全球印刷标籤市场规模（按印刷工艺、标籤格式、最终用户产业、区域范围和预测）

印刷标籤市场规模及预测

预计印刷标籤市场规模将在 2024 年达到 324.2 亿美元，在 2031 年达到 428.1 亿美元，2024 年至 2031 年的复合年增长率为 3.90%。

印刷标籤是贴在物品、包装或容器上的黏性标籤或贴纸，用于传达有关物品的重要讯息。这些标籤可能包括产品名称、成分、使用说明、製造商资讯、条码和法规遵循符号。

印刷标籤在许多企业中发挥重要作用，是品牌推广、资讯传播和法规遵循的工具。在消费品产业，印刷标籤是包装的重要组成部分，提供重要的产品讯息，例如成分、使用方法、有效期限和安全警告。

科技的进步和消费者需求的变化预计将改变未来印刷标籤的使用方式，为企业和消费者带来许多好处。其中一项显着的进步是智慧标籤技术的引入。融合了RFID（无线射频识别）和NFC（近场通讯）等技术的智慧标籤正变得越来越普遍。

全球印刷标籤市场动态

影响全球印刷标籤市场的关键市场动态是：

关键市场驱动因素

包装商品需求不断增长 印刷标籤市场受到食品饮料、药品和消费品等多个行业对包装商品需求激增的推动。随着消费者偏好转向便利性和预包装产品，企业必须更多地采用标籤来提升品牌形象、传递产品讯息并满足法规要求。

印刷技术的进步：印刷技术的进步大大增强了印刷标籤市场。数位印刷、喷墨印刷和柔版印刷具有多种优势，包括高品质的输出、更快的生产速度以及以经济高效的成本进行小批量生产的能力。

电子商务和零售业的成长：电子商务和零售业的爆炸性成长显着增加了对印刷标籤的需求。标籤对于网路购物至关重要，可用于识别产品、识别品牌并提供客户资讯。直接面向消费者 (DTC) 品牌的兴起推动了对个人化标籤的需求，这些标籤可以提升开箱体验并提升品牌形象。

主要挑战

永续性和环境问题：永续性和环境问题是印刷标籤行业最重要的问题之一。消费者和企业越来越关注环保产品，这推动了对永续标籤材料和製造流程的需求。

技术进步与整合：科技的快速发展为印刷标籤产业带来了机会与挑战。虽然数位印刷等新技术提供了更大的灵活性、适应性和效率，但将其整合到现有的製造流程中可能既困难又昂贵。

法规遵循：法规遵循是印刷标籤产业的另一个关键关注点。标籤必须符合不同行业和地区的各种标准。例如，食品和饮料标籤必须遵守严格的健康和安全准则，包括准确的成分清单和营养资讯。

主要趋势

数位印刷技术：数位印刷技术正在透过提高灵活性、速度和客製化选项来改变印刷标籤产业。与传统印刷方式不同，数位印刷可以快速更改设计和文字，使其成为小批量和个人化标籤的理想选择。这项技术使企业能够製作出高品质、色彩鲜艳、功能精准且频谱丰富的标籤。

永续性和环保材料：随着消费者和监管机构对环保产品的需求不断增长，永续性在印刷标籤领域变得越来越重要。再生纸、可生物降解聚合物和水性油墨等环保材料正日益受到欢迎。

智慧标籤和连接性：智慧标籤（也称为智慧标籤）越来越受欢迎，因为它们提供的不仅仅是常规标籤。这些标籤利用RFID（无线射频识别）、NFC（近场通讯）和QR码等技术将产品与客户和供应链连接起来。

