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市场调查报告书
商品编码
1355348

全球液体洗涤剂市场 - 按类型、销售管道、最终用户、地区、竞争预测和机会细分的全球行业规模、份额、趋势、机会和预测，2018-2028F

Global Liquid Detergent Market - Global Industry Size, Share, Trends, Opportunity, and Forecast Segmented By Type, By Sales Channel, By End-User, By Region, By Competition Forecast & Opportunities, 2018-2028F
出版日期: | 出版商: TechSci Research | 英文 182 Pages | 商品交期: 2-3个工作天内

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简介目录

2022 年全球液体洗涤剂市场估值达到 305 亿美元，预计在整个预测期内将呈现大幅增长，到 2028 年复合年增长率 (CAGR) 达到 5.3%。全球液体洗涤剂市场是一个充满活力的市场是家庭清洁和消费品产业中不可或缺的部门。液体洗涤剂作为满足现代消费者洗衣和清洁需求的便捷高效的解决方案而广受欢迎。这份全面的概述深入探讨了全球液体洗涤剂市场的关键方面，包括其规模、成长驱动因素、流行趋势以及引导其发展的因素。在消费者生活方式不断变化、城市化以及对便利性日益重视等因素的推动下，全球液体洗涤剂市场一直保持稳定成长。为了满足家庭对节省时间和精力的高效清洁解决方案的需求，液体洗涤剂已成为一种多功能选择，可满足洗衣、洗碗和各种清洁任务的需求。

液体洗涤剂易于分配、精确剂量和快速溶解能力，使其成为家庭用户友好的选择。这种便利性与当代消费者快节奏的生活相协调，刺激了市场扩张。液体洗涤剂含有先进的清洁剂，可有效消除织物和表面上的污渍和污垢。这种以绩效为导向的方面可以提高客户满意度，促进重复购买。市面上有各式各样的液体洗涤剂配方，适合不同的需求，包括敏感肌肤、环保和有针对性的去污。该系列迎合了广泛的消费者偏好和需求。随着环保意识的兴起，对环保和可生物降解液体洗涤剂的需求不断增加。各品牌纷纷推出可减少环境影响、同时保留强大清洁能力的产品来因应。

消费者逐渐寻求符合其环保理念的产品。这一趋势推动了环保和植物性液体洗涤剂的崛起，其特点是天然成分和可持续包装。液体洗涤剂配方透过创新成分不断发展，满足特定要求，如冷水洗涤、能源效率和织物保存。这些进步凸显了对清洁效率和消费者福祉的奉献。

市场概况
预测期 2024-2028
2022 年市场规模 305亿美元
2028 年市场规模 412.3亿美元
2023-2028 年复合年增长率 5.3%
成长最快的细分市场 有机的
最大的市场 亚太地区

主要市场驱动因素

便利性和使用者友善性

便利因素仍然是全球液体洗涤剂市场扩张的主要催化剂。液体洗涤剂提供了一种方便、整洁的方法来清洁织物和表面。液体洗涤剂的可倾倒性和预先计量的剂量避免了量杯的必要性，简化了洗衣程序，并使那些对家务不熟悉的人也可以使用它们。这种便利性尤其引起忙碌的个人和家庭的共鸣，他们寻求与其快节奏的日常生活一致的高效解决方案。此外，液体形式有利于精确去除污渍。消费者可以直接将清洁剂涂抹在污渍或严重污染的地方，以增强清洁效果。这种程度的准确性和轻鬆的应用相当于增强的清洁效果，进一步巩固了液体洗涤剂在消费者清洁方案中的作用。

技术进步与配方创新

技术进步彻底改变了液体洗涤剂配方，催生出不仅能有效清洁，而且能满足各种织物类型、皮肤敏感性和环境因素的产品。成分选择和配方优化的不断创新推动了市场成长。为了满足消费者对永续商品的需求，环保配方已受到重视。製造商正在生产可生物降解的植物性液体洗涤剂，以减轻对环境的影响，同时提供有效的清洁效果。这些创新符合环保意识的消费者，促使他们转向更认真的清洁选择。此外，液体洗涤剂现在包含一系列专门的变体，从用于精緻织物的配方到富含亲肤成分的配方。这种多样性迎合了多种多样的消费者需求，允许个人选择符合其特定需求和偏好的产品。

行销与消费者教育

有效的营销策略和消费者教育工作在推动全球液体洗涤剂市场方面发挥关键作用。製造商投资进行宣传活动，强调液体洗涤剂与传统形式相比的独特优点，强调无缝应用、卓越的去污能力和织物保存等属性。消费者教育措施包括资讯丰富的包装、明确的使用说明和产品功效演示。随着消费者逐渐寻求符合他们的价值观、性能期望和生活方式倾向的产品，这些努力尤其重要。使用者友善资讯的可用性使消费者能够做出明智的决定，增强他们选择液体洗涤剂作为首选清洁解决方案的信心。此外，线上平台和社群媒体的激增扩大了行销活动的影响范围，使品牌能够直接与消费者联繫，突显产品功能并培养品牌忠诚度。这种直接互动促进了製造商和消费者之间的信任感和融洽关係，并促进了市场扩张。

