CBD零食市场－全球产业规模、份额、趋势、机会及预测（依成分、产品类型、通路、地区及竞争格局划分，2021-2031年）

全球 CBD 零食市场预计将从 2025 年的 9.4531 亿美元成长到 2031 年的 17.7195 亿美元，复合年增长率达到 11.04%。

添加了源自工业大麻的大麻二酚 (CBD) 的零食，例如软糖、烘焙点心和糖果甜点，旨在提供缓解压力等治疗功效，且无精神活性副作用。作为机能性食品和健康产业融合的代表，这个市场的发展动力源于人们对天然药物替代品的日益偏好以及日常饮食中大麻成分的接受度不断提高。美国大麻圆桌会议报告称，作为这些萃取物关键创新驱动力的美国大麻产业，到 2025 年市场规模可能达到 284 亿美元。

儘管大麻产业具有显着的经济影响力，但由于监管的不确定性，特别是联邦政府尚未将大麻二酚 (CBD) 认定为膳食补充剂，该产业面临着许多障碍。这种法律上的模糊性导致各地合规环境分散，供应链管理复杂化，并阻碍了大规模跨国零售商和金融机构的充分参与。因此，这种不确定性极大地限制了更广泛的商业性成长和市场渗透。

市场驱动因素

大麻衍生产品的合法化和监管支持是全球CBD零食市场的关键驱动力。这项法律进展显着降低了准入门槛，促进了工业大麻的商业化种植和加工，而这对于大规模生产食用产品至关重要。将工业大麻与娱乐性大麻区分开来的法律框架，使製造商能够建立合规的供应链，并开发不含精神活性成分的零食，例如软糖。根据美国农业部（USDA）2024年4月发布的《国家大麻报告》，2023年美国工业大麻的产值达到2.91亿美元，显示美国已形成成熟的原料产业，确保了零食生产所需的稳定合法供应。

消费者对CBD健康和治疗功效的认知不断提高，是推动CBD零食从利基产品转变为必需品的第二个主要因素。消费者越来越倾向于选择天然产品来缓解焦虑和压力，并偏好便利、精准的剂量形式。这种需求正在推动高品质配方的创新，从而对收入产生积极影响。 High Tide在2024年9月发布的「2024年第三季财务业绩」中报告称，其收入增长至1.317亿美元，主要得益于消费品和食用产品市场的强劲增长。此外，对优质原料的专注也帮助该品牌保持了盈利。 CV Sciences在2024年11月发布的「2024年第三季财务业绩」中报告称，其毛利率为46.0%，展现了高效的营运能力。

市场挑战

全球CBD零食市场的主要限制因素是监管不一致以及缺乏统一的联邦大麻二酚监管框架。由于没有联邦机构为CBD作为膳食补充剂制定明确的法律路径，製造商必须应对复杂且分散的合规环境，而这些环境在不同司法管辖区之间差异显着。这种不确定性为大型跨国零售商和连锁超市设置了巨大的进入门槛，因为它们试图透过在法律灰色地带处理产品来规避责任。因此，该市场实际上被主流销售管道所隔绝，无法获得推动销售量和品类显着成长所需的通路。

监管的不确定性限制了企业获取资本和银行服务的管道，阻碍了其进一步扩张。企业被迫采取防御性经营策略，疲于应对物流挑战，而无暇投资创新或扩大生产。近期产业对潜在监管措施影响的评估凸显了这种不确定性的严重性。据美国大麻圆桌会议称，到2025年，「提案的监管改革可能会导致目前市场上95%的大麻衍生产品消失」。这种不确定性抑制了投资，阻碍了该行业充分发挥其商业性潜力。

市场趋势

随着CBN和CBG等微量大麻素组合药物的兴起，产品格局正在重塑。製造商们正逐渐放弃通用的大麻二酚分离物，转而开发针对特定治疗功效的专用混合物。随着消费者越来越追求精准的生理效应，例如改善睡眠或提升注意力，各大品牌不再追求泛泛的健康功效，而是透过优化大麻素配比来打造差异化的食用产品系列。这种向专业化方向的策略转变，使企业能够在竞争激烈的市场中获得更高的定价权，并建立更强的消费者忠诚度。根据Cronos集团于2024年11月发布的2024年第三季财报，其旗下Spinach品牌占据了加拿大食用大麻市场17.2%的领先份额，这一成绩直接归功于其成功推出了一种含有特定比例CBG和CBN的新型软糖配方。

