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欧洲冷冻马铃薯市场预测至 2031 年 - 区域分析 - 按产品类型（炸薯条、薯饼、成型、马铃薯泥、裹麵糊/煮熟、配料/馅料等）和最终用户（住宅和商业）

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1666315

欧洲冷冻马铃薯市场预测至 2031 年 - 区域分析 - 按产品类型（炸薯条、薯饼、成型、马铃薯泥、裹麵糊/煮熟、配料/馅料等）和最终用户（住宅和商业）

Europe Frozen Potato Market Forecast to 2031 - Regional Analysis - by Product Type (French Fries, Hash Brown, Shaped, Mashed, Battered/Cooked, Topped/Stuffed, and Others) and End User (Residential and Commercial)

出版日期: 2025年01月13日 | 出版商:

The Insight Partners | 英文 163 Pages | 订单完成后即时交付

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简介目录图表

2023年欧洲冷冻马铃薯市场价值为200.1283亿美元，预计到2031年将达到284.4433亿美元；预计 2023 年至 2031 年的复合年增长率为 4.5%。

方便食品需求成长推动欧洲冷冻马铃薯市场发展

由于购买力的上升和消费者对即食方便食品的偏好日益增加，对冷冻食品的需求激增。人们对即食、可微波和即食食品的偏好显着上升，因为它们非常适合随时随地食用，并且只需要最少的准备时间。德国、英国等已开发国家双收入家庭数量大幅增加。由于缺乏时间，人们发现很难兼顾工作和家务。因此，他们更喜欢外出用餐或食用只需最少准备和烹饪努力的即食产品。此外，一些欧洲国家、英国、德国等已开发国家的单人或双人家庭数量正在增加。冷冻食品的需求也在增长，因为它们保质期较长，适合个人食用，并且可以在很短的时间内准备好。冷冻马铃薯满足了消费者的需求，在零售店或商店以及各种快餐连锁店、酒店和快餐店中均可轻鬆买到。零售店、便利商店和超市数量的增加增加了即食食品的供应，推动冷冻马铃薯产业迈向新的高度。麦当劳、温蒂汉堡、Johny Rocket、肯德基、汉堡王和哈迪等快餐连锁店对欧洲冷冻马铃薯市场产生了巨大影响。冷冻马铃薯具有与新鲜马铃薯相同的功效和口感，但保质期更长，这促进了市场的成长。此外，炸薯条和薯角等食物在全球范围内越来越受欢迎，尤其是在儿童和青少年中，这催化了欧洲冷冻马铃薯市场的成长。

欧洲冷冻马铃薯市场概况

欧洲其他地区包括匈牙利、奥地利、希腊、丹麦、比利时、土耳其、捷克共和国、挪威和罗马尼亚等欧洲国家。由于冷冻食品的普及以及强大的零售和冷链设施的存在，预计未来几年欧洲其他地区的冷冻马铃薯市场将显着成长。製造商对新产品开发的投入不断增加，以及对炸薯条、薯饼、成型、捣碎、裹麵糊/煮熟、浇头/填充等各种冷冻马铃薯产品的需求不断增长，极大地推动了市场增长。

欧洲冷冻马铃薯市场收入及预测（2031 年）（百万美元）

欧洲冷冻马铃薯市场细分

欧洲冷冻马铃薯市场分为产品类型、最终用户和国家。

根据产品类型，欧洲冷冻马铃薯市场分为炸薯条、薯饼、成型、泥状、裹麵糊/煮熟、配料/填充等。 2023 年，炸薯条占据了欧洲冷冻马铃薯市场的最大份额。

从最终用户来看，欧洲冷冻马铃薯市场分为住宅市场和商业市场。 2023 年，商业部门占据了欧洲冷冻马铃薯市场的较大份额。

根据国家，欧洲冷冻马铃薯市场分为德国、英国、法国、义大利、西班牙、俄罗斯、荷兰和欧洲其他地区。 2023 年，欧洲其他地区占据欧洲冷冻马铃薯市场的最大份额。

Agrarfrost GmbH & Co KG；阿格里斯托 NV；艾伯特·巴特利特父子(艾尔德里)有限公司； Aviko BV；巴特马铃薯公司；农场薯条国际有限公司； Greenyard NV； JR辛普劳特公司； Kipco Damaco NV；卡夫亨氏公司； Lamb Weston Holdings Inc；和麦凯恩食品有限公司是欧洲冷冻马铃薯市场的一些领先公司。

There is a surge in demand for frozen food due to the rising purchasing power and growing consumer preference toward ready-to-eat convenience food items. The preference for ready-to-eat, microwavable, and ready-to-prepare food products is rising significantly as they are highly suitable for on-the-go consumption and require minimal preparation time. The number of dual-income families in developed countries such as the Germany and the UK is rising substantially. People find it hard to manage work as well as household chores due to lack of time. Therefore, they prefer to eat out or consume ready-to-eat products that require minimal preparation and cooking effort. In addition, the number of single or two-person households are growing in various developed nations such as some European countries the UK, Germany, and more. Frozen food products are also growing in demand as they have an extended shelf-life, are suitable for single-person consumption, and can be prepared in very less time. Frozen potato satisfies the need of consumers and is readily available in retail outlets or stores as well as various fast-food chains, hotels, and quick-service restaurants. The rise in the number of retail outlets, convenience stores, and supermarkets has increased the availability of ready-to-eat food, propelling the frozen potato industry to new heights. Fast-food franchises such as McDonald's, Wendy's, Johny Rocket, KFC, Burger King, and Hardy's substantially impact the Europe frozen potato market. Frozen potatoes give the same benefits and taste as fresh potatoes but have a longer shelf life, which is boosting the market growth. Furthermore, foods such as French fries and wedges are becoming increasingly popular globally, particularly among children and youth, which is catalyzing the growth of the Europe frozen potato market.

Europe Frozen Potato Market Overview

The Rest of Europe includes Hungary, Austria, Greece, Denmark, Belgium, Turkey, the Czech Republic, Norway, and Romania, including other European countries. The frozen potato market in the Rest of the European region is expected to register remarkable growth in the coming years due to the increasing adoption of frozen food along with the presence of strong retail and cold chain facilities. The growing investment in new product development by manufacturers along with the rising demand for a variety of frozen potato products such as French fries, hash brown, shaped, mashed, battered/cooked, and topped/stuffed is significantly driving the market growth.

Europe Frozen Potato Market Revenue and Forecast to 2031 (US$ Million)

Europe Frozen Potato Market Segmentation

The Europe frozen potato market is categorized into product type, end user, and country.

By product type, the Europe frozen potato market is segmented into French fries, hash brown, shaped, mashed, battered/cooked, topped/stuffed, and others. The French fries segment held the largest share of the Europe frozen potato market share in 2023.

In terms of end user, the Europe frozen potato market is bifurcated into residential and commercial. The commercial segment held a larger share of the Europe frozen potato market in 2023.

Based on country, the Europe frozen potato market is segmented into Germany, the UK, France, Italy, Spain, Russia, the Netherlands, and the Rest of Europe. The Rest of Europe segment held the largest share of Europe frozen potato market in 2023.

Agrarfrost GmbH & Co KG; Agristo NV; Albert Bartlett & Sons (Airdrie) Ltd; Aviko BV; Bart's Potato Co; Farm Frites International BV; Greenyard NV; JR Simplot Co; Kipco Damaco NV; Kraft Heinz Co; Lamb Weston Holdings Inc; and McCain Foods Ltd are some of the leading companies operating in the Europe frozen potato market.