主要市场挑战

永续性和环境影响

全球液体洗涤剂市场面临的最紧迫的挑战之一是对永续和环保产品不断增长的需求。随着消费者环保意识的增强，他们正在仔细审视自己的购买决定对地球的影响。传统液体洗涤剂通常含有对水生生态系统有害的成分，导致水污染和水生生物危害。製造商必须重新配製其产品，以包含可生物降解的植物成分、减少包装废物并降低碳足迹。面临的挑战是在功效和环境责任之间取得平衡。配製既能维持消费者期望的清洁效力，又能最大限度地减少对环境的危害的组合物，需要广泛的研究、创新和大量投资。

竞争格局：与创新

全球液体洗涤剂市场竞争十分激烈，众多品牌竞相争取消费者的关注。这种竞争格局给寻求产品差异化并赢得市场份额的製造商带来了挑战。包装、配方和便利性方面的创新成为产品脱颖而出的关键。品牌必须持续投资于研发，以引进创新功能来提升消费者体验。这可能需要整合先进的防污技术、设计创造性的分配机製或采用智慧包装来减少浪费。保持竞争优势需要深入了解消费者趋势以及预测和回应不断变化的需求的能力。

消费者偏好和成分透明度

消费者越来越关注其家用产品的成分，包括液体洗涤剂。对成分及其潜在健康影响的透明度的渴望构成了製造商必须克服的挑战。许多消费者寻求不含危险化学物质、过敏原和刺激物的产品。製造商必须熟练地传达其产品的安全性和有效性，并透过彻底的测试和研究来证实。取得平衡

消费者偏好和产品性能之间至关重要。能够提供有关其成分选择和益处的清晰全面资讯的品牌将赢得消费者的信任和忠诚度。

主要市场趋势

永续包装解决方案

全球液体洗涤剂市场最明显的趋势之一是越来越重视永续包装解决方案。随着环境问题日益受到关注，消费者和产业都越来越多地寻求对生态负责的替代品。为此，液体洗涤剂製造商正在开发可回收、可生物降解或源自可再生资源的包装材料。对永续液体洗涤剂的需求与全球减少碳足迹和尽量减少浪费的努力一致。公司正在投资研发，设计包装材料，以在运输和储存过程中保护电池与履行环境责任之间取得平衡。这些措施解决了对环境的担忧，同时也迎合了有意识的消费者更倾向于选择对生态影响有限的产品的倾向。

客製化和品牌差异化

在竞争激烈的液体洗涤剂市场中，多家公司提供类似的产品，包装已成为实现差异化和品牌识别的有力工具。客製化液体洗涤剂设计和品牌不仅有助于产品在零售货架上脱颖而出，而且还能在市场上建立令人难忘和可识别的形象。製造商正在探索创意的包装设计，以反映其品牌价值并与目标受众产生共鸣。包装本身可以传达有关产品的属性、规格和优点的讯息，帮助消费者做出明智的选择。客製化趋势还包括设计能够补充产品形式和功能的包装，确保无缝且全面的使用者体验。

增强安全性和监管合规性

考虑到与洗涤剂相关事件相关的潜在风险，安全考量在液体洗涤剂行业中一直占据首要地位。这促使人们越来越重视包装设计，不仅可以保护清洁剂免受外部影响，还可以降低运输和储存过程中的风险。监管机构已经制定了严格的洗涤剂包装指南，特别是为各种设备供电的锂离子电池的指南。液体洗涤剂製造商正在创新，创建符合这些法规的包装解决方案，同时确保包装对製造商和分销商来说是用户友好且高效的。这一趋势需要结合缓衝、减震和绝缘等功能，以避免运输过程中与短路、过热或物理损坏相关的事故。总而言之，全球液体洗涤剂市场正在不断发展，以应对不断变化的消费者倾向、永续性问题和监管要求。永续包装解决方案、客製化和品牌差异化以及增强的安全性和法规遵循这三个突出趋势共同塑造了液体洗涤剂的未来。

主要市场参与者

  • 高露洁棕榄
  • 高乐氏公司
  • Godrej 消费品
  • 联合利华公司
  • 宝洁公司
  • 强生公司
  • 教堂和德怀特公司
  • 汉高股份公司
  • 安丽公司
  • 利洁时集团有限公司

报告范围：

全球液体洗涤剂市场，按类型：

  • 有机的
  • 无机

全球液体洗涤剂市场，依销售管道划分：

  • 超市/大卖场
  • 百货公司
  • 便利商店
  • 在线的
  • 其他的

全球液体洗涤剂市场，按最终用户划分：

  • 住宅
  • 商业的

全球液体洗涤剂市场（按地区）：

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 亚太
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲
  • 欧洲
    • 德国
    • 法国
    • 英国
    • 义大利
    • 西班牙
  • 南美洲
    • 巴西
    • 阿根廷
    • 哥伦比亚
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿联酋
    • 南非

