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市场调查报告书
商品编码
1914611
统一通讯即服务 (UCaaS) 市场 - 全球产业规模、份额、趋势、机会及预测(按服务、部署、部署模式、交付模式、最终用户、地区和竞争格局划分),2021-2031 年Unified Communication as a Service, Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Service, By Deployment, By Deployment Model, By Delivery Model, By End Users, By Region & Competition, 2021-2031F |
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全球统一通讯即服务 (UCaaS) 市场预计将从 2025 年的 884.8 亿美元成长到 2031 年的 2,327.3 亿美元,复合年增长率达到 17.49%。
统一通讯即服务 (UCaaS) 是一种基于云端的服务模式,它将电话、视讯会议和即时通讯等企业通讯功能整合到一个基于订阅的平台中。该市场的成长主要受以下因素驱动:一是企业正在向混合办公环境转型,这种转型要求员工在不同地点都能获得一致的访问权限;二是企业从资本密集型的本地硬体转向灵活的营运支出,从而获得显着的财务效益。这些驱动因素代表着员工连结和 IT 预算管理的根本结构变革,而非昙花一现的技术趋势。
| 市场概览 | |
|---|---|
| 预测期 | 2027-2031 |
| 市场规模:2025年 | 884.8亿美元 |
| 市场规模:2031年 | 2327.3亿美元 |
| 复合年增长率:2026-2031年 | 17.49% |
| 成长最快的细分市场 | 託管/云端 |
| 最大的市场 | 亚太地区 |
然而,在数据呈指数级增长的情况下,如何维持稳定的服务品质和网路可靠性,对市场扩张构成了重大障碍。随着企业越来越依赖频宽密集型应用程式进行即时协作,全球基础设施的压力也会随之增加,导致延迟和效能问题,进而影响用户体验。电讯(ITU)的报告凸显了这项挑战的规模:到2024年,全球行动宽频数据流量将达到1.3Zetta位元组),这意味着服务供应商必须有效管理海量数据,才能确保网路稳定性。
人工智慧 (AI) 和机器学习的融合正在从根本上重塑全球统一通讯即服务 (UCaaS) 市场,将被动的通讯工具转变为主动的智慧代理。服务供应商正在加速整合生成式人工智慧,以实现复杂工作流程的自动化,例如即时会议转录、情绪分析和预测性客户服务路由,从而显着提高营运效率和用户参与度。这项技术进步正迅速获得企业的青睐,这些企业希望最大限度地发挥员工潜力并减轻管理负担。例如, 销售团队 Slack Workforce Index 2025 年 6 月的报告显示,过去六个月中,办公室人员对人工智慧的日常使用量成长了 233%,凸显了这些智慧功能的积极应用。
同时,远距和混合办公模式的加速普及持续推动市场成长,因为企业需要强大的平台来支援分散式团队。灵活办公安排的推行需要云端原生解决方案,以确保无论身处何处都能实现无缝协作,从而有效取代传统的本地部署系统。思科于2025年7月发布的《全球混合办公调查》显示,73%的员工表示在混合办公环境下工作效率更高,这进一步凸显了持续投资于适应性强的通讯技术的商业必要性。这种结构性需求也体现在主要企业的财务表现中。例如,RingCentral在2025年8月的新闻稿中宣布,其年度经常性合约收入(ARR)达到25.9亿美元,年增7%。
全球统一通讯即服务 (UCaaS) 市场扩张的关键障碍在于,面对激增的数据需求,如何确保服务品质 (QoS) 和网路可靠性的稳定性。随着企业向混合模式转型,对高清视讯会议和 VoIP 电话等频宽密集型频宽应用的依赖,给全球网路基础设施带来了巨大压力。与非同步通讯不同,这些工具需要即时资料传输。因此,即使是轻微的延迟、抖动和封包遗失也会显着降低用户体验,降低营运效率,并阻碍企业将关键业务通讯完全迁移到云端。
基础设施瓶颈因海量数位流量争夺频宽而进一步加剧,威胁到无缝整合通讯所需的可靠性。根据美国通讯技术工业协会 (CTIA) 发布的《2025 年年度产业调查》,光是美国无线网路在 2024 年的数据流量就将达到创纪录的 132 兆兆位元组。如此巨大的消费量清晰地表明了服务供应商面临的物理限制。因此,无法保证高流量环境下的完美连接是市场推广的一大障碍,可能导致潜在客户为了确保可靠性而继续使用旧有系统。
随着企业寻求打破技术孤岛并统一客户和员工体验数据,统一通讯即服务 (UCaaS) 和呼叫中心即服务 (CCaaS) 平台的策略整合正迅速成为市场发展方向。透过将这些传统上相互独立的环境整合到单一的整合平台中,企业可以大幅降低总体拥有成本并简化工作流程,使内部负责人能够无缝地协助面向客户的负责人。领先平台供应商报告的快速采用率也印证了这种向统一架构的结构性转变。根据 Zoom 于 2024 年 11 月发布的「2025 财年第三季收益」新闻稿,该公司客服中心基本客群增长 82%,这表明市场对能够弥合内部协作和外部客户参与之间差距的解决方案有着强劲的需求。
同时,优先考虑行动端用户体验的趋势正在推动平台演进,尤其是为了满足依赖现场和非办公室人员的行业的需求。随着对行动电话装置的依赖性日益增强,供应商正在重新设计其解决方案,以确保在智慧型手机和平板电脑上实现全面的功能相容,不再局限于基本的呼叫传输,而是提供针对行动网路优化的高清视讯和协作工具。这种转变对于在日益敏捷的营运模式下维持业务永续营运至关重要。根据 Verizon 于 2024 年 8 月发布的《2024 年行动安全指数》,80% 的受访机构表示行动装置对业务至关重要,这凸显了 UCaaS 供应商提供强大且针对蜂窝网路优化的使用者介面的必要性。
The Global Unified Communication as a Service (UCaaS) Market is projected to expand from USD 88.48 Billion in 2025 to USD 232.73 Billion by 2031, achieving a CAGR of 17.49%. As a cloud-based delivery model, UCaaS merges enterprise communication utilities-such as telephony, video conferencing, and instant messaging-into a singular, subscription-based platform. This market is primarily underpinned by the enduring transition toward hybrid work settings, which demand consistent accessibility across varied locations, alongside the financial benefits of shifting from capital-heavy on-premise hardware to flexible operational expenses. These drivers represent a fundamental structural evolution in workforce connectivity and IT budget management rather than temporary technological trends.
| Market Overview | |
|---|---|
| Forecast Period | 2027-2031 |
| Market Size 2025 | USD 88.48 Billion |
| Market Size 2031 | USD 232.73 Billion |
| CAGR 2026-2031 | 17.49% |
| Fastest Growing Segment | Hosted/Cloud |
| Largest Market | Asia Pacific |
However, the complexity of maintaining consistent quality of service and network reliability amidst rapid data growth poses a significant barrier to market expansion. As businesses increasingly depend on bandwidth-intensive applications for real-time collaboration, the strain on global infrastructure results in latency and performance issues that can degrade the user experience. Highlighting the scale of this challenge, the International Telecommunication Union reported that global mobile broadband data traffic reached 1.3 zettabytes in 2024, demonstrating the massive volume of data that service providers must effectively manage to ensure stability.
Market Driver
The integration of Artificial Intelligence and Machine Learning is fundamentally reshaping the Global Unified Communication as a Service (UCaaS) Market by converting passive communication tools into proactive intelligent agents. Service providers are increasingly embedding generative AI to automate complex workflows, such as real-time meeting transcriptions, sentiment analysis, and predictive customer service routing, thereby significantly improving operational efficiency and user engagement. This technological advancement is gaining rapid traction among enterprises aiming to maximize workforce potential and reduce administrative burdens; for instance, the Salesforce 'Slack Workforce Index' from June 2025 noted a 233% jump in daily AI usage among desk workers over the preceding six months, highlighting the aggressive adoption of these intelligent features.
Concurrently, the accelerated adoption of remote and hybrid work models continues to fuel market growth as organizations require robust platforms to support distributed teams. The persistence of flexible work arrangements demands cloud-native solutions that ensure seamless collaboration regardless of physical location, effectively replacing legacy on-premise systems. According to the Cisco Global Hybrid Work Study released in July 2025, 73% of employees reported higher productivity under hybrid arrangements, reinforcing the business case for sustained investment in adaptable communication technologies. This structural demand is reflected in the financial performance of key players; for example, RingCentral's August 2025 press release reported that their Annualized Exit Monthly Recurring Subscriptions (ARR) reached $2.59 billion, marking a 7% year-over-year increase.
Market Challenge
The primary obstacle hindering the expansion of the Global UCaaS Market is the difficulty of guaranteeing consistent Quality of Service (QoS) and network reliability in the face of surging data demands. As organizations transition to hybrid models, the reliance on bandwidth-heavy real-time applications, such as high-definition video conferencing and VoIP telephony, places immense pressure on global internet infrastructure. Unlike asynchronous communication, these tools require instantaneous data transmission; therefore, even minimal latency, jitter, or packet loss can severely degrade the user experience, leading to operational inefficiencies and a reluctance among enterprises to fully migrate mission-critical communications to the cloud.
This infrastructure bottleneck is exacerbated by the sheer volume of digital traffic competing for bandwidth, which threatens the stability required for seamless unified communications. According to the CTIA's 2025 annual industry survey, wireless networks in the United States alone managed a record 132 trillion megabytes of data traffic during 2024. Such massive consumption levels illustrate the physical constraints service providers face. Consequently, the inability to assure flawless connectivity in high-traffic scenarios acts as a substantial brake on market adoption, as potential clients may retain legacy systems to ensure stability.
Market Trends
The strategic convergence of UCaaS and CCaaS platforms is swiftly becoming a defining market trajectory as enterprises seek to eliminate technology silos and unify customer and employee experience data. By consolidating these historically separate environments into a single, integrated stack, organizations can significantly reduce total cost of ownership and streamline workflows, enabling internal subject matter experts to seamlessly assist customer-facing agents. This structural shift toward unified architectures is evidenced by the rapid adoption rates reported by major platform providers; according to Zoom's 'Third Quarter Fiscal Year 2025 Earnings' press release in November 2024, the company's Contact Center customer base expanded by 82% year-over-year, illustrating the aggressive demand for solutions that bridge the gap between internal collaboration and external customer engagement.
Simultaneously, the prioritization of mobile-first user experiences is driving platform evolution, particularly to address the needs of frontline workers and industries dependent on non-desk employees. As reliance on cellular endpoints grows, vendors are re-architecting solutions to ensure full feature parity on smartphones and tablets, moving beyond basic call forwarding to deliver high-fidelity video and collaboration tools optimized for mobile networks. This transition is critical for maintaining business continuity in increasingly agile operational models; according to the Verizon '2024 Mobile Security Index' released in August 2024, 80% of responding organizations stated that mobile devices are critical to their operations, underscoring the necessity for UCaaS providers to deliver robust, cellular-optimized user interfaces.
Report Scope
In this report, the Global Unified Communication as a Service ( UCaaS) Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global Unified Communication as a Service ( UCaaS) Market.
Global Unified Communication as a Service ( UCaaS) Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: