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1455808

全球高丽红参市场 - 2024-2031

Global Korean Red Ginseng Market - 2024-2031

出版日期: 2024年03月26日 | 出版商:

DataM Intelligence | 英文 213 Pages | 商品交期: 约2个工作天内

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简介目录

概述

2023年，全球韩国红参市场达到8,021万美元，预估至2031年将达到1,1941万美元，2024-2031年预测期间CAGR为5.1%。

由于消费者对整体健康解决方案的偏好，自然健康疗法的趋势日益增长。韩国红参素以促进活力和整体健康而闻名，随着消费者寻求合成补充剂的替代品，市场需求不断增长。市场参与者正在投资行销活动，以在竞争激烈的市场环境中提高人们对韩国红参健康益处的认识。

例如，2022年12月28日，韩国人参公司（KGC）的旗舰红参品牌正官庄在网路市场推出了首款补品－韩国红参补品24/7。这款活力饮料代表了对 CheongKwanJang 增强生命力的韩国红参滋补品品牌的现代重新诠释。

北美的健康趋势激发了人们对韩国红参作为支持免疫健康、能量水平和压力管理的自然疗法的兴趣。市场参与者正在利用这一趋势，将韩国红参定位为优质保健品，其功效已得到科学研究的证实。北美市场参与者正在创新和多样化其韩国红参产品，以满足不同消费者的喜好和需求。

动力学

人口老化扩大

随着人口老化的增长，对促进活力、能量和整体健康的产品的需求相应激增。韩国红参以其恢復活力的特性和解决年龄相关问题的传统用途而闻名，它完全有能力抓住市场日益增长的需求。市场参与者可以调整行销策略，以满足老龄化人口的需求和偏好，并推动市场成长。

根据世界卫生组织（WHO）2022年10月1日预测，到2030年，全球大约每6个人中就有1人年龄在60岁或以上。在此期间，该年龄层人口比例预计将从2020年的10亿上升至14亿。此外，到 2050 年，全球 60 岁及以上人口预计将翻一番，达到 21 亿。

慢性病上升

在医疗保健专业人员、媒体报告和教育活动的推动下，随着消费者对韩国红参健康益处的认识不断提高，对有助于减轻慢性病相关风险因素的产品的需求也相应增加。市场参与者可以利用这一趋势，透过有针对性的行销和教育活动来强调韩国红参的预防和治疗特性。

根据美国疾病管制与预防中心 (CDC) 2023 年 5 月的估计，目前美国每 10 名成年人中就有 6 人患有慢性疾病，例如癌症、心臟病或糖尿病。这些慢性病是美国最主要的死亡原因之一，光是心臟病和癌症就约占所有死亡人数的 38%。

日益严格的法规

日益严格的监管要求意味着韩国红参市场的製造商和供应商的合规成本更高。这可能包括与获得认证、执行品质控制措施以及遵守标籤和包装标准相关的费用。随着合规成本的上升，可能会对产品价格产生上行压力，这可能会降低市场竞争力和消费者的负担能力。

严格的法规为希望进入韩国红参市场的新市场参与者设置了进入障碍。对于小型企业或新创公司来说，遵守复杂的监管框架可能具有挑战性，尤其是在具有不同要求的不同地区或国家。因此，这限制了市场竞争和创新，因为能够有效应对监管环境的参与者越来越少。

例如，据韩国法律翻译中心称，修订后的规定第3条概述了报告要求对人参品种製造企业的适用性。本法颁布后，当军长收到有关此类业务或其中任何变更的报告时，这些规定即生效。

同样，第四条涉及企业实体地位继承的报告要求的适用性，而第五条则涉及自查企业的变更报告要求。这些修订后的规定在该法颁布后有关当局收到有关这些事项的报告后生效。此外，根据附录（第19490号法案，2023年6月20日），该法案将于颁布之日起六个月后强制执行。

Increasing trend towards natural health remedies driven by consumer preferences for holistic wellness solutions. Korean red ginseng, with its reputation for promoting vitality and overall well-being, is witnessing rising demand in the market as consumers seek alternatives to synthetic supplements. Market players are investing in marketing campaigns to raise awareness about the health benefits of Korean red ginseng in a competitive market landscape.

