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2021-2031年北美壁纸市场报告：范围、细分、动态和竞争分析

North America Wallpaper Market Report 2021-2031 by Scope, Segmentation, Dynamics, and Competitive Analysis

出版日期: 2025年09月01日 | 出版商:

The Insight Partners | 英文 123 Pages | 订单完成后即时交付

价格

简介目录图表

预计北美壁纸市场将大幅成长，到 2031 年将达到约 79.1436 亿美元，高于 2023 年的 60.3295 亿美元，在此期间的年复合成长率(CAGR) 为 3.5%。

执行摘要和市场分析

北美壁纸市场主要分为三大区域：美国、加拿大和墨西哥。推动该市场成长的因素有很多，包括壁纸的性价比和耐用性、室内装饰需求的不断增长以及整个地区建筑活动的增加。由于城市化和人口增长，建筑业正经历快速发展，这反过来又促进了对壁纸的需求。建筑业是北美经济的重要组成部分，根据美国总承包商协会 (AGC) 报告，美国建筑业每年创造约 1.4 兆美元的产值。

环保永续壁纸的普及也是市场成长的重要推手。製造商越来越注重生产采用可回收材料製成的壁纸，并使用低挥发性有机化合物（VOC）油墨，这不仅有助于改善室内空气质量，而且不会牺牲设计感或耐用性。这些环保壁纸轻鬆易装，美观大方，因此越来越受到消费者的青睐。

壁纸市场的主要参与者包括Milton and King、Walls Republic US和Burke Decor LLC。这些公司正大力投资研发，以创新和提升产品，预计将进一步推动未来几年的市场成长。

市场区隔

北美壁纸市场可以按类型和最终用途进行细分。

按类型划分：壁纸市场包括纸基壁纸、乙烯基壁纸、布基壁纸和其他类型的壁纸。 2023年，乙烯基壁纸因其耐用性和易于维护的特点，占据了最大的市场份额。
依最终用途划分：市场分为住宅和非住宅领域，到 2023 年，非住宅应用将占据市场主导地位。

市场展望

建筑业日益注重永续发展，以倡导环保生活方式。随着消费者和企业努力减少碳足迹，环保壁纸的选择也越来越受到青睐。传统的乙烯基壁纸正逐渐被软木、草编、竹编和再生纸等材料製成的替代品所取代，这些替代品不仅对环境危害更小，还能提供独特的质感和美感。

永续发展的趋势也体现在能源与环境设计先锋奖 (LEED) 和森林管理委员会 (FSC) 等认证的普及上，这些认证向消费者保证了他们所购买产品的环保标准。製造商正积极响应这一转变，提供兼具设计感和耐用性的环保壁纸。例如，Kernow Coatings 于 2024 年 5 月推出了 Eco Pro Lite，该产品在保持卓越列印品质的同时，减少了 40% 的塑胶和合成墨粉用量，满足了消费者对永续材料的需求。

国家概况

北美壁纸市场主要由美国、加拿大和墨西哥组成，其中美国在2023年占据最大的市场份额。美国也是临床研究的重要目的地，每年进行大量的临床试验。美国强大的医疗基础设施和良好的监管环境支撑了临床试验市场的成长，鼓励製药公司在该国进行研究。

公司简介

壁纸市场的主要参与者包括 Milton & King Pty Ltd.、Walls Republic US、A-Street Prints、Abigail Edwards、Glamora Srl、Coordonne、Borastapeter AB、Sanderson Design Group、Asian Paints Ltd、Wall&deco Srl、Galerie Limited、Fborn and Ballpers、Os Son & Little Ltd、Coleer Ltd, Depapers & Holden)。这些公司正采取各种策略，例如市场扩张、产品创新以及併购，以增强其市场份额并为消费者提供创新产品。

The wallpaper market in North America is divided into three main regions: the United States, Canada, and Mexico. Several factors are driving the growth of this market, including the cost-effectiveness and durability of wallpaper, an increasing demand for interior decoration, and a rise in construction activities across the region. The construction sector is experiencing rapid growth due to urbanization and a rising population, which in turn boosts the demand for wallpaper. The construction industry is a vital part of the North American economy, with the Associated General Contractors of America (AGC) reporting that the US construction sector generates around USD 1.4 trillion annually.

