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2021-2031年欧洲壁纸市场报告：范围、细分、动态和竞争分析
市场调查报告书
商品编码
1871475

2021-2031年欧洲壁纸市场报告：范围、细分、动态和竞争分析

Europe Wallpaper Market Report 2021-2031 by Scope, Segmentation, Dynamics, and Competitive Analysis
出版日期: | 出版商: The Insight Partners | 英文 134 Pages | 订单完成后即时交付

价格

欧洲壁纸市场预计将大幅成长，到 2031 年将达到约 89.1006 亿美元，高于 2023 年的 65.1254 亿美元，预计 2023 年至 2031 年的年复合成长率(CAGR) 为 4.0%。

执行摘要和市场分析

受人口成长和政府加大基础设施投资的推动，欧洲建筑业正处于上升期。该产业对欧盟国内生产毛额（GDP）的贡献约为10%，并提供了约2,000万个就业机会。根据欧洲建筑业联合会（FIEC）的数据，2022年12月的建筑活动较2021年12月增长了15.1%，其中资本维修（+34.7%）、维护和维修（+29.6%）以及新建项目（+7.0%）均显着增长。义大利和西班牙等国的历史建筑翻新工程尤其推动了壁纸市场的发展。此外，正在进行的基础设施项目也提高了各种建筑应用领域对壁纸的需求。改造产业也在不断发展，无障碍设施的改善、风格融合、客製化设计以及技术进步等趋势都在推动壁纸的需求。

市场区隔分析

欧洲壁纸市场可按类型和最终用途进行细分。就类型而言，市场包括纸基壁纸、乙烯基壁纸、织物壁纸和其他类别。截至2023年，乙烯基壁纸占据市场份额的主导地位。就最终用途而言，市场分为住宅和非住宅两大领域，其中非住宅应用在2023年占据最大份额。

市场展望

消费者越来越倾向于打造个人化且美观的居住环境，这带动了对多样化装饰桌布的需求。随着居家时间的增多，屋主也开始进行各种装饰项目，包括安装壁纸。年轻一代，尤其是千禧世代和Z世代的喜好也影响着壁纸的需求，他们追求能够体现个人风格并提升居住空间的独特设计。为了满足这项需求，製造商们推出了各种各样的图案、纹理和饰面。例如，Life n Colors于2024年2月推出了以其精美设计而闻名的奢华壁纸系列Suneherii。同样，在2024年3月，德州纺织品设计师Lisa Fine与义大利San Patrignano Design Lab合作推出了她的首个桌布系列Persian Garden。家居布置的兴起以及房地产摄影对视觉吸引力的需求进一步推动了壁纸的需求，预示着未来几年市场将迎来强劲的成长势头。

国家概况

欧洲壁纸市场涵盖多个主要国家，包括德国、法国、英国、义大利、俄罗斯等欧洲国家。 2023年，欧洲其他地区占了最大的市场份额。俄罗斯、奥地利、波兰、葡萄牙、荷兰和比利时等国的壁纸生产和消费量均呈现稳定成长。由于产品创新投资的增加以及壁纸在商业和住宅领域应用范围的不断扩大，预计这些地区对壁纸的需求将持续增长。此外，产品种类的丰富也推动了欧洲其他地区的市场成长。

公司简介

壁纸市场的主要参与者包括 Milton & King Pty Ltd.、Walls Republic US、A-Street Prints、Abigail Edwards、Glamora Srl、Coordonne、Borastapeter AB、Sanderson Design Group、Asian Paints Ltd、Wall&deco Srl、Galerie Limited、Fborn & Ballpers、Os Son & Little Ltd、Cole & Hold、Galerie Limited、Fborn & Ballpers、Os Sone Ltd、Cpersole & Holdulpers Spersoles. 等。这些公司正采取各种策略，包括扩张、产品创新以及併购，以增强产品供应并提高市场份额。

目录

第一章：引言

第二章：执行概要

  • 关键见解
  • 市场吸引力

第三章：研究方法

  • 二手研究
  • 初步研究
    • 假设的提出：
    • 宏观经济因素分析：
    • 发展基础数字：
    • 数据三角测量：
    • 国家层面资料：