竞争格局：

公司简介：全球液体洗涤剂市场主要公司的详细分析。

可用的客製化：

全球液体洗涤剂市场报告根据给定的市场资料，技术科学研究根据公司的具体需求提供客製化服务。该报告可以使用以下自订选项：

公司资讯

  • 其他市场参与者（最多五个）的详细分析和概况分析。

目录

第 1 章：简介

  • 产品概述
  • 报告的主要亮点
  • 市场覆盖范围
  • 涵盖的细分市场
  • 考虑研究任期

第 2 章：研究方法

  • 研究目的
  • 基线方法
  • 主要产业伙伴
  • 主要协会和二手资料来源
  • 预测方法
  • 数据三角测量与验证
  • 假设和限制

第 3 章：执行摘要

  • 市场概况
  • 市场预测
  • 重点地区
  • 关键环节

第 4 章：客户之声分析

  • 品牌意识
  • 影响购买决策的因素
  • 购买后面临的挑战

第 5 章：全球液体洗涤剂市场展望

  • 市场规模及预测
    • 按价值和数量
  • 市占率及预测
    • 按类型市场份额分析（有机和无机）
    • 依销售通路市场占有率分析（超市/大卖场、百货公司、便利商店、网路等）
    • 按最终用户市场份额分析（住宅和商业）
    • 按区域市占率分析
    • 按前 5 名的公司市占率分析，其他 (2022)
  • 全球液体洗涤剂市场测绘和机会评估
    • 按类型映射和机会评估
    • 透过销售管道映射和机会评估
    • 透过最终用户映射和机会评估
    • 透过区域市场测绘和机会评估

第 6 章：北美液体洗涤剂市场展望

  • 市场规模及预测
    • 按价值和数量
  • 市占率及预测
    • 按类型市占率分析
    • 按销售通路市场占有率分析
    • 按最终用户市占率分析
    • 按国家市占率分析

第 7 章：欧洲液体洗涤剂市场展望

  • 市场规模及预测
    • 按价值和数量
  • 市占率及预测
    • 按类型市占率分析
    • 按销售通路市场占有率分析
    • 按最终用户市占率分析
    • 按国家市占率分析

第 8 章：亚太液体洗涤剂市场展望

  • 市场规模及预测
    • 按价值和数量
  • 市占率及预测
    • 按类型市占率分析
    • 按销售通路市场占有率分析
    • 按最终用户市占率分析
    • 按国家市占率分析

第 9 章：中东和非洲液体洗涤剂市场展望

  • 市场规模及预测
    • 按价值和数量
  • 市占率及预测
    • 按类型市占率分析
    • 按销售通路市场占有率分析
    • 按最终用户市占率分析
    • 按国家市占率分析

第10章：南美洲液体洗涤剂市场展望

  • 市场规模及预测
    • 按价值和数量
  • 市占率及预测
    • 按类型市占率分析
    • 按销售通路市场占有率分析
    • 按最终用户市占率分析
    • 按国家市占率分析

第 11 章：市场动态

  • 司机
  • 挑战

第 12 章：COVID-19 对全球液体洗涤剂市场的影响

  • 影响评估模型
    • 受影响的关键领域
    • 受影响的主要地区
    • 受影响的主要国家

第 13 章：市场趋势与发展

第 14 章：波特的五力模型

  • 竞争竞争
  • 买家的议价能力
  • 供应商的议价能力
  • 新进入者的威胁
  • 替代品的威胁

第 15 章：SWOT 分析

  • 优势
  • 弱点
  • 机会
  • 威胁

第16章：竞争格局

  • 公司简介
    • Colgate Palmolive
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • The Clorox Company
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Godrej Consumer Products
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Unilever PLC
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • The Procter & Gamble Company
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Johnson & Johnson
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Church and Dwight Company
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Henkel AG & Co. KGaA
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Amway Corporation
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Reckitt Benckiser Group PLC
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员

第 17 章：策略建议/行动计划

  • 重点关注领域
  • 目标类型
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Product Code: 2824

The Global Liquid Detergent Market achieved a valuation of USD 30.5 billion in 2022 and is expected to demonstrate substantial growth throughout the projected period, attaining a Compound Annual Growth Rate (CAGR) of 5.3% by 2028. The global liquid detergent market stands as a dynamic and indispensable sector within the household cleaning and consumer goods industry. Liquid detergents have gained popularity as a convenient and efficient solution for modern consumers' laundry and cleaning needs. This comprehensive overview delves into key facets of the global liquid detergent market, encompassing its dimensions, drivers of growth, prevailing trends, and factors steering its evolution. The global liquid detergent market has sustained steady growth over time, driven by factors like evolving consumer lifestyles, urbanization, and an increasing emphasis on convenience. In response to households' quest for efficient cleaning solutions that save time and effort, liquid detergents have emerged as a versatile option catering to laundry, dishwashing, and diverse cleaning tasks.

Liquid detergents offer easy dispensing, precise dosages, and rapid dissolving capabilities, rendering them user-friendly choices for households. This convenience harmonizes with the fast-paced lives of contemporary consumers, stimulating market expansion. Liquid detergents incorporate advanced cleaning agents, effectively eradicating stains and grime from fabrics and surfaces. This performance-oriented aspect augments customer satisfaction, fostering repeat purchases. The market presents a diverse spectrum of liquid detergent formulations tailored to distinct needs, encompassing sensitive skin, eco-friendliness, and targeted stain removal. This array caters to a broad array of consumer preferences and requisites. As environmental awareness burgeons, the demand for eco-friendly and biodegradable liquid detergents has ascended. Brands are responding by introducing products that curtail environmental impact while retaining robust cleaning capabilities.

Consumers are progressively seeking products aligned with their environmental ethos. This trend has fueled the ascension of eco-friendly and plant-based liquid detergents, featuring natural ingredients and sustainable packaging. Liquid detergent formulations persistently evolve through innovative compositions addressing specific requirements, like cold-water washing, energy efficiency, and fabric preservation. These advancements underscore dedication to both cleaning efficiency and consumer well-being.

Market Overview
Forecast Period2024-2028
Market Size 2022USD 30.5 Billion
Market Size 2028USD 41.23 Billion
CAGR 2023-20285.3%
Fastest Growing SegmentOrganic
Largest MarketAsia Pacific

Key Market Drivers

Convenience and User-Friendliness

The convenience factor remains a prime catalyst for global liquid detergent market expansion. Liquid detergents offer an accessible, mess-free approach to cleansing fabrics and surfaces. The pourability and pre-measured dosing of liquid detergents circumvent the necessity for measuring cups, streamlining laundry procedures and making them accessible to individuals with limited familiarity in household chores. This convenience particularly resonates with busy individuals and families seeking efficient solutions in alignment with their fast-paced routines. Furthermore, the liquid format facilitates precise stain elimination. Consumers can directly apply detergent to stains or heavily soiled areas, amplifying cleaning efficacy. This level of accuracy and effortless application equates to enhanced cleaning results, further solidifying the role of liquid detergents in consumers' cleaning regimens.

Technological Advancements and Formulation Innovations

Technological advancements have revolutionized liquid detergent formulation, spawning products that not only clean effectively but also cater to a diverse range of fabric types, skin sensitivities, and environmental considerations. Market growth is propelled by ceaseless innovation in ingredient selection and formula optimization. Eco-friendly formulations have garnered prominence in response to consumer demand for sustainable goods. Manufacturers are producing biodegradable and plant-based liquid detergents that mitigate environmental impact while delivering potent cleaning outcomes. These innovations align with environmentally conscious consumers, prompting the shift towards more conscientious cleaning choices. Additionally, liquid detergents now encompass a spectrum of specialized variations, ranging from formulations for delicate fabrics to those enriched with skin-friendly constituents. This diversity caters to multifarious consumer necessities, permitting individuals to select products aligned with their particular requisites and preferences.

Marketing and Consumer Education

Effective marketing strategies and consumer education endeavors play a pivotal role in propelling the global liquid detergent market. Manufacturers invest in campaigns spotlighting the distinctive merits of liquid detergents in comparison to traditional formats, highlighting attributes such as seamless application, superior stain removal, and fabric preservation. Consumer education initiatives encompass informative packaging, unambiguous usage instructions, and demonstrations of product efficacy. These endeavors are particularly crucial as consumers progressively seek products consistent with their values, performance expectations, and lifestyle inclinations. The availability of user-friendly information empowers consumers to make informed decisions, bolstering their confidence in selecting liquid detergents as their preferred cleaning solution. Furthermore, the proliferation of online platforms and social media amplifies the reach of marketing campaigns, enabling brands to directly connect with consumers, spotlight product features, and cultivate brand loyalty. This direct interaction fosters a sense of trust and rapport between manufacturers and consumers, facilitating market expansion.

Key Market Challenges

Sustainability and Environmental Impact

One of the most imperative challenges confronting the global liquid detergent market revolves around the burgeoning demand for sustainable and environmentally friendly products. As consumers heighten their environmental awareness, they are scrutinizing the consequences of their purchasing decisions on the planet. Traditional liquid detergents frequently encompass ingredients detrimental to aquatic ecosystems, contributing to water pollution and harm to aquatic life. Manufacturers face the imperative of reformulating their products to include biodegradable and plant-based ingredients, diminish packaging waste, and lower their carbon footprint. The challenge is to strike a balance between efficacy and environmental responsibility. Formulating compositions that retain the cleaning potency consumers expect while minimizing harm to the environment necessitates extensive research, innovation, and substantial investment.