1. Introduction

1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation

2. Executive Summary

2.1 Key Insights
2.2 Market Attractiveness

3. Research Methodology

3.1 Secondary Research
3.2 Primary Research
- 3.2.1 Hypothesis formulation:
- 3.2.2 Macro-economic factor analysis:
- 3.2.3 Developing base number:
- 3.2.4 Data Triangulation:
- 3.2.5 Country level data:

4. Europe Frozen Potato Market Landscape

4.1 Market Overview
4.2 Porter's Five Forces Analysis
- 4.2.1 Bargaining Power of Suppliers
- 4.2.2 Bargaining Power of Buyers
- 4.2.3 Threat of New Entrants
- 4.2.4 Competitive Rivalry
- 4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
- 4.3.1 Raw Material Suppliers:
- 4.3.2 Manufacturers:
- 4.3.3 Distributors or Suppliers:
- 4.3.4 End-Users:

5. Europe Frozen Potato Market - Key Industry Dynamics

5.1 Market Drivers
- 5.1.1 Expansion of Quick Service Restaurants (QSRs)
- 5.1.2 Rising Demand for Convenience Food
5.2 Market Restraints
- 5.2.1 Increasing Preference for Fresh and Natural Products
5.3 Market Opportunities
- 5.3.1 Advancement in Cold Chain Infrastructure
5.4 Future Trends
- 5.4.1 Use of Innovative Technologies
5.5 Impact of Drivers and Restraints:

6. Frozen Potato Market -Europe Market Analysis

6.1 Overview
6.2 Europe Frozen Potato Market Volume (Kilo Tons), 2017-2031
6.3 Europe Frozen Potato Market Volume Forecast and Analysis (Kilo Tons)
6.4 Europe Frozen Potato Market Revenue (US$ Million), 2023-2031
6.5 Europe Frozen Potato Market Forecast and Analysis

7. Europe Frozen Potato Market Volume and Revenue Analysis - by Product Type

7.1 French Fries
- 7.1.1 Overview
- 7.1.2 French Fries: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
7.2 Hash Brown
- 7.2.1 Overview
- 7.2.2 Hash Brown: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
7.3 Shaped
- 7.3.1 Overview
- 7.3.2 Shaped: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
7.4 Mashed
- 7.4.1 Overview
- 7.4.2 Mashed: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
7.5 Battered/Cooked
- 7.5.1 Overview
- 7.5.2 Battered/Cooked: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
7.6 Topped/Stuffed
- 7.6.1 Overview
- 7.6.2 Topped/Stuffed: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
7.7 Others
- 7.7.1 Overview
- 7.7.2 Others: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)

8. Europe Frozen Potato Market Volume and Revenue Analysis - by End-user

8.1 Residential
- 8.1.1 Overview
- 8.1.2 Residential: Europe Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons)
- 8.1.3 Residential: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
8.2 Commercial
- 8.2.1 Overview
- 8.2.2 Commercial: Europe Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons)
- 8.2.3 Commercial: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)

