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全球燕麦市场 - 2023-2030
市场调查报告书
商品编码
1297857

全球燕麦市场 - 2023-2030

Global Oats Market - 2023-2030
出版日期: | 出版商: DataM Intelligence | 英文 195 Pages | 商品交期: 约2个工作天内

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简介目录

市场概况

全球燕麦市场在2022年达到65亿美元，预计到2030年将见证有利可图的增长，达到1000亿美元。在2023-2030年的预测期内，该市场预计将呈现5.5%的复合增长率。

燕麦来自于Avena sativa植物，有各种形式，如全麦、轧制燕麦和钢切燕麦，为制造商提供了多功能性。燕麦含有丰富的纤维、蛋白质和营养物质，使它们在注重健康的消费者中很受欢迎。它们通常作为早餐的燕麦片食用，但也可用于各种食谱，包括烘焙食品、零食和冰沙。

由于消费者对健康和营养食品选择的需求不断上升，燕麦市场正在全球范围内经历着显著的增长。基于植物的饮食越来越受欢迎，无麸质趋势，以及燕麦作为早餐主食和各种食谱的配料的便利性和多功能性等因素推动了市场的发展。这为企业提供了创新和扩大其燕麦产品的机会，以满足不断增长的市场需求。

市场动态

对无麸质燕麦需求的增长推动了燕麦市场的扩张

根据燕麦市场分析，对基于燕麦的谷类食品、基于燕麦的零食和无麸质燕麦的需求不断增加。基于燕麦的麦片和零食由于其营养价值、便利性和广泛的口味选择而受到欢迎。它们为传统的早餐和零食提供了一个健康的选择。此外，麸质过敏症和乳糜泻的日益盛行导致对无麸质燕麦的需求激增，因为燕麦是天然无麸质的。

无麸质燕麦的出现，使有饮食限制的人可以在坚持无麸质生活方式的同时享受燕麦。这一趋势大大促进了燕麦市场的增长；因此，燕麦市场的份额增加。

燕麦市场对燕麦衍生物的认识和利用有限，阻碍了增长的潜力

燕麦市场分析显示，与其他更普遍消费的燕麦类产品相比，燕麦市场对燕麦粉、燕麦麸和燕麦片的认识和利用有限。虽然燕麦片作为一种早餐选择已经得到普及，但燕麦粉和燕麦麸的利用率相对较低，这会影响燕麦的市场份额。这可以归因于消费者对这些燕麦衍生物缺乏熟悉，以及以这些燕麦衍生物为特色的产品供应有限。

此外，一些消费者可能发现将燕麦粉和燕麦麸纳入他们的常规烹饪和烘烤程序具有挑战性。克服这些障碍，宣传这些燕麦衍生物的多功能性和好处，有助于释放其市场潜力，扩大其消费群体。

COVID-19影响分析

COVID-19分析包括COVID前情况、COVID情况和COVID后情况以及定价动态（包括大流行期间和之后的定价变化与COVID前情况的比较）、需求-供应谱（由于贸易限制、封锁和后续问题造成的需求和供应转移）、政府倡议（政府机构为振兴市场、部门或行业而采取的倡议）和制造商战略倡议（这里将涵盖制造商为缓解COVID问题所做的努力）。

目录

第一章：方法和范围

  • 研究方法
  • 报告的研究目标和范围

第二章：定义和概述

第三章：执行摘要

  • 按类型分析
  • 按分销渠道分类
  • 按地区分类

第四章：动态变化

  • 影响因素
    • 驱动因素
    • 限制因素
    • 机会
    • 影响分析

第五章：行业分析

  • 波特的五力分析
  • 供应链分析
  • 价格分析
  • 监管分析

第六章：COVID-19分析

  • COVID-19的分析
    • COVID-19之前的情况
    • COVID-19期间的情况
    • 后COVID-19和未来的情况
  • 在COVID-19期间的定价动态
  • 需求-供应谱系
  • 大流行期间与市场有关的政府倡议
  • 制造商的战略倡议
  • 结语

第7章：按类型

  • 全燕麦片
  • 钢切燕麦
  • 苏格兰燕麦
  • 普通轧制燕麦
  • 快速轧制燕麦
  • 速溶燕麦
  • 其他

第8章：按销售渠道分类

  • 超市/大卖场
  • 专业零售商
  • 便利店
  • 独立零售商
  • 其他渠道

第九章：按地区划分

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 意大利
    • 西班牙
    • 欧洲其他地区
  • 南美洲
    • 巴西
    • 阿根廷
    • 南美其他地区
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 澳大利亚
    • 亚太其他地区
  • 中东和非洲

第十章：竞争格局

  • 竞争格局
  • 市场定位/份额分析
  • 合併和收购分析

第十一章 ：公司简介

  • Avena Foods Ltd
    • 公司概述
    • 等级组合和描述
    • 财务概况
    • 主要发展情况
  • Blue Lake Milling
  • Glanbia Plc
  • Grain Millers Inc.
  • JELU-WERK J. Ehrler GmbH & Co. KG
  • Lantmannen
  • Morning Foods
  • Oy Karl Fazer AB
  • Richardson International Ltd
  • Swedish Oat Fiber AB

第十二章 ：附录

简介目录
Product Code: AG18

Market Overview

The Global Oats Market reached US$ 6.5 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 100 billion by 2030. The market is expected to exhibit a CAGR of 5.5% during the forecast period 2023-2030.

Oats, derived from the Avena sativa plant, come in various forms, such as whole oats, rolled oats, and steel-cut oats, providing versatility for manufacturers. Oats are rich in fiber, protein, and nutrients, making them popular among health-conscious consumers. They are commonly consumed as oatmeal for breakfast but can also be used in various recipes, including baked goods, snacks, and smoothies.

The oats market is experiencing significant growth worldwide due to the rising consumer demand for healthy and nutritious food options. Factors like the increasing popularity of plant-based diets, gluten-free trends, and the convenience and versatility of oats as a breakfast staple and ingredient in various recipes drive the market. This presents opportunities for companies to innovate and expand their oat-based product offerings to cater to the growing market demand.

Market Dynamics

Growing Demand for Gluten-Free Oats Drives Expansion of Oats Market

According to the Oats Market analysis, the increasing demand for oat-based cereals, oat-based snacks, and gluten-free oats. Oat-based cereals and snacks are popular due to their nutritional benefits, convenience, and wide flavour options. They offer a healthy alternative to traditional breakfast and snack options. Additionally, the growing prevalence of gluten sensitivities and celiac disease has led to a surge in demand for gluten-free oats, as oats are naturally gluten-free.

The availability of gluten-free oats has allowed individuals with dietary restrictions to enjoy oats while adhering to their gluten-free lifestyle. This trend has significantly contributed to the growth of the oats market; as a result, the Oats Market share is increased.

Limited Awareness and Utilization of Oat Derivatives in the Oats Market Hinders Growth Potential

The oats market analysis shows that the oats market is limited awareness and utilization of oat flour, oat bran and oatmeal compared to other more commonly consumed oat-based products. While oatmeal has gained popularity as a breakfast option, oat flour and bran are relatively underutilized, which can impact the oats' market share. This can be attributed to the lack of familiarity among consumers and the limited availability of products featuring these oat derivatives.

Additionally, some consumers may find incorporating oat flour and oat bran into their regular cooking and baking routines challenging. Overcoming these barriers and promoting the versatility and benefits of these oat derivatives can help unlock their market potential and expand their consumer base.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The Global Oats Market is segmented based on type, distribution channel, and region.

Traditional Channels Remain Dominant, but Online Sales of Oats See Rapid Growth

The oats market analysis shows that distribution channels in the oats market vary and include both traditional and modern channels. Traditional media, such as grocery stores, supermarkets, and health food stores, remain dominant, accounting for around 55% of the oats market share.

However, the online sales channel has proliferated, significantly increasing in 2022. This shift is driven by changing consumer preferences, with 45% of consumers stating that they have purchased oats online at least once.

The rise of e-commerce platforms and the convenience of doorstep delivery have contributed to the online channel's success. These statistics highlight the evolving distribution landscape in the oats market and the need for a balanced approach between traditional and online channels to maximize market reach.

Geographical Analysis

Asia Pacific Oats Market Witnesses Robust Growth Driven by Health-Conscious Consumers and Changing Dietary Preferences

The Global Oats Market is segmented by region into Asia-Pacific, North America, South America, Europe, and Middle-East & Africa.

The Asia Pacific oats market has experienced significant growth in recent years, driven by various factors. According to the oats market analysis, the region accounted for a substantial share of the global oats market in 2022, with a market share of approximately 40%. The demand for oats in the Asia Pacific region has been fueled by increasing consumer awareness of the health benefits associated with oats, such as high fiber content and nutritional value.

