鱼类市场 - 全球产业规模、份额、趋势、机会和预测，按产品类型（新鲜、冷冻、其他）、按配销通路（线上、线下）、按地区和竞争，2020-2030 年预测

2024 年全球鱼类市场价值为 1.12 兆美元，预计到 2030 年将达到 1.33 兆美元，复合年增长率为 2.91%。消费者对营养丰富、富含蛋白质的饮食的偏好日益增长、健康意识不断增强以及水产养殖业的扩张推动了这一稳步增长。随着全球人口持续成长并转向瘦肉蛋白质来源，鱼类仍然是主要的主食。亚太地区，尤其是中国和印度，凭藉着强大的基础设施和出口能力，在生产和消费方面引领市场。水产养殖、冷链管理和永续捕捞方法的技术进步进一步支持了市场扩张。此外，对方便、加工和即食鱼类产品的需求不断增长，正在推动北美和欧洲等成熟市场的成长。

关键市场驱动因素

全球对富含蛋白质和健康饮食的需求不断增长

主要市场挑战

过度捕捞和天然鱼类资源枯竭

主要市场趋势

转向可持续和生态标章海鲜

目录

第一章：简介

第二章：研究方法

第三章：执行摘要

第四章：全球鱼类市场展望

• 市场规模和预测
  • 按价值
• 市场占有率和预测
  • 依产品类型（新鲜、冷冻、其他）
  • 依配销通路（线上、线下）
  • 按地区
  • 按公司分类（2024）
• 市场地图

第五章：北美鱼类市场展望

• 市场规模和预测
  • 按价值
• 市场占有率和预测
  • 依产品类型
  • 按配销通路
  • 按国家/地区
• 北美：国家分析
  • 美国
  • 加拿大
  • 墨西哥

第六章：欧洲鱼类市场展望

• 市场规模和预测
• 市场占有率和预测
• 欧洲：国家分析
  • 法国
  • 德国
  • 西班牙
  • 义大利
  • 英国

第七章：亚太鱼类市场展望

• 市场规模和预测
• 市场占有率和预测
• 亚太地区：国家分析
  • 中国
  • 日本
  • 印度
  • 越南
  • 韩国

第八章：中东和非洲鱼类市场展望

• 市场规模和预测
• 市场占有率和预测
• MEA：国家分析
  • 南非
  • 沙乌地阿拉伯
  • 阿联酋
  • 土耳其

第九章：南美洲鱼类市场展望

• 市场规模和预测
• 市场占有率和预测
• 南美洲：国家分析
  • 巴西
  • 阿根廷
  • 哥伦比亚

第十章：市场动态

• 驱动程式
• 挑战

第 11 章：市场趋势与发展

• 合併与收购（如有）
• 产品发布（如有）
• 最新动态

第十二章：干扰：衝突、流行病与贸易壁垒

第 13 章：波特五力分析

• 产业竞争
• 新进入者的潜力
• 供应商的力量
• 顾客的力量
• 替代产品的威胁

第 14 章：竞争格局

• 公司简介
  • Mowi
  • Thai Union Group PCL
  • Maruha Nichiro Corporation
  • Nippon Suisan Kaisha (NISSUI)
  • Austevoll Seafood ASA
  • SalMar ASA
  • Bakkafrost
  • Leroy Seafood Group
  • Penglai Jinglu Fishery
  • Oceana Group Ltd

第 15 章：策略建议

第16章调查会社について・免责事项

The Global Fish Market was valued at USD 1.12 Trillion in 2024 and is projected to reach USD 1.33 Trillion by 2030, growing at a CAGR of 2.91%. This steady growth is fueled by increasing consumer preference for nutritious, protein-rich diets, rising health consciousness, and the expansion of aquaculture practices. As the global population continues to grow and shifts toward lean protein sources, fish remains a key dietary staple. Asia Pacific, particularly China and India, leads the market in production and consumption due to robust infrastructure and export capabilities. Technological advancements in aquaculture, cold chain management, and sustainable harvesting methods are further supporting market expansion. Moreover, the rising demand for convenient, processed, and ready-to-cook fish products is driving growth in mature markets like North America and Europe.

Key Market Drivers

Rising Global Demand for Protein-Rich and Health-Conscious Diets

A major driver of the global fish market is the growing consumer focus on high-protein, low-fat, and heart-healthy dietary choices. As awareness of nutritional health increases, particularly in urban and developed areas, fish is becoming a favored alternative to red meat and processed foods. National health guidelines, such as the U.S. Dietary Guidelines (2020-2025), recommend regular seafood consumption to support overall wellness, especially among pregnant and lactating women. Fish species like salmon, sardines, and mackerel offer essential nutrients such as omega-3 fatty acids, vitamins, and minerals, enhancing their appeal among health-focused consumers. Rising incidences of obesity and cardiovascular conditions are prompting a shift toward seafood, reinforced by endorsements from health organizations like the WHO. In addition, popular dietary regimes like keto, paleo, and Mediterranean diets emphasize fish, boosting its popularity among younger and working demographics. Restaurants and food delivery platforms are also capitalizing on this trend by adding more fish-based offerings, further stimulating market demand in both wild-caught and farmed fish segments.

Key Market Challenges

Overfishing and Depletion of Natural Fish Stocks

Overfishing represents a significant threat to the stability of the global fish market. According to the Food and Agriculture Organization (FAO), over 34% of global fish stocks are exploited beyond sustainable limits. This is driven by rising demand, inadequate enforcement of international regulations, and widespread illegal, unreported, and unregulated (IUU) fishing. Enhanced fishing technologies have increased harvest capacity, often outpacing natural replenishment cycles and causing serious ecological disruptions. Key species like tuna and cod have seen notable population declines, affecting marine biodiversity and threatening the economic security of communities reliant on small-scale fishing. Regulatory bodies struggle to monitor vast marine territories, making enforcement difficult. This unsustainable trend could lead to long-term supply shortages and market volatility. Additionally, it risks consumer trust and undermines certification systems that promote ethical sourcing. Addressing the issue requires coordinated global action, including better regulatory compliance, sustainable aquaculture development, and targeted conservation strategies.

Key Market Trends

Shift Toward Sustainable and Eco-Labeled Seafood

The global fish market is increasingly shaped by the demand for eco-labeled and sustainably sourced seafood. Environmentally conscious consumers, especially in regions like Europe and North America, are seeking products certified by organizations such as the Marine Stewardship Council (MSC), Aquaculture Stewardship Council (ASC), and Friend of the Sea. Retail chains, restaurants, and hospitality groups are aligning with sustainability goals by offering traceable and responsibly sourced seafood to meet CSR standards and regulatory requirements. To support this shift, fishery and aquaculture operators are adopting practices that reduce bycatch, preserve marine habitats, and ensure responsible feed sourcing. Innovations like blockchain and digital traceability are improving transparency across supply chains, helping buyers verify product origins. Additionally, partnerships among governments, NGOs, and industry players are expanding access to eco-label programs and incentivizing compliance. As sustainability becomes a baseline expectation rather than a niche preference, eco-labeled seafood is becoming a critical component of competitive strategy across global markets.

Key Market Players

• Mowi
• Thai Union Group PCL
• Maruha Nichiro Corporation
• Nippon Suisan Kaisha (NISSUI)
• Austevoll Seafood ASA
• SalMar ASA
• Bakkafrost
• Leroy Seafood Group
• Penglai Jinglu Fishery
• Oceana Group Ltd.

Report Scope:

In this report, the Global Fish Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Fish Market, By Product Type:

• Fresh
• Frozen
• Others

Fish Market, By Distribution Channel:

• Online
• Offline

Fish Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Vietnam
• South America
  • Argentina
  • Colombia
  • Brazil
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Fish Market.

Available Customizations:

Global Fish Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

• 1.1. Market Overview
• 1.2. Key Highlights of the Report
• 1.3. Market Coverage
• 1.4. Market Segments Covered
• 1.5. Research Tenure Considered

2. Research Methodology

• 2.1. Methodology Landscape
• 2.2. Objective of the Study
• 2.3. Baseline Methodology
• 2.4. Formulation of the Scope
• 2.5. Assumptions and Limitations
• 2.6. Sources of Research
• 2.7. Approach for the Market Study
• 2.8. Methodology Followed for Calculation of Market Size & Market Shares
• 2.9. Forecasting Methodology

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions
• 3.5. Overview of Market Drivers, Challenges, and Trends

4. Global Fish Market Outlook

• 4.1. Market Size & Forecast
  • 4.1.1. By Value
• 4.2. Market Share & Forecast
  • 4.2.1. By Product Type (Fresh, Frozen, Others)
  • 4.2.2. By Distribution Channel (Online, Offline)
  • 4.2.3. By Region
  • 4.2.4. By Company (2024)
• 4.3. Market Map

5. North America Fish Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Product Type
  • 5.2.2. By Distribution Channel
  • 5.2.3. By Country
• 5.3. North America: Country Analysis
  • 5.3.1. United States Fish Market Outlook
    • 5.3.1.1. Market Size & Forecast
      • 5.3.1.1.1. By Value
    • 5.3.1.2. Market Share & Forecast
      • 5.3.1.2.1. By Product Type
      • 5.3.1.2.2. By Distribution Channel
  • 5.3.2. Canada Fish Market Outlook
    • 5.3.2.1. Market Size & Forecast
      • 5.3.2.1.1. By Value
    • 5.3.2.2. Market Share & Forecast
      • 5.3.2.2.1. By Product Type
      • 5.3.2.2.2. By Distribution Channel
  • 5.3.3. Mexico Fish Market Outlook
    • 5.3.3.1. Market Size & Forecast
      • 5.3.3.1.1. By Value
    • 5.3.3.2. Market Share & Forecast
      • 5.3.3.2.1. By Product Type
      • 5.3.3.2.2. By Distribution Channel

