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市场调查报告书
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1666268
2031 年欧洲对话式人工智慧市场预测 - 区域分析 - 按组件、类型、部署类型和产业Europe Conversational AI Market Forecast to 2031 - Regional Analysis - by Component, Type, Deployment Type, and Industry |
2023年欧洲对话式人工智慧市场价值为24.4614亿美元,预计到2031年将达到117.7033亿美元;预计 2023 年至 2031 年的复合年增长率为 21.7%。
聊天机器人解决方案需求不断成长,推动欧洲对话式人工智慧市场发展
聊天机器人可以同时管理数千个互动,提供全天候的客户服务。它使客户服务代表能够专注于复杂的情况,而不是让消费者长时间排队等待。随着社群媒体的兴起和全球数位化的不断发展,人们常常希望透过这种媒介向企业表达他们的问题。因此,聊天机器人正在成为顶级公司 CRM 营运的重要方面。客户服务的自动化是透过将聊天机器人与社交网路的整合来实现的。聊天机器人取代人类客户服务代表提供智慧回应。此外,它还可以提取有关客户偏好和购买行为的宝贵信息,以便更好地为他们服务。此外,消费者更感兴趣的是节省购物时间。他们更喜欢使用智慧型手机来研究和购买产品。例如,Amazon Echo 客户可以使用语音指令来购买产品。此外,消费者在网路上寻找关键资讯时经常会遇到挑战。发生这种情况的原因是他们有时无法找到适当的搜寻术语。聊天机器人可以透过与使用者沟通快速传递适当的讯息。由于聊天机器人有助于提高业务效率,全球范围内对其的需求正在增加,从而推动了对话式人工智慧市场的成长。
欧洲对话式人工智慧市场概览
德国金融科技市场大幅扩张。根据 ITA 的数据,德国拥有欧盟最大的金融科技市场,在全球排名第四。该国已经拥有所需的数位基础设施和强大的消费者基础。虽然德国在行动支付总量方面尚未超越英国,但其行动支付采用的预测年复合成长率(CAGR)目前为 43.8%,而英国为 19.5%。此外,该国还有多家活跃的金融科技企业,包括 N26、Fidor Bank、SolarisBank 和 Auxmoney。此外,许多金融科技企业提供网路银行服务。例如,Solarisbank 除了为金融机构提供基础设施服务外,还提供数位银行服务。此外,N26、Fidor Bank、Monzo 和 Revolut 都是在德国提供数位银行服务的金融科技企业。德意志银行提供广泛的网路银行服务。因此,银行业日益数位化推动了对话式人工智慧在该国的应用,因为该技术有助于提供增强的客户体验。
欧洲对话式 AI 市场收入及 2031 年预测(百万美元)
欧洲对话式人工智慧市场细分
欧洲对话式人工智慧市场分为组件、类型、部署类型、产业和国家。
根据组成部分,欧洲对话式人工智慧市场分为平台和服务。 2023 年,平台部分占据了欧洲对话式 AI 市场的更大份额。
根据类型,欧洲对话式人工智慧市场分为聊天机器人和智慧虚拟助理。 2023 年,聊天机器人将占据欧洲对话式人工智慧市场的更大份额。
在部署类型方面,欧洲对话式人工智慧市场分为本地部署和云端部署。 2023 年,本地部署部分占据了欧洲对话式 AI 市场的更大份额。
根据行业,欧洲对话式 AI 市场细分为零售和电子商务、医疗保健和生命科学、旅游和酒店、BFSI、IT 和电信、媒体和娱乐等。 2023 年,零售和电子商务领域占据欧洲对话式 AI 市场的最大份额。
依国家划分,欧洲对话式人工智慧市场分为法国、德国、英国、义大利、俄罗斯和欧洲其他地区。 2023 年,德国占据欧洲对话式人工智慧市场的主导份额。
Alphabet Inc;亚马逊公司(Amazon.com Inc.);人工解决方案国际公司; Cognigy GmbH;国际商业机器公司; Kore.ai Inc.;微软公司;甲骨文公司; Rasa Technologies Inc;和 SAP SE 是欧洲对话式 AI 市场的一些领导公司。
The Europe conversational AI market was valued at US$ 2,446.14 million in 2023 and is expected to reach US$ 11,770.33 million by 2031; it is estimated to register a CAGR of 21.7% from 2023 to 2031.
