市场调查报告书
商品编码
1420228
北美冷冻主菜市场预测至 2030 年 - 区域分析 - 类型、类别和配销通路North America Frozen Entree Market Forecast to 2030 - Regional Analysis - Type, Category, and Distribution Channel |
北美冷冻主菜市场预计将从2022年的134.7488亿美元成长到2030年的188.9075亿美元。预计2022年至2030年CAGR为4.3%。
发展中国家缺乏冷链基础设施推动北美冷冻主菜市场
近年来,电子商务的出现彻底改变了消费者的购物和消费习惯。智慧型手机和互联网的普及、新兴技术、不断增长的购买力以及随时随地在线零售购物平台提供的便利性是有利于电子商务行业的关键因素。美国商务部零售指标司数据显示,2021年美国电商销售额达8,700亿美元,较2020年成长14.2%。2021年网路杂货销售额成长170%,占杂货总额的9.6%在美国的销售。
人们越来越喜欢线上零售平台来购买冷冻食品,例如冷冻主菜。根据美国冷冻食品研究所的数据,2020 年冷冻食品的线上销售额比一年前增长了 75%,其中冷冻晚餐/主菜、肉类、家禽和海鲜是最大的线上销售量。疫情期间,由于实体店关闭和政府实施的社会限制,食品和饮料的线上销售大幅成长。
大幅折扣、同一个屋檐下品牌众多、送货上门的选择是推动消费者关注线上购物的关键因素。电子商务在不同地区的渗透率不断上升,促使家乐氏公司 (Kellogg's Company)、康尼格拉品牌 (Conagra Brands) 和雀巢 SA (Nestle SA) 等冷冻主菜製造商透过亚马逊、Lidl 和沃尔玛。这一因素消除了对线下零售店的依赖,从而促进了北美冷冻主菜市场的成长。
北美冷冻主菜市场概况
冷冻主菜市场分为美国、加拿大和墨西哥。由于人们越来越喜欢快速简便的膳食解决方案,冷冻食品成为北美广泛消费的食品之一。冷冻主菜是工薪阶层和双收入家庭首选的快餐解决方案,因为它提供方便并节省准备时间。此外,消费者越来越多地采用健康的生活方式,并要求无麸质、低碳水化合物、全谷物和有机饮食产品。由于环境问题日益严重,人们对植物性食品的偏好增加等因素也支持了整个北美冷冻主菜市场的成长。持续的产品创新,包括新口味、更健康的选择和国际美食,吸引了消费者并推动市场成长。 2022 年 9 月,Impossible Foods Inc 推出了八种不同碗装的冷冻植物性主菜。这八种冷冻主菜在全球约 4,000 家沃尔玛门市有售。因此,製造商推出的不同风味和口味的产品创新预计将增加北美对冷冻主菜的需求。
北美冷冻主菜市场收入及 2030 年预测(百万美元)
北美冷冻主菜市场细分
北美冷冻主菜市场按类型、类别、配销通路和国家细分。
根据类型,北美冷冻主菜市场分为肉类主菜和植物性主菜。植物性主菜细分市场进一步分为甘藷主菜、植物性肉品主菜、蔬菜主菜和其他植物性主菜。 2022 年,肉品主菜细分市场在北美冷冻主菜市场中占据最大份额。
根据类别,北美冷冻主菜市场分为有机和传统。 2022 年,传统细分市场占据北美冷冻主菜市场的最大份额。
根据配销通路,北美冷冻主菜市场分为超市和大卖场、便利商店、线上零售等。 2022年,超市和大卖场占据北美冷冻主菜市场的最大份额。
根据国家/地区,北美冷冻主菜市场分为美国、加拿大和墨西哥。 2022年,美国将主导北美冷冻主菜市场。
Impossible Foods Inc、Kellogg Co、Daiya Foods Inc、Conagra Brands Inc、Nestle SA、Del Monte Foods Inc、Waffle Waffle LLC Inc、B & G Food Inc、Mars Inc 和 Amy's Kitchen Inc 是该地区运营的一些领先公司。北美冷冻主菜市场。
The North America frozen entree market is expected to grow from US$ 13,474.88 million in 2022 to US$ 18,890.75 million by 2030. It is estimated to grow at a CAGR of 4.3% from 2022 to 2030.
