市场调查报告书
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全球植物脂肪市场 - 2023-2030Global Plant-Based Fats Market - 2023-2030 |
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2022年全球植物脂肪市场规模达708亿美元,预计2030年将达到2,589亿美元,2023-2030年预测期间复合年增长率为17.6%。
随着越来越多的人接受植物性饮食,并优先减少或消除饮食中的动物产品,该行业正在扩大。因此,市场已成为致力于遵循这些饮食选择的个人的关键要素。同时,由于环境知识和担忧的增加,消费者正在选择植物性脂肪,以减少对生态的影响并解决与畜牧业相关的道德问题。
在整个食品领域,植物性脂肪市场充满活力且稳定扩大。全球消费者对更永续和更道德的食品选择的需求不断增长,是预测期内市场成长的主要驱动因素。许多源自种子、坚果和椰子的植物性食品越来越受欢迎。
同样,北美在植物性脂肪市场上占据主导地位,占据了超过 1/3 的最大市场份额。在北美,植物性脂肪变得更容易取得。它们经常在快餐连锁店、特色保健食品店和标准杂货店出售。由于植物性脂肪的普遍存在,现在消费者可以更方便地将植物性脂肪添加到他们的菜餚中。
根据世界卫生组织2022年报告,心血管疾病统称为CVD,包括瓣膜性心臟病和脑血管疾病。每 5 例 CVD 死亡中就有 4 例以上是中风或心臟病发作,其中 30% 的死亡发生在 70 岁以下的人身上。
植物性脂肪已被纳入个人饮食计划中,以管理和预防心臟病或糖尿病等慢性疾病。处理特定健康问题的具有健康意识的消费者已转向植物性脂肪作为其整体状况管理方法的一部分。
注重健康的消费者经常优先考虑食品标籤和清洁成分清单的透明度。植物性脂肪被视为一种透明且清洁标籤的选择,与那些希望了解和控制自己摄取的物质的人产生共鸣。健康和保健趋势带来的需求刺激了食品业的大量产品创新。
消费者越来越重视健康的饮食习惯,这引发了脂肪消费模式的显着转变。从历史上看,饱和脂肪和反式脂肪在植物性产品中占有重要地位。然而,随着科学研究确定这些脂肪与包括心臟病在内的各种健康风险之间存在联繫,消费者正在积极寻求更有健康意识的替代方案。饮食偏好的这种变化是关键的市场驱动因素。
消费者正在转向纯素饮食,这推动了市场的成长。根据世界动物基金会 2023 年研究的统计数据,全球约有 8,800 万人认为自己是素食主义者。这约占世界人口的 1.1%,即超过 80 亿人。 2018 年至 2021 年间,全球推出的植物性脂肪和纯素食食品和饮料的平均年增长率分别增长了 21% 和 58%。
根据Vegoconomist的调查,在英国,年龄在15岁至40岁之间的素食者至少有538,000人,占人口的45%。与前十年相比,增长了约 300%。为了满足这项市场需求,公司从生产动物脂肪转向生产植物性脂肪食品。透过向客户提供他们想要的产品,这些公司吸引了更多客户。
植物性脂肪市场不断追求复製传统动物性脂肪的味道和质地。儘管植物基产品已经取得了长足的进步,但实现精确匹配仍然是一项复杂的任务。例如,复製黄油的奶油味、糕点中猪油的片状以及肉类菜餚中动物脂肪的入口即化的质地,都给植物性替代品带来了困难。
这些味道和质地的限制可能会让消费者望而却步,尤其是那些习惯于动物脂肪独特属性的消费者。包括厨师和麵包师在内的烹饪专业人士在根据食谱调整植物性脂肪时也会遇到挑战,导致最终菜餚的不一致和品质妥协。广泛的研究和开发工作继续改善植物性脂肪的感官体验,但在所有烹饪应用中实现与动物脂肪的同等水平仍然是一个重大挑战,限制了市场成长。
植物性脂肪市场面临监管和标籤的复杂性。定义和监管「植物性脂肪」的定义可能很复杂,导致产品标籤和声明中存在差异。这些差异可能会对寻求明智选择的消费者造成困惑。例如,将某些植物性黄油替代品标记为「黄油」可能会引发法律纠纷和乳製品行业的反对,对市场扩张构成障碍。
此外,对于寻求全球扩张的製造商来说,不同地区和国家不同的标籤法规和标准可能会使问题变得复杂。应对这些监管挑战并确保遵守标籤要求可能会占用大量资源,并可能阻碍市场扩张工作。
随着对植物脂肪的需求持续增长,标准化法规和实施清晰、消费者友善的标籤实践对于培养对这些产品的信任和信心至关重要。解决这些监管和标籤复杂性对于植物性脂肪在市场上的长期成功和接受度至关重要。
Global Plant-Based Fats Market reached US$ 70.8 billion in 2022 and is expected to reach US$ 258.9 billion by 2030, growing with a CAGR of 17.6% during the forecast period 2023-2030.