6. Europe Fish Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Product Type
  • 6.2.2. By Distribution Channel
  • 6.2.3. By Country
• 6.3. Europe: Country Analysis
  • 6.3.1. France Fish Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Product Type
      • 6.3.1.2.2. By Distribution Channel
  • 6.3.2. Germany Fish Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Product Type
      • 6.3.2.2.2. By Distribution Channel
  • 6.3.3. Spain Fish Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Product Type
      • 6.3.3.2.2. By Distribution Channel
  • 6.3.4. Italy Fish Market Outlook
    • 6.3.4.1. Market Size & Forecast
      • 6.3.4.1.1. By Value
    • 6.3.4.2. Market Share & Forecast
      • 6.3.4.2.1. By Product Type
      • 6.3.4.2.2. By Distribution Channel
  • 6.3.5. United Kingdom Fish Market Outlook
    • 6.3.5.1. Market Size & Forecast
      • 6.3.5.1.1. By Value
    • 6.3.5.2. Market Share & Forecast
      • 6.3.5.2.1. By Product Type
      • 6.3.5.2.2. By Distribution Channel

7. Asia-Pacific Fish Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Product Type
  • 7.2.2. By Distribution Channel
  • 7.2.3. By Country
• 7.3. Asia-Pacific: Country Analysis
  • 7.3.1.China Fish Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Product Type
      • 7.3.1.2.2. By Distribution Channel
  • 7.3.2.Japan Fish Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Product Type
      • 7.3.2.2.2. By Distribution Channel
  • 7.3.3. India Fish Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Product Type
      • 7.3.3.2.2. By Distribution Channel
  • 7.3.4. Vietnam Fish Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Product Type
      • 7.3.4.2.2. By Distribution Channel
  • 7.3.5. South Korea Fish Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Product Type
      • 7.3.5.2.2. By Distribution Channel

8. Middle East & Africa Fish Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Product Type
  • 8.2.2. By Distribution Channel
  • 8.2.3. By Country
• 8.3. MEA: Country Analysis
  • 8.3.1. South Africa Fish Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Product Type
      • 8.3.1.2.2. By Distribution Channel
  • 8.3.2. Saudi Arabia Fish Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Product Type
      • 8.3.2.2.2. By Distribution Channel
  • 8.3.3. UAE Fish Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Product Type
      • 8.3.3.2.2. By Distribution Channel
  • 8.3.4. Turkey Fish Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Product Type
      • 8.3.4.2.2. By Distribution Channel

9. South America Fish Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Product Type
  • 9.2.2. By Distribution Channel
  • 9.2.3. By Country
• 9.3. South America: Country Analysis
  • 9.3.1. Brazil Fish Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Product Type
      • 9.3.1.2.2. By Distribution Channel
  • 9.3.2. Argentina Fish Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Product Type
      • 9.3.2.2.2. By Distribution Channel
  • 9.3.3. Colombia Fish Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Product Type
      • 9.3.3.2.2. By Distribution Channel

10. Market Dynamics

• 10.1. Drivers
• 10.2. Challenges

11. Market Trends & Developments

• 11.1. Merger & Acquisition (If Any)
• 11.2. Product Launches (If Any)
• 11.3. Recent Developments

12. Disruptions: Conflicts, Pandemics and Trade Barriers

13. Porters Five Forces Analysis

• 13.1. Competition in the Industry
• 13.2. Potential of New Entrants
• 13.3. Power of Suppliers
• 13.4. Power of Customers
• 13.5. Threat of Substitute Products

14. Competitive Landscape

• 14.1. Company Profiles
  • 14.1.1. Mowi
    • 14.1.1.1. Business Overview
    • 14.1.1.2. Company Snapshot
    • 14.1.1.3. Products & Services
    • 14.1.1.4. Financials (As Per Availability)
    • 14.1.1.5. Key Market Focus & Geographical Presence
    • 14.1.1.6. Recent Developments
    • 14.1.1.7. Key Management Personnel
  • 14.1.2. Thai Union Group PCL
  • 14.1.3. Maruha Nichiro Corporation
  • 14.1.4. Nippon Suisan Kaisha (NISSUI)
  • 14.1.5. Austevoll Seafood ASA
  • 14.1.6. SalMar ASA
  • 14.1.7. Bakkafrost
  • 14.1.8. Leroy Seafood Group
  • 14.1.9. Penglai Jinglu Fishery
  • 14.1.10. Oceana Group Ltd

15. Strategic Recommendations

16. About Us & Disclaimer