Additionally, the region's diverse population and changing dietary preferences have contributed to the market's expansion. The rising popularity of plant-based diets and the growing demand for gluten-free products have further boosted the consumption of oats in the region. As a result, manufacturers and retailers are focusing on product innovation and expanding their oat-based product offerings to cater to the evolving consumer demands in the Asia Pacific oats market.

Competitive Landscape

The major global players include: Avena Foods Ltd, Blue Lake Milling, Glanbia Plc, Grain Millers Inc., JELU-WERK J. Ehrler GmbH & Co. KG, Lantmannen, Morning Foods, Oy Karl Fazer AB, Richardson International Ltd, and Swedish Oat Fiber AB.

Why Purchase the Report?

  • To visualize the Global Oats Market segmentation based on type, distribution channel, and Region and understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous data points of oats market-level with all segments.
  • The PDF report includes a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as Excel consisting of key products of all the major players.

The Global Oats Market Report Would Provide Approximately 53 Tables, 52 Figures And 195 pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Type
  • 3.2. Snippet by Distribution Channel
  • 3.3. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
    • 4.1.2. Restraints
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Scenario Before COVID-19
    • 6.1.2. Scenario During COVID-19
    • 6.1.3. Post COVID-19 and Future Scenario
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During Pandemic
  • 6.5. Manufacturers Strategic Initiatives
  • 6.6. Conclusion

7. By Type

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 7.1.2. Market Attractiveness Index, By Type
  • 7.2. Whole Oat Groats*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Steel-cut Oats
  • 7.4. Scottish oats
  • 7.5. Regular Rolled Oats
  • 7.6. Quick Rolled Oats
  • 7.7. Instant Oats
  • 7.8. Others

8. By Distribution Channel

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 8.1.2. Market Attractiveness Index, By Distribution Channel
  • 8.2. Supermarkets/Hypermarkets*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Specialty Retailers
  • 8.4. Convenience Stores
  • 8.5. Independent Retailers
  • 8.6. Others

9. By Region

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 9.1.2. Market Attractiveness Index, By Region
  • 9.2. North America*
    • 9.2.1. Introduction
    • 9.2.2. Key Region-Specific Dynamics
    • 9.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.2.5.1. The U.S.
      • 9.2.5.2. Canada
      • 9.2.5.3. Mexico
  • 9.3. Europe
    • 9.3.1. Introduction
    • 9.3.2. Key Region-Specific Dynamics
    • 9.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.3.5.1. Germany
      • 9.3.5.2. The U.K
      • 9.3.5.3. France
      • 9.3.5.4. Italy
      • 9.3.5.5. Spain
      • 9.3.5.6. Rest of Europe
  • 9.4. South America
    • 9.4.1. Introduction
    • 9.4.2. Key Region-Specific Dynamics
    • 9.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.4.5.1. Brazil
      • 9.4.5.2. Argentina
      • 9.4.5.3. Rest of South America
  • 9.5. Asia-Pacific
    • 9.5.1. Introduction
    • 9.5.2. Key Region-Specific Dynamics
    • 9.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.5.5.1. China
      • 9.5.5.2. India
      • 9.5.5.3. Japan
      • 9.5.5.4. Australia
      • 9.5.5.5. Rest of Asia-Pacific
  • 9.6. Middle East and Africa
    • 9.6.1. Introduction
    • 9.6.2. Key Region-Specific Dynamics
    • 9.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

10. Competitive Landscape

  • 10.1. Competitive Scenario
  • 10.2. Market Positioning/Share Analysis
  • 10.3. Mergers and Acquisitions Analysis

11. Company Profiles

  • 11.1. Avena Foods Ltd
    • 11.1.1. Company Overview
    • 11.1.2. Grade Portfolio and Description
    • 11.1.3. Financial Overview
    • 11.1.4. Key Developments
  • 11.2. Blue Lake Milling
  • 11.3. Glanbia Plc
  • 11.4. Grain Millers Inc.
  • 11.5. JELU-WERK J. Ehrler GmbH & Co. KG
  • 11.6. Lantmannen
  • 11.7. Morning Foods
  • 11.8. Oy Karl Fazer AB
  • 11.9. Richardson International Ltd
  • 11.10. Swedish Oat Fiber AB

LIST NOT EXHAUSTIVE

12. Appendix

  • 12.1. About Us and Services
  • 12.2. Contact Us