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冷冻食品

市场调查报告书

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1737109

全球冷冻马铃薯市场按产品、应用和地区划分（2026-2032 年）

Frozen Potato Market By Product Type, Distribution Channel, End-User, & Region for 2026-2032

出版日期: 2025年05月08日 | 出版商:

Verified Market Research | 英文 202 Pages | 商品交期: 2-3个工作天内

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简介目录

冷冻马铃薯市场估价（2026-2032）

各种美食日益受到人们的欢迎，尤其是在开发中国家，这推动了对冷冻马铃薯产品的需求。冷冻马铃薯产品是一种灵活的配料，可用于各种食谱，包括开胃菜、配菜和主菜，对想要在家尝试新菜餚的消费者很有吸引力。冷冻包装技术的进步提高了冷冻马铃薯产品的品质和保质期，使其更实惠、方便消费者食用。改进的冷冻程序使马铃薯即使在长期储存后也能保持其风味、质地和营养价值，从而成为一顿令人满意的饭菜。预计到 2024 年，马铃薯产业的收益将超过 692.8 亿美元，到 2032 年，估值将达到约 980.1 亿美元。

不断增长的需求和不断壮大的消费者群体将反映未来几年的持续成长和市场扩张，预计冷冻马铃薯市场将呈现良好的复合年增长率。随着製造商不断创新和产品多样化以满足消费者偏好，冷冻马铃薯市场在2026年至2032年期间的复合年增长率预计将达到4.89%。

冷冻马铃薯市场定义/概述

市场由少数几家大型公司主导，需求变化往往受农业条件、消费者偏好和宏观经济趋势等因素的影响。冷冻马铃薯产品种类繁多，从炸薯条到薯饼、马铃薯泥和薯角，供应零售和餐饮服务业。产品经过清洗、去皮、切碎、烹调和冷冻，以确保品质和保存期限。

加工和包装技术的进步影响着市场，提高了效率和品质。营养习惯和生活方式的改变增加了对便利食品的需求，从而推动了冷冻马铃薯产业的发展。监管法规规定了食品安全和标籤标准，这些法规影响生产和分销模式，也塑造了市场。

人们对减少食物废弃物计画的认识不断提高，这很可能促使冷冻马铃薯产品的普及。消费者对便捷饮食的偏好转变以及日益繁忙的生活方式预计将增加对冷冻马铃薯的需求。

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消费者偏好推动的需求成长会推动冷冻马铃薯市场的发展吗？

双收入家庭的增加是这一趋势的主要驱动力。由于用于家务和准备餐点的时间有限，消费者正在寻找易于准备的食物。冷冻马铃薯完美地满足了这一需求，为快速简便的膳食准备提供了一种便捷的选择。

现代社会充斥着忙碌的生活方式，这进一步增加了对冷冻马铃薯的需求。消费者日程繁忙，时间紧迫，因此他们渴望能够快速食用且不影响口味和营养的便利食品。冷冻马铃薯提供了一个省心的解决方案，让消费者能够以最短的准备时间享受家常菜的舒适和满足感。

此外，餐饮服务业的蓬勃发展在推动冷冻马铃薯需求方面发挥关键作用。餐厅、快餐连锁店和其他餐饮店越来越多地将冷冻马铃薯製品纳入菜单，以满足人们对便利美味食品日益增长的需求。根据美国冷冻食品协会和食品工业协会的「冷冻食品的力量」研究，2020年美国冷冻食品销售量成长了21%。因此，便利食品消费量的增加正在推动冷冻马铃薯製品的需求。

各种健康问题是否会阻碍冷冻马铃薯市场的发展？

冷冻薯条产品（例如炸薯条和薯角）的生产因健康问题而受到严格审查，主要原因是油炸食品的高脂肪含量会导致肥胖、体重增加和心臟病。此外，许多冷冻薯条产品的营养成分也因使用防腐剂、化学物质和高钠含量来延长保质期而受到质疑。

冷冻马铃薯产业对更优质替代品的需求日益增长。为了满足这一需求，生产商正在创新和开发已烹调、油炸和低脂冷冻马铃薯产品。这些替代品力求在满足消费者对便利性和口味需求的同时，有效规避传统油炸食品带来的健康风险。

因此，冷冻马铃薯市场向更健康替代品的转变反映了消费者日益增强的健康意识。製造商正在响应消费者需求，同时透过提供优先考虑营养价值和低脂肪的解决方案，为改善公众健康做出贡献。

The increasing acceptance of various cuisines especially in developing nations has boosted demand for frozen potato products. The items are flexible components that may be used in a variety of recipes including starters, side dishes, and main courses making them appealing to consumers who want to try new cuisines at home. Therefore, advances in freezing and packaging technologies have improved the quality and shelf life of frozen potato products making them more affordable and convenient for consumers. Improved freezing procedures enable potatoes maintain their flavor, texture, and nutritional value resulting in a rewarding meal even after long periods of storage which helps the market surpass revenue of USD 69.28 Billion valued in 2024 and reach a valuation of around USD 98.01 Billion by 2032.

The increasing demand and expanding consumer base anticipate a favorable CAGR for the frozen potato market reflecting sustained growth and market expansion in the coming years. As manufacturers continue to innovate and diversify their product offerings to meet consumer preferences, the frozen potato market grows at a CAGR of 4.89% from 2026 to 2032.

Frozen Potato Market: Definition/ Overview

The market is dominated by a few large firms and demand changes are frequently influenced by factors such as agricultural conditions, consumer tastes, and macroeconomic trends. Frozen potato products range from French fries to hash browns, mashed potatoes, and potato wedges, catering to both the retail and foodservice sectors. The goods are washed, peeled, chopped, cooked, and then frozen to ensure quality and preservation.

The technological developments in processing and packaging had an impact on the market resulting in enhanced efficiency and quality. The changes in nutritional habits and lifestyles have increased demand for convenient food options which is fueling growth in the frozen potato industry. The market is shaped by regulatory laws governing food safety and labelling standards which influence manufacturing and distribution patterns.

The increasing understanding of food waste reduction programs may lead to increased adoption of frozen potato products because they have longer storage periods than fresh potatoes reducing the danger of spoilage. Changing consumer preferences for convenience meals along with increasingly hectic lifestyles are projected to increase the demand for frozen potatoes.

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Will Increasing Demand From Consumer Preferences Drive the Frozen Potato Market?

The increase in dual-income homes in which both members have professional careers is the key driver of this trend. With limited time for household chores and meal preparation customers are increasingly turning to easy-to-cook foods. Frozen potatoes meet this need excellently by providing a convenient option for quick and easy meal preparation.

The on-the-go lifestyle is widespread in the modern society which has further fueled the demand for frozen potatoes. Consumers face hectic schedules and time constraints due to which they want convenient food options that can be consumed quickly without compromising on taste or nutrition. The frozen potatoes provide a hassle-free solution allowing consumers to enjoy the comfort and satisfaction of homemade meals with minimal preparation time.

In addition, the expanding foodservice industry has played a significant role in driving the demand for frozen potatoes. Restaurants, fast-food chains, and other food outlets increasingly incorporate frozen potato products into their menus to cater to the growing demand for convenient and appetizing food options. The American Frozen Food Institute and Food Industry Association's Power of Frozen research shows a 21% rise in frozen food sales in the US for the year 2020. Thus, increased consumption of convenience foods is fueling the demand for frozen potato products.

Will the Various Health Related Concerns Hamper the Frozen Potato Market?

The manufacturing of fried frozen potato products such as French fries and wedges has received a lot of attention due to health concerns. The concerns are mostly on the high fat content of deep fried foods which contributes to obesity, weight gain, and heart disease. In addition, the nutritional content of many frozen potato products has been called into doubt due to the use of preservatives, chemicals, and high sodium levels to extend shelf life.

The increasing demand for better alternatives in the frozen potato industry is showing significant growth. In response to the demand producers have begun to innovate by creating cooked, air-fried, or low-fat varieties of frozen potato products. The alternatives seek to address the health risks connected with typical fried foods while still providing the convenience and taste that consumers seek.

Therefore, the change in the frozen potato market toward healthier alternatives indicates the growing significance of health consciousness among customers. Manufacturers are dealing with consumer demand while contributing to improved public health outcomes by providing solutions that prioritize nutritional value and low fat content.

Category-Wise Acumens

Will the Rising Popularity of Fast-Food and Quick-Service Businesses Drive the Market?

The increasing frequency of fast-food and quick-service restaurants has become a prominent feature of modern dining culture. The establishments offer convenience, affordability, and a wide array of menu options attracting consumers seeking quick meals among busy lifestyles. Potato fries is considered as a staple in many fast-food menus which have become characteristic of this trend.

The demand of potato fries lies in their universal popularity and versatility. They serve as a convenient side dish or snack complementing a variety of main courses. In addition, the crispy texture and savory flavor profile makes them an enduring favorite among consumers of all ages.

The globalization of fast-food chains has facilitated the widespread availability of potato fries contributing to their increasing consumption across different regions. Whether served as a standalone item or as part of a combo meal, potato fries are continued to enjoy with huge approval in the fast-food landscape. Therefore, the demand for frozen potato products including pre-cut fries and wedges has experienced notable growth.

