![]() |
市场调查报告书
商品编码
1656096
UCaaS 市场:亚太地区,2024-2030 年UCaaS Market, Asia-Pacific, 2024-2030 |
到 2030 年,人工智慧将重新定义 UCaaS 价值提案
本研究报告对亚太地区 UCaaS 市场进行了深入分析,包括到 2030 年的安装用户数量和平均价格预测。该研究讨论了五个国家/次区域对 UCaaS 的采用和成长潜力:东协、澳洲/纽西兰、中国、印度、日本和韩国。此外,也提供市场占有率和竞争对手分析。最后,它确定了亚太市场託管IP电话、UCaaS 和其他云端服务供应商的关键成长机会。
该地区的特点是,不同国家和子区域的技术成熟度和云端基础的服务(尤其是 UCaaS)的采用程度不同。全球疫情也导致云端协作解决方案的使用大幅增加,这也有助于推动云端 PBX 和 UCaaS 解决方案的采用。亚太地区的许多企业正在迅速转向云端基础的解决方案,以降低IT基础设施成本并提高灵活性。由于先进的IT基础设施和强大的云端思维,澳洲/纽西兰(Australia/New Zealand)、韩国和日本在 UCaaS 采用方面引领该地区。
Frost & Sullivan 预测,随着企业寻求采用云端 PBX 解决方案,整个预测期内用户成长将保持强劲。儘管在亚太地区所有国家/次区域,适应混合工作模式的需求并不相同,但这种需求也可能推动 UCaaS 的成长。对于在亚太市场营运的服务供应商来说,存在着巨大的成长机会。託管IP电话和 UCaaS 供应商可以透过新功能和能力增强其现有解决方案、推出新服务、扩展到新的客户群或新的子区域、开发更具创造性的服务包,并将其通讯和协作解决方案与第三方软体和服务相集成,以解决新的独特用例。
预计亚太地区的 ICT 预算将在内部 UC 部署和 UCaaS 之间平均分配。虽然 UCaaS 可以增强业务永续营运连续性、允许从任何地方存取业务通讯并允许在不确定的时期灵活调整容量,但由于安全性和提供者来源至关重要,越来越多的亚太地区客户可能会更喜欢本地 UC。
人工智慧的日益普及和多样化人工智慧使用案例的出现可能会对技术投资产生积极和消极的影响。人工智慧功能可能会加速云端通讯和协作的采用。同时,人工智慧聊天机器人和虚拟代理可能会减少对客服中心代理席位的需求。预计所有亚太市场在安装用户数和收益方面都将继续成长。这项研究为技术开发人员、服务供应商、经销商和其他市场参与企业提供了关键讯息,以便他们在短期内了解多元化的亚太市场,并在长期内发现关键的成长机会。
该分析还包括与 Microsoft Teams Phone 用户的直接路由、Operator Connect 或 Teams Phone Mobile 服务相关的收益。此类服务不会显示为第三方提供者的 UCaaS 席位,因为它们已被视为 Microsoft 的 UCaaS 席位。不过,这项研究并不包括主要针对消费者或住宅用户的云端 VoIP 服务,例如Google或微软提供的消费者服务。此外,本次调查不包括分时多工(TDM) Centrex、Centrex IP、网际网路协定语音 (VoIP) 存取和 SIP 中继服务。
AI-Powered Capabilities will Redefine UCaaS Value Propositions by 2030
This study provides an in-depth analysis of the APAC UCaaS market, including a forecast of installed users and average prices until 2030. The study discusses the state of UCaaS adoption and the growth potential across the five countries/sub-regions, including ASEAN, ANZ, China, India, Japan, and South Korea. Furthermore, this study provides market share and competitor analyses. Finally, the study identifies key growth opportunities for providers delivering hosted IP telephony, UCaaS, and other cloud services in APAC markets.
The region is marked by varying technology maturity and adoption of cloud-based services, more specifically for UCaaS, across the different countries and sub-regions. The global pandemic, which led to a tremendous increase in the usage of cloud collaboration solutions, also helped create pull-through for cloud private branch exchange (PBX) and UCaaS solutions. Businesses in many Asia-Pacific countries are rapidly moving towards cloud-based solutions to reduce IT infrastructure costs and improve agility. Australia & New Zealand (ANZ), South Korea, and Japan have led the region in UCaaS adoption, driven by advanced IT infrastructure and strong cloud awareness.
As businesses consider opting for a cloud PBX solution, Frost & Sullivan predicts that user growth will remain strong throughout the forecast period. Although not equally seen in all APAC countries/sub-regions, the need to address hybrid workstyles will also drive UCaaS growth. There exist considerable growth opportunities for service providers operating in the APAC markets. Hosted IP telephony and UCaaS providers can enhance their existing solutions with new features and capabilities, launch new offerings, expand into new customer segments or new sub-regions, develop more creative service bundles, or integrate their communications and collaboration solutions with third-party software and services to address new and unique use cases.
We expect ICT budgets in APAC to be split between on-premises UC deployments and UCaaS. While UCaaS helps boost business continuity, enables access to business communications from anywhere, and allows flexible capacity adjustments in uncertain times, on-premises UC will be preferred as security and provider origin are paramount to increasing APAC customers.
Increased AI adoption and the emergence of diverse AI use cases may have both positive and negative impacts on technology investments. AI-powered features may drive cloud communications and collaboration adoption. On the other hand, AI chatbots and virtual agents may reduce demand for contact center agent seats. All APAC markets will continue to grow in terms of both installed users and revenue. This study provides technology developers, service providers, resellers, and other market participants with important information to navigate the diverse APAC markets in the short term and identify key growth opportunities in the long term.
This analysis also includes revenues associated with Direct Routing, Operator Connect, or Teams Phone Mobile services for Microsoft Teams Phone users. Such services are not shown as third-party provider UCaaS seats as they are already counted as Microsoft UCaaS seats. However, his research service does not include cloud VoIP services that are primarily targeted at consumers and residential users- such as the consumer offerings from Google or Microsoft. Also, this research service does not include time division multiplexing (TDM) Centrex, Centrex IP, or voice over Internet Protocol (VoIP) access and SIP trunking services.