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市场调查报告书
商品编码
1517451

全球扩增实境耳机市场规模研究，按类型（智慧型手机耳机、独立耳机、系留耳机）、应用（消费者、企业）和 2022-2032 年区域预测

Global Augmented Reality Headsets Market Size study, by Type (Smartphone-Enabled Headsets, Standalone Headsets, Tethered Headsets), by Application (Consumer, Enterprise) and Regional Forecasts 2022-2032
出版日期: | 出版商: Bizwit Research & Consulting LLP | 英文 200 Pages | 商品交期: 2-3个工作天内

价格
简介目录

2023 年，全球扩增实境耳机市场价值约为 91.6 亿美元，预计 2024 年至 2032 年复合年增长率将达到 40.76%。 ，实现电脑生成元素的即时整合。该市场包含各种各样的产品，可满足各种消费者和专业人士的需求。专业级 AR 耳机广泛应用于扩增实境可以显着提高培训、生产力和整体营运效率的行业，例如医疗保健、製造、教育和物流。 AR 耳机的主要功能包括高品质光学元件、精确追踪和沈浸式使用者介面。知名产品通常利用眼动追踪、手势辨识和同步定位与地图建构 (SLAM) 等尖端技术来促进用户与数位内容之间更直观、更自然的互动。

扩增实境耳机市场是科技产业中一个充满活力且快速发展的领域，专注于将数位资讯和虚拟内容迭加到用户现实世界环境中的头戴式设备的开发、生产和分销。这些先进的可穿戴设备旨在透过将电脑生成的音讯、视讯和其他感官输入与其周围环境整合来增强用户对现实世界的体验。随着各行业越来越多地将扩增实境融入其运营，AR 耳机市场目前在商业和消费领域都经历了显着增长。各大公司都致力于增强用户体验、缩小外形尺寸并探索新的应用程序，以塑造这个快速发展的市场的未来。然而，高昂的实施成本和资料隐私问题正在阻碍市场的成长。

全球扩增实境耳机市场研究考虑的关键区域包括北美、欧洲、亚太地区、拉丁美洲以及中东和非洲。北美成为全球扩增实境耳机市场的领先地区。这种领先地位主要由几个关键因素驱动。首先，北美是主要科技巨头和扩增实境技术开发先驱的所在地，例如微软的 HoloLens 和 Magic Leap 的 Magic Leap One。这些公司为 AR 耳机的进步和商业化做出了重大贡献，为创新和采用培育了强大的生态系统。另一方面，预计亚太地区在 2024 年至 2032 年预测期内将出现最快的成长。

目录

第 1 章：全球扩增实境耳机市场执行摘要

  • 全球扩增实境耳机市场规模及预测（2022-2032）
  • 区域概要
  • 分部摘要
    • 按类型
    • 按申请
  • 主要趋势
  • 经济衰退的影响
  • 分析师推荐与结论

第 2 章：全球扩增实境耳机市场定义与研究假设

  • 研究目的
  • 市场定义
  • 研究假设
    • 包含与排除
    • 限制
    • 供给侧分析
      • 可用性
      • 基础设施
      • 监管环境
      • 市场竞争
      • 经济可行性（消费者的角度）
    • 需求面分析
      • 监理框架
      • 技术进步
      • 环境考虑
      • 消费者意识和接受度
  • 估算方法
  • 研究考虑的年份
  • 货币兑换率

第 3 章：全球扩增实境耳机市场动态

  • 市场驱动因素
    • 业界对沉浸式技术和物件检测的需求不断增长
      • 人们对智慧型穿戴装置和头戴式显示器 (HMD) 应用的认识不断增强
      • 产业和政府增加对扩增实境（AR）技术的投资
  • 市场挑战
    • 实施成本高
    • 整合复杂性
  • 市场机会
    • 建筑、旅游和旅游业的需求激增
    • AR耳机研发投资

第 4 章：全球扩增实境耳机市场产业分析

  • 波特的五力模型
    • 供应商的议价能力
    • 买家的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争竞争
    • 波特五力模型的未来方法
    • 波特的五力影响分析
  • PESTEL分析
    • 政治的
    • 经济
    • 社会的
    • 技术性
    • 环境的
    • 合法的
  • 顶级投资机会
  • 最佳制胜策略
  • 颠覆性趋势
  • 产业专家视角
  • 分析师推荐与结论