As more people embrace plant-based diets that prioritise cutting back on or eliminating animal products from their diets, the industry is expanding. Thus, the market has emerged as a crucial element for individuals who are dedicated to following these dietary options. At the same time, consumers are choosing plant-based fats in order to reduce their ecological impact and solve ethical issues related to animal agriculture due to increased environmental knowledge and concerns.
Throughout the food, there is a vibrant and steadily expanding market for plant-based fats. The increasing demand from consumers across the World for more sustainable and ethical food options is the main driving factor of the market growth during the forecast period. Numerous plant-based foods, sourced from seeds, nuts and coconuts, are increasingly becoming popular.
Similarly, North America dominates the plant-based fats market, capturing the largest market share of over 1/3rd. In North America, plant-based fats have grown more readily accessible. They are frequently available at fast-food chains, specialty health food stores, and standard grocery stores. This is now more convenient for consumers to incorporate plant-based fats into their cuisines due to their prevalent availability.
According to WHO Report 2022, Cardiac and vascular diseases collectively known to as CVD include valvular heart illness, and cerebrovascular disease. A stroke or heart attack constitute over four of each five deaths of CVD, and thirty percent of these fatalities occur prematurely for individuals under the age of 70.
Plant-based fats have been integrated into dietary plans for individuals managing and preventing chronic conditions like heart disease or diabetes. Health-conscious consumers dealing with specific health concerns have turned to plant-based fats as a part of their holistic approach to condition management.
Health-conscious consumers frequently prioritize transparency in food labeling and cleaner ingredient lists. Plant-based fats are viewed as a transparent and clean-label choice, resonating with individuals who wish to comprehend and govern what they ingest. The demand stemming from health and wellness trends has spurred substantial product innovation in the food industry.
Consumers are increasingly prioritizing healthier eating habits, which has instigated a noteworthy transformation in fat consumption patterns. Historically, saturated and trans fats held a prominent place in plant-based products. However, with scientific research establishing links between these fats and various health risks, including heart disease, consumers are actively seeking more health-conscious alternatives. This alteration in dietary preferences serves as a pivotal market driver.
Consumers are shifting towards vegan diets, which is driving the market growth. Around 88 million people around the world identify as vegans, according to statistics from the World Animal Foundation's 2023 study. That represents roughly 1.1% of the world's population, which is over 8 billion people. The average yearly growth of food and beverage launches with plant-based fats and vegan claims climbed by 21% and 58%, respectively, globally between 2018 and 2021.
In the U.K, there are at least 5,38,000 vegans between the ages of 15 and 40, accounting for 45% of the population, according to a Vegoconomist survey. Compared to the preceding ten years, this indicates a rise of around 300 percent. Companies switch from producing animal fat to plant-based fat foods in order to satisfy this market need. By giving customers what they want from their products, these companies draw in additional customers.
The plant-based fats market faces a constant quest to replicate the taste and texture of traditional animal-based fats. Although plant-based products have made substantial advancements, achieving an exact match remains a complex undertaking. For instance, replicating the creaminess of butter, the flakiness of lard in pastries, and the melt-in-the-mouth texture of animal fats in meat dishes poses difficulties for plant-based alternatives.
These taste and texture limitations can discourage consumers, especially those accustomed to the unique attributes of animal fats. Culinary professionals, including chefs and bakers, also encounter challenges when adapting plant-based fats to their recipes, leading to inconsistencies and quality compromises in the final dishes. Extensive research and development efforts continue to improve the sensory experience of plant-based fats, but achieving parity with animal fats across all culinary applications remains a significant challenge, limiting market growth.
The plant-based fats market contends with regulatory and labeling complexities. Defining and regulating what qualifies as "plant-based fat" can be intricate, leading to discrepancies in product labeling and claims. These discrepancies can create confusion among consumers seeking to make informed choices. For instance, labeling certain plant-based butter alternatives as "butter" can trigger legal disputes and opposition from the dairy industry, posing obstacles to market expansion.
Furthermore, varying labeling regulations and standards across regions and countries can complicate matters for manufacturers looking to expand globally. Navigating these regulatory challenges and ensuring adherence to labeling requirements can be resource-intensive and may hinder market expansion efforts.
