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旅游

市场调查报告书

商品编码

1535914

线上旅游市场规模 - 按服务（交通、住宿、旅游套装）、预订方式（线上旅行社、直接旅游供应商）、按平台（基于行动、基于网路）、按旅行者、按应用程式和预测、 2024 - 2032

Online Travel Market Size - By Services (Transportation, Accommodation, Tour Packages), By Mode of Booking (Online Travel Agencies, Direct Travel Suppliers), By Platform (Mobile-based, Web-based), By Traveler, By Application & Forecast, 2024 - 2032

出版日期: 2024年06月24日 | 出版商:

Global Market Insights Inc. | 英文 240 Pages | 商品交期: 2-3个工作天内

价格

简介目录

由于数位科技的日益普及以及智慧型手机和网路的广泛使用，线上旅游市场规模预计在 2024 年至 2032 年间复合年增长率将超过 7%。根据 GSMA 的数据，到 2023 年，全球约 54% 的人口（即 43 亿人）拥有智慧型手机。随着消费者越来越习惯在线上交易，他们越来越多地转向线上平台预订旅行安排。

可支配收入的增加和体验式旅行的成长趋势进一步导致度假和休閒活动支出的增加。线上旅行社和平台正在利用这一趋势，提供量身定制的旅游套餐、无缝预订体验和即时更新，以满足不同消费者的喜好。先进技术的整合，例如用于旅行预览的 VR 和用于安全交易的区块链，将进一步推动市场成长。

整个产业分为服务、预订方式、平台、旅客、应用、区域。

从服务来看，交通领域的线上旅游市场预计在 2024 年至 2032 年期间将显着成长。这是因为我们能够提供全面的旅行相关服务，从而增强整体客户体验。线上平台越来越多地提供航班和住宿预订选项以及各种辅助服务，例如汽车租赁、旅游保险和导游。

预计到2032 年，国际预订应用领域的线上旅行市场规模将大幅成长。其国际旅行。行动应用程式和人工智慧驱动的推荐等技术的快速进步将进一步简化预订流程，使其更加人性化和个人化。

由于中产阶级人口不断扩大和网路普及率不断上升，预计到 2032 年，亚太地区线上旅游业价值将大幅成长。随着可支配收入的增加，亚太地区越来越多的消费者有能力投资旅行，导致对提供有竞争力的价格和便利的线上预订平台的需求更高。

产业生态系统分析
供应商格局
- 线上旅行社 (OTA)
- 旅游供应商
- 元搜寻引擎和聚合器
- 技术提供者
- 终端用户
利润率分析
技术与创新格局
专利分析
2023 年旅客人数
重要新闻和倡议
监管环境
衝击力
- 成长动力
  - 旅游消费支出增加
  - 线上预订平台的技术进步
  - 提高网路普及率和数位连接
  - 政府针对旅游业的措施增多
- 产业陷阱与挑战
  - 监理合规性
  - 经济和地缘政治不稳定
成长潜力分析
波特的分析
PESTEL分析

第 4 章：竞争格局

介绍
公司市占率分析
竞争定位矩阵
战略展望矩阵

第 5 章：市场估计与预测：依服务分类，2021 - 2032 年

主要趋势
运输
- 航空
- 汽车租赁
- 轨
- 巡航
- 公车
住宿
旅游套餐

第 6 章：市场估计与预测：按预订方式，2021 - 2032 年

主要趋势
网路旅行社
直接旅游供应商

第 7 章：市场估计与预测：按平台划分，2021 - 2032 年

主要趋势
基于行动装置
基于网路

第 8 章：市场估计与预测：依旅客分类，2021 - 2032 年

主要趋势
休閒旅客
商务旅客

第 9 章：市场估计与预测：依应用分类，2021 - 2032

主要趋势
国际预订
国内预订

第 10 章：市场估计与预测：按地区，2021 - 2032

主要趋势
北美洲
- 我们
- 加拿大
欧洲
- 英国
- 德国
- 法国
- 义大利
- 西班牙
- 俄罗斯
- 欧洲其他地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 澳新银行
- 东南亚
- 亚太地区其他地区
拉丁美洲
- 巴西
- 墨西哥
- 阿根廷
- 拉丁美洲其他地区
MEA
- 阿联酋
- 南非
- 沙乌地阿拉伯
- MEA 的其余部分

第 11 章：公司简介

American Express Travel
Booking Holdings
CheapOair
CheapTickets
EaseMyTrip
eDreams ODIGEO
eTraveli Group
Expedia Group
Flighthub
Hipmunk
Hopper
itilite
JustFly
Kiwi.com
Orbitz
Sabre Corporation
Trip.com Group
TUI Group
Webjet Limited
Wego

简介目录

Product Code: 9984

Online travel market size is anticipated to witness over 7% CAGR between 2024 and 2032 driven by the increasing adoption of digital technologies along with the widespread use of smartphones and the internet. As per GSMA, in 2023, around 54% of the global population, equating to 4.3 billion individuals, were smartphone owners. With consumers becoming more comfortable with online transactions, they are increasingly turning to online platforms for booking travel arrangements.