Lack of Cold Chain Infrastructure in Developing Countries Fuel the North America Frozen Entree Market
In recent years, the emergence of e-commerce has revolutionized consumer shopping and spending habits. Smartphone and internet penetration, emerging technologies, rising purchasing power, and convenience provided by online retail shopping platforms from anywhere at any time are among the key factors favoring the e-commerce industry. According to the US Department of Commerce Retail Indicator Division, e-commerce sales in the US reached US$ 870 billion in 2021, up by 14.2% from 2020. Online grocery sales grew by 170% in 2021, accounting for 9.6% of total grocery sales in the US.
People increasingly prefer online retail platforms for purchasing frozen food products such as frozen entree. According to American Frozen Food Institute, online sales of frozen food products increased by 75% in 2020 compared to a year ago, with frozen dinners/entrees, meat, poultry, and seafood being the biggest online sellers. During the pandemic, online sales of food and beverages rose significantly due to the shutdown of brick-and-mortar stores and the social restrictions imposed by governments.
Heavy discounts, wide availability of brands under one roof, and home delivery options are the key factors driving consumers' focus toward online shopping. The rising penetration of e-commerce across different geographies prompted manufacturers of frozen entree such as Kellogg's Company, Conagra Brands, and Nestle SA to expand their online presence by selling their products through well-known e-commerce platforms such as Amazon, Lidl, and Walmart. This factor contributes to the growth of the North America frozen entree market by eliminating the dependency on offline retail stores.
North America Frozen Entree Market Overview
The Frozen Entree Market is segmented into the US, Canada, and Mexico. Frozen food products are among the widely consumed food in North America because of the rising preference for quick and easy meal solutions. Frozen entree is a preferred quick food solution among working individuals and dual-income households as it offers convenience and saves preparation time. Moreover, consumers are increasingly adopting a healthy lifestyle and demanding gluten-free, low-carb, whole-grain, and organic diet products. The growth of the North America Frozen Entree Market across North America is also backed by the factors such as increasing preferences for plant-based foods owing to rising environmental concerns. Continuous product innovation, including new flavors, healthier options, and international cuisines, attracts consumers and drives market growth. In September 2022, Impossible Foods Inc launched frozen plant-based entrees in eight different bowls. These eight frozen entree bowls are available at ~4,000 Walmart outlets worldwide. Hence, such product innovations with different flavors and tastes by manufacturers are anticipated to boost the demand for frozen entrees in North America.
North America Frozen Entree Market Revenue and Forecast to 2030 (US$ Million)
North America Frozen Entree Market Segmentation
The North America frozen entree market is segmented into type, category, distribution channel, and country.
Based on type, the North America frozen entree market is bifurcated into meat-based entrees, plant-based entree. The plant-based entrees segment is further categorized into sweet potato entrees, plant-based meat entrees, vegetable entrees, and other plant-based entrees. The meat-based entrees segment held a largest share of the North America frozen entree market in 2022.
Based on category, the North America frozen entree market is segmented into organic and conventional. The conventional segment held the largest share of the North America frozen entree market in 2022.
Based on distribution channel, the North America frozen entree market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment held the largest share of the North America frozen entree market in 2022.
Based on country, the North America frozen entree market is segmented int o the US, Canada, and Mexico. The US dominated the North America frozen entree market in 2022.
Impossible Foods Inc, Kellogg Co, Daiya Foods Inc, Conagra Brands Inc, Nestle SA, Del Monte Foods Inc, Waffle Waffle LLC Inc, B & G Food Inc, Mars Inc, and Amy's Kitchen Inc are some of the leading companies operating in the North America frozen entree market.