9. Europe Frozen Potato Market -Country Analysis

9.1 Europe Frozen Potato Market, by Key Countries- Revenue (2023) US$ Million
- 9.1.1 Europe Frozen Potato Market Revenue and Forecast and Analysis - by Country
  - 9.1.1.1 Europe Frozen Potato Market Volume and Forecast and Analysis - by Country
  - 9.1.1.2 Europe Frozen Potato Market Revenue and Forecast and Analysis - by Country
  - 9.1.1.3 Germany Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
    - 9.1.1.3.1 Germany Frozen Potato Market Breakdown by Product Type
    - 9.1.1.3.2 Germany Frozen Potato Market Breakdown by End-user
  - 9.1.1.4 United Kingdom Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
    - 9.1.1.4.1 United Kingdom Frozen Potato Market Breakdown by Product Type
    - 9.1.1.4.2 United Kingdom Frozen Potato Market Breakdown by End-user
  - 9.1.1.5 France Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
    - 9.1.1.5.1 France Frozen Potato Market Breakdown by Product Type
    - 9.1.1.5.2 France Frozen Potato Market Breakdown by End-user
  - 9.1.1.6 Italy Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
    - 9.1.1.6.1 Italy Frozen Potato Market Breakdown by Product Type
    - 9.1.1.6.2 Italy Frozen Potato Market Breakdown by End-user
  - 9.1.1.7 Spain Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
    - 9.1.1.7.1 Spain Frozen Potato Market Breakdown by Product Type
    - 9.1.1.7.2 Spain Frozen Potato Market Breakdown by End-user
  - 9.1.1.8 Russia Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
    - 9.1.1.8.1 Russia Frozen Potato Market Breakdown by Product Type
    - 9.1.1.8.2 Russia Frozen Potato Market Breakdown by End-user
  - 9.1.1.9 Netherlands Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
    - 9.1.1.9.1 Netherlands Frozen Potato Market Breakdown by Product Type
    - 9.1.1.9.2 Netherlands Frozen Potato Market Breakdown by End-user
  - 9.1.1.10 Rest of Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
    - 9.1.1.10.1 Rest of Europe Frozen Potato Market Breakdown by Product Type
    - 9.1.1.10.2 Rest of Europe Frozen Potato Market Breakdown by End-user

10. Competitive Landscape

10.1 Company Positioning & Concentration
10.2 Heat Map Analysis by Key Players

11. Frozen Potato Market Industry Landscape

11.1 Overview
11.2 Merger and Acquisitions
11.3 Expansion
11.4 Product Launch

12. Company Profiles

12.1 Bart's Potato Co
- 12.1.1 Key Facts
- 12.1.2 Business Description
- 12.1.3 Products and Services
- 12.1.4 Financial Overview
- 12.1.5 SWOT Analysis
- 12.1.6 Key Developments
12.2 Aviko BV
- 12.2.1 Key Facts
- 12.2.2 Business Description
- 12.2.3 Products and Services
- 12.2.4 Financial Overview
- 12.2.5 SWOT Analysis
- 12.2.6 Key Developments
12.3 Agristo NV
- 12.3.1 Key Facts
- 12.3.2 Business Description
- 12.3.3 Products and Services
- 12.3.4 Financial Overview
- 12.3.5 SWOT Analysis
- 12.3.6 Key Developments
12.4 Lamb Weston Holdings Inc
- 12.4.1 Key Facts
- 12.4.2 Business Description
- 12.4.3 Products and Services
- 12.4.4 Financial Overview
- 12.4.5 SWOT Analysis
- 12.4.6 Key Developments
12.5 McCain Foods Ltd
- 12.5.1 Key Facts
- 12.5.2 Business Description
- 12.5.3 Products and Services
- 12.5.4 Financial Overview
- 12.5.5 SWOT Analysis
- 12.5.6 Key Developments
12.6 Farm Frites International BV
- 12.6.1 Key Facts
- 12.6.2 Business Description
- 12.6.3 Products and Services
- 12.6.4 Financial Overview
- 12.6.5 SWOT Analysis
- 12.6.6 Key Developments
12.7 Greenyard NV
- 12.7.1 Key Facts
- 12.7.2 Business Description
- 12.7.3 Products and Services
- 12.7.4 Financial Overview
- 12.7.5 SWOT Analysis
- 12.7.6 Key Developments
12.8 JR Simplot Co
- 12.8.1 Key Facts
- 12.8.2 Business Description
- 12.8.3 Products and Services
- 12.8.4 Financial Overview
- 12.8.5 SWOT Analysis
- 12.8.6 Key Developments
12.9 Kraft Heinz Co
- 12.9.1 Key Facts
- 12.9.2 Business Description
- 12.9.3 Products and Services
- 12.9.4 Financial Overview
- 12.9.5 SWOT Analysis
- 12.9.6 Key Developments
12.10 Agrarfrost GmbH & Co KG
- 12.10.1 Key Facts
- 12.10.2 Business Description
- 12.10.3 Products and Services
- 12.10.4 Financial Overview
- 12.10.5 SWOT Analysis
- 12.10.6 Key Developments
12.11 Albert Bartlett & Sons (Airdrie) Ltd
- 12.11.1 Key Facts
- 12.11.2 Business Description
- 12.11.3 Products and Services
- 12.11.4 Financial Overview
- 12.11.5 SWOT Analysis
- 12.11.6 Key Developments
12.12 Kipco Damaco NV
- 12.12.1 Key Facts
- 12.12.2 Business Description
- 12.12.3 Products and Services
- 12.12.4 Financial Overview
- 12.12.5 SWOT Analysis
- 12.12.6 Key Developments