同时，市场正经历着向咸味和富含蛋白质的零食形式的明显扩张，产品线正从以糖果甜点为主转向营养机能性食品。这一趋势充分利用了工业大麻的天然营养成分，特别是其高蛋白和ω脂肪酸含量，以吸引那些寻求纯素食、洁净标示、注重健康的日常食品（如Granola、烤种子和能量棒）的消费者。透过将大麻籽仁融入主流零食市场，各种健康品牌正在传统保健品区之外实现可观的收入成长。根据Tilray Brands于2024年10月发布的2025年第一季财报，该公司健康部门的净销售额成长了11%，达到1,480万美元，这主要得益于消费者对其大麻食品和零食产品线的持续需求。

目录

第一章概述

第二章调查方法

第三章执行摘要

第四章：客户评价

第五章 全球CBD零食市场展望

• 市场规模及预测
  • 按金额
• 市占率及预测
  • 按来源（大麻、工业大麻、其他）
  • 依产品类型（软糖、棒状、饼干、其他）
  • 按分销管道（超级市场/超级市场、便利商店、药局/药妆店、线上、其他）
  • 按地区
  • 按公司（2025 年）
• 市场地图

第六章：北美CBD零食市场展望

• 市场规模及预测
• 市占率及预测
• 北美洲：国家分析
  • 我们
  • 加拿大
  • 墨西哥

7. 欧洲CBD零食市场展望

• 市场规模及预测
• 市占率及预测
• 欧洲：国家分析
  • 德国
  • 法国
  • 英国
  • 义大利
  • 西班牙

8. 亚太地区CBD零食市场展望

• 市场规模及预测
• 市占率及预测
• 亚太地区：国家分析
  • 中国
  • 印度
  • 日本
  • 韩国
  • 澳洲

9. 中东和非洲CBD零食市场展望

• 市场规模及预测
• 市占率及预测
• 中东和非洲：国家分析
  • 沙乌地阿拉伯
  • 阿拉伯聯合大公国
  • 南非

第十章：南美洲CBD零食市场展望

• 市场规模及预测
• 市占率及预测
• 南美洲：国家分析
  • 巴西
  • 哥伦比亚
  • 阿根廷

第十一章 市场动态

• 司机
• 任务

第十二章 市场趋势与发展

• 併购
• 产品发布
• 最新进展

第十三章 全球CBD零食市场：SWOT分析

第十四章：波特五力分析

• 产业竞争
• 新进入者的可能性
• 供应商电力
• 顾客权力
• 替代品的威胁

第十五章 竞争格局

• ZBD
• LivityFoods LLC
• VELOBAR
• Naturebox
• Weller
• Evo Hemp
• CBD American Shaman
• Dixie Brands Inc.
• Premium Jane
• Pure Kana

第十六章 策略建议

第十七章：关于研究公司及免责声明

The Global CBD Snacks Market is projected to expand from USD 945.31 Million in 2025 to USD 1771.95 Million by 2031, achieving a CAGR of 11.04%. These snacks-encompassing gummies, baked goods, and confectioneries infused with industrial hemp-derived cannabidiol-are designed to offer therapeutic advantages like stress reduction without psychoactive side effects. Representing a merger of the functional food and wellness industries, this market is propelled by a rising preference for natural pharmaceutical alternatives and the growing acceptance of hemp ingredients in everyday diets. The 'U.S. Hemp Roundtable' noted in '2025' that the American hemp sector, a primary engine for innovation in these extracts, attained a valuation of '$28.4 billion'.

Despite significant economic impact, the industry confronts a major hurdle regarding regulatory instability, specifically the lack of a federal designation for cannabidiol as a dietary supplement. This legal vagueness creates a disjointed compliance environment across various regions, complicating supply chain management and discouraging large multinational retailers and financial institutions from full participation. Consequently, this uncertainty severely limits broader commercial growth and market penetration.

Market Driver

The ongoing legalization and regulatory backing for hemp-derived goods act as the primary catalyst for the Global CBD Snacks Market. This legislative progress has significantly lowered entry barriers, facilitating the commercial-scale cultivation and processing of industrial hemp needed for mass edible production. By legally separating hemp from marijuana, frameworks enable manufacturers to build compliant supply chains and develop non-psychoactive snacks like gummies. According to the USDA's 'National Hemp Report' from April 2024, utilized hemp production in the U.S. was valued at $291 million in 2023, signaling a maturing raw material sector that ensures a legally consistent supply for snack manufacturing.

Growing consumer recognition of wellness properties and therapeutic benefits is a secondary major driver, transforming CBD snacks from niche items into functional necessities. Buyers increasingly prefer natural options for anxiety and stress management, favoring formats that provide convenience and accurate dosing. This demand stimulates innovation in high-quality formulations, positively impacting revenue. High Tide Inc. reported in its 'Third Quarter 2024 Financial Results' (September 2024) that revenue rose to $131.7 million, largely due to strong performance in consumption and edible segments. Additionally, a focus on premium ingredients helps brands maintain profitability; CV Sciences, Inc. reported a 46.0% gross margin in its 'Third Quarter 2024 Financial Results' (November 2024), highlighting operational efficiency.

Market Challenge

The Global CBD Snacks Market is primarily constrained by regulatory inconsistency and the lack of a cohesive federal framework for cannabidiol. Since federal agencies have not yet established a clear legal pathway for CBD as a dietary supplement, manufacturers must navigate a complex, fragmented compliance landscape that varies significantly across jurisdictions. This ambiguity acts as a formidable barrier to entry for major multinational retailers and grocery chains, which avoid stocking products within a legal grey area to prevent liability. Consequently, the market is effectively blocked from the mainstream sales channels that are necessary to drive substantial volume and category growth.

This regulatory uncertainty further stifles expansion by restricting access to capital and banking services. Companies are forced to operate defensively, managing logistical hurdles rather than investing in innovation or scaling production. The severity of this instability is highlighted by recent industry assessments regarding the impact of potential restrictive measures. According to the 'U.S. Hemp Roundtable', in '2025', 'proposed regulatory changes could eliminate 95 percent of the hemp-derived products currently available on the market'. Such precarious conditions deter investment and prevent the sector from realizing its full commercial potential.

Market Trends

The product landscape is being reshaped by the emergence of minor cannabinoid formulations, such as CBN and CBG, as manufacturers move beyond generic cannabidiol isolation to create specialized blends for targeted therapeutic effects. Consumers are increasingly demanding precise physiological outcomes, such as improved sleep quality or enhanced focus, which is driving brands to differentiate their edible portfolios with sophisticated cannabinoid ratios rather than broad wellness claims. This strategic shift towards functional specificity allows companies to command premium pricing and secure stronger consumer loyalty in a crowded sector. According to Cronos Group Inc., November 2024, in the '2024 Third Quarter Business Results', the company's Spinach brand captured a leading 17.2% market share in the Canadian edibles category, a performance directly attributed to the successful introduction of new gummy formulations containing specific ratios of CBG and CBN.

Simultaneously, the market is witnessing a distinct expansion into savory and protein-fortified snack formats, transitioning the sector from confectionery-dominated offerings to nutrient-dense, functional foods. This trend capitalizes on the natural nutritional profile of industrial hemp, specifically its high protein and omega fatty acid content, to attract health-conscious consumers seeking vegan and clean-label pantry staples like granola, roasted seeds, and energy bars. By integrating hemp hearts into mainstream snacking occasions, diversified wellness brands are generating measurable revenue growth outside of traditional supplement aisles. According to Tilray Brands, Inc., October 2024, in the 'First Quarter Fiscal Year 2025 Financial Results', the company reported that its wellness segment net revenue increased 11% to $14.8 million, driven by the sustained consumer demand for its hemp-based food and snack product lines.

Key Market Players

• ZBD
• LivityFoods LLC
• VELOBAR
• Naturebox
• Weller
• Evo Hemp
• CBD American Shaman
• Dixie Brands Inc.
• Premium Jane
• Pure Kana

Report Scope

In this report, the Global CBD Snacks Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

CBD Snacks Market, By Source

• Marijuana
• Hemp
• Others

CBD Snacks Market, By Product Type

• Gummies
• Bars
• Cookies
• Others

CBD Snacks Market, By Distribution Channel

• Hypermarkets/Supermarkets
• Convenience Stores
• Pharmacy/Drug Stores
• Online
• Others

CBD Snacks Market, By Region

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global CBD Snacks Market.

Available Customizations:

Global CBD Snacks Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global CBD Snacks Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Source (Marijuana, Hemp, Others)
  • 5.2.2. By Product Type (Gummies, Bars, Cookies, Others)
  • 5.2.3. By Distribution Channel (Hypermarkets/Supermarkets, Convenience Stores, Pharmacy/Drug Stores, Online, Others)
  • 5.2.4. By Region
  • 5.2.5. By Company (2025)
• 5.3. Market Map

6. North America CBD Snacks Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Source
  • 6.2.2. By Product Type
  • 6.2.3. By Distribution Channel
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States CBD Snacks Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Source
      • 6.3.1.2.2. By Product Type
      • 6.3.1.2.3. By Distribution Channel
  • 6.3.2. Canada CBD Snacks Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Source
      • 6.3.2.2.2. By Product Type
      • 6.3.2.2.3. By Distribution Channel
  • 6.3.3. Mexico CBD Snacks Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Source
      • 6.3.3.2.2. By Product Type
      • 6.3.3.2.3. By Distribution Channel

7. Europe CBD Snacks Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Source
  • 7.2.2. By Product Type
  • 7.2.3. By Distribution Channel
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. Germany CBD Snacks Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Source
      • 7.3.1.2.2. By Product Type
      • 7.3.1.2.3. By Distribution Channel
  • 7.3.2. France CBD Snacks Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Source
      • 7.3.2.2.2. By Product Type
      • 7.3.2.2.3. By Distribution Channel
  • 7.3.3. United Kingdom CBD Snacks Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Source
      • 7.3.3.2.2. By Product Type
      • 7.3.3.2.3. By Distribution Channel
  • 7.3.4. Italy CBD Snacks Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Source
      • 7.3.4.2.2. By Product Type
      • 7.3.4.2.3. By Distribution Channel
  • 7.3.5. Spain CBD Snacks Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Source
      • 7.3.5.2.2. By Product Type
      • 7.3.5.2.3. By Distribution Channel

8. Asia Pacific CBD Snacks Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Source
  • 8.2.2. By Product Type
  • 8.2.3. By Distribution Channel
  • 8.2.4. By Country
• 8.3. Asia Pacific: Country Analysis
  • 8.3.1. China CBD Snacks Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Source
      • 8.3.1.2.2. By Product Type
      • 8.3.1.2.3. By Distribution Channel
  • 8.3.2. India CBD Snacks Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Source
      • 8.3.2.2.2. By Product Type
      • 8.3.2.2.3. By Distribution Channel
  • 8.3.3. Japan CBD Snacks Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Source
      • 8.3.3.2.2. By Product Type
      • 8.3.3.2.3. By Distribution Channel
  • 8.3.4. South Korea CBD Snacks Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Source
      • 8.3.4.2.2. By Product Type
      • 8.3.4.2.3. By Distribution Channel
  • 8.3.5. Australia CBD Snacks Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Source
      • 8.3.5.2.2. By Product Type
      • 8.3.5.2.3. By Distribution Channel

9. Middle East & Africa CBD Snacks Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Source
  • 9.2.2. By Product Type
  • 9.2.3. By Distribution Channel
  • 9.2.4. By Country
• 9.3. Middle East & Africa: Country Analysis
  • 9.3.1. Saudi Arabia CBD Snacks Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Source
      • 9.3.1.2.2. By Product Type
      • 9.3.1.2.3. By Distribution Channel
  • 9.3.2. UAE CBD Snacks Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Source
      • 9.3.2.2.2. By Product Type
      • 9.3.2.2.3. By Distribution Channel
  • 9.3.3. South Africa CBD Snacks Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Source
      • 9.3.3.2.2. By Product Type
      • 9.3.3.2.3. By Distribution Channel

10. South America CBD Snacks Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Source
  • 10.2.2. By Product Type
  • 10.2.3. By Distribution Channel
  • 10.2.4. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil CBD Snacks Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Source
      • 10.3.1.2.2. By Product Type
      • 10.3.1.2.3. By Distribution Channel
  • 10.3.2. Colombia CBD Snacks Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Source
      • 10.3.2.2.2. By Product Type
      • 10.3.2.2.3. By Distribution Channel
  • 10.3.3. Argentina CBD Snacks Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Source
      • 10.3.3.2.2. By Product Type
      • 10.3.3.2.3. By Distribution Channel

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Global CBD Snacks Market: SWOT Analysis

14. Porter's Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. ZBD
  • 15.1.1. Business Overview
  • 15.1.2. Products & Services
  • 15.1.3. Recent Developments
  • 15.1.4. Key Personnel
  • 15.1.5. SWOT Analysis
• 15.2. LivityFoods LLC
• 15.3. VELOBAR
• 15.4. Naturebox
• 15.5. Weller
• 15.6. Evo Hemp
• 15.7. CBD American Shaman
• 15.8. Dixie Brands Inc.
• 15.9. Premium Jane
• 15.10. Pure Kana

16. Strategic Recommendations

17. About Us & Disclaimer