目录

第一章 引言

• 市场定义
• 市场区隔
• 调查方法

第二章执行摘要

• 主要发现
• 市场概况
• 市集亮点

第三章 市场概况

• 市场规模和成长潜力
• 市场趋势
• 市场驱动因素
• 市场限制
• 市场机会
• 波特五力分析

第四章印刷标籤市场（按印刷工艺）

• 平张胶印
• 凹版印刷
• 柔版印刷
• 网版印刷
• 凸版印刷
• 静电复印
• 喷墨列印

第五章 印刷标籤市场（依标籤格式）

• 湿胶标籤
• 感压标籤
• 无底纸标籤
• 多部分追踪标籤
• 套模标籤
• 收缩和拉伸套

第六章 印刷标籤市场（依最终用户产业）

• 饮食
• 卫生保健
• 化妆品和个人护理
• 家居用品
• 工业的
• 后勤

第七章区域分析

• 北美洲
• 美国
• 加拿大
• 墨西哥
• 欧洲
• 英国
• 德国
• 法国
• 义大利
• 亚太地区
• 中国
• 日本
• 印度
• 澳洲
• 拉丁美洲
• 巴西
• 阿根廷
• 智利
• 中东和非洲
• 南非
• 沙乌地阿拉伯
• 阿拉伯聯合大公国

第八章市场动态

• 市场驱动因素
• 市场限制
• 市场机会
• COVID-19 市场影响

第九章 竞争态势

• 主要企业
• 市占率分析

第十章：公司简介

• Avery Dennison Corporation
• CCL Industries Inc.
• Multi-Color Corporation
• Huhtamaki Oyj
• Coveris Holdings SA
• Fuji Seal International, Inc.
• Mondi Group
• RR Donnelley & Sons Company
• Sato Holdings Corporation
• 3M Company

第十一章 市场展望与机会

• 新兴技术
• 未来市场趋势
• 投资机会

第十二章 附录

• 简称列表
• 来源和参考文献

Print Label Market Size and Forecast

Print Label Market size was valued at USD 32.42 Billion in 2024 and is projected to reach USD 42.81 Billion by 2031, growing at a CAGR of 3.90% from 2024 to 2031.

Print labels are adhesive tags or stickers that are affixed to items, packaging, or containers to convey important information about the object. These labels may feature the product name, ingredients, usage directions, manufacturer information, barcodes, and regulatory compliance symbols.

Print labels play an important function in a variety of businesses, serving as branding, information distribution, and regulatory compliance tools. In the consumer goods industry, print labels are indispensable for packaging offering essential information about the product such as components, usage directions, expiration dates, and safety warnings.

Advancements in technology and shifting consumer needs are expected to transform the future use of print labels providing several benefits to both businesses and customers. One notable advancement is the incorporation of smart label technology. Smart labels, which incorporate technologies like RFID (Radio Frequency Identification) and NFC (Near Field Communication), are becoming more popular..

Global Print Label Market Dynamics

The key market dynamics that are shaping the global print label market include:

Key Market Drivers:

Increasing Demand for Packaged Goods: The print label market is being driven by a surge in demand for packaged goods across multiple industries including food and beverage, medicines, and consumer goods. As consumer preferences evolve toward convenience and pre-packaged products, businesses must employ more labels for branding, product information, and regulatory compliance.

Technological Advancements in Printing: Printing technology advancements have considerably enhanced the print label market. Digital printing, inkjet printing, and flexographic printing have various benefits including high-quality output, faster production speeds, and the capacity to manufacture short runs cost-effectively.

Growth of E-commerce and Retail: The explosive growth of the e-commerce and retail industries has significantly raised the need for printed labels. Labels are vital in online shopping for identifying products, branding, and providing customer information. The rise of direct-to-consumer (DTC) brands drives demand for personalized labels that improve the unpacking experience and promote brand identity.

Key Challenges:

Sustainability and Environmental Concerns: Addressing sustainability and environmental concerns is one of the most significant challenges in the print label industry. Consumers and businesses are increasingly valuing environmentally friendly products creating a demand for sustainable label materials and manufacturing procedures.

Technological Advancements and Integration: As technology advances at a rapid pace, the print label sector faces both possibilities and challenges. While new technologies such as digital printing provide greater flexibility, adaptability, and efficiency incorporating them into current manufacturing processes can be difficult and expensive.