The availability of eco-friendly and sustainable wallpaper options is also a significant contributor to market growth. Manufacturers are increasingly focusing on producing wallpapers made from recyclable materials and using low-volatile organic compound (VOC) inks, which promote healthier indoor air quality without sacrificing design or durability. These eco-friendly wallpapers are lightweight, easy to install, and visually appealing, leading to their growing acceptance among consumers.

Key players in the wallpaper market include Milton and King, Walls Republic US, and Burke Decor LLC. These companies are heavily investing in research and development to innovate and enhance their product offerings, which is expected to further drive market growth in the coming years.

Market Segmentation

The North American wallpaper market can be segmented by type and end-use.

By Type: The market includes paper-based, vinyl-based, fabric-based, and other types of wallpaper. In 2023, vinyl-based wallpaper held the largest market share due to its durability and ease of maintenance.
By End-Use: The market is divided into residential and non-residential segments, with non-residential applications dominating the market in 2023.

Market Outlook

The building and construction industry is increasingly focusing on sustainable practices to promote environmentally friendly living. As consumers and businesses aim to reduce their carbon footprints, there is a growing preference for eco-friendly wallpaper options. Traditional vinyl wallpapers are being replaced by alternatives made from materials such as cork, grass cloth, bamboo, and recycled paper, which are less harmful to the environment and offer unique textures and aesthetics.

The trend towards sustainability is also reflected in the adoption of certifications like Leadership in Energy and Environmental Design (LEED) and Forest Stewardship Council (FSC), which assure consumers of the environmental standards of the products they purchase. Manufacturers are responding to this shift by offering eco-friendly wallpapers that do not compromise on design or durability. For example, Kernow Coatings introduced the Eco Pro Lite in May 2024, which contains 40% less plastic and synthetic toner while maintaining excellent print quality, catering to the demand for sustainable materials.

Country Insights

The North American wallpaper market is primarily composed of the US, Canada, and Mexico, with the US holding the largest market share in 2023. The US is also a leading destination for clinical research, with a significant number of clinical trials conducted annually. This growth in the clinical trials market is supported by a robust medical infrastructure and a favorable regulatory environment, which encourages pharmaceutical companies to conduct research in the country.

Company Profiles

Key players in the wallpaper market include Milton & King Pty Ltd., Walls Republic US, A-Street Prints, Abigail Edwards, Glamora Srl, Coordonne, Borastapeter AB, Sanderson Design Group, Asian Paints Ltd, Wall&deco S.r.l., Galerie Limited, Farrow and Ball Ltd, Osborne & Little, Cole & Son (Wallpapers) Ltd, and Holden Decor. These companies are pursuing various strategies such as market expansion, product innovation, and mergers and acquisitions to enhance their market presence and offer innovative products to consumers.

1. Introduction

1.1 Report Guidance
1.2 Market Segmentation

2. Executive Summary

2.1 Key Insights

3. Research Methodology

3.1 Secondary Research
3.2 Primary Research
- 3.2.1 Hypothesis formulation:
- 3.2.2 Macroeconomic factor analysis:
- 3.2.3 Developing base number:
- 3.2.4 Data Triangulation:
- 3.2.5 Country-level data:

4. North America Wallpaper Market Landscape

4.1 Overview
4.2 Porter's Five Forces Analysis
- 4.2.1 Bargaining Power of Suppliers
- 4.2.2 Bargaining Power of Buyers
- 4.2.3 Competitive Rivalry
- 4.2.4 Threat of Substitutes
- 4.2.5 Threat of New Entrants
4.3 Ecosystem Analysis
- 4.3.1 Raw Materials:
- 4.3.2 Manufacturers:
- 4.3.3 End Use
4.4 List of Vendors in the Value Chain

5. North America Wallpaper Market - Key Market Dynamics

5.1 Market Drivers
- 5.1.1 Proliferating Non-Residential Construction sector
- 5.1.2 Advantages of Vinyl Based Wallpaper
5.2 Market Restraints
- 5.2.1 Availability of Alternative
5.3 Market Opportunities
- 5.3.1 Increasing Home Decor and Interior Design Activities
5.4 Future Trends
- 5.4.1 Increasing Demand for Sustainable and Eco-Friendly Products
5.5 Impact of Drivers and Restraints:

6. Wallpaper Market - North America Analysis

6.1 North America Wallpaper Market Revenue (US$ Million), 2021-2031
6.2 North America Wallpaper Market Forecast Analysis

7. North America Wallpaper Market Analysis - by Type

7.1 Paper Based
- 7.1.1 Overview
- 7.1.2 Paper Based: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
7.2 Vinyl Based
- 7.2.1 Overview
- 7.2.2 Vinyl Based: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
7.3 Fabric Based
- 7.3.1 Overview
- 7.3.2 Fabric Based: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
7.4 Others
- 7.4.1 Overview
- 7.4.2 Others: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)

8. North America Wallpaper Market Analysis - by End-use

8.1 Residential
- 8.1.1 Overview
- 8.1.2 Residential: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
8.2 Non-residential
- 8.2.1 Overview
- 8.2.2 Non-residential: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)

9. North America Wallpaper Market - Country Analysis

9.1 North America
- 9.1.1 North America Wallpaper Market - Revenue and Forecast Analysis - by Country
  - 9.1.1.1 North America Wallpaper Market - Revenue and Forecast Analysis - by Country
  - 9.1.1.2 United States: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
    - 9.1.1.2.1 United States: North America Wallpaper Market Share - by Type
    - 9.1.1.2.2 United States: North America Wallpaper Market Share - by End-use
  - 9.1.1.3 Canada: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
    - 9.1.1.3.1 Canada: North America Wallpaper Market Share - by Type
    - 9.1.1.3.2 Canada: North America Wallpaper Market Share - by End-use
  - 9.1.1.4 Mexico: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
    - 9.1.1.4.1 Mexico: North America Wallpaper Market Share - by Type
    - 9.1.1.4.2 Mexico: North America Wallpaper Market Share - by End-use

