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市场调查报告书
商品编码
1399718
会奖旅游市场规模(按活动类型(会议、奖励旅游、大型会议)、按应用(企业、教育、政府)和全球预测),2023 - 2032 年MICE Tourism Market Size By Event type (Meetings, Incentives, Conferences), By Application (Corporate, Education, Government), & Global Forecast, 2023 - 2032 |
在国际会议和会议激增的推动下,预计 2023 年至 2032 年间,会展旅游市场规模的CAGR将达到 7%。公司越来越多地组织活动,将团队聚集在一起,促进协作并讨论策略倡议。印度会奖旅游代理网络 (NIMA) 主席表示,印度出境旅游市场将大幅成长 11.4%,到 2023 年将达到 152 亿美元。
此外,虚拟会议变得越来越普遍,但它们并不能完全取代面对面互动的价值。高品质视讯会议和沈浸式虚拟体验等技术进步增强了整体会展旅游体验。
全球会奖旅游产业根据活动类型、应用和地区进行分类。
由于激励部门具有独特的激励和奖励员工的能力,预计到 2032 年,激励部门将获得强劲的势头并以强劲的CAGR成长。公司不断认识到提供奖励旅游计划对于提高员工士气、生产力和忠诚度的重要性。这些旅行通常用作实现目标或里程碑的奖励,为参与者提供难忘的经历,培养积极的公司文化。
教育领域的市场份额预计将在预测期内显着增长。随着教育机构越来越多地采用虚拟学习平台并组织国际会议、研讨会和工作坊,与会奖旅游相关的旅行需求激增。这些应用程式的便利性促进了全球协作,使学生、教育工作者和专业人士能够参与国际学术活动。
欧洲会展旅游产业规模将在2023-2032年快速扩张,得益于丰富的文化遗产和多样化的景观,吸引了无数的国际活动。最先进的基础设施、现代化的会议中心和历史悠久的场馆,为举办会奖旅游活动提供了极具吸引力的背景。此外,强大的交通网络和宽鬆的签证规定提高了交通便利性,使欧洲成为区域和全球会奖旅游活动的有吸引力的目的地。政府和行业利益相关者的共同努力以及永续性和创新将共同塑造未来几年的区域市场动态。
MICE Tourism Market size is anticipated to register a CAGR of 7% between 2023 and 2032, driven by the surge in international meetings and conferences. Corporations are increasingly organizing events to bring teams together, foster collaboration, and discuss strategic initiatives. As per the Chairman of the Network of Indian MICE Agents (NIMA), India's outbound tourism market will witness an impressive surge at 11.4%, reaching $15.2 billion by 2023.
Furthermore, virtual meetings and conferences have become more prevalent, but they cannot entirely replace the value of face-to-face interactions. The technological advancements, such as high-quality video conferencing and immersive virtual experiences, enhance the overall MICE tourism experience.
The global MICE tourism industry is classified on the basis of event type, application, and region.
The incentives segment is anticipated to gain momentum and grow at a strong CAGR through 2032, due to its ability to uniquely motivate and reward employees. Companies constantly recognize the significance of offering incentive travel programs to boost employee morale, productivity, and loyalty. These trips, often used as rewards for achieving targets or milestones, provide participants with memorable experiences, fostering a positive company culture.
The market share from education segment is poised to witness significant growth over the forecast period. As educational institutions increasingly adopt virtual learning platforms and organize international conferences, seminars, and workshops, the demand for MICE-related travel is surging. The convenience of these applications facilitates global collaboration, enabling students, educators, and professionals to participate in international academic events.
Europe MICE tourism industry size will witness rapid expansion between 2023-2032, favored by the rich cultural heritage and diverse landscapes, which attract a myriad of international events. State-of-the-art infrastructure, modern convention centers, and historical venues, offer an appealing backdrop for hosting MICE activities. Additionally, robust transportation networks and the ease of visa regulations enhance accessibility, making Europe an attractive destination for both regional and global MICE events. The collaborative efforts of governments and industry stakeholders along with sustainability and innovation will collectively shape the regional market dynamics in the upcoming years.