第四章：欧洲壁纸市场概览

  • 概述
  • 波特五力分析
    • 供应商的议价能力
    • 买方议价能力
    • 竞争关係
    • 替代品的威胁
    • 新进入者的威胁
  • 生态系分析
    • 原料：
    • 製造商：
    • 最终用途
  • 价值链中的供应商列表

第五章：欧洲壁纸市场－主要市场动态

  • 市场驱动因素
    • 非住宅建筑业的蓬勃发展
    • 乙烯基壁纸的优点
  • 市场限制
    • 替代方案的可用性
  • 市场机会
    • 增加家居装饰和室内设计活动
  • 未来趋势
    • 对永续和环保产品的需求日益增长
  • 驾驶员和安全带的影响：

第六章：壁纸市场－欧洲分析

  • 2021-2031年欧洲壁纸市场收入
  • 欧洲壁纸市场预测分析

第七章：欧洲壁纸市场分析－按类型划分

  • 纸本版
  • 乙烯基
  • 织物
  • 其他的

第八章：欧洲壁纸市场分析－依最终用途划分

  • 住宅
  • 非住宅

第九章：欧洲壁纸市场－国别分析

  • 欧洲
    • 德国
    • 法国
    • 英国
    • 义大利
    • 俄罗斯
    • 欧洲其他地区

第十章：竞争格局

  • 关键参与者热力图分析
  • 公司定位与集中度

第十一章：行业概况

  • 概述
  • 市场拓展计划
  • 伙伴关係与合作
  • 其他进展

第十二章：公司简介

  • Milton & King Pty Ltd.
  • Walls Republic US
  • A-Street Prints
  • Abigail Edwards
  • Glamora Srl
  • Coordonne
  • Borastapeter AB
  • Sanderson Design Group
  • Asian Paints Ltd
  • Wall&deco S.r.l.
  • Galerie Limited
  • Farrow & Ball Ltd
  • Osborne & Little
  • Cole & Son (Wallpapers) Ltd
  • Holden Decor

第十三章：附录

Product Code: BMIRE00032132

The Europe wallpaper market is projected to grow significantly, reaching approximately US$ 8,910.06 million by 2031, up from US$ 6,512.54 million in 2023, with an estimated compound annual growth rate (CAGR) of 4.0% from 2023 to 2031.

Executive Summary and Market Analysis

The construction industry in Europe is on an upward trajectory, driven by a growing population and increased government investment in infrastructure. This sector contributes around 10% to the European Union's gross domestic product (GDP) and supports approximately 20 million jobs. According to the FIEC (European Construction Industry Federation), construction activity surged by 15.1% in December 2022 compared to December 2021, with notable increases in capital repairs (+34.7%), maintenance and repairs (+29.6%), and new construction (+7.0%). The renovation of historical buildings in countries like Italy and Spain is particularly boosting the wallpaper market. Additionally, ongoing infrastructure projects are creating a heightened demand for wallpaper across various construction applications. The remodeling sector is evolving, with trends such as accessibility improvements, style blending, custom designs, and technological advancements driving wallpaper demand.

Market Segmentation Analysis

The Europe wallpaper market can be segmented by type and end-use. In terms of type, the market includes paper-based, vinyl-based, fabric-based, and other categories. As of 2023, vinyl-based wallpapers dominate the market share. Regarding end-use, the market is divided into residential and non-residential segments, with non-residential applications holding the largest share in 2023.

Market Outlook

There is a growing trend among consumers to create personalized and aesthetically pleasing living environments, which is increasing the demand for diverse and decorative wallpaper options. With more time spent at home, homeowners are engaging in various decorating projects, including wallpaper installation. The preferences of younger generations, particularly millennials and Gen Z, are also influencing wallpaper demand, as they seek unique designs that reflect their personal style and enhance their living spaces. In response, manufacturers are launching a wide array of patterns, textures, and finishes. For example, in February 2024, Life n Colors unveiled its luxury wallpaper collection, Suneherii, known for its intricate designs. Similarly, in March 2024, Texas textile designer Lisa Fine introduced her first wallpaper line, Persian Garden, in collaboration with Italy's San Patrignano Design Lab. The rising trend of home staging and the need for visually appealing spaces in real estate photography further drive wallpaper demand, indicating a robust opportunity for market growth in the coming years.