Which End User is Primarily Consuming Frozen Potato Market?

The frozen potato products are gaining considerable commercial popularity due to their ease and efficiency. The commercial kitchens can accelerate their cooking procedures with frozen potatoes allowing them to meet the demands of today's fast-paced food service environment. Furthermore, the consistency and quality of frozen potato products add popularity among commercial customers by ensuring consistent taste and texture throughout servings.

In addition, caterers choose frozen potatoes because they are convenient allowing them to efficiently prepare huge amounts of meals without sacrificing quality. The preference for frozen foods among caterers highlights the adaptability and usefulness of frozen potato products in catering activities where time and resource management are critical for providing satisfying meals to consumers.

Therefore, they enhance operational efficiency and cater to evolving consumer preferences. The increasing dependence on frozen potatoes as a convenient and reliable ingredient is expected to continue, presenting profitable opportunities for investment in the frozen potato market.

Country/Region-wise Acumens

Will Increasing Demand for Frozen Potatoes Benefit the North American Region?

The increasing demand for frozen potatoes among many companies in the food and beverage industry are including them into their product lines. This strategic move is expected to strengthen the frozen potato market in North America. The popularity of frozen potato products particularly among youths emphasizes their importance as a basic food item in the region. Comfort, variety, and constant quality are all factors that contribute to frozen potatoes long-term success among customers.

In addition, advances in food processing technology have allowed manufacturers to improve the quality and nutritional value of frozen potato products. This includes advancements in freezing processes, packaging methods, and the use of healthier ingredients to meet changing consumer expectations for nutritious and convenient food options.

Therefore, the increasing consumer preferences, technological advancements, and industry innovation plays a pivotal role for frozen potatoes which is driving growth and innovation within the North American food market.

How will the Frozen Potato Market Favor Asia Pacific?

The Asia Pacific region emerges as the fastest-growing market for frozen potato products driven by several key factors. Rapid economic development, urbanization, and the expansion of the middle-class demographic have collectively facilitated shifts in dietary preferences and increased demand for convenient and processed food options. Consequently, frozen potato products have gathered an expanding consumer base within the region.

The growing urbanization and economic growth in Asia Pacific have catalyzed changes in lifestyle and dietary habits among its public. As urban centers continue to expand and modernize there has been a noticeable transition towards a more fast-paced lifestyle accompanied by a growing inclination towards convenience-oriented food choices. This trend is particularly obvious among the rising middle-class population which has greater purchasing power and a desire for convenient meal solutions.

The rapid economic development, urbanization, expanding middle-class population, and changing dietary preferences in Asia Pacific have all contributed to the growth of the frozen potato market with the consumers turn towards convenient and processed food options such as frozen potato products.

Competitive Landscape

The frozen potato market is a dynamic and competitive space, characterized by a diverse range of players vying for market share. These players are on the run for solidifying their presence through the adoption of strategic plans such as collaborations, mergers, acquisitions, and political support. The organizations are focusing on innovating their product line to serve the vast population in diverse regions.

Some of the prominent players operating in the frozen potato market include:

The Kraft Heinz Company

The Hain Celestial Company

Agristo

Farm Frites

Bart's Potato Company

R. Simplot Company

Agrarfrost GmbH & Co. KG

Greenyard

Himalaya Food International Ltd.

Latest Developments

In September 2022, McCain Foods Limited acquired Scelta Products, an agricultural firm based in the Netherlands. McCain's clients was benefited from this acquisition because it provided access to Scelta's product line. Scelta Products was driving innovation in the frozen vegetable sector for over 22 years and has worked with McCain's for the past 13 years.

In September 2024, Lamb Weston Holdings, Inc. acquired Crackerjack Foods, a maker and provider of frozen potato-based products for the foodservice industry. The acquisition provides Lamb Weston Oceania with a fresh range of goods that complement our current portfolio and expand the alternatives accessible to our existing and new clients.

1 INTRODUCTION OF GLOBAL FROZEN POTATO MARKET

1.1 Overview of the Market
1.2 Scope of Report
1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

3.1 Data Mining
3.2 Validation
3.3 Primary Interviews
3.4 List of Data Sources

4 GLOBAL FROZEN POTATO MARKET OUTLOOK

4.1 Overview
4.2 Market Dynamics
- 4.2.1 Drivers
- 4.2.2 Restraints
- 4.2.3 Opportunities
4.3 Porters Five Force Model
4.4 Value Chain Analysis

