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市场调查报告书

商品编码

1908103

体育科技市场：依技术、运动项目和地区划分

Sports Technology Market, By Technology (Smart Stadiums, Devices, Sports Analytics, Esports), By Sports Type (Soccer, Cricket, Basketball, Baseball, Tennis, Others), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)

出版日期: 2025年12月31日 | 出版商:

Coherent Market Insights | 英文 141 Pages | 商品交期: 2-3个工作天内

价格

简介目录

预计到 2026 年，体育科技市场规模将达到 389.3 亿美元，到 2033 年将达到 1,045.1 亿美元，2026 年至 2033 年的年复合成长率（CAGR）为 15.1%。

报告范围		报告详情
基准年：	2025	2025年市场规模：	389.3亿美元
历史数据时期：	2020-2024	预测期：	2025-2032
预测期间的复合年增长率：	15.10%	2032 年的预测值：	1045.1亿美元

人工智慧、物联网、云端运算和区块链技术在体育产业的日益融合正在迅速改变市场格局。对穿戴式运动表现追踪、智慧体育场馆和数据驱动型分析的需求不断增长，推动着专业和业余运动员对先进体育技术的应用。此外，不断扩张的电竞领域以及透过扩增实境/虚拟实境解决方案提升粉丝参与度的日益重视，也为市场参与者开闢了新的收入来源。然而，高昂的实施成本、网路安全风险和资料隐私问题等挑战仍然是限制产业发展的主要障碍。

市场动态

全球运动科技市场的主要驱动力是人们对即时球员分析、伤病预防解决方案和身临其境型球迷体验日益增长的需求。人工智慧教练工具、基于感测器的可穿戴设备和视讯助理裁判（VAR）系统的日益普及正在革新比赛策略和裁判判罚的准确性。此外，政府对智慧体育基础设施的投资，以及赞助和转播权交易，也大大促进了市场扩张。然而，高昂的初始投资成本、网路安全威胁以及传统体育环境中对新技术的抵触情绪，都阻碍了技术的广泛应用。儘管面临这些挑战，但诸如基于区块链的球迷互动平台、基于元宇宙的体育体验以及5G支持的体育直播等新兴趋势，为市场参与者提供了创新和拓展业务、融入不断发展的体育生态系统的绝佳机会。

本次调查的主要特点

本报告对全球体育科技市场进行了详细分析，并以 2024 年为基准年，给出了预测期（2025-2032 年）的市场规模和復合年增长率。
它重点介绍了各个细分市场的潜在商机，并说明了该市场具有吸引力的投资提案矩阵。
该研究还提供了有关市场驱动因素、限制因素、机会、新产品发布和核准、市场趋势、区域展望以及主要参与者采取的竞争策略的重要见解。
本报告根据以下参数对全球体育科技市场的主要企业参与者进行分析：公司概况、产品系列、主要亮点、财务表现和策略。
本报告的研究结果将使负责人和企业经营团队能够就未来的产品发布、类型升级、市场扩张和行销策略做出明智的决策。
本市场报告的目标受众包括行业内的各种相关人员，例如投资者、供应商、产品製造商、经销商、新参与企业和金融分析师。

北美洲
- 美国
- 加拿大
拉丁美洲
- 巴西
- 阿根廷
- 墨西哥
- 其他拉丁美洲国家
欧洲
- 英国
- 德国
- 义大利
- 法国
- 西班牙
- 俄罗斯
- 其他欧洲
亚太地区
- 中国
- 印度
- 日本
- ASEAN
- 澳洲
- 韩国
- 亚太其他地区
中东
- 海湾合作委员会国家
- 以色列
- 其他中东国家
非洲
- 南非
- 北非
- 中非

第七章竞争情势

Catapult Sports
Garmin Ltd.
Hawk-Eye Innovations
Under Armour
Fitbit
Apple Inc.
Fujitsu
Synergy Sports
Adidas
Zepp Inc.
Sony Corporation
IBM
Cisco Systems, Inc.
Samsung Electronics
SAP

第八章分析师建议

机会
分析师观点
Coherent Opportunity Map

第九章参考文献与调查方法

参考
调查方法
关于本公司

简介目录

Product Code: CMI7812

Sports Technology Market is expected to be valued at USD 38.93 Bn in 2026 and reach USD 104.51 Bn by 2033, exhibiting a compound annual growth rate (CAGR) of 15.1% from 2026 to 2033.