Country Insights

The Europe wallpaper market encompasses several key countries, including Germany, France, the UK, Italy, Russia, and others in the Rest of Europe. The Rest of Europe accounted for the largest market share in 2023. Countries such as Russia, Austria, Poland, Portugal, the Netherlands, and Belgium are experiencing steady growth in wallpaper production and consumption. The demand for wallpaper in these regions is expected to increase due to rising investments in product innovation and a growing number of applications in both commercial and residential settings. Additionally, the expansion of product offerings is propelling market growth in the Rest of Europe.

Company Profiles

Key players in the wallpaper market include Milton & King Pty Ltd., Walls Republic US, A-Street Prints, Abigail Edwards, Glamora Srl, Coordonne, Borastapeter AB, Sanderson Design Group, Asian Paints Ltd, Wall&deco S.r.l., Galerie Limited, Farrow & Ball Ltd, Osborne & Little, Cole & Son (Wallpapers) Ltd, and Holden Decor, among others. These companies are employing various strategies, including expansion, product innovation, and mergers and acquisitions, to enhance their product offerings and increase market share.

Table Of Contents

1. Introduction

  • 1.1 Report Guidance
  • 1.2 Market Segmentation

2. Executive Summary

  • 2.1 Key Insights
  • 2.2 Market Attractiveness

3. Research Methodology

  • 3.1 Secondary Research
  • 3.2 Primary Research
    • 3.2.1 Hypothesis formulation:
    • 3.2.2 Macroeconomic factor analysis:
    • 3.2.3 Developing base number:
    • 3.2.4 Data Triangulation:
    • 3.2.5 Country-level data:

4. Europe Wallpaper Market Landscape

  • 4.1 Overview
  • 4.2 Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Buyers
    • 4.2.3 Competitive Rivalry
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Threat of New Entrants
  • 4.3 Ecosystem Analysis
    • 4.3.1 Raw Materials:
    • 4.3.2 Manufacturers:
    • 4.3.3 End Use
  • 4.4 List of Vendors in the Value Chain

5. Europe Wallpaper Market - Key Market Dynamics

  • 5.1 Market Drivers
    • 5.1.1 Proliferating Non-Residential Construction sector
    • 5.1.2 Advantages of Vinyl Based Wallpaper
  • 5.2 Market Restraints
    • 5.2.1 Availability of Alternative
  • 5.3 Market Opportunities
    • 5.3.1 Increasing Home Decor and Interior Design Activities
  • 5.4 Future Trends
    • 5.4.1 Increasing Demand for Sustainable and Eco-Friendly Products
  • 5.5 Impact of Drivers and Restraints:

6. Wallpaper Market - Europe Analysis

  • 6.1 Europe Wallpaper Market Revenue (US$ Million), 2021-2031
  • 6.2 Europe Wallpaper Market Forecast Analysis

7. Europe Wallpaper Market Analysis - by Type

  • 7.1 Paper Based
    • 7.1.1 Overview
    • 7.1.2 Paper Based: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
  • 7.2 Vinyl Based
    • 7.2.1 Overview
    • 7.2.2 Vinyl Based: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
  • 7.3 Fabric Based
    • 7.3.1 Overview
    • 7.3.2 Fabric Based: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
  • 7.4 Others
    • 7.4.1 Overview
    • 7.4.2 Others: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)

8. Europe Wallpaper Market Analysis - by End-use

  • 8.1 Residential
    • 8.1.1 Overview
    • 8.1.2 Residential: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
  • 8.2 Non-residential
    • 8.2.1 Overview
    • 8.2.2 Non-residential: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)