第 5 章：2022-2032 年全球扩增实境耳机市场规模及类型预测

  • 细分仪表板
  • 全球扩增实境耳机市场：类型收入趋势分析，2022 年和 2032 年
    • 支援智慧型手机的耳机
    • 独立耳机
    • 繫留耳机

第 6 章：2022-2032 年全球扩增实境头戴装置市场规模及应用预测

  • 细分仪表板
  • 全球扩增实境耳机市场：2022 年和 2032 年应用收入趋势分析
    • 消费者
    • 企业

第 7 章：2022-2032 年全球扩增实境头戴装置市场规模及按地区预测

  • 北美扩增实境耳机市场
    • 美国扩增实境耳机市场
      • 2022-2032 年型别细分规模与预测
      • 2022-2032 年应用细分规模与预测
    • 加拿大扩增实境耳机市场
      • 2022-2032 年型别细分规模与预测
      • 2022-2032 年应用细分规模与预测
  • 欧洲扩增实境耳机市场
    • 英国扩增实境耳机市场
    • 德国扩增实境耳机市场
    • 法国扩增实境耳机市场
    • 义大利扩增实境耳机市场
    • 西班牙扩增实境耳机市场
    • 欧洲其他地区扩增实境耳机市场
  • 亚太扩增实境耳机市场
    • 中国扩增实境耳机市场
    • 日本扩增实境耳机市场
    • 印度扩增实境耳机市场
    • 澳洲扩增实境耳机市场
    • 韩国扩增实境耳机市场
    • 亚太地区其他地区扩增实境耳机市场
  • 拉丁美洲扩增实境耳机市场
    • 巴西扩增实境耳机市场
    • 墨西哥扩增实境耳机市场
    • 拉丁美洲其他地区扩增实境耳机市场
  • 中东和非洲扩增实境耳机市场
    • 沙乌地阿拉伯扩增实境耳机市场
    • 南非扩增实境耳机市场
    • 中东和非洲其他地区扩增实境耳机市场

第 8 章：竞争情报

  • 重点企业SWOT分析
  • 顶级市场策略
  • 公司简介
    • Acer Inc.
      • 关键讯息
      • 概述
      • 财务（视数据可用性而定）
      • 产品概要
      • 市场策略
    • Apple Inc.
    • Avegant Corp.
    • Carl Zeiss AG
    • Google LLC by Alphabet Inc.
    • HMD Global Oy
    • HP Inc.
    • HTC Corporation
    • Kopin Corporation
    • LG Electronics, Inc.
    • Magic Leap, Inc.
    • Meta Platforms, Inc.
    • Microsoft Corporation
    • NXP Semiconductors NV
    • Samsung Electronics Co., Ltd.

第 9 章：研究过程

  • 研究过程
    • 资料探勘
    • 分析
    • 市场预测
    • 验证
    • 出版
  • 研究属性
简介目录

The Global Augmented Reality Headsets Market was valued at approximately USD 9.16 billion in 2023 and is projected to grow at an impressive CAGR of 40.76% from 2024 to 2032. AR headsets typically incorporate a variety of sensors, cameras, and display technologies to track the user's movements and environment, enabling the real-time integration of computer-generated elements. The market comprises a diverse range of products catering to various consumer and professional needs. Professional-grade AR headsets are extensively used in industries where augmented reality can significantly enhance training, productivity, and overall operational efficiency, such as healthcare, manufacturing, education, and logistics. Key features of AR headsets include high-quality optics, precise tracking, and immersive user interfaces. Prominent products often utilize cutting-edge technologies like eye-tracking, gesture recognition, and simultaneous localization and mapping (SLAM) to facilitate more intuitive and natural interactions between users and digital content.

The Augmented Reality headsets market is a dynamic and rapidly evolving segment of the technology industry, focused on the development, production, and distribution of head-mounted devices that overlay digital information and virtual content onto the user's real-world environment. These advanced wearables are designed to enhance the user's experience of the real world by integrating audio, video, and other sensory inputs generated by computers with their immediate surroundings. The AR headset market is currently experiencing significant growth in both commercial and consumer segments as industries increasingly integrate augmented reality into their operations. Major companies are focusing on enhancing user experiences, reducing form factors, and exploring new applications to shape the future of this rapidly evolving market. However, High Implementation Costs and data privacy concerns are hampering the market growth.