Regulatory Compliance: Regulatory compliance is another significant concern for the print label industry. Labels must frequently comply with a variety of standards based on their industry and geographical area. Food and beverage labels, for example, must adhere to stringent health and safety guidelines such as precise ingredient lists and nutritional information.

Key Trends:

Digital Printing Technology: Digital printing technology is altering the print label industry by increasing flexibility, speed, and customization options. Unlike traditional printing methods, digital printing enables quick changes to design and text making it perfect for short runs and personalized labels. This technology allows businesses to create high-quality, bright labels with exact features and a wide spectrum of colors.

Sustainability and Eco-Friendly Materials: As consumers and regulators demand ecologically friendly products, the print label sector is focusing more on sustainability. There is an increasing preference for environmentally friendly materials such as recycled paper, biodegradable polymers, and water-based inks.

Smart Labels and Connectivity: Smart labels also known as intelligent labels are gaining popularity because of their capacity to give functionality beyond ordinary labeling. These labels use technologies like RFID (Radio-Frequency Identification), NFC (Near Field Communication), and QR codes to connect products with customers and supply chains.

Global Print Label Market Regional Analysis

Here is a more detailed regional analysis of the global print label market:

Asia Pacific:

The Asia Pacific print label market is primarily driven by rapid industrialization, urbanization, and rising consumer demand for packaged goods. As the region's economies grow, there is an increase in industrial activity across a variety of sectors, particularly in China, India, and Southeast Asian countries. According to the Asian Development Bank, developing Asia's GDP growth rate is expected to reach 4.8% in 2024, showing ongoing industrial progress. This expansion is directly related to the rising demand for product labeling across businesses.

The food and beverage industry, in particular, makes a considerable contribution to label demand. The Food and Agriculture Organization (FAO) forecasts that the processed food market in the Asia Pacific is predicted to develop at a CAGR of 7.4% between 2021 and 2026 needing additional goods.

Furthermore, the expansion of e-commerce in the region has increased the demand for shipping labels. According to the United Nations Conference on Trade and Development (UNCTAD), e-commerce sales in Asia would increase by 16% in 2023 to $2.9 trillion driving up demand for print labels in logistics and packaging.

Another major reason boosting Asia Pacific's print label market is the growing emphasis on product safety, traceability, and anti-counterfeiting measures.

Europe:

The print label market in Europe is primarily driven by the expanding e-commerce sector, increasing demand for sustainable packaging solutions, and the growing requirement for product traceability. According to Eurostat, e-commerce sales in the EU will reach €767 billion in 2022, up 13% from the previous year. The increase in online shopping has resulted in a greater demand for shipping labels and product packaging labels. Furthermore, the European Commission's Circular Economy Action Plan seeks to make all packaging recyclable or reused by 2030, encouraging businesses to use environmentally friendly label materials.

The food and beverage industry which makes up a sizable share of label usage, is also driving market expansion. According to Euromonitor International, the European packaged food market was valued at €836 billion in 2023 with a predicted CAGR of 2.5% through 2028. Furthermore, the implementation of severe labeling laws such as the EU's Food Information to Consumers (FIC) Regulation, has heightened demand for precise and accurate food labels.

Global Print Label Market: Segmentation Analysis

The Global Print Label Market is segmented based on the Print Process, Label Format, End-User Industry, and Geography.

Print Label Market, By Print Process

Offset Lithography

Gravure Printing

Flexography

Screen Printing

Letterpress Printing

Electrophotography

Inkjet Printing

Based on the Print Process, the Global Print Label Market is bifurcated into Offset Lithography, Gravure Printing, Flexography, Screen Printing, Letterpress Printing, Electrophotography, and Inkjet Printing. Flexography is the dominant print process in the global print label market due to its versatility and efficiency. It is widely used for high-volume production of labels on various substrates including flexible packaging, paper, and films. Flexography offers fast drying times, excellent print quality, and the ability to print on a wide range of materials making it ideal for labels that require durability and vibrant colors. Its cost-effectiveness in the long run and adaptability to different inks and substrates further enhance its dominance.