As the demand for plant-based fats continues to rise, standardizing regulations and implementing clear, consumer-friendly labeling practices are essential to foster trust and confidence in these products. Addressing these regulatory and labeling complexities is vital for the long-term success and acceptance of plant-based fats in the market.
The global plant-based fats market is segmented based on type, source, application and region.
The sunflower segment held 35.5% of the global market share. Sunflower-based fats, like sunflower oil, present an allergen-friendly alternative. They are naturally devoid of common allergens like nuts and soy, making them suitable for individuals with food allergies or sensitivities. This allergen-friendly attribute has broadened the appeal of sunflower-based fats in the market.
Sunflower-based fats have found a niche in the creation of plant-based meat and dairy substitutes. These fats are harnessed to replicate the desirable textures and mouthfeel of traditional animal-based products, aiding manufacturers in recreating the sensory experiences consumers are familiar with. Food producers are actively engaged in innovation to craft an array of sunflower-based fat products that closely mimic the taste and functionality of traditional animal-based fats.
These products include margarine, salad dressings, and spreads. Such innovations facilitate the adoption of sunflower-based fats in consumers' daily culinary endeavors. In May 2022, in a survey by Consumer VOICE (Voluntary Organisation in the Interest of Consumer Education) to evaluate the safety and quality of edible oils sold in the nation.
Gemini, the flagship brand of Cargill and the market leader in the edible oil category in Maharashtra, was ranked as the best quality sunflower oil brand in India. Based on the results of a laboratory study on 23 sunflower brands assessed on 20 quality indicators in accordance with Agmark, FSSAI (Food Safety & Standards Authority of India) laws, Gemini sunflower oil, which had less percentage of saturated fat was ranked first in terms of quality.
The North America plant-based fats market held the largest market share of 40.3% in 2022 in the Plant-based fats market analysis. A growing number of individuals are searching for healthier substitutes for conventional animal-based fats as they become more health conscious. Since they typically have higher quantities of smaller amounts of less appealing fatty acids and beneficial unsaturated fats, fats derived from plants are increasingly accepted owing to their healthier lipid content.
In accordance with recent studies, the rate of American deaths due to cardiovascular diseases related to being overweight surged thrice between 1999 and 2022. Obesity remains a significant planetary health burden and a key risk factor for cardiovascular disease. In the meantime, 42% of Americans have been affected, up almost 10%, according to American Heart Association data for 2023. To reduce the possibility of diseases like heart disease, obesity, and some forms of carcinoma, individuals are turning to these plant-based lipids.
There is growing awareness of how eating habits affect the environment. Because traditional animal husbandry emits more greenhouse gases, more water, and more land is used, and this is commonly accepted to have a greater ecological imprint. Because of this, many North American customers are moving to plant-based fats in an attempt to lessen their impact on the environment.
The major global players in the market include: Cargill, Inc., ADM, Bunge Limited, Wilmar International, IOI Group, AAK AB, Fuji Oil Holdings Inc., United Plantations Berhad, Avena Foods Limited and EFKO Group.
The plant-based fats market experienced significant repercussions from the COVID-19 pandemic, with both immediate and long-term effects. In the early stages of the crisis, there was a surge in demand for essential goods, including plant-based cooking oils, due to consumer stockpiling. Home cooking became the norm, driving up the market for plant-based fats. However, supply chain disruptions, labor shortages, and logistical challenges had adverse consequences on production and distribution.
With the evolving pandemic, health-conscious consumers increasingly turned to plant-based fats that aligned with their dietary and nutritional requirements, further boosting market demand. Market players adapted by promoting health attributes and expanding their presence on e-commerce platforms to cater to changing consumer preferences.
The conflict between Russia and Ukraine significantly impacted the plant-based fats market, particularly in relation to global supply chains and trade dynamics. Ukraine is a major producer of sunflower oil, a prominent plant-based cooking oil. The war disrupted sunflower oil production and exports, causing fluctuations in global oil prices.
The geopolitical turmoil and its effect on sunflower oil supply exposed the vulnerability of the global plant-based fats market to geopolitical factors and the risks associated with relying on a single supplier. In response, the market began exploring alternative sources for crucial ingredients and oils to mitigate these risks and enhance supply chain resilience.
Moreover, the geopolitical instability resulting from the Russia-Ukraine conflict had implications for commodity markets and currency exchange rates, affecting the overall cost structure of the plant-based fats market. Fluctuating exchange rates and geopolitical uncertainties added to the market's complexity.
The global plant-based fats market report would provide approximately 64 tables, 61 figures and 212 Pages.
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