Competitive Landscape: and Innovation

The global liquid detergent market is markedly competitive, featuring numerous brands vying for consumer attention. This competitive scenario poses a challenge for manufacturers seeking to distinguish their products and garner market share. Innovations in packaging, formulation, and convenience emerge as pivotal in setting products apart. Brands must consistently invest in research and development to introduce innovative features that heighten the consumer experience. This might entail integrating advanced stain-fighting technologies, devising inventive dispensing mechanisms, or incorporating smart packaging to curtail wastage. Maintaining a competitive edge mandates an in-depth understanding of consumer trends and the ability to anticipate and respond to shifting demands.

Consumer Preferences and Ingredient Transparency

Consumers are progressively concerned about the ingredients constituting their household products, including liquid detergents. The desire for transparency regarding ingredients and their potential health implications poses a challenge that manufacturers must surmount. Numerous consumers seek products free from hazardous chemicals, allergens, and irritants. Manufacturers must adeptly communicate the safety and effectiveness of their products, substantiated by thorough testing and research. Striking a balance

between consumer preferences and product performance is pivotal. Brands capable of providing lucid and comprehensive information about their ingredient choices and benefits stand to gain consumer trust and loyalty.

Key Market Trends

Sustainable Packaging Solutions

One of the most pronounced trends in the Global Liquid Detergent Market is the growing emphasis on sustainable packaging solutions. As environmental concerns gain traction, both consumers and industries increasingly seek ecologically responsible alternatives. In response, Liquid Detergent manufacturers are developing packaging materials that are recyclable, biodegradable, or derived from renewable sources. The demand for sustainable Liquid Detergent aligns with broader global endeavors to reduce carbon footprints and minimize waste. Companies are investing in research and development to devise packaging materials that strike a balance between safeguarding batteries during transportation and storage while also upholding environmental responsibility. These initiatives address environmental apprehensions while also catering to the inclinations of conscious consumers more inclined to choose products with limited ecological impact.

Customization and Brand Differentiation

In the competitive liquid detergent market, where multiple companies offer akin products, packaging has emerged as a potent instrument for differentiation and brand identity. Customized Liquid Detergent designs and branding not only assist products in standing out on retail shelves but also establish a memorable and identifiable presence in the market. Manufacturers are exploring inventive packaging designs that mirror their brand's values and resonate with their target audience. The packaging itself can convey information about the product's attributes, specifications, and advantages, aiding consumers in making informed selections. The trend towards customization also encompasses devising packaging that complements the product's form and function, ensuring a seamless and comprehensive user experience.

Enhanced Safety and Regulatory Compliance

Safety considerations have consistently occupied a paramount position in the liquid detergent industry, given the potential risks linked to detergent-related incidents. This has prompted a growing emphasis on designing packaging that not only shields detergents from external influences but also mitigates risks during transit and storage. Regulatory agencies have established rigorous guidelines for detergent packaging, particularly concerning lithium-ion batteries that power an extensive array of devices. Liquid Detergent manufacturers are innovating to create packaging solutions that align with these regulations while also guaranteeing that the packaging is user-friendly and efficient for manufacturers and distributors. This trend entails incorporating features such as cushioning, shock absorption, and insulation to avert accidents related to short circuits, overheating, or physical damage during transportation. To conclude, the Global Liquid Detergent Market is evolving in response to shifting consumer inclinations, sustainability concerns, and regulatory requisites. The three highlighted trends - sustainable packaging solutions, customization and brand differentiation, and enhanced safety and regulatory compliance - collectively shape the future of Liquid Detergent.

Key Market Players

  • Colgate Palmolive
  • The Clorox Company
  • Godrej Consumer Products
  • Unilever PLC
  • The Procter & Gamble Company
  • Johnson & Johnson
  • Church and Dwight Company
  • Henkel AG & Co. KGaA
  • Amway Corporation
  • Reckitt Benckiser Group PLC

Report Scope:

In this report, the global Liquid Detergent market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Global Liquid Detergent Market, By Type:

  • Organic
  • Inorganic

Global Liquid Detergent Market, By Sales Channel:

  • Supermarkets/Hypermarkets
  • Departmental Stores
  • Convenience Stores
  • Online
  • Others

Global Liquid Detergent Market, By End-User:

  • Residential
  • Commercial

Global Liquid Detergent Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Asia-Pacific
    • China
    • India
    • Japan
    • South Korea
    • Australia
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • South Africa

Competitive Landscape:

Company Profiles: Detailed analysis of the major companies present in the global liquid detergent market.