Print Label Market, By Label Format

Wet-Glue Labels

Pressure-Sensitive Labels

Linerless Labels

Multi-Part Tracking Labels

In-Mold Labels

Shrink and Stretch Sleeves

Based on the Label Format, the Global Print Label Market is bifurcated into Wet-Glue Labels, Pressure-Sensitive Labels, Linerless Labels, Multi-Part Tracking Labels, In-Mold Labels, Shrink and Stretch Sleeves. Pressure-sensitive labels are the dominant format in the print label market due to their versatility, ease of application, and wide range of uses across various industries. These labels adhere to surfaces without the need for heat, moisture, or additional adhesives making them ideal for applications in packaging, product labeling, and logistics. Their ability to be customized in terms of size, shape, and material further enhances their appeal.

Print Label Market, By End-User Industry

Food and Beverage

Healthcare

Cosmetics and Personal Care

Household Products

Industrial

Logistics

Based on the End-User Industry, the Global Print Label Market is bifurcated into Food and Beverage, Healthcare, Cosmetics and Personal Care, Household Products, Industrial, and Logistics. In the print label market, the food and beverage sector is the dominant end-user industry. This dominance is primarily driven by the need for extensive labeling to comply with regulatory requirements such as ingredient lists, nutritional information, and expiration dates. Additionally, food and beverage products benefit from eye-catching labels that attract consumers and provide brand differentiation in a highly competitive market. The sector's growth is further fueled by the increasing demand for convenience foods and beverages which drives the need for versatile and durable labeling solutions.

Print Label Market, By Geography

North America

Europe

Asia Pacific

Rest of the World

Based on Geography, the Global Print Label Market is classified into North America, Europe, Asia Pacific, and the Rest of the World. Asia Pacific is the dominant region in the global print label market due to its robust manufacturing base and rapid industrial growth. The region which includes major economies like China, India, and Japan is experiencing high demand for print labels driven by expanding retail, food and beverage, and pharmaceutical sectors. The increase in consumer goods and e-commerce activities in Asia Pacific fuels the need for diverse labeling solutions.

Key Players

The "Global Print Label Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are Avery Dennison Corporation, CCL Industries, Inc., Multi-Color Corporation, Huhtamaki Oyj, Coveris Holdings S.A., Fuji Seal International, Inc., Mondi Group, RR Donnelley & Sons Company, Sato Holdings Corporation, and 3M Company.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Global Print Label Market Key Developments

• In May 2022, CCL Industries Inc. ("the Company"), an industry pioneer in delivering specialty label, security, and packaging solutions to Fortune 500 organizations, government agencies, small and medium-sized businesses, and individual clients, hired a new horticultural market expert to lead its Avery division.
• In August 2022, FFP Packaging Solutions boosted its standing by joining the Constantia Flexibles Group. Because of their significant knowledge and credibility, they can create strong partnerships throughout the UK food business. Collaboration with the current leadership can assist in accelerating the revolution in eco-friendly, flexible packaging in the UK and abroad.

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Print Label Market, By Print Process

• Offset Lithography
• Gravure Printing
• Flexography
• Screen Printing
• Letterpress Printing
• Electrophotography
• Inkjet Printing

5. Print Label Market, By Label Format

• Wet-Glue Labels
• Pressure-Sensitive Labels
• Linerless Labels
• Multi-Part Tracking Labels
• In-Mold Labels
• Shrink and Stretch Sleeves

6. Print Label Market, By End-User Industry

• Food and Beverage
• Healthcare
• Cosmetics and Personal Care
• Household Products
• Industrial
• Logistics

7. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

8. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

9. Competitive Landscape

• Key Players
• Market Share Analysis

10. Company Profiles

• Avery Dennison Corporation
• CCL Industries Inc.
• Multi-Color Corporation
• Huhtamaki Oyj
• Coveris Holdings S.A.
• Fuji Seal International, Inc.
• Mondi Group
• RR Donnelley & Sons Company
• Sato Holdings Corporation
• 3M Company

11. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

12. Appendix

• List of Abbreviations
• Sources and References