全球单一麦芽威士忌市场规模：按产品、应用、地区、范围和预测

单一麦芽威士忌市场规模及预测

单一麦芽威士忌市场规模预计在 2024 年达到 29.5 亿美元，到 2031 年将达到 40.6 亿美元，2024 年至 2031 年的复合年增长率为 4.09%。推动全球单一麦芽威士忌市场成长的主要因素是由于消费者偏好的变化，高檔烈酒越来越受欢迎。据生产和开发葡萄酒和烈酒领域关键部分的国际品牌 Vinexpo 称，近年来 "消费更少但更好" 的趋势将促使纯酒精消费量增加。这可能会促使消费者从葡萄酒和啤酒转向威士忌。此外，单一麦芽威士忌的独特风味极大地促进了它在千禧世代消费者中的受欢迎程度，从而推动了市场成长。新产品的推出和对优质单一麦芽威士忌的日益增长的偏好正在推动市场成长。

定义全球单一麦芽威士忌市场

单一麦芽威士忌是在苏格兰使用麦芽大麦和未发芽谷物（如玉米粉或小麦）酿造的麦芽或谷物威士忌。单一麦芽威士忌的酿造方法与其他威士忌完全相同。谷物经过酵母发酵，将糖转化为酒精，然后将产生的液体蒸馏成烈性酒精饮料，然后在桶中陈酿、混合併装瓶。生产单一麦芽威士忌的酿酒厂在生产过程中要经过几个专门的步骤，这些步骤通常与生产苏格兰威士忌的步骤相似。

来自特定酿酒厂的麦芽威士忌称为单一麦芽威士忌。单一麦芽威士忌通常与单一麦芽烈酒有关。单一麦芽威士忌的烟熏香气与麦芽干燥过程有关，也是吸引消费者购买的原因。另一方面，苏格兰生产的单一麦芽威士忌最受欢迎，而且仅由麦芽大麦製成。单一麦芽威士忌将在三年内绽放光芒，而苏格兰麦芽威士忌则需要至少十年才能成熟，并且很可能在此之后继续存活。

单一麦芽威士忌的製作方法与爱尔兰威士忌类似，但味道并不完全相同。每个酒厂的生产流程各有不同，苏格兰不同地区生产的单一麦芽威士忌都有其独特的风味。按产品划分，市场分为苏格兰威士忌、美国威士忌、爱尔兰威士忌和其他威士忌。苏格兰威士忌引领市场，因为其复杂性和风味吸引着年轻一代。

这些商品主要在超市、大卖场、实体店、专业零售商、网路商店和便利商店有售。近年来，一些威士忌酒厂改变了促销策略，使其威士忌更容易被年轻的 LDA 消费者接受。 Burana SDC

目录

第 1 章：全球单一麦芽威士忌市场简介

市场概况
• 研究范围
• 先决条件

第 2 章执行摘要

第 3 章：经过验证的市场研究方法

• 资料探勘
• 验证
• 第一次面试
• 资料来源列表

第 4 章：全球单一麦芽威士忌市场展望

• 概述
• 市场动态
  • 促进因素
  • 阻碍因素
  • 机会
• 波特五力模型
• 价值链分析

第 5 章全球单一麦芽威士忌市场（依产品划分）

• 概述
• 苏格兰威士忌
• 美国威士忌
• 爱尔兰威士忌
• 其他

第6章 全球单一麦芽威士忌市场（依应用）

• 概述
• 超商与大卖场
• 即饮
• 专业零售商
• 在线
• 便利商店

第 7 章全球单一麦芽威士忌市场（按区域）

• 概述
• 北美洲
  • 美国
  • 加拿大
  • 墨西哥
• 欧洲
  • 德国
  • 英国
  • 法国
  • 其他欧洲国家
  亚太地区
  • 中国
  • 日本
  • 印度
  • 其他亚太地区
• 世界其他地区
  • 拉丁美洲
  • 中东和非洲

第 8 章全球单一麦芽威士忌市场：竞争格局

• 概述
• 各公司的市场排名
• 主要发展策略

第9章 公司简介

• Bacardi
• Beam Suntory
• Brown-Forman
• Diageo
• Pernod Ricard
• Asahi Breweries
• Distell
• Gruppo Campari
• John Distilleries
• Radico Khaitan

第 10 章 重大进展

• 产品发布/开发
• 合併和收购
• 业务扩展
• 伙伴关係和合作关係

第 11 章附录

• 相关研究

Single Malt Whiskey Market Size And Forecast

Single Malt Whiskey Market size was valued at USD 2.95 Billion in 2024 and is projected to reach USD 4.06 Billion by 2031 , growing at a CAGR of 4.09% from 2024 to 2031. A major element driving the worldwide Single Malt Whiskey Market growth is the increased popularity of luxury spirits based on changing customer preferences. The recent trend of 'consuming less but better' will increase the consumption of pure alcohol, according to Vinexpo, an international brand that generates and develops key aspects in the wine and spirits sector. This will lead consumers to transition from wine and beer to whisky. Furthermore, the particular flavor of Single Malt Whiskey contributes significantly to its popularity among millennial consumers, which in turn drives the market growth. New product introductions and increasing preference for luxury single malt whiskey are fueling the market growth.

Global Single Malt Whiskey Market Definition

Single Malt Whiskey is a malt or grain whisky brewed in Scotland utilizing malted barley and un-malted grains like cornmeal or wheat. Single malt whiskey is prepared in the very same way as other whiskeys: grains are fermented with yeast to transform sugars into alcohol, and the resultant fluid is distilled into a strong alcoholic beverage before being matured in barrels, blended, and bottled. Distillers creating single malt whiskey use a few particular processes along the road, which are often comparable to those used in the production of scotch.

Malt whisky from a particular distillery is referred to as Single Malt Whiskey. Single malt whiskies are usually associated with single malt spirits. The smoky aroma of Single Malt Whiskey is linked to the malt drying process, which tempts consumers to purchase it. Single Malt Whiskey manufactured in Scotland, on the other hand, is the most popular and is made entirely of malted barley. Single Malt Whiskey blooms in three years or less, whereas Scotch malt whisky matures in at least ten years, and it is more likely to exceed this period.

Single Malt Whiskey is made in a similar way as Irish whisky, yet the two don't taste the very same. Along with various production processes from distillery to distillery, Single Malt Whiskey from various regions of Scotland has its own distinct flavor profile. The market is divided on the basis of products Scotch Whiskey, American Whiskey, Irish Whiskey, and Others. Scotch whiskey is the market leader because of its complexity and the flavor it provides has created curiosity amongst the young generation.

These are majorly available in Supermarkets and Hypermarkets, On-Trade, Specialist Retailers, Online, and Convenience stores. In recent years, some whisky distilleries have altered their promotional strategies that make their whiskies more accessible and meaningful to a relatively young LDA audience. BranaSDC

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Global Single Malt Whiskey Market Segmentation Analysis

The Global Thermoplastic Vulcanizate (TPV) Market is Segmented on the basis of Product, Application And Geography.

Single Malt Whiskey Market, By Product

• Scotch Whiskey
• American Whiskey
• Irish Whiskey
• Other

Based on Product, The market is segmented into Scotch Whiskey, American Whiskey, Irish Whiskey, and Other. The scotch whiskey category accounts for a significant portion of the market because it is the most popular version of whisky due to its high quality, authenticity, and rich flavor. Blended single malt is a mixture of wheat and Single Malt Whiskey that has delicate and refined flavor nuances, making it a popular choice among consumers. Thus, the Single Malt Whiskey industry is predicted to develop rapidly in the market due to a growth in exports.

Single Malt Whiskey Market, By Application

• Supermarket and Hypermarkets
• On-Trade
• Specialist Retailers
• Online
• Convenience Store

Based on Application, The market is segmented into Supermarket and Hypermarkets, On-Trade, Specialist Retailers, Online, and Convenience Stores. Single Malt Whiskey is sold most frequently in the off-trade channel around the world. Consumers prefer to buy liquor from off-trade outlets like supermarkets and specialized stores since it is less expensive than buying it from on-trade outlets such as pubs, bars, and restaurants. Furthermore, the on-trade channel is gaining pace, as customers in developed nations demand an appealing atmosphere and engaging surroundings when drinking liquor. As a result, the expansion of the sales channel is boosted.

Single Malt Whiskey Market, By Geography

• North America
• Europe
• Asia Pacific
• Rest of the world
• On the basis of Regional Analysis, The Global Single Malt Whiskey Market is classified into North America, Europe, Asia Pacific, and the Rest of the world. Due to the growing popularity and liking for scotch whiskey, as well as being its largest global importer, North America is expected to experience significant expansion in the Single Malt Whiskey industry. The United States was the largest importer of Single Malt Whiskey in 2019, and the large majority of Single Malt Whiskey distilleries have helped market growth. As a result of changing consumer lifestyles and rising urbanization, Asia Pacific is the fastest-growing market. Consumers have switched to premium spirits due to the increase in disposable cash and the widespread embrace of westernized culture. As a result of these reasons, the region's Single Malt Whiskey Market has grown significantly.