For instance, on December 28, 2022, CheongKwanJang, the flagship red ginseng brand of Korea Ginseng Corp. (KGC), launched its inaugural tonic, Korean Red Ginseng Tonic 24/7, in the online market. This revitalizing beverage represents a modern reinterpretation of CheongKwanJang's life-enhancing Korean Red Ginseng Tonic brand.

The health and wellness trend in North America is spurring interest in Korean red ginseng as a natural remedy for supporting immune health, energy levels, and stress management. Market players are capitalizing on this trend by positioning Korean red ginseng as a premium health supplement with proven benefits supported by scientific research. Market players in North America are innovating and diversifying their Korean red ginseng product offerings to cater to diverse consumer preferences and needs.

Dynamics

Expanding Aging Population

As the aging population grows, there is a corresponding surge in demand for products that promote vitality, energy, and overall wellness. Korean red ginseng, renowned for its rejuvenating properties and traditional use in addressing age-related issues, is well-positioned to capture this heightened demand in the market. Market players can tailor their marketing strategies to resonate with the needs and preferences of the aging demographic, and drive market growth.

According to the World Health Organization (WHO) on October 1, 2022, projected that by 2030, approximately one out of every six individuals worldwide will be aged 60 years or older. During this period, the proportion of the population in this age group is expected to rise from 1 billion in 2020 to 1.4 billion. Furthermore, by 2050, the global population of individuals aged 60 years and above is anticipated to double, reaching 2.1 billion.

Rising Chronic Diseases

As awareness of the health benefits of Korean red ginseng spreads among consumers, driven by healthcare professionals, media coverage, and educational campaigns, there is a corresponding increase in demand for products that can help mitigate the risk factors associated with chronic diseases. Market players can capitalize on this trend by emphasizing the preventive and therapeutic properties of Korean red ginseng through targeted marketing and educational initiatives.

According to estimates from the Centers for Disease Control and Prevention (CDC) in May 2023, six out of every ten adults in the United States are currently affected by a chronic disease, such as cancer, heart disease, or diabetes. These chronic conditions rank among the top causes of mortality in the United States, with heart disease and cancer alone responsible for approximately 38 percent of all deaths.

Growing Stringent Regulations

Increasing regulatory requirements entail higher compliance costs for manufacturers and suppliers in the Korean red ginseng market. This can include expenses related to obtaining certifications, conducting quality control measures, and adhering to labeling and packaging standards. As compliance costs rise, it can exert upward pressure on product prices, potentially reducing market competitiveness and consumer affordability.

Stringent regulations pose barriers to entry for new market players looking to enter the Korean red ginseng market. Compliance with complex regulatory frameworks, especially in different regions or countries with varying requirements, can be challenging for smaller businesses or startups. Consequently, this limits market competition and innovation, as fewer players can navigate the regulatory landscape effectively.

For instance, according to the Korea Law Translation Centre, Article 3 of the amended provisions outlines the applicability of reporting requirements for ginseng varieties manufacturing businesses. These provisions come into effect when the head of a Si/Gun receives a report on such businesses or any changes therein after the enactment of this Act.

Similarly, Article 4 addresses the applicability of reporting requirements for succession to the status of a business entity, while Article 5 pertains to reporting changes by self-inspection enterprises. These amended provisions take effect when the relevant authorities receive reports on these matters following the enactment of the Act. Additionally, according to the Addenda (Act No. 19490, Jun. 20, 2023), the Act will be enforced six months after its promulgation date.

Segment Analysis

The global Korean red ginseng market is segmented based on form, application, distribution channel, and region.

Wide Availability and Consumption and Long Shelf Life of Onions

Onions holds the largest share of the global market. Onions are the most widely consumed vegetables globally, with a presence in various cuisines and culinary traditions worldwide. This widespread consumption contributes to the significant market share held by the onions segment. The high concentration of flavonoids in onions makes them highly sought after by health-conscious consumers, further boosting segment growth.

For instance, according to the U.S. National Onion Association, global onion production is estimated to reach around 105 billion pounds annually. On average, each person worldwide consumes approximately 13.67 pounds of onions per year. Notably, Libya stands out with the highest onion consumption, boasting an impressive average per capita intake of 66.8 pounds.

Onions have a relatively long shelf life and can be stored for extended periods under proper conditions. This characteristic makes them a preferred choice for consumers and food manufacturers alike, ensuring consistent demand for the onions segment. Market players are capitalizing on the popularity of onions by developing value-added products such as onion powder, flakes, and extracts, further contributing to the market dominance of the onions segment within the flavonoid vegetables market.

