市场调查报告书
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1494521
到 2030 年北美经销商管理系统市场预测 - 区域分析 - 按部署和设备类型North America Dealer Management System Market Forecast to 2030 - Regional Analysis - by Deployment and Equipment Type |
北美经销商管理系统市场预计将从2022年的26.9498亿美元成长到2030年的59.7159亿美元。
人工智慧整合彻底改变经销商管理业务,推动北美经销商管理系统市场
全球科技巨头高度重视新技术的研究和创新,推动了先进技术在交通、建筑、製造等产业的采用。人工智慧(AI)技术定位于经销商管理系统市场下一代软体技术的核心。它预测并提供讯息,为客户提供高效、快速和个性化的体验,并提高商店的盈利能力。透过增强客户体验以及经销商与客户的关係,退货业务的可能性会大幅增加。人工智慧还帮助经销商客製化横幅广告、电子邮件、文字和其他行销活动,以便在正确的时间瞄准正确的客户。
与人工智慧整合的经销商管理系统可以提醒技术人员特定型号可能出现的问题。该系统可以提醒技术人员在问题发生之前先查找问题,使经销商能够避免汽车问题。人工智慧也专注于网路安全解决方案,以及早期识别威胁并侦测系统中的可疑活动。市场上的几家公司非常倾向于提供基于人工智慧的经销商管理系统。例如,专注于人工智慧技术的 Pulsar AI 可让经销商实现客户互动、销售线索和跟进的自动化。该产品可以节省时间并优化响应率。许多製造商正在专注于开发和实施采用聊天机器人和人工智慧技术的下一代经销商管理系统(DMS),以简化客户和经销商之间的互动。基于人工智慧的经销商管理系统使经销商能够24/7为客户提供服务,从而提高客户满意度。例如,2023 年 6 月,impel 开发了新的生成式人工智慧软体,供汽车经销商和汽车製造商客户使用。该软体旨在与现有的经销商管理系统集成,帮助汽车经销商与客户进行亲自互动,以增强他们的购买体验。汽车经销商正在利用人工智慧技术来了解客户需求以及他们喜欢的竞争性选择。因此,经销商可以在基于人工智慧的经销商管理系统的帮助下,更有效地瞄准客户,并将买家与其库存中合适的产品相匹配。
因此,人工智慧的整合彻底改变经销商管理业务可能会推动未来几年的市场成长。
北美经销商管理系统市场概况
美国、加拿大和墨西哥是北美主要经济体。由于对自动化和软体的大量投资以及该地区经销商店数量的不断增加,北美在全球经销商管理系统市场中占据了显着的份额。经销商管理系统可协助企业管理持续订单、进行行销活动、了解客户购买趋势以及管理日常业务营运。例如,汽车製造商/汽车零件经销商大量使用经销商管理系统来管理和维护订单。这些汽车经销商利用现代经销商管理系统的功能来提高经销商的生产力和效率。许多系统提供者正在开发其现有的经销商管理系统,以获得更多来自汽车製造商的联繫认证。例如,2023年7月,CDK Global Inc.获得了加拿大宝马集团(包括BMW和MINI零售商)作为经销商管理系统提供者的官方认证。 CDK Global Inc. 是 BMW 和 MINI 加拿大网路的领先客户关係管理 (CRM) 供应商。与汽车製造商的合作加强了 CDK Global Inc. 在美国和加拿大市场的地位。此外,各公司正致力于开发下一代经销商管理系统,以协助用户有效管理其日常业务营运。下一代经销商管理系统不会面临可访问性问题,需要较低的资本投资,并且在技术上具有可扩展性。各种经销商管理供应商,例如Wipro Limited,已经开始开发下一代经销商管理解决方案;然而,仍有巨大的供需缺口需要填补,为市场上经营的供应商创造成长机会。
北美经销商管理系统市场收入及 2030 年预测(百万美元)
北美经销商管理系统市场细分
北美经销商管理系统市场按部署、设备类型和国家/地区进行细分。
根据部署,北美经销商管理系统市场分为本地和云端。 2022 年,云端细分市场在北美经销商管理系统市场中占据更大份额。
在设备方面,北美经销商管理系统市场细分为汽车、农林机械、建筑设备、园艺设备、重型卡车、物料搬运和起重设备、采矿设备等。 2022年,汽车领域在北美经销商管理系统市场中占据最大份额。
根据国家/地区,北美经销商管理系统市场分为美国、加拿大和墨西哥。 2022年,美国在北美经销商管理系统市场占据主导地位。
e-Emphasys Technologies Inc.、ANNATA Ehf、DealerBox SAS、Hitachi Solutions Ltd、XAPT Software Consulting LLC、CDK Global Inc、Cox Automotive、Constellation Software Inc 和 Tekion Corp 是北美经销商管理系统领域的一些领先公司市场。
The North America dealer management system market is expected to grow from US$ 2,694.98 million in 2022 to US$ 5,971.59 million by 2030. It is estimated to record a CAGR of 10.5% from 2022 to 2030.