13. Appendix

13.1 About The Insight Partners

简介目录图表

List Of Tables

Table 1. Europe Frozen Potato Market Segmentation
Table 2. Europe Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons)
Table 3. Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Table 4. Europe Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by Product Type
Table 5. Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by Product Type
Table 6. Europe Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by End-user
Table 7. Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by End-user
Table 8. Europe Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by Country
Table 9. Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by Country
Table 10. Germany Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by Product Type
Table 11. Germany Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by Product Type
Table 12. Germany Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by End-user
Table 13. Germany Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by End-user
Table 14. United Kingdom Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by Product Type
Table 15. United Kingdom Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by Product Type
Table 16. United Kingdom Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by End-user
Table 17. United Kingdom Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by End-user
Table 18. France Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by Product Type
Table 19. France Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by Product Type
Table 20. France Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by End-user
Table 21. France Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by End-user
Table 22. Italy Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by Product Type
Table 23. Italy Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by Product Type
Table 24. Italy Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by End-user
Table 25. Italy Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by End-user
Table 26. Spain Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by Product Type
Table 27. Spain Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by Product Type
Table 28. Spain Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by End-user
Table 29. Spain Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by End-user
Table 30. Russia Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by Product Type
Table 31. Russia Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by Product Type
Table 32. Russia Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by End-user
Table 33. Russia Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by End-user
Table 34. Netherlands Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by Product Type
Table 35. Netherlands Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by Product Type
Table 36. Netherlands Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by End-user
Table 37. Netherlands Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by End-user
Table 38. Rest of Europe Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by Product Type
Table 39. Rest of Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by Product Type
Table 40. Rest of Europe Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons) - by End-user
Table 41. Rest of Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million) - by End-user
Table 42. Company Positioning & Concentration

List Of Figures

Figure 1. Europe Frozen Potato Market Segmentation, by Country
Figure 2. Porter's Five Forces Analysis
Figure 3. Ecosystem: Europe Frozen Potato Market
Figure 4. Europe Frozen Potato Market - Key Industry Dynamics
Figure 5. Impact Analysis of Drivers and Restraints
Figure 6. Europe Frozen Potato Market Volume (Kilo Tons), 2017-2031
Figure 7. Europe Frozen Potato Market Revenue (US$ Million), 2023-2031
Figure 8. Europe Frozen Potato Market Share (%) - Product Type, 2023 and 2031
Figure 9. French Fries: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 10. Hash Brown: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 11. Shaped: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 12. Mashed: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 13. Battered/Cooked: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 14. Topped/Stuffed: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 15. Others: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 16. Europe Frozen Potato Market Share (%) - End-user, 2023 and 2031
Figure 17. Residential: Europe Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons)
Figure 18. Residential: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 19. Commercial: Europe Frozen Potato Market - Volume and Forecast to 2031 (Kilo Tons)
Figure 20. Commercial: Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 21. Europe Frozen Potato Market, by Key Countries- Revenue (2023) US$ Million
Figure 22. Europe Frozen Potato Market Breakdown by Key Countries, 2023 and 2031 (%)
Figure 23. Germany Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 24. United Kingdom Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 25. France Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 26. Italy Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 27. Spain Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 28. Russia Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 29. Netherlands Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 30. Rest of Europe Frozen Potato Market - Revenue and Forecast to 2031 (US$ Million)
Figure 31. Heat Map Analysis by Key Players