Geographical Penetration

Growing Consumer Demand and Health and Wellness Trends in North America

North America dominates the global Korean Red Ginseng market. North America has a large and diverse consumer base with a growing preference for natural health remedies and supplements. The increasing awareness of the health benefits of Korean red ginseng, coupled with rising health consciousness, boosts demand for such products in the region's Korean red ginseng market.

Consumers are increasingly seeking products that promote vitality, boost immunity, and support overall well-being, aligning with the perceived benefits of Korean red ginseng. Market players in North America are known for their innovation and product development capabilities. They continually introduce new and diverse Korean red ginseng formulations, including beverages, dietary supplements, skincare products, and functional foods, catering to various consumer preferences and lifestyles.

COVID-19 Impact Analysis

During the pandemic, disruptions in transportation, logistics, and trade restrictions have affected the supply chain of Korean red ginseng, leading to delays in production, distribution, and procurement of raw materials. These disruptions have resulted in sporadic shortages and fluctuations in supply, impacting market stability contributing to price volatility, and restrained market growth.

With lockdowns and social distancing measures in place, there has been a surge in online shopping and e-commerce adoption. Market players have capitalized on this trend by enhancing their online presence and expanding e-commerce channels for Korean red ginseng products. This shift towards online retailing has helped maintain market continuity amidst physical retail closures and restrictions.

Russia-Ukraine War Impact Analysis

The conflict disrupted trade routes and transportation networks, leading to delays in the import and distribution of Korean red ginseng products. These disruptions destabilized the market, affecting availability and contributing to price fluctuations. Market players adjusted pricing strategies to mitigate the impact on consumer purchasing power and maintain market competitiveness.

Russia and Ukraine served as significant export markets for Korean red ginseng. Trade disruptions, including tariffs and import bans, and revenue for Korean red ginseng exporters, constrain market growth opportunities. The conflict created uncertainty and dampened consumer confidence in affected regions, leading to cautious spending behavior. This reluctance to purchase non-essential goods, including Korean red ginseng products, contributed to a decline in market demand.

By Form

Capsule
Powder
Liquid
Others

By Application

Immune System
Diabetes
Heart Health
Impotence
Others

By Distribution Channel

Online
Offline

By Region

North America
- U.S.
- Canada
- Mexico
Europe
- Germany
- UK
- France
- Italy
- Russia
- Rest of Europe
South America
- Brazil
- Argentina
- Rest of South America
Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific
Middle East and Africa

Key Developments

On March 14, 2024, Korea Ginseng Corporation (KGC)-)-owned brand Cheong Kwan Jang announced a strategic broadening of its red ginseng snacks portfolio to capture the interest of young consumers amidst a burgeoning retro trend.
On March 8, 2022, Korea Ginseng Corporation (KGC), recognized as the leading ginseng brand globally, introduced its KORESELECT product line to the U.S. market. The premium supplements, exclusively featuring six-year-grown red ginseng, are being showcased at the Natural Products Expo West 2022. The KORESELECT range offers plant-based products that harness the time-tested benefits of red ginseng, providing a natural solution for essential aspects of health and wellness.
On April 15, 2021, Youguth, a South Korean probiotic supplement brand, introduced its fermented red ginseng with a probiotic supplement for immune health in Singapore. The brand aims to leverage the gifting culture to boost sales and promote awareness of the product's health benefits.

Competitive Landscape

The major global players in the Korean red ginseng market include Korea Ginseng Corp., Daedong Korea Ginseng Co., Ltd., Korea Ginseng Bio-Science, KT&G Corp, The Himalayan Organics, Auragin, Solgar Inc., aSquared Brands, LLC, Swanson Vitamins, and Prominent Nutrition.

Why Purchase the Report?

To visualize the global Korean red ginseng market segmentation based on form, application, distribution channel, and region, as well as understand critical commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous Korean red ginseng market-level data points with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as Excel consisting of critical products of all the major players.

The global Korean red ginseng market report would provide approximately 62 tables, 58 figures, and 213 Pages.