The rise in disposable incomes and the growing trend of experiential travel have further led to increased spending on vacations and leisure activities. Online travel agencies and platforms are capitalizing on this trend by offering tailored travel packages, seamless booking experiences, and real-time updates to cater to diverse consumer preferences. The integration of advanced technologies, such as VR for travel previews and blockchain for secure transactions will further drive the market growth.

The overall industry is divided into service, mode of booking, platform, traveler, application, and region.

Based on service, the online travel market from the transportation segment is slated to witness significant growth during 2024-2032. This is due to the ability to offer a comprehensive range of travel-related services that enhance the overall customer experience. Online platforms increasingly provide booking options for flights and accommodations as well as a variety of ancillary services, such as car rentals, travel insurance, and guided tours.

Online travel market size from the international booking application segment will foresee considerable growth up to 2032. As global connectivity is improving and travel is becoming more accessible, travelers are increasingly seeking the convenience and efficiency of online platforms to manage their international trips. Rapid advancements in technology, such as mobile apps and AI-driven recommendations, will further streamline the booking process for making it more user-friendly and personalized.

Asia Pacific online travel industry value is anticipated to witness substantial growth through 2032 attributed to the expanding middle class population and the rising internet penetration rates. As disposable incomes are increasing, more consumers in APAC are having the financial means to invest in travel, leading to higher demand for online booking platforms to offer competitive prices and convenience.

Chapter 1 Methodology & Scope

1.1 Market scope & definition
1.2 Research design
- 1.2.1 Research approach
- 1.2.2 Data collection methods
1.3 Base estimates & calculations
- 1.3.1 Base year calculation
- 1.3.2 Key trends for market estimation
1.4 Forecast model
1.5 Primary research and validation
- 1.5.1 Primary sources
- 1.5.2 Data mining sources

Chapter 2 Executive Summary

2.1 Industry 360° synopsis, 2021 - 2032

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
3.2 Supplier landscape
- 3.2.1 Online travel agencies (OTAs)
- 3.2.2 Travel suppliers
- 3.2.3 Metasearch engines and aggregators
- 3.2.4 Technology providers
- 3.2.5 End-user
3.3 Profit margin analysis
3.4 Technology & innovation landscape
3.5 Patent analysis
3.6 Number of travelers, 2023
- 3.6.1 North America
- 3.6.2 Europe
- 3.6.3 Asia Pacific
- 3.6.4 Latin America
- 3.6.5 MEA
3.7 Key news & initiatives
3.8 Regulatory landscape
3.9 Impact forces
- 3.9.1 Growth drivers
  - 3.9.1.1 Rising consumer spending on travel and tourism
  - 3.9.1.2 Technology advancements in online booking platform
  - 3.9.1.3 Increasing Internet penetration and digital connectivity
  - 3.9.1.4 Rise in government initiatives for travel industry
- 3.9.2 Industry pitfalls & challenges
  - 3.9.2.1 Regulatory compliance
  - 3.9.2.2 Economic and geopolitical instability
3.10 Growth potential analysis
3.11 Porter's analysis
3.12 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Services, 2021 - 2032 ($Bn)

5.1 Key trends
5.2 Transportation
- 5.2.1 Airline
- 5.2.2 Car rental
- 5.2.3 Rail
- 5.2.4 Cruise
- 5.2.5 Bus
5.3 Accommodation
5.4 Tour packages

Chapter 6 Market Estimates & Forecast, By Mode of Booking, 2021 - 2032 ($Bn)

6.1 Key trends
6.2 Online travel agencies
6.3 Direct travel suppliers

Chapter 7 Market Estimates & Forecast, By Platform, 2021 - 2032 ($Bn)

7.1 Key trends
7.2 Mobile-based
7.3 Web-based

Chapter 8 Market Estimates & Forecast, By Traveler, 2021 - 2032 ($Bn)

8.1 Key trends
8.2 Leisure travelers
8.3 Business travelers

Chapter 9 Market Estimates & Forecast, By Application, 2021 - 2032 ($Bn)

9.1 Key trends
9.2 International booking
9.3 Domestic booking

Chapter 10 Market Estimates & Forecast, By Region, 2021 - 2032 ($Bn)

10.1 Key trends
10.2 North America
- 10.2.1 U.S.
- 10.2.2 Canada
10.3 Europe
- 10.3.1 UK
- 10.3.2 Germany
- 10.3.3 France
- 10.3.4 Italy
- 10.3.5 Spain
- 10.3.6 Russia
- 10.3.7 Rest of Europe
10.4 Asia Pacific
- 10.4.1 China
- 10.4.2 India
- 10.4.3 Japan
- 10.4.4 South Korea
- 10.4.5 ANZ
- 10.4.6 Southeast Asia
- 10.4.7 Rest of Asia Pacific
10.5 Latin America
- 10.5.1 Brazil
- 10.5.2 Mexico
- 10.5.3 Argentina
- 10.5.4 Rest of Latin America
10.6 MEA
- 10.6.1 UAE
- 10.6.2 South Africa
- 10.6.3 Saudi Arabia
- 10.6.4 Rest of MEA