Key Players

• The "Global Single Malt Whiskey Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are
• Bacardi, Beam Suntory, Brown-Forman, Diageo, Pernod Ricard, Asahi Breweries, Distell, Gruppo Campari, John Distilleries, Radico Khaitan, United Spirits.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide insight into the financial statements of all the major players, along with its product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Key Developments

• In August 2021, Pernod Ricard, one of the nation's top whisky makers, inaugurated THE CHUAN Blended Whiskey Brewery in Emeishan, Sichuan Province, Southwest China, with the goal of expanding the Chinese whisky market. With an investment of 1 billion yuan ($150 million) over a decade. The whiskey launched, according to the firm, is profoundly rooted in Chinese culture and life.
• Aviation Gin LLC and Davos Brands LLC were acquired by Diageo PLC in August 2020. This method was devised in order to break into the Gin market in the United States. In addition, the acquired companies have a solid growth rate, which will aid the company's growth.
• TAILS, a premium-created and grouped cocktail business, was acquired by Bacardi Ltd in November 2020. The company adopted this method to provide premium cocktail quality to Bacardi's customers, resulting in business growth.

TABLE OF CONTENTS

1 INTRODUCTION OF GLOBAL SINGLE MALT WHISKEY MARKET

• 1.1 Overview of the Market
• 1.2 Scope of Report
• 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

• 3.1 Data Mining
• 3.2 Validation
• 3.3 Primary Interviews
• 3.4 List of Data Sources

4 GLOBAL SINGLE MALT WHISKEY MARKET OUTLOOK

• 4.1 Overview
• 4.2 Market Dynamics
  • 4.2.1 Drivers
  • 4.2.2 Restraints
  • 4.2.3 Opportunities
• 4.3 Porters Five Force Model
• 4.4 Value Chain Analysis

5 GLOBAL SINGLE MALT WHISKEY MARKET, BY PRODUCT

• 5.1 Overview
• 5.2 Scotch Whiskey
• 5.3 American Whiskey
• 5.4 Irish Whiskey
• 5.5 Other

6 GLOBAL SINGLE MALT WHISKEY MARKET, BY APPLICATION

• 6.1 Overview
• 6.2 Supermarket and Hypermarkets
• 6.3 On-Trade
• 6.4 Specialist Retailers
• 6.5 Online
• 6.6 Convenience Store

7 GLOBAL SINGLE MALT WHISKEY MARKET, BY GEOGRAPHY

• 7.1 Overview
• 7.2 North America
  • 7.2.1 U.S.
  • 7.2.2 Canada
  • 7.2.3 Mexico
• 7.3 Europe
  • 7.3.1 Germany
  • 7.3.2 U.K.
  • 7.3.3 France
  • 7.3.4 Rest of Europe
• 7.4 Asia Pacific
  • 7.4.1 China
  • 7.4.2 Japan
  • 7.4.3 India
  • 7.4.4 Rest of Asia Pacific
• 7.5 Rest of the World
  • 7.5.1 Latin America
  • 7.5.2 Middle East and Africa

8 GLOBAL SINGLE MALT WHISKEY MARKET COMPETITIVE LANDSCAPE

• 8.1 Overview
• 8.2 Company Market Ranking
• 8.3 Key Development Strategies

9 COMPANY PROFILES

• 9.1 Bacardi
  • 9.1.1 Overview
  • 9.1.2 Financial Performance
  • 9.1.3 Product Outlook
  • 9.1.4 Key Developments
• 9.2 Beam Suntory
  • 9.2.1 Overview
  • 9.2.2 Financial Performance
  • 9.2.3 Product Outlook
  • 9.2.4 Key Developments
• 9.3 Brown-Forman
  • 9.3.1 Overview
  • 9.3.2 Financial Performance
  • 9.3.3 Product Outlook
  • 9.3.4 Key Developments
• 9.4 Diageo
  • 9.4.1 Overview
  • 9.4.2 Financial Performance
  • 9.4.3 Product Outlook
  • 9.4.4 Key Developments
• 9.5 Pernod Ricard
  • 9.5.1 Overview
  • 9.5.2 Financial Performance
  • 9.5.3 Product Outlook
  • 9.5.4 Key Developments
• 9.6 Asahi Breweries
  • 9.6.1 Overview
  • 9.6.2 Financial Performance
  • 9.6.3 Product Outlook
  • 9.6.4 Key Developments
• 9.7 Distell
  • 9.7.1 Overview
  • 9.7.2 Financial Performance
  • 9.7.3 Product Outlook
  • 9.7.4 Key Developments
• 9.8 Gruppo Campari
  • 9.8.1 Overview
  • 9.8.2 Financial Performance
  • 9.8.3 Product Outlook
  • 9.8.4 Key Developments
• 9.9 John Distilleries
  • 9.9.1 Overview
  • 9.9.2 Financial Performance
  • 9.9.3 Product Outlook
  • 9.9.4 Key Developments
• 9.10 Radico Khaitan
  • 9.10.1 Overview
  • 9.10.2 Financial Performance
  • 9.10.3 Product Outlook
  • 9.10.4 Key Developments

10 KEY DEVELOPMENTS

• 10.1 Product Launches/Developments
• 10.2 Mergers and Acquisitions
• 10.3 Business Expansions
• 10.4 Partnerships and Collaborations

11 Appendix

• 11.1 Related Research