Available Customizations:

Global Liquid Detergent Market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer Analysis

  • 4.1. Brand Awareness
  • 4.2. Factors Influencing Purchase Decision
  • 4.3. Challenged Faced Post Purchase

5. Global Liquid Detergent Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value & Volume
  • 5.2. Market Share & Forecast
    • 5.2.1. By Type Market Share Analysis (Organic and Inorganic)
    • 5.2.2. By Sales Channel Market Share Analysis (Supermarkets/Hypermarkets, Departmental Stores, Convenience Stores, Online, and Others)
    • 5.2.3. By End-User Market Share Analysis (Residential and Commercial)
    • 5.2.4. By Regional Market Share Analysis
      • 5.2.4.1. North America Market Share Analysis
      • 5.2.4.2. South America Market Share Analysis
      • 5.2.4.3. Middle East & Africa Market Share Analysis
      • 5.2.4.4. Europe Market Share Analysis
      • 5.2.4.5. Asia-Pacific Market Share Analysis
    • 5.2.5. By Top 5 Companies Market Share Analysis, Others (2022)
  • 5.3. Global Liquid Detergent Market Mapping & Opportunity Assessment
    • 5.3.1. By Type Mapping & Opportunity Assessment
    • 5.3.2. By Sales Channel Mapping & Opportunity Assessment
    • 5.3.3. By End-User Mapping & Opportunity Assessment
    • 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Liquid Detergent Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value & Volume
  • 6.2. Market Share & Forecast
    • 6.2.1. By Type Market Share Analysis
    • 6.2.2. By Sales Channel Market Share Analysis
    • 6.2.3. By End-User Market Share Analysis
    • 6.2.4. By Country Market Share Analysis
      • 6.2.4.1. United States Liquid Detergent Market Outlook
        • 6.2.4.1.1. Market Size & Forecast
        • 6.2.4.1.1.1. By Value & Volume
        • 6.2.4.1.2. Market Share & Forecast
        • 6.2.4.1.2.1. By Type Market Share Analysis
        • 6.2.4.1.2.2. By Sales Channel Market Share Analysis
        • 6.2.4.1.2.3. By End-User Market Share Analysis
      • 6.2.4.2. Canada Liquid Detergent Market Outlook
        • 6.2.4.2.1. Market Size & Forecast
        • 6.2.4.2.1.1. By Value & Volume
        • 6.2.4.2.2. Market Share & Forecast
        • 6.2.4.2.2.1. By Type Market Share Analysis
        • 6.2.4.2.2.2. By Sales Channel Market Share Analysis
        • 6.2.4.2.2.3. By End-User Market Share Analysis
      • 6.2.4.3. Mexico Liquid Detergent Market Outlook
        • 6.2.4.3.1. Market Size & Forecast
        • 6.2.4.3.1.1. By Value & Volume
        • 6.2.4.3.2. Market Share & Forecast
        • 6.2.4.3.2.1. By Type Market Share Analysis
        • 6.2.4.3.2.2. By Sales Channel Market Share Analysis
        • 6.2.4.3.2.3. By End-User Market Share Analysis

7. Europe Liquid Detergent Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value & Volume
  • 7.2. Market Share & Forecast
    • 7.2.1. By Type Market Share Analysis
    • 7.2.2. By Sales Channel Market Share Analysis
    • 7.2.3. By End-User Market Share Analysis
    • 7.2.4. By Country Market Share Analysis
      • 7.2.4.1. France Liquid Detergent Market Outlook
        • 7.2.4.1.1. Market Size & Forecast
        • 7.2.4.1.1.1. By Value & Volume
        • 7.2.4.1.2. Market Share & Forecast
        • 7.2.4.1.2.1. By Type Market Share Analysis
        • 7.2.4.1.2.2. By Sales Channel Market Share Analysis
        • 7.2.4.1.2.3. By End-User Market Share Analysis
      • 7.2.4.2. Germany Liquid Detergent Market Outlook
        • 7.2.4.2.1. Market Size & Forecast
        • 7.2.4.2.1.1. By Value & Volume
        • 7.2.4.2.2. Market Share & Forecast
        • 7.2.4.2.2.1. By Type Market Share Analysis
        • 7.2.4.2.2.2. By Sales Channel Market Share Analysis
        • 7.2.4.2.2.3. By End-User Market Share Analysis
      • 7.2.4.3. Spain Liquid Detergent Market Outlook
        • 7.2.4.3.1. Market Size & Forecast
        • 7.2.4.3.1.1. By Value & Volume
        • 7.2.4.3.2. Market Share & Forecast
        • 7.2.4.3.2.1. By Type Market Share Analysis
        • 7.2.4.3.2.2. By Sales Channel Market Share Analysis
        • 7.2.4.3.2.3. By End-User Market Share Analysis
      • 7.2.4.4. Italy Liquid Detergent Market Outlook
        • 7.2.4.4.1. Market Size & Forecast
        • 7.2.4.4.1.1. By Value & Volume
        • 7.2.4.4.2. Market Share & Forecast
        • 7.2.4.4.2.1. By Type Market Share Analysis
        • 7.2.4.4.2.2. By Sales Channel Market Share Analysis
        • 7.2.4.4.2.3. By End-User Market Share Analysis
      • 7.2.4.5. United Kingdom Liquid Detergent Market Outlook
        • 7.2.4.5.1. Market Size & Forecast
        • 7.2.4.5.1.1. By Value & Volume
        • 7.2.4.5.2. Market Share & Forecast
        • 7.2.4.5.2.1. By Type Market Share Analysis
        • 7.2.4.5.2.2. By Sales Channel Market Share Analysis
        • 7.2.4.5.2.3. By End-User Market Share Analysis