Key regions considered in the Global Augmented Reality Headsets Market study include North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. North America stands out as the leading region in the Global Augmented Reality Headsets Market. This leadership is primarily driven by several key factors. Firstly, North America is home to major tech giants and pioneers in augmented reality technology development, such as Microsoft with its HoloLens and Magic Leap with its Magic Leap One. These companies have significantly contributed to the advancement and commercialization of AR headsets, fostering a robust ecosystem for innovation and adoption. On the other hand, Asia Pacific is projected to registered fastest growth during the forecast period 2024-2032.

Major market players included in this report are:

  • Acer Inc.
  • Apple Inc.
  • Avegant Corp.
  • Carl Zeiss AG
  • Google LLC by Alphabet Inc.
  • HMD Global Oy
  • HP Inc.
  • HTC Corporation
  • Kopin Corporation
  • LG Electronics, Inc.
  • Magic Leap, Inc.
  • Meta Platforms, Inc.
  • Microsoft Corporation
  • NXP Semiconductors N.V.
  • Samsung Electronics Co., Ltd.

The detailed segments and sub-segment of the market are explained below:

By Type

  • Smartphone-Enabled Headsets
  • Standalone Headsets
  • Tethered Headsets

By Application

  • Consumer
  • Enterprise

By Region:

  • North America
  • U.S.
  • Canada
  • Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Rest of Asia Pacific
  • Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
  • Middle East & Africa
  • Saudi Arabia
  • South Africa
  • Rest of Middle East & Africa

Years considered for the study are as follows:

  • Historical year - 2022
  • Base year - 2023
  • Forecast period - 2024 to 2032

Key Takeaways:

  • Market Estimates & Forecast for 10 years from 2022 to 2032.
  • Annualized revenues and regional level analysis for each market segment.
  • Detailed analysis of geographical landscape with country-level analysis of major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approach.
  • Analysis of competitive structure of the market.
  • Demand side and supply side analysis of the market.

Table of Contents

Chapter 1. Global Augmented Reality Headsets Market Executive Summary

  • 1.1. Global Augmented Reality Headsets Market Size & Forecast (2022-2032)
  • 1.2. Regional Summary
  • 1.3. Segmental Summary
    • 1.3.1. By Type
    • 1.3.2. By Application
  • 1.4. Key Trends
  • 1.5. Recession Impact
  • 1.6. Analyst Recommendation & Conclusion

Chapter 2. Global Augmented Reality Headsets Market Definition and Research Assumptions

  • 2.1. Research Objective
  • 2.2. Market Definition
  • 2.3. Research Assumptions
    • 2.3.1. Inclusion & Exclusion
    • 2.3.2. Limitations
    • 2.3.3. Supply Side Analysis
      • 2.3.3.1. Availability
      • 2.3.3.2. Infrastructure
      • 2.3.3.3. Regulatory Environment
      • 2.3.3.4. Market Competition
      • 2.3.3.5. Economic Viability (Consumer's Perspective)
    • 2.3.4. Demand Side Analysis
      • 2.3.4.1. Regulatory frameworks
      • 2.3.4.2. Technological Advancements
      • 2.3.4.3. Environmental Considerations
      • 2.3.4.4. Consumer Awareness & Acceptance
  • 2.4. Estimation Methodology
  • 2.5. Years Considered for the Study
  • 2.6. Currency Conversion Rates

Chapter 3. Global Augmented Reality Headsets Market Dynamics

  • 3.1. Market Drivers
    • 3.1.1. Rise in demand for immersive technology and object detection among industries
      • 3.1.1.2. Growing awareness about the applications of smart wearables and head-mounted displays (HMD)
      • 3.1.1.3. Increase in investments in augmented reality (AR) technology by the industries and governments
  • 3.2. Market Challenges
    • 3.2.1. High Implementation Costs
    • 3.2.2. Integration Complexities
  • 3.3. Market Opportunities
    • 3.3.1. Surge in demand from architecture, travel, and tourism sector
    • 3.3.2. Investments in AR headsets research & development

Chapter 4. Global Augmented Reality Headsets Market Industry Analysis

  • 4.1. Porter's 5 Force Model
    • 4.1.1. Bargaining Power of Suppliers
    • 4.1.2. Bargaining Power of Buyers
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
    • 4.1.6. Futuristic Approach to Porter's 5 Force Model
    • 4.1.7. Porter's 5 Force Impact Analysis
  • 4.2. PESTEL Analysis
    • 4.2.1. Political
    • 4.2.2. Economical
    • 4.2.3. Social
    • 4.2.4. Technological
    • 4.2.5. Environmental
    • 4.2.6. Legal
  • 4.3. Top investment opportunity
  • 4.4. Top winning strategies
  • 4.5. Disruptive Trends
  • 4.6. Industry Expert Perspective
  • 4.7. Analyst Recommendation & Conclusion

