 30.2.5.1. Overview
      • 30.2.5.2. Products and Services
      • 30.2.5.3. Strategy
      • 30.2.5.4. Financial Performance

31. Marketing Technology Market Other Major And Innovative Companies

  • 31.1. Salesforce Inc.
  • 31.2. Adobe Inc.
  • 31.3. Amdocs
  • 31.4. Hubspot Inc.
  • 31.5. Aptean Inc.
  • 31.6. Tackle.io
  • 31.7. Real Chemistry
  • 31.8. Zoho Corporation
  • 31.9. Acoustic L.P.
  • 31.10. ActiveCampaign
  • 31.11. Crisp Thinking Group Limited.
  • 31.12. Adjust GmbH
  • 31.13. Tableau Software LLC
  • 31.14. Mediafly
  • 31.15. Convoso Tech International Pvt. Ltd.

32. Global Marketing Technology Market Competitive Benchmarking

33. Global Marketing Technology Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Marketing Technology Market

35. Marketing Technology Market Future Outlook and Potential Analysis

  • 35.1 Marketing Technology Market In 2028 - Countries Offering Most New Opportunities
  • 35.2 Marketing Technology Market In 2028 - Segments Offering Most New Opportunities
  • 35.3 Marketing Technology Market In 2028 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer