主动和智慧包装的全球市场规模：按产品、按应用、按地区、范围和预测

主动智慧包装市场规模及预测

2024 年，活性和智慧包装市场规模为 198.4 亿美元，预计到 2031 年将达到 334.1 亿美元，2024 年至 2031 年复合年增长率为 6.73%。主动智慧包装（AIP）是指与内容物和周围环境相互作用的包装解决方案，以延长保质期、检查新鲜度并提高安全性和便利性。这些包装利用水分管理、除氧和感测器等技术来主动维持产品品质。AIP 的应用广泛，包括食品饮料产业、製药和物流，确保产品在供应链中保持良好状态。

全球活性智慧包装市场动态

塑造活跃智慧包装市场的关键市场动态

主要市场推动因素：

日益关注食品安全和减少食品浪费：

日益关注食品安全和减少食品浪费：消费者对食品安全的认识不断提高，并渴望减少食品浪费，这推动了对主动和智慧包装选择的需求。根据联合国粮食及农业组织 (FAO) 统计，全球每年约有 13 亿吨粮食被浪费，约占消费粮食总量的三分之一。根据《Journal of Food Science and Technology》2018 年发表的一项研究，活性包装可以将易腐食品的保质期延长高达 40%，从而可以显着减少食品浪费。这种减少废物的潜力正在推动活性包装技术在食品行业的广泛使用。

对药品安全和可追溯性的需求不断增长：

製药业对提高药品安全性、真实性和供应链可追溯性的需求正在推动智慧包装的使用增加。世界卫生组织 (WHO) 估计，每年交易的假药品价值达 730 亿欧元，这突显了反假冒措施的必要性。这种扩张主要是由于追踪技术和智慧标籤在药品包装中的使用增加。

电子商务的扩张以及提高供应链可见性的需求：

电子商务趋势进一步加速了电子商务的扩张，推动了对提供即时追踪和状态监控的智慧包装系统的需求。根据美国商务部的数据，2020 年电子商务销售额占零售总额的 14.0%，高于 2019 年的 11.0%。Smithers Pillar 预测，2021 年至 2026 年，电商智慧包装市场将以每年 29% 的速度成长，2026 年达到 78 亿美元。这是因为人们希望提高供应链可视性、减少运输途中的损坏，以及透过即时包裹追踪和状态监控等服务来改善客户体验。

主要挑战

成本：

主动和智慧包装技术通常比传统包装选项具有更高的启动成本。整合感测器、智慧标籤和其他主动组件会增加製造成本，从而造成采用障碍，特别是对于中小型企业而言。

相容性和标准：

要保持多种活性和智慧包装技术的兼容性和标准是很困难的。不同的技术、通讯协定和资料格式并不总是相容，这使得整个供应链的整合和资料交换变得复杂。

主要趋势：

可持续性：

在客户需求和环境问题的推动下，永续性在包装解决方案中变得越来越重要。正在开发主动和智慧包装解决方案，以减少浪费、减少环境影响并提高资源利用率。

智慧感测器整合：

智慧感测器越来越多地应用于包装解决方案中，以即时监控温度、湿度、新鲜度和产品完整性。这些感测器收集整个供应链的关键数据，从而增强决策、品质控制和可追溯性。

区块链技术：

正在研究区块链技术以提高供应链的透明度和安全性。透过利用区块链，主动智慧包装可以提供产品历史、认证和合规性的不可变记录，保护商品从製造到消费的完整性和安全性。

个性化和互动包装：

主动智慧包装正在不断发展，为消费者提供更客製化和互动的体验。这包括扩增实境标籤、近场通讯 (NFC) 标籤和二维码等元素，使客户能够存取产品资讯、促销和互动内容，以提高参与度和品牌忠诚度。

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目录

第1章全球主动智慧包装市场：简介

• 市场介绍
• 调查范围
• 先决条件

第 2 章执行摘要

第3章 验证市场研究研究方法

• 数据挖掘
• 确认
• 一次资料
• 数据源列表

第4章全球活性智慧包装市场展望

• 概述
• 市场动态
  • 促进因素
  • 抑制因素
  • 机会
• 波特的五力模型
• 价值链分析

第5章全球主动智慧包装市场：依产品

• 纸
• 塑料
• 金属

第6章全球活性与智慧包装市场：依应用分类

• 饮食
• 药品
• 其他

第7章全球主动与智慧包装市场：按地区

• 北美
• 美国
• 加拿大
• 墨西哥
• 欧洲
• 德国
• 英国
• 法国
• 欧洲其他地区
• 亚太地区
• 中国
• 日本
• 印度
• 亚太其他地区
• 世界其他地区
• 拉丁美洲
• 中东/非洲

第8章全球活性智慧包装市场竞争格局

• 概述
• 各公司市场排名
• 主要发展策略

第9章 公司简介

• Amcor
• Bemis Company
• Ampac
• PakSense, Inc.
• Avery Dennison
• CCL Industries
• BASF
• Clariant International
• DuPont
• Grace（WR）& Company
• Graphic Packaging
• 3M Company

第10章附录

• 相关研究

Active & Intelligent Packaging Market Size and Forecast

Active & Intelligent Packaging Market size was valued at USD 19.84 Billion in 2024 and is projected to reach USD 33.41 Billion by 2031 , growing at a CAGR of 6.73% from 2024 to 2031. Active Intelligent Packaging (AIP) refers to packaging solutions that interact with their contents and surroundings to increase shelf life, check freshness, and improve safety and convenience. These packages use technologies including moisture management, oxygen scavenging, and sensors to actively maintain product quality. AIP has a wide range of applications in the food and beverage industry, medicines, and logistics, guaranteeing that items remain in good condition along the supply chain.

Global Active & Intelligent Packaging Market Dynamics

The key market dynamics that are shaping the active & intelligent packaging market include:

Key Market Drivers:

Growing Concern for Food Safety and Reduction of Food Waste:

The growing consumer awareness of food safety and the desire to reduce food waste is driving demand for active and intelligent packaging options. According to the Food and Agriculture Organization (FAO) of the United Nations, around 1.3 billion tons of food are wasted worldwide each year, accounting for roughly one-third of all food produced for consumption. According to a 2018 study published in the Journal of Food Science and Technology, active packaging can increase the shelf life of perishable goods by up to 40%, resulting in significant food waste reduction. This potential for waste reduction is driving the widespread use of active packaging technology in the food industry.

Rising Demand for Pharmaceutical Safety and Traceability:

The pharmaceutical industry's requirement for improved medicine safety, authenticity verification, and supply chain traceability is driving increasing the use of intelligent packaging. The World Health Organization (WHO) estimates that counterfeit pharmaceuticals worth €73 billion are trafficked each year, highlighting the need for anti-counterfeiting measures. This expansion is largely due to the increased use of track-and-trace technologies and smart labeling in pharmaceutical packaging.

Expansion of E-commerce and Need for Enhanced Supply Chain Visibility:

The growing growth of e-commerce, exacerbated by the COVID-19 epidemic, is boosting demand for intelligent packaging systems that offer real-time tracking and condition monitoring. According to the US Department of Commerce, e-commerce sales made up 14.0% of total retail sales in 2020, up from 11.0% in 2019. Smithers Pira estimates that the market for smart packaging in e-commerce will increase at a 29% annual pace between 2021 and 2026, reaching USD 7.8 Billion by 2026. This rise is driven by the desire for improved supply chain visibility, less transit damage, and improved customer experience via services such as real-time package tracking and condition monitoring.

Key Challenges:

Cost:

Active intelligent packaging technologies generally have greater startup costs than traditional packaging options. Integrating sensors, smart labels, and other active components raises production costs, which is a barrier to adoption, particularly among small and medium-sized firms.

Compatibility and Standards:

Maintaining compatibility and standards across several active intelligent packaging technologies are difficult. Different technologies, communication protocols, and data formats are not always compatible, complicating integration and data exchange across the supply chain.

Key Trends:

Sustainability:

Sustainability is becoming increasingly important in packaging solutions, driven by customer demand and environmental concerns. Active intelligent packaging solutions are being developed to reduce waste, lowering environmental impact, and improve resource usage.

Integration of Smart Sensors:

Smart sensors are increasingly being used in packaging solutions to monitor temperature, humidity, freshness, and product integrity in real time. These sensors collect essential data across the supply chain, allowing for enhanced decision-making, quality control, and traceability.

Blockchain Technology:

Blockchain technology is being researched to improve supply chain transparency and security. Using blockchain, active intelligent packaging may provide immutable records of product history, authentication, and compliance, safeguarding the integrity and safety of goods from manufacture to consumption.

Personalized and Interactive Packaging:

Active intelligent packaging is evolving to provide consumers with more tailored and interactive experiences. This includes elements like augmented reality labels, NFC (Near Field Communication) tags, and QR codes that allow customers to access product information, promotions, and interactive content, hence increasing engagement and brand loyalty.

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Global Active & Intelligent Packaging Market: Regional Analysis

Here is a more detailed regional analysis of the active & intelligent packaging market:

North America:

North America is estimated to dominate the market during the forecast period. North America, particularly the United States, has rigorous food safety rules and a high level of consumer awareness, which encourages the use of active and intelligent packaging. According to the United States Food and Drug Administration (FDA), roughly 48 million cases of foodborne disease occur in the United States each year, resulting in an estimated economic cost of USD 15.6 Billion. The FDA Food Safety Modernization Act (FSMA) promotes prevention-based controls across the food system, which has resulted in the growing use of intelligent packaging technologies.

Furthermore, North America has a sizable pharmaceutical business that is increasingly using intelligent packaging for drug safety and anti-counterfeiting purposes. According to the Pharmaceutical Research and Manufacturers of America (PhRMA), the US biopharmaceutical industry invested an estimated USD 91 Billion in research and development in 2020. According to the World Health Organization, up to 10% of medical items in low- and middle-income countries are substandard or fabricated, highlighting the need for anti-counterfeiting measures.

Asia Pacific:

The Asia Pacific region is estimated to exhibit the highest growth within the market during the forecast period. The Asia Pacific region is rapidly urbanizing and developing a middle class, which is driving up demand for packaged goods and beverages with longer shelf lives and higher quality. According to the United Nations, Asia's urban population is expected to increase from 2.3 billion in 2020 to 3.5 billion in 2050. According to the World Bank, Asia Pacific's middle class has increased from 1.5 billion in 2010 to 2 billion in 2020 and is anticipated to reach 3.5 billion by 2030. This demographic shift is increasing the demand for active and intelligent packaging solutions.

Furthermore, the increasing rise of e-commerce in the Asia Pacific is driving demand for intelligent packaging solutions that can protect product integrity and provide real-time tracking. According to eMarketer, Asia Pacific e-commerce sales reached USD 2.9 Trillion in 2021, accounting for 61.4% of the global total. China alone is predicted to create USD 3.3 Trillion in e-commerce revenue by 2025. This tremendous rise is fueling the introduction of smart packaging.

Global Active & Intelligent Packaging Market: Segmentation Analysis

The Global Active & Intelligent Packaging Market is segmented on the basis of Product, Application, and Geography.

Active & Intelligent Packaging Market, By Product

• Paper
• Plastic
• Metal

Based on Product, the Active & Intelligent Packaging Market is segmented into Paper, Plastic, and Metal. The plastic segment dominates due to its adaptability, durability, and widespread application in the development of packaging solutions that combine smart technologies like sensors and moisture management. Paper is the fastest-growing market, driven by rising consumer and business demand for sustainable and environmentally friendly packaging options.

Active & Intelligent Packaging Market, By Application

• Food And Beverages
• Pharmaceuticals
• Others

Based on Application, the Active & Intelligent Packaging Market is segmented into Food & Beverages, Pharmaceuticals, and Others. The food and beverage market is dominant, driven by strong demand for longer shelf life, freshness monitoring, and improved perishable product safety. The pharmaceuticals segment is the fastest expanding, driven by the increased demand for secure, tamper-evident, and temperature-sensitive packaging solutions to safeguard the integrity and efficacy of medicinal items.

Active & Intelligent Packaging Market, By Geography

• North America
• Europe
• Asia Pacific
• Rest of the World

Based on Geography, the Active & Intelligent Packaging Market is classified into North America, Europe, Asia Pacific, and the Rest of the World. The North American region currently dominates the worldwide Active & Intelligent Packaging Market, owing to increased technological adoption, high demand from the food and beverage and pharmaceutical industries, and major expenditures in smart packaging solutions. The Asia Pacific area is the fastest-growing segment, driven by increased industrialization, expanding consumer awareness of food safety, and rapid economic expansion, all of which increase demand for novel packaging technologies.

Key Players

• The "Global Active & Intelligent Packaging Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are
• Amcor, Bemis Company, Ampac, PakSense, Inc., Avery Dennison, CCL Industries, BASF, Clariant International, DuPont, Grace (WR) & Company, Graphic Packaging, and 3M Company.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with its product benchmarking and SWOT analysis.

• Active & Intelligent Packaging Market: Recent Developments
• In October 2023, AIPIA announced a collaboration with IppStar, an IPP Group member, and THREEFOLD to conduct a one-day event focused on the Active & Intelligent Packaging sector, its development in India, and how it might address South Asia's sustainability challenges. This relationship demonstrates a shared commitment to driving innovation, fostering information sharing, and promoting sustainable solutions in the packaging business, particularly in South Asia's dynamic and rapidly rising market.
• In January 2024, ProAmpac introduced ProActive Intelligence Moisture Protect (MP-1000), a patent-pending moisture-adsorbing technology that removes the need for desiccant packets. Aptar's MP-1000 platforms use Aptar's CSP Technologies' 3-Phase Activ-Polymer(TM) platform technology to lower the moisture level in the packaging headspace. This makes them ideal for applications that require optimal moisture control, such as point-of-care diagnostic kits, live culture probiotics, and hygroscopic powdery food products.
• In October 2023, Colpac, a UK food packaging manufacturer and designer, provided easily accessible recycling and composting guidelines for its paperboard food packaging through on-pack QR codes and product webpages, to assist end users in making informed product choices and disposing of waste responsibly. Recycling and composting recommendations are accessible by established regulations in the UK.

TABLE OF CONTENTS

1. Introduction of Global Active And Intelligent Packaging Market

• Introduction of the Market
• Scope of Report
• Assumptions

2. Executive Summary

3. Research Methodology of Verified Market Research

• Data Mining
• Validation
• Primary Interviews
• List of Data Sources

4. Global Active And Intelligent Packaging Market Outlook

• Overview
• Market Dynamics
  • Drivers
  • Restraints
  • Opportunities
• Porters Five Force Model
• Value Chain Analysis

5. Global Active And Intelligent Packaging Market, By Product

• Paper
• Plastic
• Metal

6. Global Active And Intelligent Packaging Market, By Application

• Food And Beverages
• Pharmaceuticals
• Others

7. Global Active And Intelligent Packaging Market, By Geography

• North America
• U.S.
• Canada
• Mexico
• Europe
• Germany
• UK
• France
• Rest of Europe
• Asia Pacific
• China
• Japan
• India
• Rest of Asia Pacific
• Rest of the World
• Latin America
• Middle East & Africa

8. Global Active And Intelligent Packaging Market Competitive Landscape

• Overview
• Company Market Ranking
• Key Development Strategies

9. Company Profiles

• Amcor
• Bemis Company
• Ampac
• PakSense, Inc.
• Avery Dennison
• CCL Industries
• BASF
• Clariant International
• DuPont
• Grace (WR) & Company
• Graphic Packaging
• 3M Company

10. Appendix

• Related Research