10. Competitive Landscape

10.1 Heat Map Analysis by Key Players
10.2 Company Positioning and Concentration

11. Industry Landscape

11.1 Overview
11.2 Market Initiative
11.3 Partnerships and Collaborations
11.4 Other Developments

12. Company Profiles

12.1 Milton & King Pty Ltd.
- 12.1.1 Key Facts
- 12.1.2 Business Description
- 12.1.3 Products and Services
- 12.1.4 Financial Overview
- 12.1.5 SWOT Analysis
- 12.1.6 Key Developments
12.2 Walls Republic US
- 12.2.1 Key Facts
- 12.2.2 Business Description
- 12.2.3 Products and Services
- 12.2.4 Financial Overview
- 12.2.5 SWOT Analysis
- 12.2.6 Key Developments
12.3 A-Street Prints
- 12.3.1 Key Facts
- 12.3.2 Business Description
- 12.3.3 Products and Services
- 12.3.4 Financial Overview
- 12.3.5 SWOT Analysis
- 12.3.6 Key Developments
12.4 Abigail Edwards
- 12.4.1 Key Facts
- 12.4.2 Business Description
- 12.4.3 Products and Services
- 12.4.4 Financial Overview
- 12.4.5 SWOT Analysis
- 12.4.6 Key Developments
12.5 Glamora Srl
- 12.5.1 Key Facts
- 12.5.2 Business Description
- 12.5.3 Products and Services
- 12.5.4 Financial Overview
- 12.5.5 SWOT Analysis
- 12.5.6 Key Developments
12.6 Coordonne
- 12.6.1 Key Facts
- 12.6.2 Business Description
- 12.6.3 Products and Services
- 12.6.4 Financial Overview
- 12.6.5 SWOT Analysis
- 12.6.6 Key Developments
12.7 Borastapeter AB
- 12.7.1 Key Facts
- 12.7.2 Business Description
- 12.7.3 Products and Services
- 12.7.4 Financial Overview
- 12.7.5 SWOT Analysis
- 12.7.6 Key Developments
12.8 Sanderson Design Group
- 12.8.1 Key Facts
- 12.8.2 Business Description
- 12.8.3 Products and Services
- 12.8.4 Financial Overview
- 12.8.5 SWOT Analysis
- 12.8.6 Key Developments
12.9 Asian Paints Ltd
- 12.9.1 Key Facts
- 12.9.2 Business Description
- 12.9.3 Products and Services
- 12.9.4 Financial Overview
- 12.9.5 SWOT Analysis
- 12.9.6 Key Developments
12.10 Wall&deco S.r.l.
- 12.10.1 Key Facts
- 12.10.2 Business Description
- 12.10.3 Products and Services
- 12.10.4 Financial Overview
- 12.10.5 SWOT Analysis
- 12.10.6 Key Developments
12.11 Galerie Limited
- 12.11.1 Key Facts
- 12.11.2 Business Description
- 12.11.3 Products and Services
- 12.11.4 Financial Overview
- 12.11.5 SWOT Analysis
- 12.11.6 Key Developments
12.12 Farrow & Ball Ltd
- 12.12.1 Key Facts
- 12.12.2 Business Description
- 12.12.3 Products and Services
- 12.12.4 Financial Overview
- 12.12.5 SWOT Analysis
- 12.12.6 Key Developments
12.13 Osborne and Little
- 12.13.1 Key Facts
- 12.13.2 Business Description
- 12.13.3 Products and Services
- 12.13.4 Financial Overview
- 12.13.5 SWOT Analysis
- 12.13.6 Key Developments
12.14 Cole & Son (Wallpapers) Ltd
- 12.14.1 Key Facts
- 12.14.2 Business Description
- 12.14.3 Products and Services
- 12.14.4 Financial Overview
- 12.14.5 SWOT Analysis
- 12.14.6 Key Developments
12.15 Holden Decor
- 12.15.1 Key Facts
- 12.15.2 Business Description
- 12.15.3 Products and Services
- 12.15.4 Financial Overview
- 12.15.5 SWOT Analysis
- 12.15.6 Key Developments

13. Appendix

13.1 About Us

简介目录图表

List Of Tables

Table 1. North America Wallpaper Market Segmentation
Table 2. List of Vendors
Table 3. North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
Table 4. North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Type
Table 5. North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million) - by End-use
Table 6. North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Country
Table 7. United States: North America Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Type
Table 8. United States: North America Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End-use
Table 9. Canada: North America Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Type
Table 10. Canada: North America Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End-use
Table 11. Mexico: North America Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Type
Table 12. Mexico: North America Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End-use

List Of Figures

Figure 1. North America Wallpaper Market Segmentation - Country
Figure 2. Porter's Five Forces Analysis
Figure 3. Ecosystem Analysis
Figure 4. North America Wallpaper Market - Key Market Dynamics
Figure 5. US Construction Spending from January 2017 to January 2023
Figure 6. Impact Analysis of Drivers and Restraints
Figure 7. North America Wallpaper Market Revenue (US$ Million), 2021-2031
Figure 8. North America Wallpaper Market Share (%) - by Type (2023 and 2031)
Figure 9. Paper Based: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 10. Vinyl Based: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 11. Fabric Based: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 12. Others: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 13. North America Wallpaper Market Share (%) - by End-use (2023 and 2031)
Figure 14. Residential: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 15. Non-residential: North America Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 16. North America Wallpaper Market Breakdown, by Key Countries, 2023 and 2031 (%)
Figure 17. United States: North America Wallpaper Market - Revenue and Forecast, 2021- 2031 (US$ Million)
Figure 18. Canada: North America Wallpaper Market - Revenue and Forecast, 2021- 2031 (US$ Million)
Figure 19. Mexico: North America Wallpaper Market - Revenue and Forecast, 2021- 2031 (US$ Million)
Figure 20. Heat Map Analysis by Key Players
Figure 21. Company Positioning and Concentration