9. Europe Wallpaper Market - Country Analysis

  • 9.1 Europe
    • 9.1.1 Europe Wallpaper Market - Revenue and Forecast Analysis - by Country
      • 9.1.1.1 Europe Wallpaper Market - Revenue and Forecast Analysis - by Country
      • 9.1.1.2 Germany: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
        • 9.1.1.2.1 Germany: Europe Wallpaper Market Share - by Type
        • 9.1.1.2.2 Germany: Europe Wallpaper Market Share - by End-use
      • 9.1.1.3 France: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
        • 9.1.1.3.1 France: Europe Wallpaper Market Share - by Type
        • 9.1.1.3.2 France: Europe Wallpaper Market Share - by End-use
      • 9.1.1.4 United Kingdom: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
        • 9.1.1.4.1 United Kingdom: Europe Wallpaper Market Share - by Type
        • 9.1.1.4.2 United Kingdom: Europe Wallpaper Market Share - by End-use
      • 9.1.1.5 Italy: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
        • 9.1.1.5.1 Italy: Europe Wallpaper Market Share - by Type
        • 9.1.1.5.2 Italy: Europe Wallpaper Market Share - by End-use
      • 9.1.1.6 Russia: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
        • 9.1.1.6.1 Russia: Europe Wallpaper Market Share - by Type
        • 9.1.1.6.2 Russia: Europe Wallpaper Market Share - by End-use
      • 9.1.1.7 Rest of Europe: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
        • 9.1.1.7.1 Rest of Europe: Europe Wallpaper Market Share - by Type
        • 9.1.1.7.2 Rest of Europe: Europe Wallpaper Market Share - by End-use

10. Competitive Landscape

  • 10.1 Heat Map Analysis by Key Players
  • 10.2 Company Positioning and Concentration

11. Industry Landscape

  • 11.1 Overview
  • 11.2 Market Initiative
  • 11.3 Partnerships and Collaborations
  • 11.4 Other Developments

12. Company Profiles

  • 12.1 Milton & King Pty Ltd.
    • 12.1.1 Key Facts
    • 12.1.2 Business Description
    • 12.1.3 Products and Services
    • 12.1.4 Financial Overview
    • 12.1.5 SWOT Analysis
    • 12.1.6 Key Developments
  • 12.2 Walls Republic US
    • 12.2.1 Key Facts
    • 12.2.2 Business Description
    • 12.2.3 Products and Services
    • 12.2.4 Financial Overview
    • 12.2.5 SWOT Analysis
    • 12.2.6 Key Developments
  • 12.3 A-Street Prints
    • 12.3.1 Key Facts
    • 12.3.2 Business Description
    • 12.3.3 Products and Services
    • 12.3.4 Financial Overview
    • 12.3.5 SWOT Analysis
    • 12.3.6 Key Developments
  • 12.4 Abigail Edwards
    • 12.4.1 Key Facts
    • 12.4.2 Business Description
    • 12.4.3 Products and Services
    • 12.4.4 Financial Overview
    • 12.4.5 SWOT Analysis
    • 12.4.6 Key Developments
  • 12.5 Glamora Srl
    • 12.5.1 Key Facts
    • 12.5.2 Business Description
    • 12.5.3 Products and Services
    • 12.5.4 Financial Overview
    • 12.5.5 SWOT Analysis
    • 12.5.6 Key Developments
  • 12.6 Coordonne
    • 12.6.1 Key Facts
    • 12.6.2 Business Description
    • 12.6.3 Products and Services
    • 12.6.4 Financial Overview
    • 12.6.5 SWOT Analysis
    • 12.6.6 Key Developments
  • 12.7 Borastapeter AB
    • 12.7.1 Key Facts
    • 12.7.2 Business Description
    • 12.7.3 Products and Services
    • 12.7.4 Financial Overview
    • 12.7.5 SWOT Analysis
    • 12.7.6 Key Developments
  • 12.8 Sanderson Design Group
    • 12.8.1 Key Facts
    • 12.8.2 Business Description
    • 12.8.3 Products and Services
    • 12.8.4 Financial Overview
    • 12.8.5 SWOT Analysis
    • 12.8.6 Key Developments
  • 12.9 Asian Paints Ltd
    • 12.9.1 Key Facts
    • 12.9.2 Business Description
    • 12.9.3 Products and Services
    • 12.9.4 Financial Overview
    • 12.9.5 SWOT Analysis
    • 12.9.6 Key Developments
  • 12.10 Wall&deco S.r.l.
    • 12.10.1 Key Facts
    • 12.10.2 Business Description
    • 12.10.3 Products and Services
    • 12.10.4 Financial Overview
    • 12.10.5 SWOT Analysis
    • 12.10.6 Key Developments
  • 12.11 Galerie Limited
    • 12.11.1 Key Facts
    • 12.11.2 Business Description
    • 12.11.3 Products and Services
    • 12.11.4 Financial Overview
    • 12.11.5 SWOT Analysis
    • 12.11.6 Key Developments
  • 12.12 Farrow & Ball Ltd
    • 12.12.1 Key Facts
    • 12.12.2 Business Description
    • 12.12.3 Products and Services
    • 12.12.4 Financial Overview
    • 12.12.5 SWOT Analysis
    • 12.12.6 Key Developments
  • 12.13 Osborne & Little
    • 12.13.1 Key Facts
    • 12.13.2 Business Description
    • 12.13.3 Products and Services
    • 12.13.4 Financial Overview
    • 12.13.5 SWOT Analysis
    • 12.13.6 Key Developments
  • 12.14 Cole & Son (Wallpapers) Ltd
    • 12.14.1 Key Facts
    • 12.14.2 Business Description
    • 12.14.3 Products and Services
    • 12.14.4 Financial Overview
    • 12.14.5 SWOT Analysis
    • 12.14.6 Key Developments
  • 12.15 Holden Decor
    • 12.15.1 Key Facts
    • 12.15.2 Business Description
    • 12.15.3 Products and Services
    • 12.15.4 Financial Overview
    • 12.15.5 SWOT Analysis
    • 12.15.6 Key Developments