Target Audience 2023

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1.Methodology and Scope

1.1.Research Methodology
1.2.Research Objective and Scope of the Report

2.Definition and Overview

3.Executive Summary

3.1.Snippet by Form
3.2.Snippet by Application
3.3.Snippet by Distribution Channel
3.4.Snippet by Region

4.Dynamics

4.1.Impacting Factors
- 4.1.1.Drivers
  - 4.1.1.1.Expanding Aging Population
  - 4.1.1.2.Rising Chronic Diseases
- 4.1.2.Restraints
  - 4.1.2.1.Growing Stringent Regulations
- 4.1.3.Opportunity
- 4.1.4.Impact Analysis

5.Industry Analysis

5.1.Porter's Five Force Analysis
5.2.Supply Chain Analysis
5.3.Pricing Analysis
5.4.Regulatory Analysis
5.5.Russia-Ukraine War Impact Analysis
5.6.DMI Opinion

6.COVID-19 Analysis

6.1.Analysis of COVID-19
- 6.1.1.Scenario Before COVID
- 6.1.2.Scenario During COVID
- 6.1.3.Scenario Post COVID
6.2.Pricing Dynamics Amid COVID-19
6.3.Demand-Supply Spectrum
6.4.Government Initiatives Related to the Market During Pandemic
6.5.Manufacturers Strategic Initiatives
6.6.Conclusion

7.By Form

7.1.Introduction
- 7.1.1.Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
- 7.1.2.Market Attractiveness Index, By Form
7.2.Capsule*
- 7.2.1.Introduction
- 7.2.2.Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3.Powder
7.4.Liquid
7.5.Others

8.By Application

8.1.Introduction
- 8.1.1.Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 8.1.2.Market Attractiveness Index, By Application
8.2.Immune System*
- 8.2.1.Introduction
- 8.2.2.Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3.Diabetes
8.4.Heart Health
8.5.Impotence
8.6.Others

9.By Distribution Channel

9.1.Introduction
- 9.1.1.Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 9.1.2.Market Attractiveness Index, By Distribution Channel
9.2.Online*
- 9.2.1.Introduction
- 9.2.2.Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3.Offline

10.By Region

10.1.Introduction
- 10.1.1.Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 10.1.2.Market Attractiveness Index, By Region
10.2.North America
- 10.2.1.Introduction
- 10.2.2.Key Region-Specific Dynamics
- 10.2.3.Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
- 10.2.4.Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 10.2.5.Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.2.6.Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.2.6.1.U.S.
  - 10.2.6.2.Canada
  - 10.2.6.3.Mexico
10.3.Europe
- 10.3.1.Introduction
- 10.3.2.Key Region-Specific Dynamics
- 10.3.3.Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
- 10.3.4.Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 10.3.5.Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.3.6.Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.3.6.1.Germany
  - 10.3.6.2.UK
  - 10.3.6.3.France
  - 10.3.6.4.Italy
  - 10.3.6.5.Russia
  - 10.3.6.6.Rest of Europe
10.4.South America
- 10.4.1.Introduction
- 10.4.2.Key Region-Specific Dynamics
- 10.4.3.Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
- 10.4.4.Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 10.4.5.Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.4.6.Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.4.6.1.Brazil
  - 10.4.6.2.Argentina
  - 10.4.6.3.Rest of South America
10.5.Asia-Pacific
- 10.5.1.Introduction
- 10.5.2.Key Region-Specific Dynamics
- 10.5.3.Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
- 10.5.4.Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 10.5.5.Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.5.6.Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.5.6.1.China
  - 10.5.6.2.India
  - 10.5.6.3.Japan
  - 10.5.6.4.Australia
  - 10.5.6.5.Rest of Asia-Pacific
10.6.Middle East and Africa
- 10.6.1.Introduction
- 10.6.2.Key Region-Specific Dynamics
- 10.6.3.Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
- 10.6.4.Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 10.6.5.Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

11.Competitive Landscape

11.1.Competitive Scenario
11.2.Market Positioning/Share Analysis
11.3.Mergers and Acquisitions Analysis

12.Company Profiles

12.1.Korea Ginseng Corp.*
- 12.1.1.Company Overview
- 12.1.2.Product Portfolio and Description
- 12.1.3.Financial Overview
- 12.1.4.Key Developments
12.2.Daedong Korea Ginseng Co., Ltd.
12.3.Korea Ginseng Bio-Science
12.4.KT&G Corp
12.5.The Himalayan Organics
12.6.Auragin
12.7.Solgar Inc.
12.8.aSquared Brands, LLC
12.9.Swanson Vitamins
12.10.Prominent Nutrition

LIST NOT EXHAUSTIVE