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市场调查报告书
商品编码
1666302
2031 年亚太地区智慧票务市场预测 - 区域分析 - 按组件、支付系统和最终用户Asia Pacific Smart Ticketing Market Forecast to 2031 - Regional Analysis - by Component, Payment System, and End User |
2023年亚太地区智慧票务市值为15.0801亿美元,预计2031年将达39.1957亿美元;预计 2023 年至 2031 年的复合年增长率为 12.7%。
智慧体育场馆投资不断增加推动亚太地区智慧票务市场发展
近年来,全球对非接触式体验系统的需求加速了智慧票务在体育场和活动销售过程中的使用。智慧票务为体育场和活动组织者提供了一种更简单的方式来更有效地运营,避免了管理费用和程序瓶颈。这至关重要,因为传统的纸本售票需要更多的劳动力和资源,因此它是一种不可持续的组织体育赛事的方法。智慧票务系统的实施可以让球迷查看自己喜欢的座位的空余情况并订购符合自己喜好的门票,从而大幅提高门票销售。从这些预订中获得的重要资料使组织者能够确定粉丝最感兴趣的区域,从而製定吸引特定受众群体的针对性票务策略。透过智慧票务负责票务验证,体育场工作人员可以重新分配以改善球迷体验,协助人群管理,提供资讯和指导,或支援需要人工干预的关键区域。智慧票务透过简化售票操作充分利用了工作人员,提高了营运效率并提升了观众的整个体育场体验。例如,在 2013 年国际足总联合会杯、2014 年国际足总世界杯、2017 年国际足总联合会杯、2018 年国际足总世界杯、2021 年国际足总阿拉伯杯和 2022 年卡达国际足总世界杯期间,数百万支持者使用了 RFID 门票。国际足总已任命 HID 为其官方票务生产商。因此,增加对智慧体育场的投资以使用户支付体验无缝衔接,有望为智慧票务市场扩张创造丰厚的机会。
亚太地区智慧票务市场概览
亚太地区智慧票务市场正在经历显着成长,这归因于人口密集国家越来越多地采用先进技术为各个领域提供便利。预计该市场将受益于日益发展的区域数位化。例如,2023 年 4 月,中国推出了一款统一的行动应用程序,整合了来自 140 多个国家的各种售票平台,这是该领域的一个显着发展。这项倡议体现了该地区对智慧票务解决方案的日益关注,以提高交通系统的效率并满足大量民众的需求。根据中国铁道科学研究院介绍,该系统是专门为中国「一带一路」倡议参与国打造的,将连接和协调各国的售票平台。
此外,智慧票务市场的成长很大程度上归因于人们对非接触式支付的偏好日益增加。由于各行业的企业都寻求利用非接触式支付解决方案提供的便利性和安全性,消费者行为的转变已成为智慧票务产业的重要驱动因素。
亚太地区智慧票务市场收入及 2031 年预测(百万美元)
亚太地区智慧票务市场细分
亚太地区智慧票务市场分为组件、支付系统、最终用户和国家。
根据组成部分,亚太地区智慧票务市场分为硬体、软体和服务。 2023 年,硬体领域占据了最大的市场份额。
根据支付系统,亚太地区智慧票务市场分为开放支付系统、智慧卡和 NFC。智慧卡领域在 2023 年占据了最大的市场。
根据最终用户,亚太地区智慧票务市场分为交通、体育和娱乐、停车和其他。 2023 年,运输领域占据了最大的市场。
依国家划分,亚太地区智慧票务市场分为印度、中国、日本、韩国、澳洲和亚太其他地区。 2023年,中国将占据亚太地区智慧票务市场的主导份额。
英飞凌科技股份公司、恩智浦半导体公司、施乐控股公司、Cubic Corp、IDEMIA France SAS、泰雷兹公司、Confidex、HID Global Corp 和西门子能源股份公司是亚太地区智慧票务市场的一些领先公司。
The Asia Pacific smart ticketing market was valued at US$ 1,508.01 million in 2023 and is expected to reach US$ 3,919.57 million by 2031; it is estimated to record a CAGR of 12.7% from 2023 to 2031 .
Rising Investments in Smart Stadiums Boost Asia Pacific Smart Ticketing Market
In recent years, the global need for contactless experience systems has accelerated the use of smart ticketing in stadium and event sales processes. Smart ticketing provides an easy way for stadium and event organizers to run their operations more efficiently, avoiding overhead costs and procedural bottlenecks. This is crucial since traditional paper-based ticketing needs more labor and resources, rendering it an unsustainable method of organizing sporting events. The implementation of a smart ticketing system can dramatically enhance ticket sales by allowing fans to check the availability of their favorite seats and order tickets that match their preferences. The significant data acquired from these bookings allows organizers to determine which areas fans are most interested in, resulting in the development of targeted ticketing strategies that appeal to specific audience segments. With smart ticketing taking care of ticket validation, the stadium staff may be reallocated to improve fan experiences, assist with crowd management, provide information and guidance, or support key areas that require human intervention. Smart ticketing makes the best use of workers by streamlining ticketing operations, boosting both operational efficiency and the entire stadium experience for attendees. For instance, RFID tickets were utilized by millions of supporters during the FIFA Confederations Cup in 2013, the FIFA World Cup in 2014, the FIFA Confederations Cup in 2017, the FIFA World Cup in 2018, the FIFA Arab Cup in 2021, and the FIFA World Cup 2022 in Qatar. FIFA had appointed HID as its official ticket producer. Thus, increasing investments in smart stadiums to make the user payment experience seamless is expected to create lucrative opportunities for the smart ticketing market expansion.
Asia Pacific Smart Ticketing Market Overview
The APAC smart ticketing market is witnessing significant growth, attributed to the increasing adoption of advanced technologies to provide convenience across various sectors in highly populated countries. The market is expected to benefit from the growing regional digitization. For example, in April 2023, China's launch of a unified mobile application integrating various ticket-selling platforms from over 140 nations is a notable development in this space. This initiative reflects the region's increasing focus on smart ticketing solutions to enhance the efficiency of transit systems and cater to the needs of a large population. According to the China Academy of Railway Sciences Company, the system, created specifically for the nations taking part in China's Belt and Road Initiative, would link and coordinate their platforms for selling tickets.
Moreover, the smart ticketing market growth is largely attributed to the increasing preference for contactless payments. This shift in consumer behavior has become a significant driving factor for the smart ticketing industry, as businesses across various sectors seek to capitalize on the convenience and security offered by contactless payment solutions.
Asia Pacific Smart Ticketing Market Revenue and Forecast to 2031 (US$ Million)
Asia Pacific Smart Ticketing Market Segmentation
The Asia Pacific smart ticketing market is categorized into component, payment system, end user, and country.
Based on component, the Asia Pacific smart ticketing market is segmented into hardware, software, and services. The hardware segment held the largest market share in 2023.
By payment system, the Asia Pacific smart ticketing market is segmented into open payment system, smart card, and NFC. The smart card segment held the largest market share in 2023.
Based on end user, the Asia Pacific smart ticketing market is segmented into transportation, sport and entertainment, parking, and others. The transportation segment held the largest market share in 2023.
By country, the Asia Pacific smart ticketing market is segmented into India, China, Japan, South Korea, Australia, and the Rest of Asia Pacific. China dominated the Asia Pacific smart ticketing market share in 2023.
Infineon Technologies AG, NXP Semiconductors NV, Xerox Holdings Corp, Cubic Corp, IDEMIA France SAS, Thales SA, Confidex, HID Global Corp, and Siemens Energy AG are some of the leading companies operating in the Asia Pacific smart ticketing market.