13. Appendix

  • 13.1 About Us

List Of Tables

  • Table 1. Europe Wallpaper Market Segmentation
  • Table 2. List of Vendors
  • Table 3. Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
  • Table 4. Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Type
  • Table 5. Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million) - by End-use
  • Table 6. Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Country
  • Table 7. Germany: Europe Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Type
  • Table 8. Germany: Europe Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End-use
  • Table 9. France: Europe Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Type
  • Table 10. France: Europe Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End-use
  • Table 11. United Kingdom: Europe Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Type
  • Table 12. United Kingdom: Europe Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End-use
  • Table 13. Italy: Europe Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Type
  • Table 14. Italy: Europe Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End-use
  • Table 15. Russia: Europe Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Type
  • Table 16. Russia: Europe Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End-use
  • Table 17. Rest of Europe: Europe Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Type
  • Table 18. Rest of Europe: Europe Wallpaper Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End-use

List Of Figures

  • Figure 1. Europe Wallpaper Market Segmentation - Country
  • Figure 2. Porter's Five Forces Analysis
  • Figure 3. Ecosystem Analysis
  • Figure 4. Europe Wallpaper Market - Key Market Dynamics
  • Figure 5. Impact Analysis of Drivers and Restraints
  • Figure 6. Europe Wallpaper Market Revenue (US$ Million), 2021-2031
  • Figure 7. Europe Wallpaper Market Share (%) - by Type (2023 and 2031)
  • Figure 8. Paper Based: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
  • Figure 9. Vinyl Based: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
  • Figure 10. Fabric Based: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
  • Figure 11. Others: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
  • Figure 12. Europe Wallpaper Market Share (%) - by End-use (2023 and 2031)
  • Figure 13. Residential: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
  • Figure 14. Non-residential: Europe Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
  • Figure 15. Europe Wallpaper Market Breakdown, by Key Countries, 2023 and 2031 (%)
  • Figure 16. Germany: Europe Wallpaper Market - Revenue and Forecast, 2021- 2031 (US$ Million)
  • Figure 17. France: Europe Wallpaper Market - Revenue and Forecast, 2021- 2031 (US$ Million)
  • Figure 18. United Kingdom: Europe Wallpaper Market - Revenue and Forecast, 2021- 2031 (US$ Million)
  • Figure 19. Italy: Europe Wallpaper Market - Revenue and Forecast, 2021- 2031 (US$ Million)
  • Figure 20. Russia: Europe Wallpaper Market - Revenue and Forecast, 2021- 2031 (US$ Million)
  • Figure 21. Rest of Europe: Europe Wallpaper Market - Revenue and Forecast, 2021- 2031 (US$ Million)
  • Figure 22. Heat Map Analysis by Key Players
  • Figure 23. Company Positioning and Concentration