Chapter 5. Global Augmented Reality Headsets Market Size & Forecasts by Type 2022-2032

  • 5.1. Segment Dashboard
  • 5.2. Global Augmented Reality Headsets Market: Type Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 5.2.1. Smartphone-Enabled Headsets
    • 5.2.2. Standalone Headsets
    • 5.2.3. Tethered Headsets

Chapter 6. Global Augmented Reality Headsets Market Size & Forecasts by Application 2022-2032

  • 6.1. Segment Dashboard
  • 6.2. Global Augmented Reality Headsets Market: Application Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 6.2.1. Consumer
    • 6.2.2. Enterprise

Chapter 7. Global Augmented Reality Headsets Market Size & Forecasts by Region 2022-2032

  • 7.1. North America Augmented Reality Headsets Market
    • 7.1.1. U.S. Augmented Reality Headsets Market
      • 7.1.1.1. Type breakdown size & forecasts, 2022-2032
      • 7.1.1.2. Application breakdown size & forecasts, 2022-2032
    • 7.1.2. Canada Augmented Reality Headsets Market
      • 7.1.2.1. Type breakdown size & forecasts, 2022-2032
      • 7.1.2.2. Application breakdown size & forecasts, 2022-2032
  • 7.2. Europe Augmented Reality Headsets Market
    • 7.2.1. UK Augmented Reality Headsets Market
    • 7.2.2. Germany Augmented Reality Headsets Market
    • 7.2.3. France Augmented Reality Headsets Market
    • 7.2.4. Italy Augmented Reality Headsets Market
    • 7.2.5. Spain Augmented Reality Headsets Market
    • 7.2.6. Rest of Europe Augmented Reality Headsets Market
  • 7.3. Asia-Pacific Augmented Reality Headsets Market
    • 7.3.1. China Augmented Reality Headsets Market
    • 7.3.2. Japan Augmented Reality Headsets Market
    • 7.3.3. India Augmented Reality Headsets Market
    • 7.3.4. Australia Augmented Reality Headsets Market
    • 7.3.5. South Korea Augmented Reality Headsets Market
    • 7.3.6. Rest of Asia Pacific Augmented Reality Headsets Market
  • 7.4. Latin America Augmented Reality Headsets Market
    • 7.4.1. Brazil Augmented Reality Headsets Market
    • 7.4.2. MexicoAugmented Reality Headsets Market
    • 7.4.3. Rest of Latin America Augmented Reality Headsets Market
  • 7.5. Middle East & Africa Augmented Reality Headsets Market
    • 7.5.1. Saudi Arabia Augmented Reality Headsets Market
    • 7.5.2. South Africa Augmented Reality Headsets Market
    • 7.5.3. Rest of Middle East & Africa Augmented Reality Headsets Market

Chapter 8. Competitive Intelligence

  • 8.1. Key Company SWOT Analysis
  • 8.2. Top Market Strategies
  • 8.3. Company Profiles
    • 8.3.1. Acer Inc.
      • 8.3.1.1. Key Information
      • 8.3.1.2. Overview
      • 8.3.1.3. Financial (Subject to Data Availability)
      • 8.3.1.4. Product Summary
      • 8.3.1.5. Market Strategies
    • 8.3.2. Apple Inc.
    • 8.3.3. Avegant Corp.
    • 8.3.4. Carl Zeiss AG
    • 8.3.5. Google LLC by Alphabet Inc.
    • 8.3.6. HMD Global Oy
    • 8.3.7. HP Inc.
    • 8.3.8. HTC Corporation
    • 8.3.9. Kopin Corporation
    • 8.3.10. LG Electronics, Inc.
    • 8.3.11. Magic Leap, Inc.
    • 8.3.12. Meta Platforms, Inc.
    • 8.3.13. Microsoft Corporation
    • 8.3.14. NXP Semiconductors N.V.
    • 8.3.15. Samsung Electronics Co., Ltd.

Chapter 9. Research Process

  • 9.1. Research Process
    • 9.1.1. Data Mining
    • 9.1.2. Analysis
    • 9.1.3. Market Estimation
    • 9.1.4. Validation
    • 9.1.5. Publishing
  • 9.2. Research Attributes