Increasing Demand for Chatbot Solutions Boost Europe Conversational AI Market
Chatbots can provide round-the-clock customer service by managing thousands of interactions at once. It allows customer service representatives to focus on complex cases rather than having consumers wait in line for long periods of time. With the rise of social media and growing digitization worldwide, people often want to express their problems to businesses via this medium. As a result, chatbots are becoming an essential aspect of CRM operations for top companies. Automation of customer service is achieved through the integration of chatbots with social networks. A chatbot provides intelligent responses in place of human customer service representatives. In addition, it can extract valuable information about clients' preferences and purchasing behaviors to better serve them. Furthermore, consumers are more interested in saving time while shopping. They prefer to use their smartphones to research and purchase products. For example, Amazon Echo customers can use voice commands to shop for products. Moreover, consumers frequently encounter challenges when attempting to find crucial information on the internet. It occurs because they occasionally are unable to locate the appropriate term to search for. A chatbot can quickly deliver the appropriate information by communicating with the user. As chatbot helps increase business efficiency, its demand is increasing globally, which fuels the conversational AI market growth.
Europe Conversational AI Market Overview
The fintech market in Germany expands considerably. Germany has the largest fintech market in the EU and ranks fourth globally, according to the ITA. The nation already has the required digital infrastructure and a strong consumer base. Although Germany has yet to surpass the UK in terms of aggregate mobile payments, its forecasted compound annual growth rate (CAGR) of mobile payment adoption is currently 43.8%, compared to the UK's 19.5%. Furthermore, the country has various fintech businesses, including N26, Fidor Bank, SolarisBank, and Auxmoney, that are active. In addition, a lot of Fintech businesses provide online banking. For instance, Solarisbank offers digital banking services in addition to infrastructure services for financial organizations. Furthermore, N26, Fidor Bank, Monzo, and Revolut are Fintech businesses that provide digital banking services in Germany. Deutsche Bank offers a vast array of online banking services. Thus, growing digitization in the banking sector drives the adoption of conversational AI in the country, as the technology helps provide enhanced customer experience.
Europe Conversational AI Market Revenue and Forecast to 2031 (US$ Million)
Europe Conversational AI Market Segmentation
The Europe conversational AI market is categorized into component, type, deployment type, industry, and country.
Based on component, the Europe conversational AI market is bifurcated into platform and service. The platform segment held a larger share of the Europe conversational AI market share in 2023.
By type, the Europe conversational AI market is bifurcated into chatbots and intelligent virtual assistants. The chatbots segment held a larger share of Europe conversational AI market in 2023.
In terms of deployment type, the Europe conversational AI market is bifurcated into on-premise and cloud. The on-premise segment held a larger share of Europe conversational AI market in 2023.
Based on industry, the Europe conversational AI market is segmented into retail & e-commerce, healthcare & life sciences, travel & hospitality, BFSI, IT & telecom, media & entertainment, and others. The retail & e-commerce segment held the largest share of the Europe conversational AI market share in 2023.
By country, the Europe conversational AI market is segmented into France, Germany, the UK, Italy, Russia, and the Rest of Europe. Germany dominated the Europe conversational AI market share in 2023.
Alphabet Inc; Amazon.com Inc.; Artificial Solutions International AB; Cognigy GmbH; International Business Machines Corp; Kore.ai Inc.; Microsoft Corp; Oracle Corp; Rasa Technologies Inc; and SAP SE are some of the leading companies operating in the Europe conversational AI market.