Integration of Artificial Intelligence to Revolutionize Dealer Management Business Fuels North America Dealer Management System Market
Technological giants worldwide are highly focused on research and innovation of new technologies, which fuels the adoption of advanced technologies in transportation, construction, manufacturing, and other industries. Artificial intelligence (AI) technology is positioned at the core of the next-generation software technologies in the dealer management system market. It predicts and delivers the information, enabling an efficient, fast, and personalized experience with customers and boosting store profitability. By enhancing customer experience, along with the dealership's relationship with them, the possibility of return business surges. AI also helps dealers customize banner ads, emails, texts, and other marketing efforts in order to target the right customers at the right time.
Dealer management systems integrated with AI can alert technicians about possible issues with specific models. The system enables dealers to avoid car problems by alerting technicians to look for the concern before it occurs. AI also focuses on cybersecurity solutions to identify threats early and detect suspicious activity in the system. Several companies operating in the market is highly inclined toward offering AI-based dealer management systems. For instance, Pulsar AI, which specializes in AI technology, allows dealers to automate their customer interactions, sales leads, and follow-ups. The product saves time and optimizes the response rate. Many manufacturers are focusing on developing and implementing a next-generation dealer management system (DMS) with Chatbot and AI technology to streamline interactions between customers and dealers. The AI-based dealer management system allows dealers to serve customers 24/7, thereby increasing customer satisfaction. For instance, in June 2023, impel developed new generative AI software used by auto dealers and automaker customers. The software is designed to integrate with pre-existing dealership management systems, which help the auto dealers to personally interact with customers to enhance their buying experience. Auto dealers are leveraging AI technology to understand customer demands as well as competitive options preferred by them. As a result, dealerships can target customers more efficiently and match buyers to the suitable units in their inventory with the help of AI-based dealer management systems.
Thus, the integration of artificial intelligence to revolutionize the dealer management business is likely to fuel the market growth in the coming years.
North America Dealer Management System Market Overview
The US, Canada, and Mexico are among the major economies in North America. North America captures a noteworthy share of the global dealer management system market owing to high investment in automation and software coupled with the growing number of dealership stores in this region. A dealer management system helps enterprises manage ongoing orders, run a marketing campaign, understand customer buying trends, and manage day-to-day business operations. For instance, a dealer management system is significantly used by automakers/auto part dealers to manage and maintain orders. These auto dealers leverage the capability of modern dealer management systems to increase the productivity and efficiency of their dealerships. Many system providers are developing their existing dealer management systems to receive more contact certifications from automotive manufacturers. For instance, in July 2023, CDK Global Inc. received an official certification as a dealer management system provider from BMW Group Canada, including BMW and MINI retailers. CDK Global Inc. serves as a leading customer relationship management (CRM) provider for the BMW and MINI Canadian network. The partnership with auto manufacturers strengthens CDK Global Inc.'s position in both the US and Canadian markets. Moreover, companies are focusing on developing next-generation dealer management systems to help users effectively manage their day-to-day business operations. A next-generation dealer management system does not face accessibility issues, requires lower capital investment, and is technically scalable. Various dealer management providers, such as Wipro Limited, have already started developing next-generation dealer management solutions; however, there is still a significant demand-supply gap that needs to be filled, thereby creating growth opportunities for vendors operating in the market.
North America Dealer Management System Market Revenue and Forecast to 2030 (US$ Million)
North America Dealer Management System Market Segmentation
The North America dealer management system market is segmented into deployment, equipment type, and country.
Based on deployment, the North America dealer management system market is bifurcated into on-premise and cloud. The cloud segment held a larger share of the North America dealer management system market in 2022.
In terms of equipment, the North America dealer management system market is segmented into automobile, agricultural & forestry machinery, construction equipment, garden equipment, heavy trucks, material handling & lifting equipment, mining equipment, and others. The automobile segment held the largest share of the North America dealer management system market in 2022.
Based on country, the North America dealer management system market is segmented into the US, Canada, and Mexico. The US dominated the North America dealer management system market in 2022.
e-Emphasys Technologies Inc., ANNATA Ehf, DealerBox SAS, Hitachi Solutions Ltd, XAPT Software Consulting LLC, CDK Global Inc, Cox Automotive, Constellation Software Inc, and Tekion Corp are some of the leading companies operating in the North America dealer management system market.