Report Coverage		Report Details
Base Year:	2025	Market Size in 2025:	USD 38.93 Bn
Historical Data for:	2020 To 2024	Forecast Period:	2025 To 2032
Forecast Period 2025 to 2032 CAGR:	15.10%	2032 Value Projection:	USD 104.51 Bn

The market is witnessing rapid transformation driven by the increasing integration of AI, IoT, cloud computing, and Blockchain technologies in the sports industry. The growing demand for wearable performance tracking, smart stadiums, and data-driven analytics is fueling the adoption of advanced sports technologies across professional and amateur levels. Additionally, the expanding esports sector and the increasing focus on fan engagement through AR/VR solutions are opening new revenue streams for market players. However, challenges such as high implementation costs, cybersecurity risks, and data privacy concerns remain key hurdles for industry growth.

Market Dynamics

The global sports technology market is primarily driven by the increasing demand for real-time player analytics, injury prevention solutions, and immersive fan experiences. The rising adoption of AI-powered coaching tools, sensor-based wearables, and Video Assistant Referee (VAR) systems is revolutionizing game strategies and officiating accuracy. Additionally, government investments in smart sports infrastructure, coupled with sponsorship and broadcasting deals, are significantly contributing to market expansion. However, high initial investment costs, cybersecurity threats, and resistance to technological adoption in traditional sports environments pose challenges to widespread adoption. Despite these obstacles, emerging trends, such as Blockchain-based fan engagement platforms, metaverse-driven sports experiences, and 5G-enabled live sports streaming, present lucrative opportunities for market players to innovate and expand their presence in the evolving sports ecosystem.

Key Features of the Study

This report provides in-depth analysis of the global sports technology market, and provides market size (US$ Billion) and compound annual growth rate (CAGR%) for the forecast period (2025-2032), considering 2024 as the base year
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players
It profiles key players in the global sports technology market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
Key companies covered as a part of this study include Catapult Sports, Garmin Ltd., Hawk-Eye Innovations, Under Armour, Fitbit, Apple Inc., Fujitsu, Synergy Sports, Adidas, Zepp Inc., Sony Corporation, IBM, Cisco Systems, Inc., Samsung Electronics, and SAP
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
The global sports technology market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts

Market Segmentation

Technology Insights (Revenue, USD Bn, 2026 - 2033)
- Smart Stadiums
- Devices
- Sports Analytics
- Esports
Sports Type Insights (Revenue, USD Bn, 2026 - 2033)
- Soccer
- Cricket
- Basketball
- Baseball
- Tennis
- Others
Regional Insights (Revenue, USD Bn, 2026 - 2033)
- North America
- U.S.
- Canada
- Latin America
- Brazil
- Argentina
- Mexico
- Rest of Latin America
- Europe
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
- Middle East
- GCC Countries
- Israel
- Rest of Middle East
- Africa
- South Africa
- North Africa
- Central Africa
Key Players Insights
- Catapult Sports
- Garmin Ltd.
- Hawk-Eye Innovations
- Under Armour
- Fitbit
- Apple Inc.
- Fujitsu
- Synergy Sports
- Adidas
- Zepp Inc.
- Sony Corporation
- IBM
- Cisco Systems, Inc.
- Samsung Electronics
- SAP

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Purview

Report Description
- Market Definition and Scope
Executive Summary
- Global Sports Technology Market, By Technology
- Global Sports Technology Market, By Sports Type
- Global Sports Technology Market, By Region

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
Impact Analysis
Key Highlights
Regulatory Scenario
Product Launches/Approvals
PEST Analysis
PORTER's Analysis
Market Opportunities
Regulatory Scenario
Key Developments
Industry Trends

4. Global Sports Technology Market, By Technology, 2026-2033, (USD Bn)

Introduction
- Market Share Analysis, 2026, 2028, and 2033 (%)
- Y-o-Y Growth Analysis, 2020- 2033
- Segment Trends
Smart Stadiums
- Market Share Analysis, 2026, 2028, and 2033 (%)
- Y-o-Y Growth Analysis, 2020 - 2033
- Segment Trends
Devices
- Market Share Analysis, 2026, 2028, and 2033 (%)
- Y-o-Y Growth Analysis, 2020 - 2033
- Segment Trends
Sports Analytics
- Market Share Analysis, 2026, 2028, and 2033 (%)
- Y-o-Y Growth Analysis, 2020 - 2033
- Segment Trends
Esports
- Market Share Analysis, 2026, 2028, and 2033 (%)
- Y-o-Y Growth Analysis, 2020 - 2033
- Segment Trends

5. Global Sports Technology Market, By Sports Type, 2026-2033, (USD Bn)

Introduction
- Market Share Analysis, 2026 and 2033 (%)
- Y-o-Y Growth Analysis, 2020 - 2033
- Segment Trends
Soccer
- Introduction
- Market Share Analysis, 2026, 2028, and 2033 (%)
- Y-o-Y Growth Analysis, 2020 - 2033
- Segment Trends
Cricket
- Market Share Analysis, 2026, 2028, and 2033 (%)
- Y-o-Y Growth Analysis, 2020 - 2033
- Segment Trends
Basketball
- Market Share Analysis, 2026, 2028, and 2033 (%)
- Y-o-Y Growth Analysis, 2020 - 2033
- Segment Trends
Baseball
- Market Share Analysis, 2026, 2028, and 2033 (%)
- Y-o-Y Growth Analysis, 2020 - 2033
- Segment Trends
Tennis
- Market Share Analysis, 2026, 2028, and 2033 (%)
- Y-o-Y Growth Analysis, 2020 - 2033
- Segment Trends
Others
- Market Share Analysis, 2026, 2028, and 2033 (%)
- Y-o-Y Growth Analysis, 2020 - 2033
- Segment Trends

6. Global Sports Technology Market, By Region, 2026 - 2033, Value (USD Bn)

Introduction
- Market Share Analysis, By Region, 2026, 2028, and 2033 (%)
- Y-o-Y Growth Analysis, For Region, 2020 - 2033
North America
- Market Share Analysis, By Country, 2026, 2028 and 2033 (%)
- Y-o-Y Growth Analysis, For Country, 2020 - 2033
- Market Size and Forecast, By Technology, 2026- 2033, (USD Bn)
- Market Size and Forecast, By Sports Type, 2026- 2033, (USD Bn)
- Market Size and Forecast, By Country, 2026- 2033, (USD Bn)
  - U.S.
  - Canada
Latin America
- Market Share Analysis, By Country, 2026, 2028 and 2033 (%)
- Y-o-Y Growth Analysis, For Country, 2020 - 2033
- Market Size and Forecast, By Technology, 2026- 2033, (USD Bn)
- Market Size and Forecast, By Sports Type, 2026- 2033, (USD Bn)
- Market Size and Forecast, By Country, 2026- 2033, (USD Bn)
  - Brazil
  - Argentina
  - Mexico
  - Rest of Latin America
Europe
- Market Share Analysis, By Country, 2026, 2028 and 2033 (%)
- Y-o-Y Growth Analysis, For Country, 2020 - 2033
- Market Size and Forecast, By Technology, 2026- 2033, (USD Bn)
- Market Size and Forecast, By Sports Type, 2026- 2033, (USD Bn)
- Market Size and Forecast, By Country, 2026- 2033, (USD Bn)
  - U.K.
  - Germany
  - Italy
  - France
  - Spain
  - Russia
  - Rest of Europe
Asia Pacific
- Market Share Analysis, By Country, 2026, 2028 and 2033 (%)
- Y-o-Y Growth Analysis, For Country, 2020 - 2033
- Market Size and Forecast, By Technology, 2026- 2033, (USD Bn)
- Market Size and Forecast, By Sports Type, 2026- 2033, (USD Bn)
- Market Size and Forecast, By Country, 2026- 2033, (USD Bn)
  - China
  - India
  - Japan
  - ASEAN
  - Australia
  - South Korea
  - Rest of Asia Pacific
Middle East
- Market Share Analysis, By Country, 2026, 2028 and 2033 (%)
- Y-o-Y Growth Analysis, For Country, 2020 - 2033
- Market Size and Forecast, By Technology, 2026- 2033, (USD Bn)
- Market Size and Forecast, By Sports Type, 2026- 2033, (USD Bn)
- Market Size and Forecast, By Country, 2026- 2033, (USD Bn)
  - GCC Countries
  - Israel
  - Rest of Middle East
Africa
- Market Share Analysis, By Country/Region, 2026, 2028 and 2033 (%)
- Y-o-Y Growth Analysis, For Country/Region, 2020 - 2033
- Market Size and Forecast, By Technology, 2026- 2033, (USD Bn)
- Market Size and Forecast, By Sports Type, 2026- 2033, (USD Bn)
- Market Size and Forecast, By Country/Region, 2026- 2033, (USD Bn)
  - South Africa
  - North Africa
  - Central Africa

7. Competitive Landscape

Catapult Sports
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Garmin Ltd.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Hawk-Eye Innovations
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Under Armour
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Fitbit
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Apple Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Fujitsu
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Synergy Sports
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Adidas
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Zepp Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Sony Corporation
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
IBM
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Cisco Systems, Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Samsung Electronics
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
SAP
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies

8. Analyst Recommendations

Wheel of Fortune
Analyst View
Coherent Opportunity Map

9. References and Research Methodology

References
Research Methodology
About us

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License/价格

体育科技市场：依技术、运动项目和地区划分

Sports Technology Market, By Technology (Smart Stadiums, Devices, Sports Analytics, Esports), By Sports Type (Soccer, Cricket, Basketball, Baseball, Tennis, Others), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)

市场动态