8. Asia-Pacific Liquid Detergent Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value & Volume
  • 8.2. Market Share & Forecast
    • 8.2.1. By Type Market Share Analysis
    • 8.2.2. By Sales Channel Market Share Analysis
    • 8.2.3. By End-User Market Share Analysis
    • 8.2.4. By Country Market Share Analysis
      • 8.2.4.1. China Liquid Detergent Market Outlook
        • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value & Volume
        • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By Type Market Share Analysis
        • 8.2.4.1.2.2. By Sales Channel Market Share Analysis
        • 8.2.4.1.2.3. By End-User Market Share Analysis
      • 8.2.4.2. Japan Liquid Detergent Market Outlook
        • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value & Volume
        • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By Type Market Share Analysis
        • 8.2.4.2.2.2. By Sales Channel Market Share Analysis
        • 8.2.4.2.2.3. By End-User Market Share Analysis
      • 8.2.4.3. India Liquid Detergent Market Outlook
        • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value & Volume
        • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By Type Market Share Analysis
        • 8.2.4.3.2.2. By Sales Channel Market Share Analysis
        • 8.2.4.3.2.3. By End-User Market Share Analysis
      • 8.2.4.4. Australia Liquid Detergent Market Outlook
        • 8.2.4.4.1. Market Size & Forecast
        • 8.2.4.4.1.1. By Value & Volume
        • 8.2.4.4.2. Market Share & Forecast
        • 8.2.4.4.2.1. By Type Market Share Analysis
        • 8.2.4.4.2.2. By Sales Channel Market Share Analysis
        • 8.2.4.4.2.3. By End-User Market Share Analysis
      • 8.2.4.5. South Korea Liquid Detergent Market Outlook
        • 8.2.4.5.1. Market Size & Forecast
        • 8.2.4.5.1.1. By Value & Volume
        • 8.2.4.5.2. Market Share & Forecast
        • 8.2.4.5.2.1. By Type Market Share Analysis
        • 8.2.4.5.2.2. By Sales Channel Market Share Analysis
        • 8.2.4.5.2.3. By End-User Market Share Analysis

9. Middle East & Africa Liquid Detergent Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value & Volume
  • 9.2. Market Share & Forecast
    • 9.2.1. By Type Market Share Analysis
    • 9.2.2. By Sales Channel Market Share Analysis
    • 9.2.3. By End-User Market Share Analysis
    • 9.2.4. By Country Market Share Analysis
      • 9.2.4.1. South Africa Liquid Detergent Market Outlook
        • 9.2.4.1.1. Market Size & Forecast
        • 9.2.4.1.1.1. By Value & Volume
        • 9.2.4.1.2. Market Share & Forecast
        • 9.2.4.1.2.1. By Type Market Share Analysis
        • 9.2.4.1.2.2. By Sales Channel Market Share Analysis
        • 9.2.4.1.2.3. By End-User Market Share Analysis
      • 9.2.4.2. Saudi Arabia Liquid Detergent Market Outlook
        • 9.2.4.2.1. Market Size & Forecast
        • 9.2.4.2.1.1. By Value & Volume
        • 9.2.4.2.2. Market Share & Forecast
        • 9.2.4.2.2.1. By Type Market Share Analysis
        • 9.2.4.2.2.2. By Sales Channel Market Share Analysis
        • 9.2.4.2.2.3. By End-User Market Share Analysis
      • 9.2.4.3. UAE Liquid Detergent Market Outlook
        • 9.2.4.3.1. Market Size & Forecast
        • 9.2.4.3.1.1. By Value & Volume
        • 9.2.4.3.2. Market Share & Forecast
        • 9.2.4.3.2.1. By Type Market Share Analysis
        • 9.2.4.3.2.2. By Sales Channel Market Share Analysis
        • 9.2.4.3.2.3. By End-User Market Share Analysis

10. South America Liquid Detergent Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value & Volume
  • 10.2. Market Share & Forecast
    • 10.2.1. By Type Market Share Analysis
    • 10.2.2. By Sales Channel Market Share Analysis
    • 10.2.3. By End-User Market Share Analysis
    • 10.2.4. By Country Market Share Analysis
      • 10.2.4.1. Argentina Liquid Detergent Market Outlook
        • 10.2.4.1.1. Market Size & Forecast
        • 10.2.4.1.1.1. By Value & Volume
        • 10.2.4.1.2. Market Share & Forecast
        • 10.2.4.1.2.1. By Type Market Share Analysis
        • 10.2.4.1.2.2. By Sales Channel Market Share Analysis
        • 10.2.4.1.2.3. By End-User Market Share Analysis
      • 10.2.4.2. Colombia Liquid Detergent Market Outlook
        • 10.2.4.2.1. Market Size & Forecast
        • 10.2.4.2.1.1. By Value & Volume
        • 10.2.4.2.2. Market Share & Forecast
        • 10.2.4.2.2.1. By Type Market Share Analysis
        • 10.2.4.2.2.2. By Sales Channel Market Share Analysis
        • 10.2.4.2.2.3. By End-User Market Share Analysis
      • 10.2.4.3. Brazil Liquid Detergent Market Outlook
        • 10.2.4.3.1. Market Size & Forecast
        • 10.2.4.3.1.1. By Value & Volume
        • 10.2.4.3.2. Market Share & Forecast
        • 10.2.4.3.2.1. By Type Market Share Analysis
        • 10.2.4.3.2.2. By Sales Channel Market Share Analysis
        • 10.2.4.3.2.3. By End-User Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Impact of COVID-19 on Global Liquid Detergent Market