5 GLOBAL FROZEN POTATO MARKET, BY PRODUCT

5.1 Overview
5.2 Chips
5.3 Non-Chips

6 GLOBAL FROZEN POTATO MARKET, BY APPLICATION

6.1 Overview
6.2 Quick Service Restaurant
6.3 Household
6.4 Others

7 GLOBAL FROZEN POTATO MARKET, BY GEOGRAPHY

7.1 Overview
7.2 North America
- 7.2.1 U.S.
- 7.2.2 Canada
- 7.2.3 Mexico
7.3 Europe
- 7.3.1 Germany
- 7.3.2 U.K.
- 7.3.3 France
- 7.3.4 Italy
- 7.3.5 Spain
- 7.3.6 Rest of Europe
7.4 Asia Pacific
- 7.4.1 China
- 7.4.2 Japan
- 7.4.3 India
- 7.4.4 Rest of Asia Pacific
7.5 Rest of the World
- 7.5.1 Latin America
- 7.5.2 Middle East and Africa

8 GLOBAL FROZEN POTATO MARKET COMPETITIVE LANDSCAPE

8.1 Overview
8.2 Company Market Ranking
8.3 Key Development Strategies

9 COMPANY PROFILES

9.1 The Kraft Heinz Company
- 9.1.1 Company Overview
- 9.1.2 Company Insights
- 9.1.3 Business Breakdown
- 9.1.4 Product Benchmarking
- 9.1.5 Key Developments
- 9.1.6 Winning Imperatives
- 9.1.7 Current Focus & Strategies
- 9.1.8 Threat from Competition
- 9.1.9 SWOT Analysis
9.2 The Hain Celestial Company
- 9.2.1 Company Overview
- 9.2.2 Company Insights
- 9.2.3 Business Breakdown
- 9.2.4 Product Benchmarking
- 9.2.5 Key Developments
- 9.2.6 Winning Imperatives
- 9.2.7 Current Focus & Strategies
- 9.2.8 Threat from Competition
- 9.2.9 SWOT Analysis
9.3 Agristo
- 9.3.1 Company Overview
- 9.3.2 Company Insights
- 9.3.3 Business Breakdown
- 9.3.4 Product Benchmarking
- 9.3.5 Key Developments
- 9.3.6 Winning Imperatives
- 9.3.7 Current Focus & Strategies
- 9.3.8 Threat from Competition
- 9.3.9 SWOT Analysis
9.4 Farm Frites
- 9.4.1 Company Overview
- 9.4.2 Company Insights
- 9.4.3 Business Breakdown
- 9.4.4 Product Benchmarking
- 9.4.5 Key Developments
- 9.4.6 Winning Imperatives
- 9.4.7 Current Focus & Strategies
- 9.4.8 Threat from Competition
- 9.4.9 SWOT Analysis
9.5 Bart's Potato Company
- 9.5.1 Company Overview
- 9.5.2 Company Insights
- 9.5.3 Business Breakdown
- 9.5.4 Product Benchmarking
- 9.5.5 Key Developments
- 9.5.6 Winning Imperatives
- 9.5.7 Current Focus & Strategies
- 9.5.8 Threat from Competition
- 9.5.9 SWOT Analysis
9.6 R. Simplot Company
- 9.6.1 Company Overview
- 9.6.2 Company Insights
- 9.6.3 Business Breakdown
- 9.6.4 Product Benchmarking
- 9.6.5 Key Developments
- 9.6.6 Winning Imperatives
- 9.6.7 Current Focus & Strategies
- 9.6.8 Threat from Competition
- 9.6.9 SWOT Analysis
9.7 Agrarfrost GmbH & Co. KG
- 9.7.1 Company Overview
- 9.7.2 Company Insights
- 9.7.3 Business Breakdown
- 9.7.4 Product Benchmarking
- 9.7.5 Key Developments
- 9.7.6 Winning Imperatives
- 9.7.7 Current Focus & Strategies
- 9.7.8 Threat from Competition
- 9.7.9 SWOT Analysis
9.8 Greenyard
- 9.8.1 Company Overview
- 9.8.2 Company Insights
- 9.8.3 Business Breakdown
- 9.8.4 Product Benchmarking
- 9.8.5 Key Developments
- 9.8.6 Winning Imperatives
- 9.8.7 Current Focus & Strategies
- 9.8.8 Threat from Competition
- 9.8.9 SWOT Analysis
9.9 Himalaya Food International Ltd.
- 9.9.1 Company Overview
- 9.9.2 Company Insights
- 9.9.3 Business Breakdown
- 9.9.4 Product Benchmarking
- 9.9.5 Key Developments
- 9.9.6 Winning Imperatives
- 9.9.7 Current Focus & Strategies
- 9.9.8 Threat from Competition
- 9.9.9 SWOT Analysis