  • 12.1. Impact Assessment Model
    • 12.1.1. Key Segments Impacted
    • 12.1.2. Key Regions Impacted
    • 12.1.3. Key Countries Impacted

13. Market Trends & Developments

14. Porter's Five Forces Model

  • 14.1. Competitive Rivalry
  • 14.2. Bargaining Power of Buyers
  • 14.3. Bargaining Power of Suppliers
  • 14.4. Threat of New Entrants
  • 14.5. Threat of Substitutes

15. SWOT Analysis

  • 15.1. Strengths
  • 15.2. Weaknesses
  • 15.3. Opportunities
  • 15.4. Threats

16. Competitive Landscape

  • 16.1. Company Profiles
    • 16.1.1. Colgate Palmolive
      • 16.1.1.1. Company Details
      • 16.1.1.2. Products
      • 16.1.1.3. Financials (As Per Availability)
      • 16.1.1.4. Key Market Focus & Geographical Presence
      • 16.1.1.5. Recent Developments
      • 16.1.1.6. Key Management Personnel
    • 16.1.2. The Clorox Company
      • 16.1.2.1. Company Details
      • 16.1.2.2. Products
      • 16.1.2.3. Financials (As Per Availability)
      • 16.1.2.4. Key Market Focus & Geographical Presence
      • 16.1.2.5. Recent Developments
      • 16.1.2.6. Key Management Personnel
    • 16.1.3. Godrej Consumer Products
      • 16.1.3.1. Company Details
      • 16.1.3.2. Products
      • 16.1.3.3. Financials (As Per Availability)
      • 16.1.3.4. Key Market Focus & Geographical Presence
      • 16.1.3.5. Recent Developments
      • 16.1.3.6. Key Management Personnel
    • 16.1.4. Unilever PLC
      • 16.1.4.1. Company Details
      • 16.1.4.2. Products
      • 16.1.4.3. Financials (As Per Availability)
      • 16.1.4.4. Key Market Focus & Geographical Presence
      • 16.1.4.5. Recent Developments
      • 16.1.4.6. Key Management Personnel
    • 16.1.5. The Procter & Gamble Company
      • 16.1.5.1. Company Details
      • 16.1.5.2. Products
      • 16.1.5.3. Financials (As Per Availability)
      • 16.1.5.4. Key Market Focus & Geographical Presence
      • 16.1.5.5. Recent Developments
      • 16.1.5.6. Key Management Personnel
    • 16.1.6. Johnson & Johnson
      • 16.1.6.1. Company Details
      • 16.1.6.2. Products
      • 16.1.6.3. Financials (As Per Availability)
      • 16.1.6.4. Key Market Focus & Geographical Presence
      • 16.1.6.5. Recent Developments
      • 16.1.6.6. Key Management Personnel
    • 16.1.7. Church and Dwight Company
      • 16.1.7.1. Company Details
      • 16.1.7.2. Products
      • 16.1.7.3. Financials (As Per Availability)
      • 16.1.7.4. Key Market Focus & Geographical Presence
      • 16.1.7.5. Recent Developments
      • 16.1.7.6. Key Management Personnel
    • 16.1.8. Henkel AG & Co. KGaA
      • 16.1.8.1. Company Details
      • 16.1.8.2. Products
      • 16.1.8.3. Financials (As Per Availability)
      • 16.1.8.4. Key Market Focus & Geographical Presence
      • 16.1.8.5. Recent Developments
      • 16.1.8.6. Key Management Personnel
    • 16.1.9. Amway Corporation
      • 16.1.9.1. Company Details
      • 16.1.9.2. Products
      • 16.1.9.3. Financials (As Per Availability)
      • 16.1.9.4. Key Market Focus & Geographical Presence
      • 16.1.9.5. Recent Developments
      • 16.1.9.6. Key Management Personnel
    • 16.1.10. Reckitt Benckiser Group PLC
      • 16.1.10.1. Company Details
      • 16.1.10.2. Products
      • 16.1.10.3. Financials (As Per Availability)
      • 16.1.10.4. Key Market Focus & Geographical Presence
      • 16.1.10.5. Recent Developments
      • 16.1.10.6. Key Management Personnel

17. Strategic Recommendations/Action Plan

  • 17.1. Key Focus Areas
  • 17.2. Target Type
  • 17.3. Target Sales Channel

18. About Us & Disclaimer